This document outlines a reflective project assignment for a COMM 101H class. Students are instructed to avoid all direct and indirect contact with mass media messages for a 24-hour period by abstaining from print, recordings, cinema/film, radio, television, internet/video games, and mobile sources. They are then asked to report on the mass media messages they could and could not avoid, substitute activities used to fill time without mass media, and personal conclusions about the role of mass media in their daily lives. The assignment is evaluated based on thorough completion of instructions, level of involvement, and attention to formatting and presentation.