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Capella Week 1 H4D Stanford 2016
1. Capella Space
We are providing low-cost SAR imagery satellite constellation with a low revisit rate.
The Navy 7th Fleet will know the exact location and trajectory of objects in their area of
operations.
Payam Banazadeh
Aerospace/Business
Timon Ruban
Machine Learning
Isaac Matthews
Aerospace
Jose Ignacio del Villar
Business
Will Woods
SAR
# interviews
this week (3
pending):
7
# total
interviews:
7
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2. Contacts
Sponsor:
● Col. Steve Butow, DIUx, USAF
Mentors:
● Maj. Ryan Space, DIUx, USAF
● Tim Newell, BMNT Capital
● Dave Slayton, Hoover Research Institute
● Pete Stevenson, Intel
● Michael Calabro - Booze Allen Hamilton
● Laura Yu - Booze Allen Hamilton
● Col. Darren Halford - USAF
Military Liaisons:
● LtC Ryan Blake, Stanford Military Fellow, USAF
● LtC Steve Behmer, Stanford Military Fellow, USAF
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8. Experiment #1 - Satellite constellation IS the product
Hypothesis
Experiment
Result
Action
Our product consists of providing a satellite constellation so that the users have
access to the raw images whenever they want
Several interviews with stakeholders and mentors
Instead of selling the constellations, sell the data extracted from the images with data
analytics and machine learning algorithms.
Focus our conversations for future interviews on the value of the data extracted from
the images and not our technology.
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9. Experiment #2 - SAR resolution necessity
Hypothesis
Experiment
Result
Action
Using high-resolution (1m/pixel) SAR imagery to track targets is useful for the US
military
Interviewing Lt. Col. Ryan Blake of the US Air Force
SAR Imagery can be used for targeting fixed structures in the US Air Force
=> 5-10m/pixel resolution is sufficient
This data point helps us refine our thinking, but we need to interview more
stakeholders before we know what is the required resolution
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10. • Deploy 1 to 3 satellites
and sell the images by
September 2017.
• Finish the deployment
of 40 satellites by
2020.
• Construction of
payload for testing
• Development of image
analysis algorithms
• Construction of
satellite under
required constraints
• Data Analytics
providers (Orbital
Insight, Omni Earth,
etc)
• Sponsors (military and
commercial)
• Satellite structure
providers
• Satellite component
providers
• Orbital
communication
providers
• Satellite launch
providers
• Get a customer in a country in the Equatorial orbit
(Government)
• Get commercial customers interested enough in our tech
• The DHS and other government departments adopt our
technology:
• - USCG: to thwart drug trafficking from Ecuador and Colombia
• Summer ground demonstration: $50k
• First satellite: $6 million (including operations)
• Subsequent satellites: $3 million each
• Final constellation: $150 million total over 3 years
• Funding to perform
payload test during
Summer 2016
• Government advocacy
for our technology:
DHS
• Contacts in the
Equatorial countries’
government agencies.
Beneficiaries
Mission AchievementMission Budget/Costs
Buy-In/Support
Deployment
Value PropositionKey Activities
Key Resources
Commercial
Satellite imagery resellers
Illegal fishing in Indonesia
Oil tankering in Nigeria
Stop pirating at sea in
Somalia
Key Partners
USCG
Law Enforcement DO
Information Watch Officer
USCG
- Stop more boats carrying
drugs from
Ecuador/Colombia
- Reduce the cost of drug
intervention operations
NGA
Provide better intelligence
to other agencies/services
Commercial
Satellite Imagery Resellers:
they can offer better and
more diverse products
Illegal fishing: tracking of
ships that are doing
suspicious activities at sea.
Better law enforcement.
NGA
Intelligence Analysts
Services in the DoD??
SOCOM
Government sector driving
demand (Indonesia, Nigeria,
Ecuador, Colombia)
Coast Guard Deputy
Commandant for
Operations (CG-DCO)
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11. Here’s What We’re Doing Next…
1)Get granular with key stakeholders to try to understand WHO needs WHICH
intelligence WHEN and HOW to get it in their hands
2)Test what the actionable insight from our image analysis would look like for
the customer in a mock-up
3)Gain insights of current U.S. regulatory frameworks regarding the handling of
high resolution geographical imaging and data.
4)Populate a list of competitors/ collaborators in space-based and high-altitude
SAR applications (private and public sector).
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Editor's Notes
We have reached out to our assigned mentors, sponsors, and military liaisons and are leveraging the connections of this network to provide critical insights to open doors to contacts in the Navy 7th Fleet, and the military at large.
Through our conversations, we have discovered that the US Navy and Coast Guard is interested in employing state of the art imaging platforms for wide area and continuous monitoring, specifically in the Arctic - SAR is a unique technology that affords the Navy and Coast Guard this capability.
We have additionally discovered that the private sector, particularly companies in the Arctic region involved with the commerce, transportation, and exploitation of natural resources, may have an interest in the technology.