This document discusses communication in business and management. It defines communication as the process of transmitting information between two people through ideas, thoughts, and values. Effective communication allows a company to understand employee and customer needs, transmit behavior models and thinking methodologies, and unite people through feelings and knowledge. The document also outlines the communication process, levels of internal communication including downward, upward, and horizontal communication, and some procedures to improve communication like debates, study groups, and seminars.