These slides are from a Webinar given through Social Media Leaps. You can view this and other Social Media Leaps Webinars at http://www.socialmedialeaps.com/Past-Social-Media-Webinars.aspx
Content Jam 2015: How to Start (and maintain!) a Blog That Doesn't Stink by K...Orbit Media Studios
Want to start a blog? Awesome! Blogs are not just a way to win new readers, customers, and supporters for your organization. But make no mistake, while blogs are easy and fun to start, they are tough to maintain.
How do you get started, and more importantly, how do you keep your blog's content engaging and effective?
Key takeaways:
Choosing the right blog platform for you
Developing a basic content strategy
Feeding the content beast: coming up with new post ideas.
Eight Proven Content Creation & Marketing Strategies with Case StudiesGold and Silver Online
This presentation shows key ways to create content easily and systematically, even if you don't consider yourself a writer, using eight content creation & marketing strategies. These were proven using a city-based blog, which is now a full fledged publication. In this session, you'll learn how one hyper local event website grew from one contributor to 25 and from zero traffic to 23,000 visitors a month, and is now syndicated by sites like Pegasus News. This is not a Social Media 101 class.
Here are some other specifics you'll learn:
- The Four Pillars of Online Marketing
- Five Goals to Have with Every Post
- Eight Tools for Benchmarking, Monitoring & Measuring Success
- Six Ways to Blog with More Authority & Credibility
We'll dig deeper in the second half of this session and get into the specifics of how to find others who will create content and market it for you, small tweaks you can make for SEO, and get into some case studies that show the results of these strategies.
More specifically you'll learn:
- Six Maximum SEO Power Positions for Your Keyword Targets
- How to Actively Recruit & Pitch Guest Bloggers
- Five things to consider when creating backlinks
- Three case studies of traffic attraction using these eight strategies
Content Jam: Fortune and Glory, How to Make Friends, Rank High and Get Famous...Orbit Media Studios
Presentation given by Andy Crestodina at Content Jam on November 5th, 2015. Topics include specific tactics for online networking, specifically for search engine optimization benefits.
How to become a hyperlocal media mogul and get vip status everywhere you goGold and Silver Online
This document provides tips on how to become a successful hyperlocal media mogul. It begins with an introduction to the author and defines hyperlocal media. It then discusses the author's successful hyperlocal blog ILiveInDallas and how it grew significantly in traffic and social media followers over many years. The document outlines what success means in hyperlocal media such as revenue, status, experiences, impact and traffic. It then provides 10 major tips for becoming a hyperlocal media mogul, including publishing engaging content, negotiating perks, creating community, recruiting guest bloggers, requesting press credentials, crafting content frameworks, writing about in-demand local topics, and having long term goals.
Animas European Blogger Conference 2013 PresentationGareth Cartman
The document discusses strategies for creating evergreen content for blogs to attract search engine traffic and build a regular readership. It emphasizes researching keywords, optimizing pages for search engines through titles, headers and internal links, developing long-form content on topics people search for regularly, and promoting content through social media and other referral channels to engage readers over time. The goal is to become an authority on a topic by creating helpful, informative content that search engines and readers want.
This document provides guidance for researchers interested in starting an academic blog. It discusses defining blog purposes and audiences, choosing a platform, styles of writing, embedding multimedia, publicizing the blog, measuring success, and addressing concerns. Key recommendations include starting small with a defined audience, varying post types, using an engaging conversational tone, and networking by following other blogs and platforms. The goal is to make blogging a useful exercise that disseminates work beyond one's research community.
How to Blog your way to Increased Constituent Engagement and Fundraising4Good.org
The #1 reason people don't give is because they aren't asked. The #1 reason people aren't ready to be asked is because they don't know enough about you, aren't engaged enough with you, and just don't keep you top of mind. A blog can help you change all that. Learn why yesterday's website is today's blog, and steps to take to turn your blog into a powerful constituent engagement tool.
Content Jam 2015: How to Start (and maintain!) a Blog That Doesn't Stink by K...Orbit Media Studios
Want to start a blog? Awesome! Blogs are not just a way to win new readers, customers, and supporters for your organization. But make no mistake, while blogs are easy and fun to start, they are tough to maintain.
How do you get started, and more importantly, how do you keep your blog's content engaging and effective?
Key takeaways:
Choosing the right blog platform for you
Developing a basic content strategy
Feeding the content beast: coming up with new post ideas.
Eight Proven Content Creation & Marketing Strategies with Case StudiesGold and Silver Online
This presentation shows key ways to create content easily and systematically, even if you don't consider yourself a writer, using eight content creation & marketing strategies. These were proven using a city-based blog, which is now a full fledged publication. In this session, you'll learn how one hyper local event website grew from one contributor to 25 and from zero traffic to 23,000 visitors a month, and is now syndicated by sites like Pegasus News. This is not a Social Media 101 class.
Here are some other specifics you'll learn:
- The Four Pillars of Online Marketing
- Five Goals to Have with Every Post
- Eight Tools for Benchmarking, Monitoring & Measuring Success
- Six Ways to Blog with More Authority & Credibility
We'll dig deeper in the second half of this session and get into the specifics of how to find others who will create content and market it for you, small tweaks you can make for SEO, and get into some case studies that show the results of these strategies.
More specifically you'll learn:
- Six Maximum SEO Power Positions for Your Keyword Targets
- How to Actively Recruit & Pitch Guest Bloggers
- Five things to consider when creating backlinks
- Three case studies of traffic attraction using these eight strategies
Content Jam: Fortune and Glory, How to Make Friends, Rank High and Get Famous...Orbit Media Studios
Presentation given by Andy Crestodina at Content Jam on November 5th, 2015. Topics include specific tactics for online networking, specifically for search engine optimization benefits.
How to become a hyperlocal media mogul and get vip status everywhere you goGold and Silver Online
This document provides tips on how to become a successful hyperlocal media mogul. It begins with an introduction to the author and defines hyperlocal media. It then discusses the author's successful hyperlocal blog ILiveInDallas and how it grew significantly in traffic and social media followers over many years. The document outlines what success means in hyperlocal media such as revenue, status, experiences, impact and traffic. It then provides 10 major tips for becoming a hyperlocal media mogul, including publishing engaging content, negotiating perks, creating community, recruiting guest bloggers, requesting press credentials, crafting content frameworks, writing about in-demand local topics, and having long term goals.
Animas European Blogger Conference 2013 PresentationGareth Cartman
The document discusses strategies for creating evergreen content for blogs to attract search engine traffic and build a regular readership. It emphasizes researching keywords, optimizing pages for search engines through titles, headers and internal links, developing long-form content on topics people search for regularly, and promoting content through social media and other referral channels to engage readers over time. The goal is to become an authority on a topic by creating helpful, informative content that search engines and readers want.
This document provides guidance for researchers interested in starting an academic blog. It discusses defining blog purposes and audiences, choosing a platform, styles of writing, embedding multimedia, publicizing the blog, measuring success, and addressing concerns. Key recommendations include starting small with a defined audience, varying post types, using an engaging conversational tone, and networking by following other blogs and platforms. The goal is to make blogging a useful exercise that disseminates work beyond one's research community.
How to Blog your way to Increased Constituent Engagement and Fundraising4Good.org
The #1 reason people don't give is because they aren't asked. The #1 reason people aren't ready to be asked is because they don't know enough about you, aren't engaged enough with you, and just don't keep you top of mind. A blog can help you change all that. Learn why yesterday's website is today's blog, and steps to take to turn your blog into a powerful constituent engagement tool.
Thought Leadership on Social Networks: Content CurationBeth Kanter
Beth Kanter provides a summary of social learning and content curation techniques for professional development using Twitter. She discusses seeking out relevant information from curated lists and hashtags, making sense of it by synthesizing and adding your own insights, and sharing it with your network. The "seek, sense, share" workflow is presented as an effective approach to staying informed on your topics of interest and building your expertise. Participants are given homework to set up a Twitter list, follow a relevant hashtag, and tweet using the discussed techniques to reflect on their learnings.
Kellie Celia provides tips for authors to build a community and promote their work through low-cost marketing initiatives. She recommends connecting with core audiences like other writers, teachers, and bloggers. Authors should build buzz by seeding their book to influential people and considering early promotions. For book launches, authors can harness social media, blogs, and local press through ideas like Twitter promotions and blog tours. Kellie provides recommendations for free tools to help with social media, blogs, and online publicity.
How to work blogging into your organization's communications plan, how to write an effective blog post, and why blogging is (or might not be) important. Participants will leave with an understanding of how to get started on blogging for their organization and inspiration to keep it going. Presented in a webinar for RE-AMP on 10/10/12
The document discusses ethical aggregation in journalism. It defines aggregation as ranging from algorithmic aggregation to original reporting that may incorporate background information from other sources. While aggregation gets criticism for being a thin line from theft, the document argues aggregation has always been part of journalism when done ethically by attributing sources, linking to original material, and adding value through commentary or context. It provides examples of how to ethically aggregate and curate content from other sources.
This guide will help you use the major Social Bookmarking sites. Equipped with instructions, tips, ideas and graphics find everything you need to know about Social Bookmarking Marketing.
This document discusses using back channels for social media engagement. It recommends using back channels to share ideas and resources, crowd source, collaborate, and make new connections. It provides examples of back channels like social media groups, lists, shared documents, and chat/messaging tools. It offers best practices like genuine engagement, sharing resources, and being helpful. It emphasizes building trust through authenticity and sharing. Finally, it discusses using influence networks for rapid response to positive or negative incidents.
This document discusses how nonprofits can use blogging as a tool. It outlines 5 ways blogs can be used: storytelling, as a voice for constituents, as a resource, as an organizational newsroom, and for fundraising. It then provides guidance on choosing a blogging platform, measuring reach through analytics, creating engaging content, and using RSS feeds to distribute content easily. Overall, the document serves as a guide for nonprofits on how to effectively utilize blogging.
Build a Community: Promote Your Work with Low-Cost, Viral Marketing InitiativesKellie Celia
Kellie Celia provides tips for authors to build a community and promote their work through low-cost marketing initiatives. She recommends connecting with core audiences like other writers, teachers, and bloggers. Authors should build buzz by seeding their book to influential readers and considering partnerships. For book launches, authors can harness social media, blogs, and local press through giveaways, sweepstakes, and viral ideas like Twitter parties. Kellie also shares several free tools for social media, blogging, and online publicity.
This document provides tips for making candidates valuable and following up effectively using LinkedIn, Google, and other tools. It recommends being creative in researching candidates using their interests, social profiles, and publicly available information. It also suggests tracking email openings and organizing contacts in an applicant tracking system to follow up daily and see your contact progress. The document ends asking the reader to follow the author on social media for more tips.
Betsy A. Decillis is a social media consultant who gives advice on maximizing social media resources. She discusses the importance of having owned content like a blog and supplementing it with shared content on social networks. Her day involves checking social networks for responses, maintaining an editorial calendar on Feedly, and using Buffer to schedule tweets but not Facebook posts. She promotes content through asking questions, using hashtags and tags, paying for promotions, messaging influencers, following accounts in her industry, and sharing others' content.
This document provides guidance on best practices for using social media and networking skills in foundation leadership. It discusses how digital revolutions like mobile, broadband, and social networks are changing organizations. It emphasizes focusing on personal evolution and objectives that align with the foundation's goals. The document provides examples of using different social media platforms like LinkedIn, Twitter, and Facebook effectively. It also discusses developing an authentic personal brand and leadership style on social media through storytelling, curating content, and networking. Attendees are encouraged to participate in a Twitter scavenger hunt to help activate their social media skills.
Developing Your Digital Identity as a Graduate Studentshawna_ross
A short presentation describing how a graduate student can develop their digital presence using personal and institutional websites, sharing platforms, social media, repositories, and academic society sites.
Dream. Build. Connect.
Want to start telling the story of yourself, your business or your cause across social media? Not sure where to go first? Chances are everything you need is at your fingertips - you just have to see the story around you!
How your website becomes your information hub by blogging and increases search engine visibility. Online word-of-mouth marketing needs your site to be ready...
From locally-owned businesses, to multinational brands, companies of all sizes are investing in content marketing to acquire new customers and increase business from existing ones. Creating content is only half the battle though. Getting the right audience to see it – and take action – is the harder part.
This session will explore free and cost-effective content distribution hacks employed by startups to get more web traffic, social media shares and customers.
* I gave this presentation at Social Media Week, Chicago - 2014.
This presentation discusses strategic blogging for camps. It begins with an introduction of the presenter and their experience in nonprofit work. The bulk of the presentation focuses on how to plan an effective blog for a camp, including defining the audience and conversation themes, sourcing engaging content around stories, and building an online community through sharing and commenting on other blogs. It emphasizes the importance of strategic planning including creating a content calendar and using tools like videos and visuals. The goal is to establish a year-round blog that will sustain engagement and discussion through highlighting different types of compelling stories and characters.
A blog is a conversation between a writer and readers on topics without geographical limits. Anyone can blog inexpensively and posts are instantly available worldwide. Blogs are findable through search engines and form a social network as readers with shared interests connect. Information spreads quickly through blogs. Blogging allows one to position expertise, brand a company, listen to customers, and generate leads through relationship marketing. To start blogging, choose a focused topic and demonstrate passion through regular posts to build an audience over time.
The document provides 3 ways for bloggers to grow their blog with groups: 1) Start a blog carnival where bloggers write on a monthly topic and share each other's posts. Consistency is key. 2) Form a critique/mastermind group of 5-7 bloggers who give feedback on draft posts using a checklist. This improves writing quality before publishing. 3) Organize blogger meetups on Meetup.com to find others and potentially create your own meetup group to build community. Working with others through groups engages more readers and supports bloggers.
This document provides recommendations for where to find high-quality content to share on social media. It suggests focusing on niche sites like Feedly, Pinterest, bookmarking sites like Reddit and Digg, and Slideshare rather than large sites that are already widely shared. Google Alerts is also recommended to find relevant articles based on keywords. The goal of sharing other content is to build expertise, visibility, connections, and stay top-of-mind with followers.
Thought Leadership on Social Networks: Content CurationBeth Kanter
Beth Kanter provides a summary of social learning and content curation techniques for professional development using Twitter. She discusses seeking out relevant information from curated lists and hashtags, making sense of it by synthesizing and adding your own insights, and sharing it with your network. The "seek, sense, share" workflow is presented as an effective approach to staying informed on your topics of interest and building your expertise. Participants are given homework to set up a Twitter list, follow a relevant hashtag, and tweet using the discussed techniques to reflect on their learnings.
Kellie Celia provides tips for authors to build a community and promote their work through low-cost marketing initiatives. She recommends connecting with core audiences like other writers, teachers, and bloggers. Authors should build buzz by seeding their book to influential people and considering early promotions. For book launches, authors can harness social media, blogs, and local press through ideas like Twitter promotions and blog tours. Kellie provides recommendations for free tools to help with social media, blogs, and online publicity.
How to work blogging into your organization's communications plan, how to write an effective blog post, and why blogging is (or might not be) important. Participants will leave with an understanding of how to get started on blogging for their organization and inspiration to keep it going. Presented in a webinar for RE-AMP on 10/10/12
The document discusses ethical aggregation in journalism. It defines aggregation as ranging from algorithmic aggregation to original reporting that may incorporate background information from other sources. While aggregation gets criticism for being a thin line from theft, the document argues aggregation has always been part of journalism when done ethically by attributing sources, linking to original material, and adding value through commentary or context. It provides examples of how to ethically aggregate and curate content from other sources.
This guide will help you use the major Social Bookmarking sites. Equipped with instructions, tips, ideas and graphics find everything you need to know about Social Bookmarking Marketing.
This document discusses using back channels for social media engagement. It recommends using back channels to share ideas and resources, crowd source, collaborate, and make new connections. It provides examples of back channels like social media groups, lists, shared documents, and chat/messaging tools. It offers best practices like genuine engagement, sharing resources, and being helpful. It emphasizes building trust through authenticity and sharing. Finally, it discusses using influence networks for rapid response to positive or negative incidents.
This document discusses how nonprofits can use blogging as a tool. It outlines 5 ways blogs can be used: storytelling, as a voice for constituents, as a resource, as an organizational newsroom, and for fundraising. It then provides guidance on choosing a blogging platform, measuring reach through analytics, creating engaging content, and using RSS feeds to distribute content easily. Overall, the document serves as a guide for nonprofits on how to effectively utilize blogging.
Build a Community: Promote Your Work with Low-Cost, Viral Marketing InitiativesKellie Celia
Kellie Celia provides tips for authors to build a community and promote their work through low-cost marketing initiatives. She recommends connecting with core audiences like other writers, teachers, and bloggers. Authors should build buzz by seeding their book to influential readers and considering partnerships. For book launches, authors can harness social media, blogs, and local press through giveaways, sweepstakes, and viral ideas like Twitter parties. Kellie also shares several free tools for social media, blogging, and online publicity.
This document provides tips for making candidates valuable and following up effectively using LinkedIn, Google, and other tools. It recommends being creative in researching candidates using their interests, social profiles, and publicly available information. It also suggests tracking email openings and organizing contacts in an applicant tracking system to follow up daily and see your contact progress. The document ends asking the reader to follow the author on social media for more tips.
Betsy A. Decillis is a social media consultant who gives advice on maximizing social media resources. She discusses the importance of having owned content like a blog and supplementing it with shared content on social networks. Her day involves checking social networks for responses, maintaining an editorial calendar on Feedly, and using Buffer to schedule tweets but not Facebook posts. She promotes content through asking questions, using hashtags and tags, paying for promotions, messaging influencers, following accounts in her industry, and sharing others' content.
This document provides guidance on best practices for using social media and networking skills in foundation leadership. It discusses how digital revolutions like mobile, broadband, and social networks are changing organizations. It emphasizes focusing on personal evolution and objectives that align with the foundation's goals. The document provides examples of using different social media platforms like LinkedIn, Twitter, and Facebook effectively. It also discusses developing an authentic personal brand and leadership style on social media through storytelling, curating content, and networking. Attendees are encouraged to participate in a Twitter scavenger hunt to help activate their social media skills.
Developing Your Digital Identity as a Graduate Studentshawna_ross
A short presentation describing how a graduate student can develop their digital presence using personal and institutional websites, sharing platforms, social media, repositories, and academic society sites.
Dream. Build. Connect.
Want to start telling the story of yourself, your business or your cause across social media? Not sure where to go first? Chances are everything you need is at your fingertips - you just have to see the story around you!
How your website becomes your information hub by blogging and increases search engine visibility. Online word-of-mouth marketing needs your site to be ready...
From locally-owned businesses, to multinational brands, companies of all sizes are investing in content marketing to acquire new customers and increase business from existing ones. Creating content is only half the battle though. Getting the right audience to see it – and take action – is the harder part.
This session will explore free and cost-effective content distribution hacks employed by startups to get more web traffic, social media shares and customers.
* I gave this presentation at Social Media Week, Chicago - 2014.
This presentation discusses strategic blogging for camps. It begins with an introduction of the presenter and their experience in nonprofit work. The bulk of the presentation focuses on how to plan an effective blog for a camp, including defining the audience and conversation themes, sourcing engaging content around stories, and building an online community through sharing and commenting on other blogs. It emphasizes the importance of strategic planning including creating a content calendar and using tools like videos and visuals. The goal is to establish a year-round blog that will sustain engagement and discussion through highlighting different types of compelling stories and characters.
A blog is a conversation between a writer and readers on topics without geographical limits. Anyone can blog inexpensively and posts are instantly available worldwide. Blogs are findable through search engines and form a social network as readers with shared interests connect. Information spreads quickly through blogs. Blogging allows one to position expertise, brand a company, listen to customers, and generate leads through relationship marketing. To start blogging, choose a focused topic and demonstrate passion through regular posts to build an audience over time.
The document provides 3 ways for bloggers to grow their blog with groups: 1) Start a blog carnival where bloggers write on a monthly topic and share each other's posts. Consistency is key. 2) Form a critique/mastermind group of 5-7 bloggers who give feedback on draft posts using a checklist. This improves writing quality before publishing. 3) Organize blogger meetups on Meetup.com to find others and potentially create your own meetup group to build community. Working with others through groups engages more readers and supports bloggers.
This document provides recommendations for where to find high-quality content to share on social media. It suggests focusing on niche sites like Feedly, Pinterest, bookmarking sites like Reddit and Digg, and Slideshare rather than large sites that are already widely shared. Google Alerts is also recommended to find relevant articles based on keywords. The goal of sharing other content is to build expertise, visibility, connections, and stay top-of-mind with followers.
Library 2.0: Jump start your library with blogging and TwitterNathan Wright
We prepared this presentation for the staff at Drake University's Cowles Library. They recently launched a blog but wanted to see more engagement happening, as well as learn about Twitter as an outreach, sharing and communications tool.
The document provides guidance for authors on using social media effectively. It recommends taking a programmatic approach of listening, curating content, engaging, measuring results, and repeating. Specific advice includes maintaining an optimized blog, being active on key networks like Twitter, Facebook, LinkedIn, and using tools like Hootsuite to schedule posts. The goal is to generate traffic, subscribers, sales, and get others promoting the author's work through sharing content and hosting virtual events.
This is your funnel on content…
Top of the Funnel 1
What topics do they want? It’s all about empathy…
Help your audience make a buying decision.
Your website is the mousetrap, Your content is the cheese… - Barry Feldman
Which words convert? It’s all about readability…
Latinate Words • More formal • Longer (polysyllabic) • Fancy, proper Examples acquire, transmit, construct, resist, deposit, imitate, determined
Anglo-Saxon Words • Less formal • Short (often monosyllabic) • Forceful, direct Examples get, send, build, stop, put, mock, set
Write like an 8th grader! …but don’t dumb it down Source: NN Group
Which posts have ranking potential? Low hanging fruit is delicious!
Top content…
Find your traffic champions
The Spike and the Long Tail Initial spike from email marketing and social promotion (one week) 20 to 40 visits per day from organic search (months or years)
Posts that rank high on page two… Queries Report with Advanced Filter for “Average
Posts that rank high on page two! Queries Report with Advanced Filter for “Average
Now for a little on-page SEO Let’s indicate the relevance...
Use the phrase in 4 places A. Once at the beginning of the title <title> B. Once in the first header <h1> C. Four to six times in the body of the page D. Within the links to the page from other pages on your site.
1. Title: Once in the beginning It appears above the address bar in your browser…
Don’t be too aggressive!
This stuff works…
Middle of the Funnel 2
Optimize for subscribers Grow. Your. List.
Before… After…
1900% increase. Not bad!
Why it works 1. Prominence 2. Promise 3. Proof
Find your conversion champions Which are your most compelling posts?
Subscribers per blog post… Reverse Goal Path with Advanced Filter for “Goal Previous Step 1” set to /blog/
Pageviews per blog post…
Subscribers per page view per blog post …well hello, champions!
Let’s watch that in slo-mo…
Now put on your traffic driving gloves…
Are they finding what they’re looking for? Your website unsatisfying…
Are they reading what you’re writing? The creation / consumption gap…
Percent Content Consumption source: Avinash Kaushik
Testimonials = supportive evidence
Never make a testimonials page
“When you say it, it’s marketing… When they say it, it’s social proof.”
Where there’s traffic, there’s hope...
Subsequent conversions The thank you page after the thank you page…
But wait! There’s more…
Subsequent Conversions…
Your pages. Your funnel. Let’s break it down…
A presentation used in a f2f workshop for Extension agents on social media, including Facebook, Twitter, Flickr. This was the intro section. Most of the workshop was hands-on.
Listen Now...Talk Later: Listening as the foundation of your social media st...Heidi Cool
Presentation given January 25, 2009 to the Local Entrepreneur & Social Media Network Meetup Group in Cleveland, Ohio. The presentation covered general principles on listening to monitor brands/products, listening for content creation and specific examples using searches, RSS feeds and Google reader.
How to create content that engages your community and expands your reachLior Degani
Tips and tools for you to make the best content and get it promoted as much as possible.
Presented on Swayy's Webinar on 12/3/14 co-hosted Roy Povarchik (@Roypovar).
Created by:
Lior Degani @liordegani
Roy Povarchik (@Roypovar)
Shayna Hodkin (@slhodkin)
Clint Greenleaf, CEO of Greenleaf Book Group, provides insider tips on five book marketing strategies that prove effective in today\’s changing publishing landscape.
This document provides tips for organizations to become powerful social media publishers by organizing content, channels, and connections. It recommends auditing existing material and determining keywords to develop helpful, entertaining content for people and search engines. It also suggests starting with a website and blog, then distributing content across social networks and forums while engaging communities. The key is thinking like a publisher, giving audiences valuable exclusive content through a consistent publishing plan.
Curating content for social media can feel like a chore. So in this webinar, we give you some tips for how to curate both your OWN evergreen content as well as content from other websites in order to really beef up your social media feeds.
Full webinar can be viewed here: http://app.webinarjam.net/replay/15673/53bc746e7e/1/0
The next 10 tools are the ones to make our online world easier and better. Be it your interest into social media, or your daily work -- using these tools would make it easier and more enjoyable. Have fun!
Creating Engaging Content For Web, Mobile and Social MediaContentworks Agency
In this SS, Contentworks is going to show you how to create reusable, engaging content that works across all channels. We will show you how to save time and improve your integrated content marketing.
The Art of Recycling Content by Evangeline Elder (Rehab Online Magazine)Rehab Online Magazine
The Art of Recycling Content details new and common tips that will increase efficiency in marketing content for website platforms. If you own or work with a website that maintains a small content team, we have compiled some cool ideas on how to further the life of your content pieces. We primarily tackle the types of social media platforms that can be useful in spreading your website content along with a few tips on how to integrate content on your actual website. Feel free to comment!
www.rehabonlinemag.com
8 Distribution Tips That Will Help Your Content Soar After Pressing PublishRoss Simmonds
Ever write a blog post, design an ebook or create a Slideshare and wonder why it fell flat? It's very possible that the content distribution tactics put behind your content simply didn't give it the fuel it needed to take off. If you're looking for a few ways to increase the likelihood that your content will succeed, here's 8 great content distribution tips that are sure to give your content more life!
Key points in this presentation:
- Social Media Content Optimization
- Who is your audience?
- How will you maintain the page?
- How will you scope your message?
- Terms in Social Media:
- 3 Golden Rules for SM Content
- Content Plan for SM
- Tips and Tricks
Intro to social media for nonprofits, focusing on benefits to using social media and 4 keys to success. Given at Google Cambridge as part of HandsOnTech Boston workshop series 3/6/13. Presented by David Crowley, Social Capital Inc. President & Founder
Similar to Content Curation - Show your expertise—by sharing the best of others. (20)
TrustArc Webinar - 2024 Global Privacy SurveyTrustArc
How does your privacy program stack up against your peers? What challenges are privacy teams tackling and prioritizing in 2024?
In the fifth annual Global Privacy Benchmarks Survey, we asked over 1,800 global privacy professionals and business executives to share their perspectives on the current state of privacy inside and outside of their organizations. This year’s report focused on emerging areas of importance for privacy and compliance professionals, including considerations and implications of Artificial Intelligence (AI) technologies, building brand trust, and different approaches for achieving higher privacy competence scores.
See how organizational priorities and strategic approaches to data security and privacy are evolving around the globe.
This webinar will review:
- The top 10 privacy insights from the fifth annual Global Privacy Benchmarks Survey
- The top challenges for privacy leaders, practitioners, and organizations in 2024
- Key themes to consider in developing and maintaining your privacy program
zkStudyClub - LatticeFold: A Lattice-based Folding Scheme and its Application...Alex Pruden
Folding is a recent technique for building efficient recursive SNARKs. Several elegant folding protocols have been proposed, such as Nova, Supernova, Hypernova, Protostar, and others. However, all of them rely on an additively homomorphic commitment scheme based on discrete log, and are therefore not post-quantum secure. In this work we present LatticeFold, the first lattice-based folding protocol based on the Module SIS problem. This folding protocol naturally leads to an efficient recursive lattice-based SNARK and an efficient PCD scheme. LatticeFold supports folding low-degree relations, such as R1CS, as well as high-degree relations, such as CCS. The key challenge is to construct a secure folding protocol that works with the Ajtai commitment scheme. The difficulty, is ensuring that extracted witnesses are low norm through many rounds of folding. We present a novel technique using the sumcheck protocol to ensure that extracted witnesses are always low norm no matter how many rounds of folding are used. Our evaluation of the final proof system suggests that it is as performant as Hypernova, while providing post-quantum security.
Paper Link: https://eprint.iacr.org/2024/257
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAUpanagenda
Webinar Recording: https://www.panagenda.com/webinars/hcl-notes-und-domino-lizenzkostenreduzierung-in-der-welt-von-dlau/
DLAU und die Lizenzen nach dem CCB- und CCX-Modell sind für viele in der HCL-Community seit letztem Jahr ein heißes Thema. Als Notes- oder Domino-Kunde haben Sie vielleicht mit unerwartet hohen Benutzerzahlen und Lizenzgebühren zu kämpfen. Sie fragen sich vielleicht, wie diese neue Art der Lizenzierung funktioniert und welchen Nutzen sie Ihnen bringt. Vor allem wollen Sie sicherlich Ihr Budget einhalten und Kosten sparen, wo immer möglich. Das verstehen wir und wir möchten Ihnen dabei helfen!
Wir erklären Ihnen, wie Sie häufige Konfigurationsprobleme lösen können, die dazu führen können, dass mehr Benutzer gezählt werden als nötig, und wie Sie überflüssige oder ungenutzte Konten identifizieren und entfernen können, um Geld zu sparen. Es gibt auch einige Ansätze, die zu unnötigen Ausgaben führen können, z. B. wenn ein Personendokument anstelle eines Mail-Ins für geteilte Mailboxen verwendet wird. Wir zeigen Ihnen solche Fälle und deren Lösungen. Und natürlich erklären wir Ihnen das neue Lizenzmodell.
Nehmen Sie an diesem Webinar teil, bei dem HCL-Ambassador Marc Thomas und Gastredner Franz Walder Ihnen diese neue Welt näherbringen. Es vermittelt Ihnen die Tools und das Know-how, um den Überblick zu bewahren. Sie werden in der Lage sein, Ihre Kosten durch eine optimierte Domino-Konfiguration zu reduzieren und auch in Zukunft gering zu halten.
Diese Themen werden behandelt
- Reduzierung der Lizenzkosten durch Auffinden und Beheben von Fehlkonfigurationen und überflüssigen Konten
- Wie funktionieren CCB- und CCX-Lizenzen wirklich?
- Verstehen des DLAU-Tools und wie man es am besten nutzt
- Tipps für häufige Problembereiche, wie z. B. Team-Postfächer, Funktions-/Testbenutzer usw.
- Praxisbeispiele und Best Practices zum sofortigen Umsetzen
Monitoring and Managing Anomaly Detection on OpenShift.pdfTosin Akinosho
Monitoring and Managing Anomaly Detection on OpenShift
Overview
Dive into the world of anomaly detection on edge devices with our comprehensive hands-on tutorial. This SlideShare presentation will guide you through the entire process, from data collection and model training to edge deployment and real-time monitoring. Perfect for those looking to implement robust anomaly detection systems on resource-constrained IoT/edge devices.
Key Topics Covered
1. Introduction to Anomaly Detection
- Understand the fundamentals of anomaly detection and its importance in identifying unusual behavior or failures in systems.
2. Understanding Edge (IoT)
- Learn about edge computing and IoT, and how they enable real-time data processing and decision-making at the source.
3. What is ArgoCD?
- Discover ArgoCD, a declarative, GitOps continuous delivery tool for Kubernetes, and its role in deploying applications on edge devices.
4. Deployment Using ArgoCD for Edge Devices
- Step-by-step guide on deploying anomaly detection models on edge devices using ArgoCD.
5. Introduction to Apache Kafka and S3
- Explore Apache Kafka for real-time data streaming and Amazon S3 for scalable storage solutions.
6. Viewing Kafka Messages in the Data Lake
- Learn how to view and analyze Kafka messages stored in a data lake for better insights.
7. What is Prometheus?
- Get to know Prometheus, an open-source monitoring and alerting toolkit, and its application in monitoring edge devices.
8. Monitoring Application Metrics with Prometheus
- Detailed instructions on setting up Prometheus to monitor the performance and health of your anomaly detection system.
9. What is Camel K?
- Introduction to Camel K, a lightweight integration framework built on Apache Camel, designed for Kubernetes.
10. Configuring Camel K Integrations for Data Pipelines
- Learn how to configure Camel K for seamless data pipeline integrations in your anomaly detection workflow.
11. What is a Jupyter Notebook?
- Overview of Jupyter Notebooks, an open-source web application for creating and sharing documents with live code, equations, visualizations, and narrative text.
12. Jupyter Notebooks with Code Examples
- Hands-on examples and code snippets in Jupyter Notebooks to help you implement and test anomaly detection models.
5th LF Energy Power Grid Model Meet-up SlidesDanBrown980551
5th Power Grid Model Meet-up
It is with great pleasure that we extend to you an invitation to the 5th Power Grid Model Meet-up, scheduled for 6th June 2024. This event will adopt a hybrid format, allowing participants to join us either through an online Mircosoft Teams session or in person at TU/e located at Den Dolech 2, Eindhoven, Netherlands. The meet-up will be hosted by Eindhoven University of Technology (TU/e), a research university specializing in engineering science & technology.
Power Grid Model
The global energy transition is placing new and unprecedented demands on Distribution System Operators (DSOs). Alongside upgrades to grid capacity, processes such as digitization, capacity optimization, and congestion management are becoming vital for delivering reliable services.
Power Grid Model is an open source project from Linux Foundation Energy and provides a calculation engine that is increasingly essential for DSOs. It offers a standards-based foundation enabling real-time power systems analysis, simulations of electrical power grids, and sophisticated what-if analysis. In addition, it enables in-depth studies and analysis of the electrical power grid’s behavior and performance. This comprehensive model incorporates essential factors such as power generation capacity, electrical losses, voltage levels, power flows, and system stability.
Power Grid Model is currently being applied in a wide variety of use cases, including grid planning, expansion, reliability, and congestion studies. It can also help in analyzing the impact of renewable energy integration, assessing the effects of disturbances or faults, and developing strategies for grid control and optimization.
What to expect
For the upcoming meetup we are organizing, we have an exciting lineup of activities planned:
-Insightful presentations covering two practical applications of the Power Grid Model.
-An update on the latest advancements in Power Grid -Model technology during the first and second quarters of 2024.
-An interactive brainstorming session to discuss and propose new feature requests.
-An opportunity to connect with fellow Power Grid Model enthusiasts and users.
A Comprehensive Guide to DeFi Development Services in 2024Intelisync
DeFi represents a paradigm shift in the financial industry. Instead of relying on traditional, centralized institutions like banks, DeFi leverages blockchain technology to create a decentralized network of financial services. This means that financial transactions can occur directly between parties, without intermediaries, using smart contracts on platforms like Ethereum.
In 2024, we are witnessing an explosion of new DeFi projects and protocols, each pushing the boundaries of what’s possible in finance.
In summary, DeFi in 2024 is not just a trend; it’s a revolution that democratizes finance, enhances security and transparency, and fosters continuous innovation. As we proceed through this presentation, we'll explore the various components and services of DeFi in detail, shedding light on how they are transforming the financial landscape.
At Intelisync, we specialize in providing comprehensive DeFi development services tailored to meet the unique needs of our clients. From smart contract development to dApp creation and security audits, we ensure that your DeFi project is built with innovation, security, and scalability in mind. Trust Intelisync to guide you through the intricate landscape of decentralized finance and unlock the full potential of blockchain technology.
Ready to take your DeFi project to the next level? Partner with Intelisync for expert DeFi development services today!
Ivanti’s Patch Tuesday breakdown goes beyond patching your applications and brings you the intelligence and guidance needed to prioritize where to focus your attention first. Catch early analysis on our Ivanti blog, then join industry expert Chris Goettl for the Patch Tuesday Webinar Event. There we’ll do a deep dive into each of the bulletins and give guidance on the risks associated with the newly-identified vulnerabilities.
How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdfChart Kalyan
A Mix Chart displays historical data of numbers in a graphical or tabular form. The Kalyan Rajdhani Mix Chart specifically shows the results of a sequence of numbers over different periods.
GraphRAG for Life Science to increase LLM accuracyTomaz Bratanic
GraphRAG for life science domain, where you retriever information from biomedical knowledge graphs using LLMs to increase the accuracy and performance of generated answers
FREE A4 Cyber Security Awareness Posters-Social Engineering part 3Data Hops
Free A4 downloadable and printable Cyber Security, Social Engineering Safety and security Training Posters . Promote security awareness in the home or workplace. Lock them Out From training providers datahops.com
Fueling AI with Great Data with Airbyte WebinarZilliz
This talk will focus on how to collect data from a variety of sources, leveraging this data for RAG and other GenAI use cases, and finally charting your course to productionalization.
Digital Marketing Trends in 2024 | Guide for Staying AheadWask
https://www.wask.co/ebooks/digital-marketing-trends-in-2024
Feeling lost in the digital marketing whirlwind of 2024? Technology is changing, consumer habits are evolving, and staying ahead of the curve feels like a never-ending pursuit. This e-book is your compass. Dive into actionable insights to handle the complexities of modern marketing. From hyper-personalization to the power of user-generated content, learn how to build long-term relationships with your audience and unlock the secrets to success in the ever-shifting digital landscape.
Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on integration of Salesforce with Bonterra Impact Management.
Interested in deploying an integration with Salesforce for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...
Content Curation - Show your expertise—by sharing the best of others.
1. Content Curation Show your expertise—by sharing the best of others. Heidi Cool Internet Strategist heidicool.com Web Design & Strategy http://www.heidicool.com/blog/
2. What is content curation? Curation was once the realm of museums and libraries . Now anyone may participate. Content curation is the process of finding and sharing the best content in a given subject area.
3. The Web is a noisy crowded place. Content Curators help sift through the noise.
4. Choosing Content Gather the content that best represents your topic. Library of Congress: Gottlieb Jazz Photos
6. Why Curate Content? Provide more comprehensive resources You save time when you don’t have to write everything yourself.
7. It’s not all about us. Become a one-stop shop for the best information in your niche & people will follow. A mix of content helps you provide more comprehensive resources. My Content Other people’s content. +
8.
9. The quality of what you share reflects on you. Harvard Business Review has a solid reputation. Evil Genius may be an unknown commodity. Read both respected and unknown authors carefully to determine whether their advice is sound. You can find great insights in many places.
10. Originality Counts Is the content unique & fresh? Is everyone else already sharing it?
11. What interests your target audience? Visit their hang-outs and see what questions they ask.
12. Listen to your followers. What are they tweeting? What do they respond to? What do they want to hear?
13. How to find content sources Research now —to build a foundation for later.
14. Find the top blogs in your niche then subscribe to them. Blogs
20. Social bookmarking & organization: http://www.delicious.com/hacool Delicious Look at both popular and recent to find the best content. Look at tags shared by others to see what they think is important.
21. Crowdsourcing sites can help you discover what’s interesting in your niche Digg, StumbleUpon
22. Look for links on walls and discussion forums Facebook Pages & Groups
27. Subscribing to Feeds Click RSS Icon to subscribe then select your preferred reader. Or copy RSS address then paste into Google Reader. If you can’t find an RSS link, try using the URL for the blog or site. If the site has been coded properly Google Reader will be able to pull the feed.
35. Relevancy varies - keywords may also bring results for unrelated topics More monitoring tools
36. Save things to share later Save items to Delicious and tag them by topical keywords to easily find them later. Keepstream is a new service currently in beta. I’ve saved the links referred to in this presentation to http://keepstream.com/hacool/content-curation-links
37. How & where to share On blogs, Facebook, Twitter, LinkedIn and other services Share excerpts or quotes with links and commentary.
38. Do Not Copy Articles Plagiarism is tacky and illegal . Unless you have permission. (I did not give permission!) My original post. My post on a plagiarist’s site in Argentina.
39. Share via Reader When you click share or share with note, the article will be published to your Shared Items page. This page also produces a feed. You can share this feed on LinkedIn, Facebook, Twitter, your blog and elsewhere.
44. Share to Twitter, Facebook or other spaces CPA shares links to stories about art, urban planning & Cleveland, in addition to their own announcements.
45. When we share more, people notice. Our CPA plan, initiated in Fall ’09, was to share a variety of art resources from around the world. Apparently it’s working! Tweet Smarts Bored with Twitter already? You just aren’t using it the right way. Here are seven feeds with ties to our city you should check out. Jim Vickers [email_address] Cleveland Public Art featured as 1 of 7 most interesting local Twitter accounts by Cleveland Magazine “ Cleveland Public Art twitter.com/ClevPublicArt From a spinning cloud of heat that can be seen from 60 miles away to an artist’s wonderfully strange computer-generated representation of 40 of his friends’ iTunes libraries, Cleveland Public Art’s Twitter feed connects you to cool, thought-provoking works of art from around the world.”
46. Content Curation Take-Aways Identify the highest quality resources from both well-known and unknown content creators. Select items based on both quality and relevance to your target audience. Use tools like Google Reader and Delicious to monitor and save content. Try to share items that haven’t already been over-shared by others. Publish a mix of your own primary content with curated content to offer a balance of information. Be selective. Don’t post so much content that people need another curator to sort through your posts! Listen and respond to your audience and adapt your content to their needs. Post in the spaces your readers spend time. Don’t plagiarize!!!
47. Heidi Cool [email_address] http://www.heidicool.com http://www.twitter.com/hacool http://www.facebook.com/heidicool Or just Google me. Slides will be uploaded to: http://www.slideshare.net/hacool Related links: http://keepstream.com/hacool/content-curation-links By now you’ve been listening to me way too long. Any questions?