- Carolynn Wollenberg is a student studying music business at Full Sail University with a passion for helping aspiring artists.
- Her goals are to get an entry-level position at Atlantic Records after graduation, then manage an artist's career, and eventually start her own record label.
- She outlines her skills, experiences, targets for professional development, and plans to network within the music industry.
Personal Brand Exploration- 5Teen NelamsDevynNelams
Born in Alabama, 5Teen has been involved in music since childhood. After serving four years in the US Army, she decided to pursue a career in music. She is currently enrolled in Full Sail University studying Music Business. Her goals are to release a visual album, start an outreach center for underprivileged youth, and eventually have her own record label. She aims to use her artistry and business skills to help others in the music industry.
Jamal has a lifelong passion for music and DJing. After retiring from a 20-year career in the US Air Force, he is pursuing his dream of becoming an A&R representative at Def Jam Recordings. He is currently enrolled in a music business program to help him transition into the industry. His goals are to start as a junior A&R, get promoted within 5 years to focusing on mainstream artists, and become the head of A&R within 15 years to help restore Def Jam's former success in hip hop.
The document discusses the author's personal brand exploration project. It outlines his background and passion for music since childhood. His goals include growing his band's followers on Spotify and having them perform live. The author plans to pursue a music business degree and network within the industry. He analyzes his skills and competition to position himself as creating fresh, exciting music for bored music lovers.
This document outlines Allen Powell's personal brand exploration as a music business major and nightclub promoter. His goals are to assist up-and-coming artists recently signed to major labels and connect the music and nightclub industries. His skills in networking, personality, and relationships will differentiate him. His short-term goal is to manage a top Atlanta nightclub and gain 50k social media followers by 2020. Long-term, he aims to own a nightclub or be a major label vice president, considered a music icon.
Justin Miller is a student at Full Sail University studying music business. His goal is to work in the music industry, specifically helping artists express themselves and pursuing their dreams through music. He has been writing lyrics since age 9 and teaching himself piano since 15. His short term goal is to get an entry-level A&R position at Warner Music Group finding new artists. Long term, he wants to successfully establish his own record label. To achieve his goals, he plans to network at industry events, improve his technical and soft skills, and find a mentor in the hip hop music industry.
Personal Brand Exploration - Brandon Louis btlouis1
This is where I evaluated myself to see how close or how far away I am to achieving my career goals. My presentation is a full overview of my experience, knowledge, and skills.
Brandon Louis is a student studying Music Business Management at Full Sail University. He has a background in HVAC but is passionate about the music industry. His goals are to land an entry-level position at Warner Bros upon graduation and establish himself as an artist manager. He aims to help aspiring artists achieve their career goals by promoting their music and connecting them with opportunities. Brandon provides his background and skills, including 2 years in artist development and social media marketing. He compares his profile to competitors and outlines his networking activities, education and areas for professional development.
Personal Brand Exploration - Brandon Louis btlouis1
This is where I evaluated myself to see how close or how far away I am to achieving my career goals. My presentation is a full overview of my experience, knowledge, and skills.
Personal Brand Exploration- 5Teen NelamsDevynNelams
Born in Alabama, 5Teen has been involved in music since childhood. After serving four years in the US Army, she decided to pursue a career in music. She is currently enrolled in Full Sail University studying Music Business. Her goals are to release a visual album, start an outreach center for underprivileged youth, and eventually have her own record label. She aims to use her artistry and business skills to help others in the music industry.
Jamal has a lifelong passion for music and DJing. After retiring from a 20-year career in the US Air Force, he is pursuing his dream of becoming an A&R representative at Def Jam Recordings. He is currently enrolled in a music business program to help him transition into the industry. His goals are to start as a junior A&R, get promoted within 5 years to focusing on mainstream artists, and become the head of A&R within 15 years to help restore Def Jam's former success in hip hop.
The document discusses the author's personal brand exploration project. It outlines his background and passion for music since childhood. His goals include growing his band's followers on Spotify and having them perform live. The author plans to pursue a music business degree and network within the industry. He analyzes his skills and competition to position himself as creating fresh, exciting music for bored music lovers.
This document outlines Allen Powell's personal brand exploration as a music business major and nightclub promoter. His goals are to assist up-and-coming artists recently signed to major labels and connect the music and nightclub industries. His skills in networking, personality, and relationships will differentiate him. His short-term goal is to manage a top Atlanta nightclub and gain 50k social media followers by 2020. Long-term, he aims to own a nightclub or be a major label vice president, considered a music icon.
Justin Miller is a student at Full Sail University studying music business. His goal is to work in the music industry, specifically helping artists express themselves and pursuing their dreams through music. He has been writing lyrics since age 9 and teaching himself piano since 15. His short term goal is to get an entry-level A&R position at Warner Music Group finding new artists. Long term, he wants to successfully establish his own record label. To achieve his goals, he plans to network at industry events, improve his technical and soft skills, and find a mentor in the hip hop music industry.
Personal Brand Exploration - Brandon Louis btlouis1
This is where I evaluated myself to see how close or how far away I am to achieving my career goals. My presentation is a full overview of my experience, knowledge, and skills.
Brandon Louis is a student studying Music Business Management at Full Sail University. He has a background in HVAC but is passionate about the music industry. His goals are to land an entry-level position at Warner Bros upon graduation and establish himself as an artist manager. He aims to help aspiring artists achieve their career goals by promoting their music and connecting them with opportunities. Brandon provides his background and skills, including 2 years in artist development and social media marketing. He compares his profile to competitors and outlines his networking activities, education and areas for professional development.
Personal Brand Exploration - Brandon Louis btlouis1
This is where I evaluated myself to see how close or how far away I am to achieving my career goals. My presentation is a full overview of my experience, knowledge, and skills.
Katie Parkhurst is pursuing a Bachelor's Degree in Music Business from Full Sail University to further her career in the rock and roll music industry. She grew up loving rock music and wants to enable fun, positivity, and optimism through creating live music experiences for artists and fans. Her short term goals are to land an entry-level management job and connect with artists on LinkedIn, her mid term goals are to become a tour manager, and her long term goals are to open a music venue.
For My Business and Portfolio I class at Full Sail University we had to to explore our personal brand. The purpose of this project is to help us understand our personal brand and and how to improve it.
Jaylen is pursuing a music business degree to become an artist manager. He grew up with an interest in music sparked by his friend Chris. Jaylen currently manages two artists and wants to help them succeed in the music industry by exploring career opportunities for them, such as performing at concerts and signing with a record label. His long term goals are to have an artist he manages nominated for a Grammy and earn over $5 million.
Alexander Barrett utilized his unique cultural background in music to pursue a career in the music industry. He taught himself music production and released his first single with a local artist, sparking his interest in an Entertainment Business degree. His goals are to apply for entry-level positions at Live Nation upon graduating in 2021 while strengthening his skills and network in the industry. He aims to eventually start his own artist services company utilizing his experience producing music and understanding both the creative and business sides of the industry.
Somalia Howard 's Music Business PortofolioSomaliaHoward
Somalia Howard is pursuing a Bachelor's Degree in Music Business from Full Sail University. She was introduced to music and the arts at a young age and wants to help artists develop their talent. Her goals are to obtain an assistant job at Wrekk Yard Studio in the short term and advance to roles like A&R Executive or Talent Manager in the mid term. She is building her professional network and skills in areas like audio production, project management, and interpersonal skills to achieve her career aspirations.
Kelly-Moore Paints, Alameda Soda Co., and Alt 105.3 radio station are proposed sponsors for the Artistic Uprising Festival. Kelly-Moore is a local paint company that would provide in-kind donations. Alameda Soda is a small local beverage company that distributes throughout the Bay Area. Alt 105.3 plays alternative rock music appealing to the target demographic. Small businesses GoldieBlox, a STEAM toy company, and Amoeba Music are also considered to reach local audiences. Comprehensive research on each company's connection to the event and audience is provided.
Jonathan Seward is a student at Full Sail University pursuing a degree in music business. He grew up in a military family and moved frequently, learning that music can connect people anywhere. His goal is to become a talent manager and help artists express themselves freely through their music. Currently, he works in customer service and sales and creates playlists on Apple Music. He plans to network at industry events, build his social media presence, and get experience through an internship upon graduating in 2023.
Everett Berry is a music industry student exploring a personal brand focused on bringing authentic street culture back to hip hop music. His goals are to land an entry-level A&R administration role, develop and create an image for a new artist, and eventually establish his own record label. He aims to educate artists on business aspects of the industry so they are not just a tax write-off for labels. Everett plans to network at industry events, create a podcast called "You Can Learn a Lot from a Dummy", and complete his music business degree to advance his career in A&R.
Cyrus Patton is a student pursuing a Bachelor's degree in Music Business. He has experience in social media marketing for local artists and is passionate about educating musicians on the business side of the music industry. The document outlines Cyrus' background, goals, skills, target audience, and plans to network and further develop his career in the music business upon graduating in 2021.
Nathaniel Brown is exploring his personal brand in the music industry. He had a passion for composing music from a young age but faced pressure to pursue more traditional careers. Now his goal is to help everyday musicians fulfill their potential by publishing their works. He is considering career paths in music publishing and copyright administration. His brand position is to provide services for songwriters who want to use their talents while having other jobs.
Janecia Lowery's Personal Brand ExplorationNicoleCash1
This is a project I've completed on behalf of my PP1 course at Full Sail University. Completed in Week 3 of March 22, 2020. Enjoy my personal brand exploration presentation!
Isabella s wielga personal brand exploration wk.3 assignmentIsabellaSWielga
Isabella Wielga is a recording artist pursuing a degree in entertainment business. She has been performing for 3 years in the trop rock genre in locations like Chicago, Nashville, Florida, and the British Virgin Islands. Her goals are to continue collaborating with producers, sign with a label, and tour nationally and internationally. She currently studies at Full Sail University and works with a mentor to develop her musical skills and career.
Nathan Murphy has created a personal brand exploration document that outlines his background, goals, and plan to work in the music industry. He was born in Colorado but recently moved to Florida to study Music Business at Full Sail University. His goal is to help artists turn their passion into a career by providing music management and support. His plan includes networking at industry events, developing skills in areas like the Google Suite and Adobe apps, and securing an internship upon graduation to begin his career in live music events.
Nathan Murphy has created a personal brand exploration document to establish his identity and goals in the music business industry. His brand archetype is "Entertaining and caring" as he is passionate about helping others achieve their goals. His short term goal is to secure an internship in Orlando upon graduation in 2023, his mid term goal is to hold a management position in music and entertainment by 2030, and his long term goal is to open his own outdoor concert venue by 2038. He has outlined his experience, skills, networking plans, and professional development goals to work towards helping artists succeed in turning their passion into a career.
Personal Brand Exploration- Keila García (KeyNote)keilaalicea23
Keila García created a personal brand exploration document that outlines her background and goals in the music industry. She was born in Puerto Rico and studied music business. Her goal is to help gospel artists and create inspiring music events. She identifies relevant skills and outlines short, mid, and long term goals to work in artist management and own an artist management company. The document also includes sections on her identity, target audience, competition, credentials, and plans for networking, professional development and skills growth.
Carela Spence is a music business student at Full Sail University with a passion for discovering new artists and helping advance their careers. She grew up listening to various genres of music and dreams of working in the music industry. Her personal brand focuses on entertaining people by sharing the talents of diverse and unique new artists. Some of her goals include interning in the music industry after graduation and one day starting her own record label.
This document provides details about Michael Jordan's personal brand exploration for an artist management career path. It outlines his professional goals of becoming an A&R representative and later establishing an arts school. It also analyzes his skills, compares him to competitors, and establishes his brand positioning as producing positive music. The document is part of a school project for Jordan to develop his professional portfolio.
Leah Johnson is pursuing a degree in Music Business from Full Sail University. She has 10 years of experience in business finance and 15 years of singing and songwriting experience. Her goal is to work as a Publishing Manager helping artists publish and promote their music. She plans to network at industry events, study hit songs, and work her way up to a senior management role over the next 20 years. Leah has skills in administration, Adobe Creative Suite, and public speaking. She will continue developing technical and soft skills through mentoring and online courses.
This document contains John Jackson's personal branding exploration project. It outlines his 10 years of experience in the music industry as a producer and engineer. His goals are to become an A&R representative and help artists cultivate their careers. The document identifies his skills, credentials, competitors in the field, and networking strategies. It establishes his brand as a champion of artists who prioritizes their development and success. His goals are to secure an internship and eventually own his own record label or management company to continue guiding artists.
The document outlines Jula Benson's personal brand exploration to become an A&R agent. It details her passion for music from a young age and goal to recognize talent professionally. Her short term goals are to acquire internships at major record labels, become an A&R agent within 3 years of graduation, and achieve a co-head role within 10 years. Long term, she aims to be EVP head of A&R or start her own label within 15 years. The document also identifies skills needed and competitors in the field.
Katie Parkhurst is pursuing a Bachelor's Degree in Music Business from Full Sail University to further her career in the rock and roll music industry. She grew up loving rock music and wants to enable fun, positivity, and optimism through creating live music experiences for artists and fans. Her short term goals are to land an entry-level management job and connect with artists on LinkedIn, her mid term goals are to become a tour manager, and her long term goals are to open a music venue.
For My Business and Portfolio I class at Full Sail University we had to to explore our personal brand. The purpose of this project is to help us understand our personal brand and and how to improve it.
Jaylen is pursuing a music business degree to become an artist manager. He grew up with an interest in music sparked by his friend Chris. Jaylen currently manages two artists and wants to help them succeed in the music industry by exploring career opportunities for them, such as performing at concerts and signing with a record label. His long term goals are to have an artist he manages nominated for a Grammy and earn over $5 million.
Alexander Barrett utilized his unique cultural background in music to pursue a career in the music industry. He taught himself music production and released his first single with a local artist, sparking his interest in an Entertainment Business degree. His goals are to apply for entry-level positions at Live Nation upon graduating in 2021 while strengthening his skills and network in the industry. He aims to eventually start his own artist services company utilizing his experience producing music and understanding both the creative and business sides of the industry.
Somalia Howard 's Music Business PortofolioSomaliaHoward
Somalia Howard is pursuing a Bachelor's Degree in Music Business from Full Sail University. She was introduced to music and the arts at a young age and wants to help artists develop their talent. Her goals are to obtain an assistant job at Wrekk Yard Studio in the short term and advance to roles like A&R Executive or Talent Manager in the mid term. She is building her professional network and skills in areas like audio production, project management, and interpersonal skills to achieve her career aspirations.
Kelly-Moore Paints, Alameda Soda Co., and Alt 105.3 radio station are proposed sponsors for the Artistic Uprising Festival. Kelly-Moore is a local paint company that would provide in-kind donations. Alameda Soda is a small local beverage company that distributes throughout the Bay Area. Alt 105.3 plays alternative rock music appealing to the target demographic. Small businesses GoldieBlox, a STEAM toy company, and Amoeba Music are also considered to reach local audiences. Comprehensive research on each company's connection to the event and audience is provided.
Jonathan Seward is a student at Full Sail University pursuing a degree in music business. He grew up in a military family and moved frequently, learning that music can connect people anywhere. His goal is to become a talent manager and help artists express themselves freely through their music. Currently, he works in customer service and sales and creates playlists on Apple Music. He plans to network at industry events, build his social media presence, and get experience through an internship upon graduating in 2023.
Everett Berry is a music industry student exploring a personal brand focused on bringing authentic street culture back to hip hop music. His goals are to land an entry-level A&R administration role, develop and create an image for a new artist, and eventually establish his own record label. He aims to educate artists on business aspects of the industry so they are not just a tax write-off for labels. Everett plans to network at industry events, create a podcast called "You Can Learn a Lot from a Dummy", and complete his music business degree to advance his career in A&R.
Cyrus Patton is a student pursuing a Bachelor's degree in Music Business. He has experience in social media marketing for local artists and is passionate about educating musicians on the business side of the music industry. The document outlines Cyrus' background, goals, skills, target audience, and plans to network and further develop his career in the music business upon graduating in 2021.
Nathaniel Brown is exploring his personal brand in the music industry. He had a passion for composing music from a young age but faced pressure to pursue more traditional careers. Now his goal is to help everyday musicians fulfill their potential by publishing their works. He is considering career paths in music publishing and copyright administration. His brand position is to provide services for songwriters who want to use their talents while having other jobs.
Janecia Lowery's Personal Brand ExplorationNicoleCash1
This is a project I've completed on behalf of my PP1 course at Full Sail University. Completed in Week 3 of March 22, 2020. Enjoy my personal brand exploration presentation!
Isabella s wielga personal brand exploration wk.3 assignmentIsabellaSWielga
Isabella Wielga is a recording artist pursuing a degree in entertainment business. She has been performing for 3 years in the trop rock genre in locations like Chicago, Nashville, Florida, and the British Virgin Islands. Her goals are to continue collaborating with producers, sign with a label, and tour nationally and internationally. She currently studies at Full Sail University and works with a mentor to develop her musical skills and career.
Nathan Murphy has created a personal brand exploration document that outlines his background, goals, and plan to work in the music industry. He was born in Colorado but recently moved to Florida to study Music Business at Full Sail University. His goal is to help artists turn their passion into a career by providing music management and support. His plan includes networking at industry events, developing skills in areas like the Google Suite and Adobe apps, and securing an internship upon graduation to begin his career in live music events.
Nathan Murphy has created a personal brand exploration document to establish his identity and goals in the music business industry. His brand archetype is "Entertaining and caring" as he is passionate about helping others achieve their goals. His short term goal is to secure an internship in Orlando upon graduation in 2023, his mid term goal is to hold a management position in music and entertainment by 2030, and his long term goal is to open his own outdoor concert venue by 2038. He has outlined his experience, skills, networking plans, and professional development goals to work towards helping artists succeed in turning their passion into a career.
Personal Brand Exploration- Keila García (KeyNote)keilaalicea23
Keila García created a personal brand exploration document that outlines her background and goals in the music industry. She was born in Puerto Rico and studied music business. Her goal is to help gospel artists and create inspiring music events. She identifies relevant skills and outlines short, mid, and long term goals to work in artist management and own an artist management company. The document also includes sections on her identity, target audience, competition, credentials, and plans for networking, professional development and skills growth.
Carela Spence is a music business student at Full Sail University with a passion for discovering new artists and helping advance their careers. She grew up listening to various genres of music and dreams of working in the music industry. Her personal brand focuses on entertaining people by sharing the talents of diverse and unique new artists. Some of her goals include interning in the music industry after graduation and one day starting her own record label.
This document provides details about Michael Jordan's personal brand exploration for an artist management career path. It outlines his professional goals of becoming an A&R representative and later establishing an arts school. It also analyzes his skills, compares him to competitors, and establishes his brand positioning as producing positive music. The document is part of a school project for Jordan to develop his professional portfolio.
Leah Johnson is pursuing a degree in Music Business from Full Sail University. She has 10 years of experience in business finance and 15 years of singing and songwriting experience. Her goal is to work as a Publishing Manager helping artists publish and promote their music. She plans to network at industry events, study hit songs, and work her way up to a senior management role over the next 20 years. Leah has skills in administration, Adobe Creative Suite, and public speaking. She will continue developing technical and soft skills through mentoring and online courses.
This document contains John Jackson's personal branding exploration project. It outlines his 10 years of experience in the music industry as a producer and engineer. His goals are to become an A&R representative and help artists cultivate their careers. The document identifies his skills, credentials, competitors in the field, and networking strategies. It establishes his brand as a champion of artists who prioritizes their development and success. His goals are to secure an internship and eventually own his own record label or management company to continue guiding artists.
The document outlines Jula Benson's personal brand exploration to become an A&R agent. It details her passion for music from a young age and goal to recognize talent professionally. Her short term goals are to acquire internships at major record labels, become an A&R agent within 3 years of graduation, and achieve a co-head role within 10 years. Long term, she aims to be EVP head of A&R or start her own label within 15 years. The document also identifies skills needed and competitors in the field.
Sam Strickland grew up in rural Alabama and developed a strong passion for music from a young age. He has been working as a local musician and event promoter in Birmingham, organizing shows and touring with bands. Sam is now pursuing a Bachelor's degree in Music Business from Full Sail University to further his career in the music industry and help others achieve success through music.
The document outlines Avery Laurencell's personal brand exploration for a career in the music industry. It identifies their background in music through family involvement. The profile explores potential job titles in artist management, social media management, or as an agent. It also outlines Avery's goals, skills, education and experience, as well as a plan to network and develop professionally to be competitive in the industry.
Luke Smerechniak has created a personal brand exploration document outlining his passion for music. He has loved music since childhood, starting with drums at age six and expanding to singing, piano, songwriting and covers on social media. His goals are to learn more music theory and acquire a record deal by 2025 to achieve a successful solo music career by 2028. He identifies as a hard rock music enthusiast and wants to bring that genre back to popularity through his craft. His document provides details on his skills, education, target audiences, and plans to network and develop professionally to achieve his music career goals.
This document provides an overview of Luke Smerechniak's personal brand exploration. It outlines his passions for music and sports. His goals include learning more about songwriting and acquiring a record deal by 2025 to achieve a successful music career by 2028. It identifies his target audiences of record label executives and outlines his skills, such as creativity and adaptability. It also examines competition and provides a plan for networking, marketing, and professional development to pursue a career in the music industry.
Kevin Walton is a student studying music business at Full Sail University who is passionate about music. He has years of experience playing in bands and acting as a band manager. His goal is to work in artist management to help new artists succeed in the music industry using his expertise both as a musician and a business student. He outlines his skills, experience, networking plans, and goals to build his personal brand in artist management.
CJ Taylor is a music producer and entrepreneur from Saint Louis who survived a brain tumor and Neurofibromatosis Type II. Their passion is music, which helped them through challenges. Their goals are to work in the music industry as a record executive, producer, and entrepreneur, and to start a nonprofit supporting people with medical conditions. They also want to launch a gender-inclusive clothing line. Their vision is to use music and creativity to uplift others.
The document outlines Jante Sherrod's personal brand exploration and goals to work as an artist manager or talent director, helping artists advance their careers through networking, marketing, and finding undiscovered talent. It provides details on Jante's background, skills, education, target clients, competition, and plans to gain experience through internships and build industry connections through attending events and using social media.
Estherlin Lopez created a personal brand profile as part of a school project. She was born and raised in Brooklyn, New York where she developed a love of music and culture. She is currently studying for a Music Business degree at Full Sail University. Her goals are to land an internship at Roc Nation and eventually have her own record label. She identifies her target audience and key skills. Lopez also outlines her professional development plan and lists industry events to attend for networking.
Curtis Johnson explores his personal brand and goals in the music industry. He analyzes his skills and experience in artist management and aims to help artists develop professionally. His short-term goals include interning at QC Music and finishing a personal development app. Long-term, he wants to obtain talent agent licenses. He identifies networking events and industry organizations to join. His brand positioning is to provide a more accessible way for entrepreneurs and artists to communicate and brand themselves through his networking abilities.
This document provides an overview of Tiffany Brice's personal brand exploration. It outlines her background working in the music industry for over a decade, both as a vocalist and in artist management. Her goals are to officially launch her artist management company, Cash Management, and grow her client roster over the next 5-10 years while developing her skills in areas like marketing, networking, and professional development. The document identifies her strengths in caring for artists' wellbeing and details her plan to position herself competitively in the industry.
PB Project 1: Exploring Your Personal BrandJacePhelps
Jace Phelps is exploring his personal brand and career path in the music industry. He has experience as an independent artist and producer. Phelps is currently pursuing a bachelor's degree in music business. His goals are to obtain an entry-level position at a major record label as an A&R representative after graduation. In the long term, he aims to help sign and develop a top-tier artist. Phelps is researching skills to develop and networking opportunities to pursue these career goals.
John Jackson has over a decade of experience as a music producer and recording artist. He is now pursuing a career in artist and repertoire management. His background includes discovering and developing emerging talent, as well as cultivating emotional connections with artists. Jackson is pursuing an Associate's degree in Music Business and networking in the industry through events and organizations. His goals are to land an internship in A&R and eventually own his own record label.
John Jackson has over a decade of experience as a music producer and recording artist. He is now pursuing a career in artist and repertoire management. His background includes discovering and developing emerging talent, as well as cultivating emotional connections with artists. Jackson is pursuing an Associate's degree in Music Business and is networking in the industry by attending events. His goals are to land an internship in A&R and eventually own his own record label.
Personal Brand Exploration - Summer CornineSummerCornine
This document provides information about Summer Cornine's personal brand exploration project. It summarizes her background growing up with a passion for music in Pennsylvania. It outlines her goals of obtaining an entry-level marketing position at Warner Music Group and becoming a known name in A&R for signing successful artists. The document performs a skills analysis, identifies her target audience and competition in the field, and proposes a digital marketing strategy to promote finding new artists.
The document outlines Julius Williams' personal brand exploration and career plan to become an artist manager. It includes details on his identity, potential job titles like agent or talent representative, and goals to get entry-level positions in A&R departments and eventually start his own entertainment company. His skills, education background in audio engineering and entertainment business, and plans to network at industry events are also summarized.
Caleb Gray is pursuing a career in the music industry. He has been creating and playing music since middle school. His dream is to own his own record label after gaining experience in the music business. He is currently pursuing a music business degree from Full Sail University. His personal brand focuses on creativity and providing unique musical compositions. His goals are to develop his online presence, gain employment in the music industry, and eventually open his own record label.
Similar to Carolynn Wollenberg's Personal Brand (20)
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfthesiliconleaders
In the recent edition, The 10 Most Influential Leaders Guiding Corporate Evolution, 2024, The Silicon Leaders magazine gladly features Dejan Štancer, President of the Global Chamber of Business Leaders (GCBL), along with other leaders.
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...my Pandit
Explore the fascinating world of the Gemini Zodiac Sign. Discover the unique personality traits, key dates, and horoscope insights of Gemini individuals. Learn how their sociable, communicative nature and boundless curiosity make them the dynamic explorers of the zodiac. Dive into the duality of the Gemini sign and understand their intellectual and adventurous spirit.
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...Neil Horowitz
On episode 272 of the Digital and Social Media Sports Podcast, Neil chatted with Brian Fitzsimmons, Director of Licensing and Business Development for Barstool Sports.
What follows is a collection of snippets from the podcast. To hear the full interview and more, check out the podcast on all podcast platforms and at www.dsmsports.net
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Tastemy Pandit
Know what your zodiac sign says about your taste in food! Explore how the 12 zodiac signs influence your culinary preferences with insights from MyPandit. Dive into astrology and flavors!
How to Implement a Real Estate CRM SoftwareSalesTown
To implement a CRM for real estate, set clear goals, choose a CRM with key real estate features, and customize it to your needs. Migrate your data, train your team, and use automation to save time. Monitor performance, ensure data security, and use the CRM to enhance marketing. Regularly check its effectiveness to improve your business.
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This presentation is a curated compilation of PowerPoint diagrams and templates designed to illustrate 20 different digital transformation frameworks and models. These frameworks are based on recent industry trends and best practices, ensuring that the content remains relevant and up-to-date.
Key highlights include Microsoft's Digital Transformation Framework, which focuses on driving innovation and efficiency, and McKinsey's Ten Guiding Principles, which provide strategic insights for successful digital transformation. Additionally, Forrester's framework emphasizes enhancing customer experiences and modernizing IT infrastructure, while IDC's MaturityScape helps assess and develop organizational digital maturity. MIT's framework explores cutting-edge strategies for achieving digital success.
These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
Frameworks/Models included:
Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
DXC Technology’s Digital Transformation Framework
The BCG Strategy Palette
McKinsey’s Digital Transformation Framework
Digital Transformation Compass
Four Levels of Digital Maturity
Design Thinking Framework
Business Model Canvas
Customer Journey Map
IMPACT Silver is a pure silver zinc producer with over $260 million in revenue since 2008 and a large 100% owned 210km Mexico land package - 2024 catalysts includes new 14% grade zinc Plomosas mine and 20,000m of fully funded exploration drilling.
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Final ank Satta Matka Dpbos Final ank Satta Matta Matka 143 Kalyan Matka Guessing Final Matka Final ank Today Matka 420 Satta Batta Satta 143 Kalyan Chart Main Bazar Chart vip Matka Guessing Dpboss 143 Guessing Kalyan night
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
2. My name is Carolynn Wollenberg, I grew up
loving the small town country life in North Dakota
as the youngest of 3, finding comfort in music.
After moving to North Dakota’s 3rd largest city,
my passion for the music industry developed
even further. It was in this city I took on the
hobby of being a local hip hop promoter. I found
my true passion of traveling to work along side
creative artists to help develop and spread their
music throughout the US. Making the biggest
decision in my life to entire into Full Sail’s Music
Business Program.
IDENTITY
3. PROFESSION
Potential Job Titles:
• Agents and Business Managers
of Artists, Performers, and
Athletes
• Music Directors and Composers
• Meeting, Convention and Event
Planners
BRAND ARCHETYPE - With my
knowledge of the industry and my
caregiver archetype. I have
empathy, compassion and desire to
help others pursue their careers
within the industry.
Artist/Tour Management for the Music Industry
4. CEO’s and Hiring Recruiters
TARGET AUDIENCE
Eric Hutcherson
Outreach Plan:
• I will complete research on the company Mr.
Hutcherson represents and its brand.
• I will reach out via email or LinkedIn.
• I will follow up via email within a week of initial contact.
EVP, Chief People and
Inclusion Officer at Universal
Music Group
Marcos Lozada
Outreach Plan:
• Before making initial contact I will research to gain more
knowledge on the company’s brand.
• I would volunteer at a non-profit organization attended
by Lozada and other representatives from Atlantic
Records.
• I will follow up by phone a week after initial contact.
Sr. Director, Human Resources
at Atlantic Records
Jeff Levin
Outreach Plan:
• Before initial contact I will further my knowledge of the
company by learning about their brand and their vision.
• I will use LinkedIn to make initial contact.
• I will follow up by phone and email a week after initial
contact.
A&R Atlantic Records
5. GOALS
Short Term: (Immediately After Graduation, 2023)
• Enter into an entry-level Position at Atlantic Records.
‣ Reach out and connect with 15 employees and 3
hiring managers on LinkedIn. Following up via
email with promotional material on my brand by
October 1, 2023.
Mid Term: (2029)
• Discover and manage a talented artist through their
career.
‣ Use my knowledge and skills to manage the
development of the artists career. Touring and
appearing on popular TV shows by May 03,
2029.
Long Term: (2043)
• Establish a recording label for aspiring artists in the
music industry.
‣ Save a total of $500,000 to open a recording
label for 40 aspiring artists with 2 partnerships
by September 15, 2043.
6. SKILLS ANALYSIS
Notable Skills & Current Proficiencies:
Notable Skills REQUIRED in TRADE & Current Proficiencies:
Keynote Presentation
SOFT
HARD
Novice / Adept / Expert
Microsoft Excel Novice / Adept / Expert
Time Management Novice / Adept / Expert
Creativity Novice / Adept / Expert
Electronic mail Software
SOFT
HARD
Novice / Adept / Expert
Graphics or photo imaging software Novice / Adept / Expert
Speaking Novice / Adept / Expert
Negotiation Novice / Adept / Expert
7. I help aspiring artists be heard through their
music by demonstration my knowledge of
the industry and using promotional skills.
PROMISE
8. CREDENTIALS
Work Experience:
• Mentor Network, Home Supervisor, 1.5
years
• Springhill Suites by Marriott, Front
Desk/Customer Service Agent, 6 months
Education:
• Music Business, B.S., Full Sail University (Exp. 2023)
Awards:
• Course Director Award, Full Sail
University, 2020
9. COMPETITION
April Williamson
Industry Experience:
• No prior Industry Experience Listed
Education:
• Currently Enrolled in Full Sail University
Leadership Experience:
• No Leadership Experience Found
Skills and Proficiencies:
• No Skills or Proficiencies Found
Carolynn Wollenberg
Overall Online Presence:
• April has over 500 connection on LinkedIn. There is a
banner image, customized URL, headshot or many
details on this profile. No published articles found or
social media sites.
• Grade: Fair, 56 out of 100
Industry Experience:
• Local Music Promotions for 5 plus
years.
Education:
• Music Business Bachelor Degree, Full Sail University,
2023
Leadership Experience:
• Supervisor at Mentor Network- 1.5 years
Skills and Proficiencies:
• Teamwork- X endorsements
• Leadership- X endorsements
• Creativity- X endorsements
Overall Online Presence:
• With little connections, and no banner I have
customized a URL, headshot, and few details on my
profile I do not have much of a online presence.
Obituary and social media such as Facebook,
SoundCloud, and Youtube found.
• Grade: Poor, 38 out of 100
10. COMPETITION
Richelle Parham
Noteworthy Experience:
• Serves on Board of Trustees for Drexel University
• Savoy Magazines “Most Influential Women in Corporate
America”
Carolynn Wollenberg
Industry Experience:
• 25+ years of global strategy and
marketing experience.
• Managing Director of WestRiver
Group
Education:
• Double bachelor of Science degrees in Business
Administration and Design Arts from Drexel University
Skills and Proficiencies:
• Organized- X endorsements
• Creative - X endorsements
• Marketing- X endorsements
Overall Online Presence:
• I was unable to locate Richelle Parham's LinkedIn.
However she is talked about online, as well as has
social media sites.
• Grade: Average, 50 out of 100
Industry Experience:
• Local Music Promotions for 5 plus
years.
Education:
• Music Business Bachelor’s Degree, Full Sail University,
2023
Leadership Experience:
• Supervisor at Mentor Network-1.5 years
Skills and Proficiencies:
• Teamwork- X endorsements
• Leadership - X endorsements
• Creativity - X endorsements
Overall Online Presence:
• With no connections, banner, customized URL,
headshot, or details on my profile I do not have much of
a online presence. Obituary and social media such as
Facebook, SoundCloud, and Youtube found.
• Grade: Poor, 10 out of 100
11. BRAND POSITION
Giving a voice to unheard aspiring artists of the
new and upcoming generations.
“NICKNAME?”
12. NETWORKING &
MARKETING
Industry Events & Organizations
• WeFest
‣ August 2021 | Detroit Lakes, MN
• Tinashe
‣ September 2021 | Minneapolis, MN
• Machine Gun Kelly
‣ September 2021 | Minneapolis, MN
Digital Marketing
• Primary Content: I will develop and publish a blog based off
popular and upcoming artists in my industry. Posting 1 post
per week.
• Primary Tools: Facebook, Instagram and LinkedIn- to promote
blog posts and network with artists and other industry
professionals within the music business.
• Website: I will use my FullSail Portfolio Site to showcase my
knowledge on the music industry.
13. PROFESSIONAL DEVELOPMENT
Mentor
• Seeking a Senior-Level Artist/Tour Manager with 20+
years experience in the Music Industry, November
2022.
Formal Education
• Music Business Bachelors Degree- Expected
Graduation in 2023
Technical Skills
• Media base- Indeed, April 2022
• Advanced Microsoft Skills -Universal Music Group, May
2022
• Adobe Photoshop - AWOL-MusicBusinessWorldwide,
June 2022
Soft Skills
• Organized - Indeed, August 2022
• Verbal Communication Skills - Universal Music Group,
May 2022
• Written Communication Skills - AWOL-
MusicBusinessWorldwide, June 2022
14. Carolynn Wollenberg
You know how many talented artists thrive to have their music be heard?
How many recording artists that want to use their art to inspire others? What
I do is help them achieve those goals through my hard work and knowledge
about the music business. I may not have much professional experience
within the industry, but I thrive to go above and beyond in the Entertainment
Industry.
15. REFERENCES
A&R Assistant. Indeed. (n.d.). https://www.indeed.com/.
Atlantic records CRAIG Kallman, ceo of Atlantic Records: Focus on the work
and the things that move the needle. Atlantic Records Official Website.
(n.d.). https://www.atlanticrecords.com/posts/craig-kallman-ceo-atlantic-
records-focus-work-and-things-move-needle-49062.
Island US is looking for a GREAT administrative Assistant, 4th & Broadway.
Jobvite. (n.d.).
https://jobs.jobvite.com/universalmusicgroup/job/oeztgfwg.
Machine gun kelly at minneapolis armory. Minneapolis Armory, Minneapolis,
MN - Tickets, information, reviews. (n.d.). https://www.minneapolis-
theater.com/theaters/minneapolis-armory/machine-gun-kelly.php.
Me, H. C. (2020, March 27). US government offers help for Musicians, music
industry. CelebrityAccess. https://celebrityaccess.com/2020/03/27/us-
government-offers-help-for-musicians-music-industry/.
Music Business Worldwide. (2021, July 30). AWAL – marketing Assistant (US).
Music Business Worldwide.
https://www.musicbusinessworldwide.com/jobs/awal-marketing-
assistant-us/.
Publisher Guest Contributors. (n.d.). Will fintech save the music industry?
Nasdaq. https://www.nasdaq.com/articles/will-fintech-save-the-music-
industry-2020-10-12.
Richelle Parham JOINS eBay as Chief Marketing officer of North America.
About eBay: Company Info, News, Careers, Investor Relations. (2010,
October 15). https://www.ebayinc.com/stories/news/breaking-richelle-
parham-joins-ebay-as-chief-marketing-officer-of-north-america-
ebaynews-video-interview/.
Richelle Parham. UMG. (n.d.).
https://www.universalmusic.com/executives/richelle-parham/.
Summary report FOR: 13-1011.00 - agents and business managers of
ARTISTS, performers, and athletes. O*NET OnLine. (n.d.).
https://www.onetonline.org/link/summary/13-1011.00.
Summary report FOR: 13-1121.00 - meeting, convention, and event planners.
O*NET OnLine. (n.d.). https://www.onetonline.org/link/summary/13-
1121.00.
Summary report for: 27-2041.00 - music directors and composers. O*NET
OnLine. (n.d.). https://www.onetonline.org/link/summary/27-2041.00.
Tinashe at First Avenue. First Avenue, Minneapolis, MN - Tickets, information,
reviews. (n.d.). https://www.minneapolis-theater.com/theaters/first-
avenue/tinashe.php.
Universal music Group. UMG. (2021, July 13).
https://www.universalmusic.com/company/#leadership.
We fest country music festival. WE Fest | The Largest Country Music and
Camping Festival in the US located at the Soo Pass Ranch in Detroit
Lakes, Minnesota. (2021, August 5). https://wefest.com/.
Editor's Notes
Forbes Most Valuable Brands List (2017): https://www.forbes.com/powerful-brands/list/
Apple 2. Google 3. Microsoft 4. Facebook 5. Coca-Cola 6. Amazon 7. Disney 8. Toyota 9. McDonald’s 10. Samsung
Methodology:
Forbes valued more than 200 global brands by looking at three years of earnings and allocating a percentage of those earnings based on the role brands play in each industry (e.g., high for luxury goods and beverages, low for airlines and oil companies). We applied the average price-to-earnings multiple over the past three years to these earnings to arrive at the final brand value.