Business networking involves establishing mutually beneficial internal and external relationships to enhance business performance. It allows individuals and organizations to promote their reputation, identify new business opportunities, assist others, and meet subject matter experts. Effective networking requires being selective about building relationships with influential contacts who can help achieve business goals. Maintaining relationships is important, as is keeping detailed records of networking activities.
2. Designed & Developed by : Wong Yew Yip ~ 8 October 2021
What is Business Networking?
Business networking is
the establishment of
a mutually productive network
of relationships or contacts,
both internally and externally,
to enhance the performance of
the organization and self
3. Designed & Developed by : Wong Yew Yip ~ 8 October 2021
“ The richest people
in the world look for
and build networks,
everyone else looks
for work ”
Robert Kiyosaki
4. Designed & Developed by : Wong Yew Yip ~ 8 October 2021
1. Promote my organization’s
as well as my own
reputation and profile
2. Identify potential new
business
3. Find out if my customers
need other services
4. Assist others with their
business challenges,
issues and problems
Why Business Networking?
5. Designed & Developed by : Wong Yew Yip ~ 8 October 2021
Why Business Networking?
5. Introduce your
contacts to others for
their mutual benefit
6. Share referrals without
expecting anything in
return
7. Meet key people and
subject matter experts
6. Designed & Developed by : Wong Yew Yip ~ 8 October 2021
Why Business Networking?
8. Start building and nurturing
your organization’s
business and my personal
relationships
9. Rectify matters when
customers are not happy
with our service
10. Share - “give and take”
useful information
7. Designed & Developed by : Wong Yew Yip ~ 8 October 2021
Why Business Networking?
11. Increase my knowledge in
areas that can improve my
capability
12. Find out what the market,
industry and competitors
doing
13. Make new friends, both
business and social
8. Designed & Developed by : Wong Yew Yip ~ 8 October 2021
“ We found that one business model
stood out from the rest. This particular
business model creates passive income,
but requires relatively little cash
investment to start up. It has very low
overhead, and can be operated on a
flexible part-time basis until it generates
enough cash flow for the entrepreneur
to transition out of his current full-time
job. That business model is called
Network Marketing ”
~ Robert Kiyosaki, The Business of the 21st Century
9. Designed & Developed by : Wong Yew Yip ~ 8 October 2021
My Business Network
My
Business
Network
Internal External
Boss
Peers
Subordinates
Subordinates of
Subordinates
Boss of Boss
Other Department
Staff
Suppliers
Regulatory Bodies
Customers
Competitors
Professional &
Trade Associations
Social & Civic
Clubs
10. Designed & Developed by : Wong Yew Yip ~ 8 October 2021
My Network Strategies
Business
Networking
WHY
WHO
WHEN
WHERE
HOW
To sell your ability
Identify potential
client/prospect
Take advantage of
every opportunity;
anytime, every time
Anywhere &
Everywhere
With the first
"Hello/Hi"
11. Designed & Developed by : Wong Yew Yip ~ 8 October 2021
How Business Networks are created
Business networks are generally built
among people, not organizations
Networks are not haphazardly built
Be selective as to whom to build
relationships with
Build network with people who :
are important
have strengths in the business where
you have not had experience
can contribute to accomplishing your
business goals
have special knowledge, skills or
influence
12. Designed & Developed by : Wong Yew Yip ~ 8 October 2021
Business Networking Methods
Interact with network members face-to-face
or by telephone
Avoid contacts by memos or formal written
messages
Act in ways to encourage others to identify
with you
Make a point to connect and to know the
person's personal situation
Engage in social activities like eating
together, attending events together
Manoeuvre others to feel obligated to you
Do favors, large and small, creating IOUs
Making others feel dependent on you
13. Designed & Developed by : Wong Yew Yip ~ 8 October 2021
5 Levels of Business Networking
Level 5
Level 4
Level 3
Level 2
Level 1 Share stories
Share Information
Share Detail Data & Content
Share Resources
Share Secrets & Confidences
5 Levels of
Business Networking
14. Designed & Developed by : Wong Yew Yip ~ 8 October 2021
No.
My Performance Gap
(What I want to improve)
Enablers to be identified
(What I want to learn)
Possible
Network
(Who)
Priority
(H/M/L)
1. 1.
2.
3.
2. 1.
2.
3.
3. 1.
2.
3.
4. 1.
2.
3.
5. 1.
2.
3.
My Networking Goals
15. Designed & Developed by : Wong Yew Yip ~ 8 October 2021
NETWORK INFORMATION
Name
Company /
Designation
Date of
1st
contact
How contact
made?
Contact
No.
Network
Value
(H/M/L)
Expertise/Experience/Remarks
My Network Information
16. Designed & Developed by : Wong Yew Yip ~ 8 October 2021
Understand that networking is an ongoing
process, not a discrete event. Success
comes from consistently making new
contacts, following up and keeping in touch
smartnetworking.com
17. Designed & Developed by : Wong Yew Yip ~ 8 October 2021
NETWORKING RECORDS
No. Date
Name of
Contact
Matters discussed
Next
contact
date
Remarks
1
2
3
4
5
6
7
8
9
10
My Networking Records