The document discusses different types of communication channels and their advantages and disadvantages. It describes oral communication as advantageous for long discussions and immediate feedback but potentially causing information overload. Written communication is described as useful for conveying precise complex information that can be referenced later but lacks nonverbal cues. Electronic communication allows sending quick messages but loses emotional aspects and human interaction. The document also covers types of communication such as passive, aggressive, and assertive styles.

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3. The Communication Channel
Sender
(Encodes)
Medium
Noise
Feed back
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Sender
(Decodes)

4. Oral or Spoken Communication
 Advantages
 For long discussion
 Immediate feed back
 Nonverbal communication
 More economical
 Disadvantages
 Information overload
 Too much material
 Complex information
 Beyond the level of understanding
 Not time to process giving
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5.  Advantages
 Precise complex information
 Keeps a record
 Helpful for memory
 Disadvantages
 Absence of nonverbal communication
 Negative information
 Controversial issues
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6.  Advantages
 Send quick message
 encourage thoughtful discussion about the information
 Disadvantages
 Lose the emotional aspects
 Low human interaction
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7.  Information overload
 Trust and credibility
 Time
 Filtering
 Emotions
 Message congruency
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8. Types of communication
Passive communication
 To make others happy
Aggressive communication
 To min or dominate
Assertive communication
 To keep contact line open
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Qamar Farooq Hailey College of Commerce