College of DuPage Student Life Social Media Infographic

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College of DuPage

Infographic related to millennial use of social media and @CODStudentLife experience.

Education

College of DuPage
C R E A T E D B Y
S T E P H A N I E Q U I R K
Q U I R K S @ C O D . E D U
Student Life
Social Media Platform Use
Most Popular Social Media Apps of Millennials
Information Source: comScore. (n.d.). Most popular social media apps of Millennials in the United
States as of June 2014, sorted by reach. In Statista - The Statistics Portal. Retrieved June 7, 2016, from
http://www.statista.com/statistics/266280/social-media-apps-us-millennials/.
INSTAGRAM
Mobile
1-2 Posts per day
Students &
generate most
engagement
TWITTER
Web & Mobile
3-5 Posts per day
18 min
lifespan of the
average tweet
SNAPCHAT*
Mobile
2-3 Stories per wk
of students (20-25)
use it every day
77%
FACEBOOK
Web & Mobile
1-2 Posts per day
Tagging
generates most
engagement
75.6%
43.1%
32.9%
23.8%
Hashtags
Management Strategies
Use a Calendar
Set S.M.A.R.T. Goals
Involve students
in planning and
account takeovers
Use 3rd
Party Sites
Hootsuite is free!
Analytics provide useful
measurements and stats
@CODStudentLife

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College of DuPage Student Life Social Media Infographic

1. College of DuPage C R E A T E D B Y S T E P H A N I E Q U I R K Q U I R K S @ C O D . E D U Student Life Social Media Platform Use Most Popular Social Media Apps of Millennials Information Source: comScore. (n.d.). Most popular social media apps of Millennials in the United States as of June 2014, sorted by reach. In Statista - The Statistics Portal. Retrieved June 7, 2016, from http://www.statista.com/statistics/266280/social-media-apps-us-millennials/. INSTAGRAM Mobile 1-2 Posts per day Students & generate most engagement TWITTER Web & Mobile 3-5 Posts per day 18 min lifespan of the average tweet SNAPCHAT* Mobile 2-3 Stories per wk of students (20-25) use it every day 77% FACEBOOK Web & Mobile 1-2 Posts per day Tagging generates most engagement 75.6% 43.1% 32.9% 23.8% Hashtags Management Strategies Use a Calendar Set S.M.A.R.T. Goals Involve students in planning and account takeovers Use 3rd Party Sites Hootsuite is free! Analytics provide useful measurements and stats @CODStudentLife

College of DuPage Student Life Social Media Infographic

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