Choice of production company name and logo
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A short powerpoint outlining the research we carried out before constructing our production company name and logo and why we chose it.
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The document discusses the process of designing a logo for a film production company. Several draft logos were created following guidelines of simplicity and using white and baby blue colors. However, these initial logos did not suit the theme of the company's blog. A fifth transparent logo was made that blended in well with the blog background while still looking simple and professional, achieving the goals for the company's logo.
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The document discusses the development of a logo for an independent film production company. It begins by explaining that independent film companies would be more likely to produce the author's film due to its genre and niche audience. It then presents research on existing production logos, noting characteristics like simple designs, memorable names, and iconic sounds/images. Examples include Film4, Warp Films, Deadbeat Productions, and DarkRoom. Font, color, images, and layout elements are analyzed. Potential logo concepts are presented before two final ideas - featuring a camera shutter image, film reel, and the name "Possible Ideas" - that effectively convey the company's focus on film production in a clear and memorable way.
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- After weeks of work, they pitched their idea to an audience with a simple PowerPoint presentation focusing on their logo and slogan.
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1) The student's group created an advertising company called "Parm Incorporated" to promote a new bottled water product called "Yester Lagoon".
2) Their company name, slogans, logo, and advertisements were designed to appeal to their target audience of athletes.
3) In their presentation, the group dressed up as mascots to promote the product, which helped them stand out and get their message across effectively.
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1) Allowing users to browse and upload fashion images to share trends and for inspiration.
2) Developing a personalized "Your Wardrobe" feature to track online purchases across sites and create outfits and suggestions based on a user's style.
3) Charging a £1.99 yearly subscription fee for additional stylist support and fashion advice through the "Your Wardrobe" tool.
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Our logo should feature a simple symbolic object linked to the company name, use color like other studios, and have a clean, simple format similar to Marvel Studios, Future Works, and Miramax Films. The final logo is evaluated as being simple, clear, and readable though there is interest expressed in experimenting with animating it in the future to make it more dynamic and engaging.
Evaluation question 2
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This document discusses the logo chosen for a media project. The logo depicts flowing water to represent the company name and convey that their ideas are always changing and developing. The colors were selected to be calm and not dramatic. Four logo designs were created in Adobe Photoshop, which allowed editing colors and reworking ideas. One design was chosen over the others for best representing the meaning behind the company name and flowing water without being too chaotic, tall, or boring. Research on other media company logos also informed the selection.
Creating the title
The document discusses the process of creating the title for a film. They looked to existing titles in their genre for inspiration and wanted a sterile, futuristic feel to represent the film. They decided on a simple blue title with the first letter larger than the rest, similar to the title for "Divergent." They experimented with different effects and colors on a sample "D" letter to see which fit best with the themes. In the end, they chose a blue title with the word "Die" to create mystery and help the title stand out on posters and trailers, taking the line away from the "A" like in "Maze Runner" for a sci-fi aesthetic.
Construction propmotional poster ..
The document summarizes the process of creating a promotional poster for a construction company. Key steps included:
1) Selecting a photograph from photoshoots that best represented their genre.
2) Using Photoshop to add motion blur effects to draw attention to the artist.
3) Experimenting with filters like black and white and "reticulation" to make the poster stand out.
4) Adding text in InDesign like the artist name, album title, and release date to clearly advertise the purpose.
Logo development
The document discusses the process of designing a logo for a film production company called Take Three Production. Several draft logos were created with different color schemes, layouts, and levels of complexity. However, none of the logos fully captured the goals of being simple, professional, and matching the romance genre and theme of the company's blog. The final logo used a transparent background instead of a solid color, which allowed it to better fit in with the blog's design while still representing the company.
Idents
An ident is a short video created by a production or distribution company to promote their brand at the beginning of a movie. This document discusses key elements to focus on when creating idents such as timing, intended reaction, visuals, and sound. It also stresses the importance of relating the ident to the film genre. Two example idents are described - one called "Four Productions" featuring a timelapse drawing relating to the four group members, and another called "Unity Pictures" showing a handshake to represent collaboration.
Playing around with effects
The document discusses experimenting with different visual effects in Adobe After Effects and Premiere to create text elements for a horror movie trailer. It explores effects like "Shatter" and "Block dissolve" to symbolize the main character's insanity. User testing showed the "Block dissolve" effect did not effectively convey the intended horror genre. Alternate fonts and effects in After Effects like a shattered text were found to better reinforce the narrative and horror elements.
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Introduction to objective, scope and outcome the subject
Chapter 2
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Choice of production company name and logo
- 2. This was the initial idea we wanted to use for our production logo however, when we put it onto PhotoShop, it was really hard to work with,. We also figured out that we would need to change it to a certain extent for it not to be considered plagiarism. Therefore, we decided to change this and make something simpler.
- 3. We didn’t want our production logo too complex and decided to keep it simple as our genre was already so powerful. Our production company logo is a big, red X that we put into Photoshop and added effects such as bevel and emboss as well as drop shadow in order for it to stand out. Our initial one had a grey background and a black title, however we decided to swap this around to make it stand out more and link to our narrative and for it to look for cohesive.
- 4. Before deciding on a final production company name, we researched to find out if it already existed. We searched ‘X Pictures’ and ‘X Productions’ however, they were non-existent. We decided to name it X pictures and the X could be short for exorcism and X could stand for anything which is an enigma.