The document outlines Jula Benson's personal brand exploration to become an A&R agent. It details her passion for music from a young age and goal to recognize talent professionally. Her short term goals are to acquire internships at major record labels, become an A&R agent within 3 years of graduation, and achieve a co-head role within 10 years. Long term, she aims to be EVP head of A&R or start her own label within 15 years. The document also identifies skills needed and competitors in the field.
This is a presentation of Jacob Sims' personal brand. He is a developing music brand and artist manager exceed to explore the boundaries of the United States Music Industry.
This is a presentation of Jacob Sims' personal brand. He is a developing music brand and artist manager exceed to explore the boundaries of the United States Music Industry.
Personal Brand Exploration - Timothy TeloTimothyTelo
A presentation based off of Timothy Telo's personal brand! This project was completed on behalf of my Portfolio 1 course at Full Sail University. Completed 02/2022
Michael Anderson Personal Brand Canvas #2
This assignment was to help identify HR Managers within the companies I desired to get hired at, my hard and soft skills, goals, competition(in school and professionals already in my desired field. Brand value Proposition, Brand Positioning Statement.
Michael Anderson
Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
Personal Brand Exploration - Timothy TeloTimothyTelo
A presentation based off of Timothy Telo's personal brand! This project was completed on behalf of my Portfolio 1 course at Full Sail University. Completed 02/2022
Michael Anderson Personal Brand Canvas #2
This assignment was to help identify HR Managers within the companies I desired to get hired at, my hard and soft skills, goals, competition(in school and professionals already in my desired field. Brand value Proposition, Brand Positioning Statement.
Michael Anderson
Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
Embracing GenAI - A Strategic ImperativePeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
The French Revolution, which began in 1789, was a period of radical social and political upheaval in France. It marked the decline of absolute monarchies, the rise of secular and democratic republics, and the eventual rise of Napoleon Bonaparte. This revolutionary period is crucial in understanding the transition from feudalism to modernity in Europe.
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June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
Biological screening of herbal drugs: Introduction and Need for
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Antifertility, Toxicity studies as per OECD guidelines
Safalta Digital marketing institute in Noida, provide complete applications that encompass a huge range of virtual advertising and marketing additives, which includes search engine optimization, virtual communication advertising, pay-per-click on marketing, content material advertising, internet analytics, and greater. These university courses are designed for students who possess a comprehensive understanding of virtual marketing strategies and attributes.Safalta Digital Marketing Institute in Noida is a first choice for young individuals or students who are looking to start their careers in the field of digital advertising. The institute gives specialized courses designed and certification.
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2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
Unit 8 - Information and Communication Technology (Paper I).pdfThiyagu K
This slides describes the basic concepts of ICT, basics of Email, Emerging Technology and Digital Initiatives in Education. This presentations aligns with the UGC Paper I syllabus.
Synthetic Fiber Construction in lab .pptxPavel ( NSTU)
Synthetic fiber production is a fascinating and complex field that blends chemistry, engineering, and environmental science. By understanding these aspects, students can gain a comprehensive view of synthetic fiber production, its impact on society and the environment, and the potential for future innovations. Synthetic fibers play a crucial role in modern society, impacting various aspects of daily life, industry, and the environment. ynthetic fibers are integral to modern life, offering a range of benefits from cost-effectiveness and versatility to innovative applications and performance characteristics. While they pose environmental challenges, ongoing research and development aim to create more sustainable and eco-friendly alternatives. Understanding the importance of synthetic fibers helps in appreciating their role in the economy, industry, and daily life, while also emphasizing the need for sustainable practices and innovation.
2. I always had a love for music. Growing up
I would read all the lyrics on the cd cover
to my favorite songs. I turned my interest
into an action plan by starting a
promotions company. I would bring
talent to different venues. My passion for
music brought me to the desire to
recognize talent professionally. My goal
is to be a A&R agent and locate the most
talented artist so the rest of the world can
appreciate their gifts.
IDENTITY
Picture of
You Goes
Here
3. PROFESSION
Potential Job Titles:
• A&R Representative
• Coordinator, A&R Ops
• Artist Relations
BRAND ARCHETYPE - I am a Royal
brand archetype. I utilize my
connections and confidence to
influence my target audience. I am
known to have grand ideas, and Im
admired by others who appreciate my
talents. I align myself with the best in
this industry and have developed a
knack for taking a strategic approach
to fulfilling my goals.
Picture Relevant
to Your Industry
Goes Here
4. [Head of A&Rs at Music labels]
TARGET AUDIENCE
Noah Preston
Outreach Plan:
• I will first create a LinkedIn profile.
• I will then reach out to him via LinkedIn.
• I will graduate school and earn my degree so I’d
be qualified to have a conversation.
PROFILE
PICTURE
EVP A&R at DEF JAM
Walter Jones
Outreach Plan:
• I will first create a LinkedIn profile.
• I will then reach out to him via LinkedIn.
• I will graduate school and earn my degree so I’d
be qualified to have a conversation.
PROFILE
PICTURE Executive Vice
President, Head of A&R
at Sony Music
Publishing
TAYLOR TESTA
Outreach Plan:
• I will first create a LinkedIn profile to.
• I will then reach out to her via LinkedIn.
• I will graduate school and earn my degree so I’d
be qualified to have a conversation.
PROFILE
PICTURE
Vice President, A&R at
Universal Music
Publishing Group
5. GOALS
Short Term: (2023)
•Specific goal you want to achieve in short term.
‣I will acquire at least 3 internships at
each of the top 3 record labels within 6
months.
Mid Term: (2026)
•Specific goal you want to achieve in mid term.
‣I will become a A&R agent at a record
label within in 3 years of graduation and
have at least 5-10 artist under
management. And achieve Co -Head of
A&R over my own division by year 10.
Long Term: (2038)
•Specific goal you want to achieve in long term.
‣I would have gained the knowledge
necessary be the EVP head of A&R or start
my own record label at the 15 year mark.
6. SKILLS ANALYSIS
Notable Skills & Current Proficiencies:
Notable Skills REQUIRED in TRADE & Current
Proficiencies:
Customer relationship management
CRM software
SOFT
HARD
Novice / Adept /
Expert
Graphics or photo imaging
software
Novice / Adept /
Expert
Getting Information
Novice / Adept /
Expert
Thinking Creatively
Novice / Adept /
Expert
Accounting software
SOFT
HARD
Novice / Adept /
Expert
Web page creation and editing
software
Novice / Adept /
Expert
Oral Expression
Novice / Adept /
Expert
Written Comprehension
Novice / Adept /
Expert
7. I help aspiring musicians acquire
record deals using my industry
knowledge as a A&R agent.
PROMISE
8. CREDENTIALS
Work Experience:
• Owner of “Pure Profits”
Promotions - Club events, parties
and artist showcases
• , Owner, Artist Acquirement,
contract negotiations, social media
management
Education:
• Entertainment Business, B.S., Full Sail University (Exp. 2023)
Leadership Roles:
• Owner of Promotions company
9. COMPETITION
Phil Pallen
Industry Experience:
• Brand strategist
• Keynote speaker
Education:
• Full Sail Masters of Science, Entertainment
Business
Leadership Experience:
• Helps people and companies position, build,
and promote their brands
• Owner of Phil Pallet Collective LLC
Skills and Proficiencies:
• Brand Strategy
• Public Speaking
• Social Media Marketing
Jula Benson
Overall Online Presence:
• 500 connections, banner image,6,263 followers
professional headshot, extensive profile detail,
several published articles, has instagram, snap
and Facebook, LinkedIn URL is customized?
• Grade: Superior
HEADSHOT
Industry Experience:
• Promotions Company Owner
Education:
• Entertainment Business, B.S., Full Sail University
(Exp. 2023)
Leadership Experience:
• Pure Profits Promotions Owner
• Artist Acquirement, contract negotiations,
social media management
Skills and Proficiencies:
• Getting Information
• Contract Negotiations
• Graphics or photo imaging software
Overall Online Presence:
• Personal Social Media accounts
• Grade: Poor
10. COMPETITION
Walter Jones
Noteworthy Experience:
• Vice President Sony/ATV
• Co Head of A&R UMPG
• EVP Head of A&R Sony Music Publishing
Jula Benson
HEADSHOT HEADSHOT
Industry Experience:
• Head of A&R Sony Music
Education:
• Clark Atlanta University
• Bachelor’s Degree, Communications
• 1999 - 2003
•
Skills and Proficiencies:
• Identify, sign, manage and develop new artists
across genres
• Serve as creative and strategic liaison between
artists and the platform
• Work cross-functionally to organize
promotional and marketing efforts
Overall Online Presence:
• 500 connections, 910 followers, no banner
image, no professional headshot, limited
profile detail, no published articles, has
instagram, snap and Facebook, LinkedIn URL
is not customized?
• Grade: Average
Industry Experience:
• Promotions Company Owner
Education:
• Entertainment Business, B.S., Full Sail University
(Exp. 2023)
Leadership Experience:
• Pure Profits Promotions Owner
• Artist Acquirement, contract negotiations,
social media management
Skills and Proficiencies:
• Getting Information
• Contract Negotiations
• Graphics or photo imaging software
Overall Online Presence:
• Personal Social Media accounts
• Grade: Poor
11. BRAND POSITION
For [aspiring artist] who [desire industry
recognition], I provide [CREATIVE AND
STRATEGIC MANAGMENT] because [I
HAVE YEARS OF SUCCESS AS AN A&R]
“LIAISON”
12. NETWORKING &
MARKETING
Industry Events & Organizations
• AMERICAN FEDERATION OF MUSICIANS (AFM)
‣ American Music Conference (AMC)
• ASSOCIATION FOR INDEPENDENT MUSIC
Digital Marketing
• Primary Content:I will create and feature audition
content to showcase my talent pool to the industry.
Think of Americas got talent but on a social media
scale. The winners will be prioritized to receive my
assistance.
• Primary Tools: I would utilize the major social media
sites like snap, Instagram, tik Tok and Facebook. I
would post every few days and mostly in a video
format.
• Website: I would market my site on all social media
playforms as the de facto primary source for my
talent showcase.
13. PROFESSIONAL DEVELOPMENT
Mentor
• As I intern I plan ok seeking the mentorship of
any potentioin hiring manager who works in
the industry. DATE TO EST. PARTNERSHIP is
2024
Formal Education
• Entertainment Business, B.S., Full Sail University
(Exp. 2023
Technical Skills
• I will learn to Analyze artist performance data
across all platforms 1/2025
• I will Acquire deep knowledge of musical trends,
movements, and styles 1/ 2025
• Supervise the production of records and oversee
all aspects of the process, 1/2030
Soft Skills
• Scouting and managing both emerging artists
and established artists.- 1/2025
• Acquire deep knowledge of musical trends,
movements, and styles 1/2025
• Work cross-functionally to organize promotional
and marketing efforts 1/2025
14. Jula Benson
You know that most A&Rs fail to keep up
with the digitalization and populations of
the modern technology to market talents.
Well,I tap into my artist’s talents and portray that
vibe and presence online.
In fact,Live Music is experienced less during the last 15+ years,more
people are listening to recorded music than ever before. We use AI to
enhance our services. For artists,an AI music generator is the perfect
resource to produce a steady supply of music
“
Picture of You
Goes Here
15. REFERENCES
Agents and Business Managers of Artists, Performers,
and Athletes 13–1011.00. (n.d.). Https://
Www.Onetonline.Org/. Retrieved July 5, 2022,
from https://www.onetonline.org/link/summary/
13-1011.00
Challenges the Music Industry is Facing in the 21st
Century. (2022, January 17). Https://Mubert.Com/.
Retrieved July 5, 2022, from https://mubert.com/
blog/challenges-the-music-industry-is-facing-
in-the-21st-century
Henman, K. H. (2018, October 30). Keagan Henman
[Photograph]. Unsplash.Com. https://
unsplash.com/photos/sYudl4GJQ18
Sarno, L. S. (2015, November 10). Lo Sarno [Photo].
Radio City. https://unsplash.com/photos/
7MhDQTqOzqA
https://www.linkedin.com/in/noah-preston-71317144/.
(n.d.). Https://Www.Linkedin.Com. Retrieved July
5, 2022, from https://www.linkedin.com/in/noah-
preston-71317144/
WALTER JONES EVP Head Of A&R at Sony Music
Publishing. (n.d.). Indeed.Com. Retrieved July 5,
2022, from https://www.linkedin.com/in/walter-
jones-1a52a1118/