SlideShare a Scribd company logo
Charity Browser Button
with SMART Coupons Assistant
What contribution does the Browser
Button make in terms of business?
Sales and orders statistics by application type in US market 2020
Sales Orders
41%
Button
30%
App
35%
App
41%
Button
29%
Website
24%
Website
What are the key indicators affected by
the Browser Button?
●Retention Rate
●LTV
●Average order value
●Number of additional orders per user
●Revenue
Problematic scenarios:
●User’s shopping journey started from search engines
●User’s shopping journey started from social media
●User’s shopping journey started from ads or newsletters
●User’s shopping journey started from a store page
Solution:
The Browser Button helps to return users if the shopping journey was not started
from the Company's website.
What is the main idea behind it?
To eliminate scenarios where you can lose your consumers right now.
The Browser Button focuses users attention on the search results page by highlighting
partners stores
No matter where the user’s shopping journey started from,
the final destination will always be the store page. The Browser Button
will gently remind user of the opportunity to donate to his/her favorite
charities.
Last Chance Donation Notification on the checkout page is the most effective - click rate hits up to 87%
Now you have the ability to track if your affiliate program link has been
rewritten or blocked by a third-party service.
This option will increase consumer loyalty and affiliate commission
approval rate up to 13%.
The Browser Button becomes a Personal SMART Shopping Assistant. All consumers needs are in one click away.
Convenient search for
stores
Fast access to the
user account and
favorite stores
Recently visited and
Featured stores
Handy navigation based on consumers
preferences
Refer a Friend option
We have combined years of experience and analysis of consumer needs to
create the best UI and UX
Interested in stores from a specific category? Or just want to find the best deal?
It takes literally two clicks to switch the charities.
What should the user do to get the best deal? How does the user usually behave without a
Browser Button?
● Finds all available offers for a particular store on the Company's website
● Manually copies each coupon code and paste it into the promo field at the store checkout
page
Is it convenient enough?
How long does it usually take?
Will the user do it manually each time or he is going to look for another more convenient
solution among competitors?
Let’s get straight to the point:
Сoupons Auto-Apply functionality sets new standards for smart online shopping and makes the
user purchasing experience even more convenient.
Just one click on the store checkout page and the desired result will be achieved.
Introducing SMART Coupons Assistant
We understand how important it is to track key indicators in real-time and get reports.
CAA Dashboard will answer almost all questions.
How to understand the effectiveness of the Coupons Auto-Apply functionality?
DONATIONS GROW
WITH EVERY ORDER
SAVED TIME
ONLY RELEVANT
OFFERS
GREAT PURCHASING
EXPERIENCE
Retention rate increased
LTV increased
Average order value increased
The number of additional
orders per user increased
Revenue increased
Order cost decreased
Satisfied user Regular customer
No extra budget is required to attract extension users to make additional purchases
What are the benefits for customers?
● UI and UX
UI and UX are developed according to the requirements of the Company’s brand book and
individual desires. The UX / UI cost is included in the project cost.
● What browsers is the Browser Button available for?
The Browser Button is available for all major browsers (Chrome, FireFox, EDGE) and is
provided with a single source code.
● What should the Company provide to start the development process?
BTB needs to receive the Company’s API description (endpoints to get stores, deals, user
data, activation URL). Usually, these are the same endpoints as the Company uses for the
website.
● Ownership
Upon fulfillment of the Browser Button development agreement terms, the Company
becomes the owner of the source code.
FAQ
● What is the most effective way to distribute the Browser Button?
BTB provides a JS script to detect the user, who visits the Company's website and doesn't
have the Browser Button, the notification to install the Button will appear automatically. This
JS script should be added to the Company's website.
● How long does the development process take?
The project development period depends on the required functionality and is 4 weeks on
average.
● What is the development cost?
The development cost is calculated based on the functionality and requirements. The cost
ranges from $7,000 to $19,000.
● Service Level Agreement
BTB provides various maintenance options. It depends on the Company's goals and scope
of the required works. The cost ranges from $1,000 to $9,000 per month.
sales@besttoolbars.net
USA
815 North Royal St., Ste 202,
Alexandria VA 22314
+1-703-791-1710
Russia
Kommunisticheskaya St., Building
2, Novosibirsk, 630007
+7-383-373-1635
The next step?
Let’s improve your business together!

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Charity browser button with smart coupons assistant

  • 1. Charity Browser Button with SMART Coupons Assistant
  • 2. What contribution does the Browser Button make in terms of business? Sales and orders statistics by application type in US market 2020 Sales Orders 41% Button 30% App 35% App 41% Button 29% Website 24% Website
  • 3. What are the key indicators affected by the Browser Button? ●Retention Rate ●LTV ●Average order value ●Number of additional orders per user ●Revenue
  • 4. Problematic scenarios: ●User’s shopping journey started from search engines ●User’s shopping journey started from social media ●User’s shopping journey started from ads or newsletters ●User’s shopping journey started from a store page Solution: The Browser Button helps to return users if the shopping journey was not started from the Company's website. What is the main idea behind it? To eliminate scenarios where you can lose your consumers right now.
  • 5. The Browser Button focuses users attention on the search results page by highlighting partners stores
  • 6. No matter where the user’s shopping journey started from, the final destination will always be the store page. The Browser Button will gently remind user of the opportunity to donate to his/her favorite charities. Last Chance Donation Notification on the checkout page is the most effective - click rate hits up to 87%
  • 7. Now you have the ability to track if your affiliate program link has been rewritten or blocked by a third-party service. This option will increase consumer loyalty and affiliate commission approval rate up to 13%.
  • 8. The Browser Button becomes a Personal SMART Shopping Assistant. All consumers needs are in one click away. Convenient search for stores Fast access to the user account and favorite stores Recently visited and Featured stores Handy navigation based on consumers preferences Refer a Friend option We have combined years of experience and analysis of consumer needs to create the best UI and UX
  • 9. Interested in stores from a specific category? Or just want to find the best deal?
  • 10. It takes literally two clicks to switch the charities.
  • 11. What should the user do to get the best deal? How does the user usually behave without a Browser Button? ● Finds all available offers for a particular store on the Company's website ● Manually copies each coupon code and paste it into the promo field at the store checkout page Is it convenient enough? How long does it usually take? Will the user do it manually each time or he is going to look for another more convenient solution among competitors? Let’s get straight to the point:
  • 12. Сoupons Auto-Apply functionality sets new standards for smart online shopping and makes the user purchasing experience even more convenient. Just one click on the store checkout page and the desired result will be achieved. Introducing SMART Coupons Assistant
  • 13. We understand how important it is to track key indicators in real-time and get reports. CAA Dashboard will answer almost all questions. How to understand the effectiveness of the Coupons Auto-Apply functionality?
  • 14. DONATIONS GROW WITH EVERY ORDER SAVED TIME ONLY RELEVANT OFFERS GREAT PURCHASING EXPERIENCE Retention rate increased LTV increased Average order value increased The number of additional orders per user increased Revenue increased Order cost decreased Satisfied user Regular customer No extra budget is required to attract extension users to make additional purchases What are the benefits for customers?
  • 15. ● UI and UX UI and UX are developed according to the requirements of the Company’s brand book and individual desires. The UX / UI cost is included in the project cost. ● What browsers is the Browser Button available for? The Browser Button is available for all major browsers (Chrome, FireFox, EDGE) and is provided with a single source code. ● What should the Company provide to start the development process? BTB needs to receive the Company’s API description (endpoints to get stores, deals, user data, activation URL). Usually, these are the same endpoints as the Company uses for the website. ● Ownership Upon fulfillment of the Browser Button development agreement terms, the Company becomes the owner of the source code. FAQ ● What is the most effective way to distribute the Browser Button? BTB provides a JS script to detect the user, who visits the Company's website and doesn't have the Browser Button, the notification to install the Button will appear automatically. This JS script should be added to the Company's website. ● How long does the development process take? The project development period depends on the required functionality and is 4 weeks on average. ● What is the development cost? The development cost is calculated based on the functionality and requirements. The cost ranges from $7,000 to $19,000. ● Service Level Agreement BTB provides various maintenance options. It depends on the Company's goals and scope of the required works. The cost ranges from $1,000 to $9,000 per month.
  • 16. sales@besttoolbars.net USA 815 North Royal St., Ste 202, Alexandria VA 22314 +1-703-791-1710 Russia Kommunisticheskaya St., Building 2, Novosibirsk, 630007 +7-383-373-1635 The next step? Let’s improve your business together!