This document discusses Blackboard tracking data and analytics. It describes the types of student interaction data that can be collected from Blackboard, including logins, page views, course and content access, errors and more. It then outlines the types of analysis that can be done with the data, such as basic statistics, discussion board analysis, path analysis and student satisfaction metrics. The ultimate goal is to create a central tool and service where all student data can be analyzed to help improve the student experience and outcomes.

1. Blackboard Tracking.
Matthew S. Harris
Co-Founder, Technology Lead
matthew.harris@collegeminer.com
http://www.linkedin.com/in/matthewsharris

2. http://collegeminer.com/web/collegesolution.html
Overview
Blackboard Analytics
• Trend Analysis
• Student Path data
• Order of events student took
Questions
• Can we get this data?
• Types of Analysis
• Ultimate goal

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The Data Schema
Events
Course
Time event
occurred

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The Data Schema
Event Description Relates
LOGIN_ATTEMPT A user attempted to login to the
system. Captures the session id
of the attempted login.
SESSION_ID
LOGOUT A user clicked the logout button SESSION_ID
USER_PK1
SESSION_INT A user connected to the system
and a session was created
SESSION_ID
PAGE_ACCESS A page was accessed SESSION_ID
USER_PK1
NAVIGATION_ITEM
COURSE_ACCES
S
A page within a course was
accessed
SESSION_ID
USER_PK1
COURSE_PK1
NAVIGATION_ITEM

5. http://collegeminer.com/web/collegesolution.html
The Data Schema
Event Description Relates
CONTENT_ACCE
SS
A content item with tracking turned
on was accessed. Note many
content accesses may be
generated for a single
COURSE_ACCESS.
SESSION_ID
USER_PK1
COURSE_PK1
CONTENT_PK1
MODULE_ACCES
S
A module was accessed. SESSION_ID
USER_PK1
MODULE_PK1 is
stored in DATA in
format PK1_1
TAB_ACCESS A click on a tab. Note this only
tracks the switch to the tab, not
each hit under the tab.
SESSION_ID
USER_PK1
TAB_PK1 is stored in
DATA
ERROR An error occurred. Note this is
seldom used; normally errors are
logged in the appropriate file.
SESSION_ID
USER_PK1

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Blackboard Analytics Features

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Analyzing Paths
Discussion
Board
17 mins
Module
Material
67 mins
Took Quiz
18 mins
Score 7/10
Module
Material
12 mins
Took Quiz
10 mins
Score 9/10

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Type of Analysis
Basic Statistics
• Tracking data
• Compare Analysis
Discussion Board Analysis
• Full text indicators
• Time spent
• Response
Path Analysis
• Time and actions
• By course/ By full curriculum
Student Satisfaction
• Real-time data
• Feedback and Rating

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The Future? - Real-Time Data
Why wait?
• Get feedback right away
• Ratings and Comments
Analyze Lectures
• Content usefulness
• What was helpful?
Student feedback and ratings while taking the course.

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Ultimate Goal
Tool for all data
• All education data
• Everyone Involved
• Professors
• Departments
• Students
• Government
Other college involvement
• Know about issues right away
• Improve satisfaction and outcomes
Central hub for analytics
• Colleges pay for tool and services
• Center of experts