The center of gravity, also known as the center of mass, is an imaginary point where the entire weight of a body can be considered to be concentrated. It represents the balance point of an object, such that if supported only at this point, the object would remain in equilibrium in any position. For a uniform body, the center of gravity coincides with the geometric center. The center of mass is useful for calculations in mechanics as it allows simplifying problems involving distributed masses into a single point of concentration. It provides a reference point for analyzing systems like planetary bodies and rigid structures.