This document is the notes from a Calculus I class at New York University covering Section 4.2 on the Mean Value Theorem. The notes include objectives, an outline, explanations of Rolle's Theorem and the Mean Value Theorem, examples of using the theorems, and a food for thought question. The key points are that Rolle's Theorem states that if a function is continuous on an interval and differentiable inside the interval, and the function values at the endpoints are equal, then there exists a point in the interior where the derivative is 0. The Mean Value Theorem similarly states that if a function is continuous on an interval and differentiable inside, there exists a point where the average rate of change equals the instantaneous rate of
This document provides tips for marketing on Facebook and Pinterest during the holiday season. It discusses using both push and pull marketing strategies. Specific tips include posting regularly on Facebook, driving traffic with paid ads, growing your fan base, and having a marketing strategy and sales funnel. For Pinterest, tips include pinning interesting images and videos, verifying your website, pinning regularly, optimizing boards, and running contests. The goal of marketing on both platforms should be user engagement and list-building to eventually make sales.
The document discusses recent changes to Facebook fan pages and strategies for businesses to increase engagement and lead generation on their Facebook pages. It outlines 5 recent Facebook changes, including changes to page layout and falling organic reach rates. It then provides tips to maximize organic reach through increasing fan engagement with posts that ask questions or create curiosity. The document also recommends using Facebook apps and contests to generate leads and partnering with other pages. It suggests investing in Facebook advertising as another option.
Misty is a marketing coach and founder of Marketing 101 and Your Marketing Coach. She has over 16 years of marketing and sales experience. In this document, she outlines various online and offline strategies for driving traffic to a website, including search engine optimization, content creation and sharing on social media platforms like Facebook, Google+, Twitter, Pinterest, and LinkedIn. She also discusses using email newsletters, social sharing buttons, and other methods. The goal is to help small business owners effectively market their business with low-cost traffic generation techniques.
This presentation will introduce Small Business owners to:
- 7 Steps to creating a Social Media Strategy
- Managing their Social Media in 2 – 4 hours a month!
- Creating great images in seconds that can be used to share on social media!
The document provides tips on how to use LinkedIn to market a business. It discusses optimizing your LinkedIn profile by including keywords, building a strong network by connecting with others, ways to market your business through LinkedIn such as posting regularly and sending messages to those who view your profile, and how to generate leads and build your list through groups on LinkedIn. The overall goal is to use LinkedIn effectively as a marketing tool for small businesses.
Misty, a marketing coach, provides strategies for small businesses to capture leads and convert them to sales on social media. She discusses offering a lead magnet like an eBook to attract traffic from social networks. Prospects are captured using a web form and nurtured through email campaigns. Their interest levels are tracked through lead scoring to identify the right time to present offers and convert leads into sales.
This document is the notes from a Calculus I class at New York University covering Section 4.2 on the Mean Value Theorem. The notes include objectives, an outline, explanations of Rolle's Theorem and the Mean Value Theorem, examples of using the theorems, and a food for thought question. The key points are that Rolle's Theorem states that if a function is continuous on an interval and differentiable inside the interval, and the function values at the endpoints are equal, then there exists a point in the interior where the derivative is 0. The Mean Value Theorem similarly states that if a function is continuous on an interval and differentiable inside, there exists a point where the average rate of change equals the instantaneous rate of
This document provides tips for marketing on Facebook and Pinterest during the holiday season. It discusses using both push and pull marketing strategies. Specific tips include posting regularly on Facebook, driving traffic with paid ads, growing your fan base, and having a marketing strategy and sales funnel. For Pinterest, tips include pinning interesting images and videos, verifying your website, pinning regularly, optimizing boards, and running contests. The goal of marketing on both platforms should be user engagement and list-building to eventually make sales.
The document discusses recent changes to Facebook fan pages and strategies for businesses to increase engagement and lead generation on their Facebook pages. It outlines 5 recent Facebook changes, including changes to page layout and falling organic reach rates. It then provides tips to maximize organic reach through increasing fan engagement with posts that ask questions or create curiosity. The document also recommends using Facebook apps and contests to generate leads and partnering with other pages. It suggests investing in Facebook advertising as another option.
Misty is a marketing coach and founder of Marketing 101 and Your Marketing Coach. She has over 16 years of marketing and sales experience. In this document, she outlines various online and offline strategies for driving traffic to a website, including search engine optimization, content creation and sharing on social media platforms like Facebook, Google+, Twitter, Pinterest, and LinkedIn. She also discusses using email newsletters, social sharing buttons, and other methods. The goal is to help small business owners effectively market their business with low-cost traffic generation techniques.
This presentation will introduce Small Business owners to:
- 7 Steps to creating a Social Media Strategy
- Managing their Social Media in 2 – 4 hours a month!
- Creating great images in seconds that can be used to share on social media!
The document provides tips on how to use LinkedIn to market a business. It discusses optimizing your LinkedIn profile by including keywords, building a strong network by connecting with others, ways to market your business through LinkedIn such as posting regularly and sending messages to those who view your profile, and how to generate leads and build your list through groups on LinkedIn. The overall goal is to use LinkedIn effectively as a marketing tool for small businesses.
Misty, a marketing coach, provides strategies for small businesses to capture leads and convert them to sales on social media. She discusses offering a lead magnet like an eBook to attract traffic from social networks. Prospects are captured using a web form and nurtured through email campaigns. Their interest levels are tracked through lead scoring to identify the right time to present offers and convert leads into sales.
The document outlines how to organize a marketing campaign in 10 steps or less. It is presented by Misty, a marketing coach who helps small business owners effectively market their businesses. She details each step, including choosing a campaign type and goal, topic, offer, budget, distribution methods, creating a content calendar, auto-scheduling content, repeating the campaign, and evaluating results. The goal is to empower business owners to efficiently organize impactful marketing campaigns.
The document outlines strategies for growing an email list using Facebook promotions. It discusses attracting fans through contests and promotions that require entrants to "like" the Facebook page. An 8-step process is provided: 1) choose a promotion type; 2) select dates; 3) offer a compelling prize; 4) require a like; 5) capture emails; 6) encourage sharing; 7) drive traffic; 8) follow up with nurturing and sales messages. Examples are given of successful promotions that generated leads, new clients, and thousands of new page likes.
The document discusses successful Facebook marketing. It covers why businesses should market on Facebook, including reaching customers and generating leads. It provides tips for growing a Facebook fan base and creating engagement with fans by entertaining, inspiring, educating and informing them. The document also discusses best practices for what to post and how to promote offers on Facebook, including using the newsfeed, timeline cover, videos and Facebook's "offer" option.
Misty, a marketing coach and founder of Marketing 101, provides an overview of affiliate marketing programs for small businesses. She discusses what an affiliate program is, different types of programs, reasons to offer one, ideal affiliate partners, potential dangers, and an 8-step outline for creating an affiliate program. This includes establishing a pricing strategy, developing incentives, setting terms, and creating automated support and nurturing systems for affiliates.
Misty is a marketing coach who provides guidance on developing unique selling propositions (USPs) for businesses. A USP is something that makes a business stand out from competitors and motivates customers to choose that business. The document discusses what a USP is, provides examples from well-known companies, and gives advice on identifying problems or benefits to focus a USP on. It also covers how to clearly communicate the USP through marketing strategies and tactics that reduce customer risk. The goal is to help businesses craft a compelling message that gets customers' attention and makes the choice obvious.
The document outlines the 7 steps to creating an effective social media playbook for small businesses: 1) Define goals, 2) Know your audience, 3) Choose platforms, 4) Generate content ideas, 5) Create a posting calendar, 6) Develop an editorial calendar, and 7) Manage your time. It emphasizes understanding your audience and their needs to create relevant content and solutions. Sample templates are provided to help small business owners implement the steps and overcome common challenges of limited time and knowledge. The playbook approach allows for planning social media marketing in a structured yet flexible way.
Misty is a marketing coach and founder of Marketing 101 who helps small business owners grow their business through effective and inexpensive marketing. She provides a webinar on the best types of lead magnets to use, such as eBooks, eCourses, and checklists. Misty discusses where to post these lead magnets for maximum exposure, including social media and blogs. She also covers how to convey the value of lead magnets and common lead capture mistakes.
The document discusses automating small businesses. It describes the busy and repetitive nature of an entrepreneur's work life. Automation can help by avoiding human error, saving time, and improving efficiency. The document outlines 11 areas of a business that can be automated using 6 tools, including appointment scheduling, customer support, social media marketing, and referrals. Specific automation tools are also highlighted, such as Appointlet, ZenDesk, Hootsuite, WordPress, and Infusionsoft.
The document provides information on how small businesses can use Pinterest to market themselves. It discusses Pinterest's features and how it works, defines common Pinterest terminology, outlines principles for successful pinning, presents a 5-step strategy for Pinterest success, and provides examples of businesses in different industries that have found success on Pinterest, including the New York Times and Mr. Rooter plumbing. The overall document aims to educate small business owners on how they can inexpensively but effectively use Pinterest to build their brand and drive traffic to their website.
The newsletter is NOT a long lost tool...if done correctly. Have you ever wondered if people really read newsletters anymore, or if it's really worth the time, and if they even help you market your business? The answer is YES! YES! YES!
In this session of Marketing 101 we will discuss:
Paper Newsletter or eNewsetter: (Which is more effective?)
The anatomy of a Stellar Newsletter (5 Components)
How to attract interest, capture leads, and nurture your relationship with your customers and prospects through your newsletter
Topic ideas for content in your newsletter
Tips to truly make your Newsletter Stellar (what to do and what to avoid)
In this presentation we cover:
1. How to set up your blog
2. How to create creative titles that capture your audience attention
3. How to organize your thoughts to formulate a blog
4. How to capture leads
Misty is a marketing coach who helps small business owners improve their SEO through both on-page and off-page optimization techniques. She discusses the importance of keywords, meta tags, titles, headlines, images, and content for on-page optimization. For off-page optimization, she recommends building authority through quality, relevant content, social media sharing, repeat visitors, and link building from other sites. Her goal is to help businesses better capture online customers and turn browsers into buyers.
This document provides 37 ways to flood a website with traffic and capture leads. It is a marketing guide written by Misty, an experienced marketing coach. The guide recommends tactics like blogging, sharing content on social media sites like Facebook and Twitter, commenting on other blogs, guest posting, podcasting, and search engine optimization to drive traffic to a website. The overall message is that providing valuable content and sharing it widely are effective ways to generate website traffic.
Misty is a marketing coach with over 16 years of sales experience who helps small business owners grow their business through affordable and effective marketing strategies. She specializes in teaching businesses how to leverage Twitter for business purposes such as gaining brand awareness, attracting new customers, and opening up low-cost marketing opportunities. Effective Twitter strategies for businesses include creating targeted connections with interested followers, sharing meaningful content, and being authentically helpful.
The document discusses a marketing coach named Misty who empowers small business owners to effectively market their business through inexpensive methods. She provides a training on creating effective landing pages for Facebook custom tabs. The training covers defining landing pages, components for an effective page, applications to create tabs, examples for ideas, and creating a page together. Statistics are presented showing social media has a higher lead conversion than outbound marketing and companies with more landing pages generate more leads.
Misty is a marketing coach who provides a seminar on using Pinterest for business. She covers what Pinterest is, how businesses can use it to generate leads, best practices for setting up a business profile, and strategies for pinning content. Misty also provides tips on using hashtags, contests, and visually appealing graphics to engage users and drive traffic to websites. The goal is to help small businesses learn how to market themselves inexpensively and effectively using Pinterest.
Misty is a marketing coach who helps small business owners grow their business through inexpensive and effective marketing strategies. She teaches drip marketing, which involves sending a series of pre-written messages to customers and prospects over time. The messages are designed to generate leads, nurture sales, and build relationships through tools like websites, blogs, newsletters, and social media. Drip marketing requires organizing leads in a CRM and sending tailored email communications to move contacts along the sales funnel.
This document provides tips and strategies for using Facebook effectively for business purposes. It discusses how to drive traffic to your Facebook page by promoting it widely and getting others to promote you. The importance of engaging audiences on Facebook through comments, entertaining and informative posts, and solving problems is covered. Specific types of posts that perform well and variables that make for a "good" post are outlined. Additional topics include identifying target audiences, listening to customers, driving customers offline through contests and promotions, gaining new customers, continuing relationships, and drip marketing strategies.
Misty is a marketing coach with over 16 years of sales experience. She helps small business owners grow their business through affordable and effective marketing strategies. Her training covers asking questions to understand prospects' needs, presenting to overcome common objections, handling objections with teaching and problem-solving, and using trial and champion closes to get referrals.
Breaking Silos To Break Bank: Shattering The Divide Between Search And SocialNavah Hopkins
At Mozcon 2024 I shared this deck on bridging the divide between search and social. We began by acknowledging that search-first marketers are used to different rules of engagement than social marketers. We also looked at how both channels treat creative, audiences, bidding/budgeting, and AI. We finished by going through how they can win together including UTM audits, harvesting comments from both to inform creative, and allowing for non-login forums to be part of your marketing strategy.
I themed this deck using Baldur's Gate 3 characters: Gale as Search and Astarion as Social
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
The document outlines how to organize a marketing campaign in 10 steps or less. It is presented by Misty, a marketing coach who helps small business owners effectively market their businesses. She details each step, including choosing a campaign type and goal, topic, offer, budget, distribution methods, creating a content calendar, auto-scheduling content, repeating the campaign, and evaluating results. The goal is to empower business owners to efficiently organize impactful marketing campaigns.
The document outlines strategies for growing an email list using Facebook promotions. It discusses attracting fans through contests and promotions that require entrants to "like" the Facebook page. An 8-step process is provided: 1) choose a promotion type; 2) select dates; 3) offer a compelling prize; 4) require a like; 5) capture emails; 6) encourage sharing; 7) drive traffic; 8) follow up with nurturing and sales messages. Examples are given of successful promotions that generated leads, new clients, and thousands of new page likes.
The document discusses successful Facebook marketing. It covers why businesses should market on Facebook, including reaching customers and generating leads. It provides tips for growing a Facebook fan base and creating engagement with fans by entertaining, inspiring, educating and informing them. The document also discusses best practices for what to post and how to promote offers on Facebook, including using the newsfeed, timeline cover, videos and Facebook's "offer" option.
Misty, a marketing coach and founder of Marketing 101, provides an overview of affiliate marketing programs for small businesses. She discusses what an affiliate program is, different types of programs, reasons to offer one, ideal affiliate partners, potential dangers, and an 8-step outline for creating an affiliate program. This includes establishing a pricing strategy, developing incentives, setting terms, and creating automated support and nurturing systems for affiliates.
Misty is a marketing coach who provides guidance on developing unique selling propositions (USPs) for businesses. A USP is something that makes a business stand out from competitors and motivates customers to choose that business. The document discusses what a USP is, provides examples from well-known companies, and gives advice on identifying problems or benefits to focus a USP on. It also covers how to clearly communicate the USP through marketing strategies and tactics that reduce customer risk. The goal is to help businesses craft a compelling message that gets customers' attention and makes the choice obvious.
The document outlines the 7 steps to creating an effective social media playbook for small businesses: 1) Define goals, 2) Know your audience, 3) Choose platforms, 4) Generate content ideas, 5) Create a posting calendar, 6) Develop an editorial calendar, and 7) Manage your time. It emphasizes understanding your audience and their needs to create relevant content and solutions. Sample templates are provided to help small business owners implement the steps and overcome common challenges of limited time and knowledge. The playbook approach allows for planning social media marketing in a structured yet flexible way.
Misty is a marketing coach and founder of Marketing 101 who helps small business owners grow their business through effective and inexpensive marketing. She provides a webinar on the best types of lead magnets to use, such as eBooks, eCourses, and checklists. Misty discusses where to post these lead magnets for maximum exposure, including social media and blogs. She also covers how to convey the value of lead magnets and common lead capture mistakes.
The document discusses automating small businesses. It describes the busy and repetitive nature of an entrepreneur's work life. Automation can help by avoiding human error, saving time, and improving efficiency. The document outlines 11 areas of a business that can be automated using 6 tools, including appointment scheduling, customer support, social media marketing, and referrals. Specific automation tools are also highlighted, such as Appointlet, ZenDesk, Hootsuite, WordPress, and Infusionsoft.
The document provides information on how small businesses can use Pinterest to market themselves. It discusses Pinterest's features and how it works, defines common Pinterest terminology, outlines principles for successful pinning, presents a 5-step strategy for Pinterest success, and provides examples of businesses in different industries that have found success on Pinterest, including the New York Times and Mr. Rooter plumbing. The overall document aims to educate small business owners on how they can inexpensively but effectively use Pinterest to build their brand and drive traffic to their website.
The newsletter is NOT a long lost tool...if done correctly. Have you ever wondered if people really read newsletters anymore, or if it's really worth the time, and if they even help you market your business? The answer is YES! YES! YES!
In this session of Marketing 101 we will discuss:
Paper Newsletter or eNewsetter: (Which is more effective?)
The anatomy of a Stellar Newsletter (5 Components)
How to attract interest, capture leads, and nurture your relationship with your customers and prospects through your newsletter
Topic ideas for content in your newsletter
Tips to truly make your Newsletter Stellar (what to do and what to avoid)
In this presentation we cover:
1. How to set up your blog
2. How to create creative titles that capture your audience attention
3. How to organize your thoughts to formulate a blog
4. How to capture leads
Misty is a marketing coach who helps small business owners improve their SEO through both on-page and off-page optimization techniques. She discusses the importance of keywords, meta tags, titles, headlines, images, and content for on-page optimization. For off-page optimization, she recommends building authority through quality, relevant content, social media sharing, repeat visitors, and link building from other sites. Her goal is to help businesses better capture online customers and turn browsers into buyers.
This document provides 37 ways to flood a website with traffic and capture leads. It is a marketing guide written by Misty, an experienced marketing coach. The guide recommends tactics like blogging, sharing content on social media sites like Facebook and Twitter, commenting on other blogs, guest posting, podcasting, and search engine optimization to drive traffic to a website. The overall message is that providing valuable content and sharing it widely are effective ways to generate website traffic.
Misty is a marketing coach with over 16 years of sales experience who helps small business owners grow their business through affordable and effective marketing strategies. She specializes in teaching businesses how to leverage Twitter for business purposes such as gaining brand awareness, attracting new customers, and opening up low-cost marketing opportunities. Effective Twitter strategies for businesses include creating targeted connections with interested followers, sharing meaningful content, and being authentically helpful.
The document discusses a marketing coach named Misty who empowers small business owners to effectively market their business through inexpensive methods. She provides a training on creating effective landing pages for Facebook custom tabs. The training covers defining landing pages, components for an effective page, applications to create tabs, examples for ideas, and creating a page together. Statistics are presented showing social media has a higher lead conversion than outbound marketing and companies with more landing pages generate more leads.
Misty is a marketing coach who provides a seminar on using Pinterest for business. She covers what Pinterest is, how businesses can use it to generate leads, best practices for setting up a business profile, and strategies for pinning content. Misty also provides tips on using hashtags, contests, and visually appealing graphics to engage users and drive traffic to websites. The goal is to help small businesses learn how to market themselves inexpensively and effectively using Pinterest.
Misty is a marketing coach who helps small business owners grow their business through inexpensive and effective marketing strategies. She teaches drip marketing, which involves sending a series of pre-written messages to customers and prospects over time. The messages are designed to generate leads, nurture sales, and build relationships through tools like websites, blogs, newsletters, and social media. Drip marketing requires organizing leads in a CRM and sending tailored email communications to move contacts along the sales funnel.
This document provides tips and strategies for using Facebook effectively for business purposes. It discusses how to drive traffic to your Facebook page by promoting it widely and getting others to promote you. The importance of engaging audiences on Facebook through comments, entertaining and informative posts, and solving problems is covered. Specific types of posts that perform well and variables that make for a "good" post are outlined. Additional topics include identifying target audiences, listening to customers, driving customers offline through contests and promotions, gaining new customers, continuing relationships, and drip marketing strategies.
Misty is a marketing coach with over 16 years of sales experience. She helps small business owners grow their business through affordable and effective marketing strategies. Her training covers asking questions to understand prospects' needs, presenting to overcome common objections, handling objections with teaching and problem-solving, and using trial and champion closes to get referrals.
Breaking Silos To Break Bank: Shattering The Divide Between Search And SocialNavah Hopkins
At Mozcon 2024 I shared this deck on bridging the divide between search and social. We began by acknowledging that search-first marketers are used to different rules of engagement than social marketers. We also looked at how both channels treat creative, audiences, bidding/budgeting, and AI. We finished by going through how they can win together including UTM audits, harvesting comments from both to inform creative, and allowing for non-login forums to be part of your marketing strategy.
I themed this deck using Baldur's Gate 3 characters: Gale as Search and Astarion as Social
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
The advent of AI offers marketers unprecedented opportunities to craft personalized and engaging customer experiences, evolving customer engagements from one-sided conversations to interactive dialogues. By leveraging AI, companies can now engage in meaningful dialogues with customers, gaining deep insights into their preferences and delivering customized solutions.
Susan will present case studies illustrating AI's application in enhancing customer interactions across diverse sectors. She'll cover a range of AI tools, including chatbots, voice assistants, predictive analytics, and conversational marketing, demonstrating how these technologies can be woven into marketing strategies to foster personalized customer connections.
Participants will learn about the advantages and hurdles of integrating AI in marketing initiatives, along with actionable advice on starting this transformation. They will understand how AI can automate mundane tasks, refine customer data analysis, and offer personalized experiences on a large scale.
Attendees will come away with an understanding of AI's potential to redefine marketing, equipped with the knowledge and tactics to leverage AI in staying competitive. The talk aims to motivate professionals to adopt AI in enhancing their CX, driving greater customer engagement, loyalty, and business success.
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Spotify: Revolutionizing the Music Streaming IndustryTMR Infra
Spotify's unique blend of technology, user-centric design, and industry influence has
cemented its position as a leader in music streaming. By continuously evolving and adapting,
Spotify remains a dominant force, shaping the future of music consumption. As it continues
to innovate and expand, Spotify is likely to maintain its position as the go.
Boost Your Instagram Views Instantly Proven Free Strategies.InstBlast Marketing
Supercars use advanced materials and tech for top-speed performance. Join Performance Car Exclusive to experience driving excellence.
https://instblast.com/instagram/free-instagram-views
Evaluating the Effectiveness of Women-Focused MarketingHighViz PR
Women centric marketing is a vital part in reaching one of the most influential groups of consumers. Here is a guide to know and measure the impact of women-centric marketing efforts-
In this humorous and data-heavy Master Class, join us in a joyous celebration of life honoring the long list of SEO tactics and concepts we lost this year. Remember fondly the beautiful time you shared with defunct ideas like link building, keyword cannibalization, search volume as a value indicator, and even our most cherished of friends: the funnel. Make peace with their loss as you embrace a new paradigm for organic content: Pillar-Based Marketing. Along the way, discover that the results that old SEO and all its trappings brought you weren’t really very good at all, actually.
In this respectful and life-affirming service—erm, session—join Ryan Brock (Chief Solution Officer at DemandJump and author of Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content that Actually Works) and leave with:
• Clear and compelling evidence that most legacy SEO metrics and tactics have slim to no impact on SEO outcomes
• A major mindset shift that eliminates most of the metrics and tactics associated with SEO in favor of a single metric that defines and drives organic ranking success
• Practical, step-by-step methodology for choosing SEO pillar topics and publishing content quickly that ranks fast
janani Digital Marketer|Digital Marketing consultant|Marketing Promotion|Coim...janudm24
Myself Janani Digital marketing consultant located in coimbatore I offer all kinds of digital marketing services for your business requirements such as SEO SMO SMM SMO CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Janani Digital Marketer
Coimbatore,Tamilnadu.
Embark on style journeys Indian clothing store denver guide.pptxOmnama Fashions
Finding the perfect "Indian Clothing Store Denver" is essential for those seeking vibrant, authentic, and culturally rich attire in the heart of Colorado. Denver, a city known for its diverse culture and eclectic fashion scene, offers a variety of options for those in search of traditional and contemporary Indian clothing. Whether you're preparing for a wedding, festival, or cultural event, or simply wish to incorporate the elegance and beauty of Indian fashion into your wardrobe, discovering the right store can make all the difference.
In the face of the news of Google beginning to remove cookies from Chrome (30m users at the time of writing), there’s no longer time for marketers to throw their hands up and say “I didn’t know” or “They won’t go through with it”. Reality check - it has already begun - the time to take action is now. The good news is that there are solutions available and ready for adoption… but for many the race to catch up to the modern internet risks being a messy, confusing scramble to get back to "normal"
Capstone Project: Luxury Handloom Saree Brand
As part of my college project, I applied my learning in brand strategy to create a comprehensive project for a luxury handloom saree brand. Key aspects of this project included:
- *Competitor Analysis:* Conducted in-depth competitor analysis to identify market position and differentiation opportunities.
- *Target Audience:* Defined and segmented the target audience to tailor brand messages effectively.
- *Brand Strategy:* Developed a detailed brand strategy to enhance market presence and appeal.
- *Brand Perception:* Analyzed and shaped the brand perception to align with luxury and heritage values.
- *Brand Ladder:* Created a brand ladder to outline the brand's core values, benefits, and attributes.
- *Brand Architecture:* Established a cohesive brand architecture to ensure consistency across all brand touchpoints.
This project helped me gain practical experience in brand strategy, from research and analysis to strategic planning and implementation.
Unlock the secrets to enhancing your digital presence with our masterclass on mastering online visibility. Learn actionable strategies to boost your brand, optimize your social media, and leverage SEO. Transform your online footprint into a powerful tool for growth and engagement.
Key Takeaways:
1. Effective techniques to increase your brand's visibility across various online platforms.
2. Strategies for optimizing social media profiles and content to maximize reach and engagement.
3. Insights into leveraging SEO best practices to improve search engine rankings and drive organic traffic.
Conferences like DigiMarCon provide ample opportunities to improve our own marketing programs by learning from others. But just because everyone is jumping on board with the latest idea/tool/metric doesn’t mean it works – or does it? This session will examine the value of today’s hottest digital marketing topics – including AI, paid ads, and social metrics – and the truth about what these shiny objects might be distracting you from.
Key Takeaways:
- How NOT to shoot your digital program in the foot by using flashy but ineffective resources
- The best ways to think about AI in connection with digital marketing
- How to cut through self-serving marketing advice and engage in channels that truly grow your business
The Strategic Impact of Storytelling in the Age of AI
In the grand tapestry of marketing, where algorithms analyze data and artificial intelligence predicts trends, one essential thread remains constant — the timeless art of storytelling. As we stand on the precipice of a new era driven by AI, join me in unraveling the narrative alchemy that transforms brands from mere entities into captivating tales that resonate across the digital landscape. In this exploration, we will discover how, in the face of advancing technology, the human touch of a well-crafted story becomes not just a marketing tool but the very essence that breathes life into brands and forges lasting connections with our audience.
2. Hi, my name is Misty (:
I’m a Marketing Coach
Founder of Marketing 101
and Your Marketing Coach
My formal education is in Marketing
and Graphic Communications and
over 16 years of sales experience.
I empower small business owners to
take control of their business
growth by showing them how to
inexpensively, yet effectively market
their business.
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WHAT
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TO COVER
TODAY
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Teach you how to create a Stellar Newsletter
that will help you:
1. Help you drive traffic to your website
2. Help you capture leads
3. Help you nurture your relationships with
your customers and prospects
www.yourmarketingcoachonline.com
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COMMON QUESTION
Paper vs eNewsletter
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Higher cost for print
More time consuming
Harder to drive traffic
Can’t measure (Open Rate and CTR)
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DETERMINE YOUR GOALS
The first step to creating a Stellar Newsletter is to set goals:
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Drive traffic to website
Drive traffic to social media
Inform
Educate
Promote
Inspire
Sell
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Top of mind
Re-engage
Retain Customers
Nurture Prospects
Nurture Customers
Improve Open Rate
Improve Click Thru Rate
www.yourmarketingcoachonline.com
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CONTENT TIPS
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Offer EXTREMELY valuable information
Make sure your intro content is engaging enough that
people will want to read further
Apply the 80 / 20 Rule
Choose a theme for your content
Write as if you were talking to a friend (or one client)
Encourage communication
Pick one primary CTA (call-to-action)
Make it easy for people to unsubscribe
Add Social Share Buttons
Add Social Connect Buttons
Get creative with subject lines
www.yourmarketingcoachonline.com
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TOPIC IDEAS
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A Letter From the Company
Upcoming Activities
Product Launch
Link to Valuable Articles (And Your Blog)
Customer Success Stories
Case Studies
Referral Program
Contests / Promotions
www.yourmarketingcoachonline.com
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DESIGN TIPS
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Keep the format consistent
Use white space (not clutter)
Less is more…but ALWAYS VALUABLE
Use great pictures (and fill in the alt text)
Use a 12 – 14 point font size
Limit your font usage
Limit color
www.yourmarketingcoachonline.com
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DELIVERY
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When is the best day and time?
Be consistent with your day and time
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MEASURE & TEST
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Open Rate
CTR (Click Thru Rate)
• Median 2.2% (MarketingCharts, April 2013)
• Top Marketers 8.3% (MarketingCharts, April 2013)
Conduct an A/B Test on Subject Lines
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