1. Mr. ACE, owner of ACE Textile Ltd, wants to expand his business after making a deal to export textiles to Gucci but needs capital.
2. He can get capital from the primary market by doing an initial public offering (IPO) to raise funds from public investors or through private placement to select investors.
3. The primary market deals with new stock issues while the secondary market facilitates trading of existing stocks between investors on a stock exchange. This provides liquidity in the capital market.