How to Build A Better Blog Post - a class by Jennifer Priest of Rainmaker Media Works and Hydrangea Hippo. Full class give at the Craft & Hobby Association 2015 Trade Show in Anaheim, CA.
Your Facebook Business Page is WorthlessMaura Neill
Do you have a Facebook Business Page because someone told you with certainty that “you should”? Are you finding that it’s not bringing in business and referrals the way that you thought it might? Do you feel that every minute you spend on your Business Page is just a waste of time? Delete your Facebook Business Page today and start harnessing the power of your personal profile. Start being truly social on social media and reap the benefits almost immediately. You shouldn’t be doing business via the social, but you should be using the treasure trove of knowledge that Facebook gives you to give better service to your clients and sphere. In this whirlwind session, we’ll cover:
- Optimizing your personal profile for public viewing while keeping your privacy at the same time
- Harvesting the hidden gems of information Facebook provides that you may not know about
- Getting “face-to-face” with clients via Facebook
- Finding your niche – using a hobby or interest that is traditionally an in-person activity into a lead-generating business model
- Avoiding the pitfalls of bad etiquette on Facebook personal pages
Since Fall of 2013,Facebook has reduced the reach of your Facebook posts down to a paltry 3% of your followers' news feeds. So how do you get your potential customers to find you? You advertise!
At the same time as Facebook reduced your reach, they introduced new types of ads and simplified placing them. You can spend as little as $1 a day to drastically increase your reach on one of your most important advertising platforms (and get a great bang for buck). Whether you're just tiptoeing into advertising or are looking to take your advertising to the next level, we'll cover methods & techniques to be successful. We'll also cover contesting and other posting strategies to get the most reach, and show you an easy new tool to make your ads and other posts look beautiful! You'll leave armed with the tools necessary for your ultimate Facebook Advertising success story!
We’ll talk about the basics of being a “digital citizen”. With suggestions of posts that will engage you in sharing not only your personal comments and reflections. We will also cover how to leverage and use the SSJ-TOSF Facebook postings. This is about being a SSJ-TOSF Facebook Ambassador.
This is my final project for my class on Social Media for Journalists. In it, I compare the uses of Pinterest and Tumblr. You can find a tipsheet of information at http://www.scribd.com/doc/115988008/Tip-Sheet
Your Facebook Business Page is WorthlessMaura Neill
Do you have a Facebook Business Page because someone told you with certainty that “you should”? Are you finding that it’s not bringing in business and referrals the way that you thought it might? Do you feel that every minute you spend on your Business Page is just a waste of time? Delete your Facebook Business Page today and start harnessing the power of your personal profile. Start being truly social on social media and reap the benefits almost immediately. You shouldn’t be doing business via the social, but you should be using the treasure trove of knowledge that Facebook gives you to give better service to your clients and sphere. In this whirlwind session, we’ll cover:
- Optimizing your personal profile for public viewing while keeping your privacy at the same time
- Harvesting the hidden gems of information Facebook provides that you may not know about
- Getting “face-to-face” with clients via Facebook
- Finding your niche – using a hobby or interest that is traditionally an in-person activity into a lead-generating business model
- Avoiding the pitfalls of bad etiquette on Facebook personal pages
Since Fall of 2013,Facebook has reduced the reach of your Facebook posts down to a paltry 3% of your followers' news feeds. So how do you get your potential customers to find you? You advertise!
At the same time as Facebook reduced your reach, they introduced new types of ads and simplified placing them. You can spend as little as $1 a day to drastically increase your reach on one of your most important advertising platforms (and get a great bang for buck). Whether you're just tiptoeing into advertising or are looking to take your advertising to the next level, we'll cover methods & techniques to be successful. We'll also cover contesting and other posting strategies to get the most reach, and show you an easy new tool to make your ads and other posts look beautiful! You'll leave armed with the tools necessary for your ultimate Facebook Advertising success story!
We’ll talk about the basics of being a “digital citizen”. With suggestions of posts that will engage you in sharing not only your personal comments and reflections. We will also cover how to leverage and use the SSJ-TOSF Facebook postings. This is about being a SSJ-TOSF Facebook Ambassador.
This is my final project for my class on Social Media for Journalists. In it, I compare the uses of Pinterest and Tumblr. You can find a tipsheet of information at http://www.scribd.com/doc/115988008/Tip-Sheet
Get an Edge on Facebook; Edgerank Explained, Post Reach, Ads Explained: Socia...Esotech
Explanation of how Facebook Edgerank works and how it affects post visibility and engagement. Tips on how to increase post reach and visibility and how to Facebook Ads to increase fans AND increase Edgerank and post reach.
Colorado State University\'s Social Media Communications Committee presented on how departments/colleges/units across campus can more effectively use Facebook.
Do you have a business page?
Do you struggle with engagement?
Do you want to know how to build a thriving community?
Want to know some cool tricks?
This a is a presentation I am currently delivering.
Enjoy!!
My name is Janina Lear , I am so glad you have stopped by. I am passionate about helping businesses understand how powerful online marketing through Facebook really is. I want to help you get new business leads and more online visibility by driving more traffic to your site and show you how to really connect with your fan base. The world of Social Media can be very overwhelming to the newcomer and my goal is take that overwhelming feeling away and help you develop a strategy that suits you and your company’s needs.
This session covered some of the tried-and-true tips and strategies to help create the "perfect post" on any network (Facebook, Twitter, Instagram, Pinterest and Linkedin). While this may look different for every brand--depending on business goals and personality--guidance on the anatomy of an engaging post can boost your overall social performance!
Digital Marketing Tools to Provide Exemplary Customer ServiceMaura Neill
What does real estate marketing look like in today’s world? Marketing has changed dramatically in the past decade, and we’ve entered a new frontier. Reaching clients and potential customers used to be a costly venture – with long printing wait-times and pricey postage. Today, online marketing options offer us a free way to keep in touch with our current spheres and reach potential new clients, but the rules are different. This new school of marketing, with its multitude of social media platforms and opportunities, requires a new kind of marketing savvy and can be overwhelming to navigate. This course teaches you how to combine tools like Facebook and YouTube (and more!) along with email marketing and blogging, with the tried-and-true marketing techniques you already know.
Masters of Marketing -- Let it Gooo: When You Just Can’t Get That Email BackDarmini Kara
In today’s Masters of Marketing Webinar, AgencyBuzz Coordinator Heather Galloway discussed the many ways to recover from email marketing mistakes and blunders.
Most of the people like watching TV series rather than movies is because the way they portrait each & every character uniquely. They get so much involved with these characters that things happening with them affects them. It comes to times like this when main characters dies sudden death. It's that hours upon hours of investment that leads people to lose their temper on social media
Get an Edge on Facebook; Edgerank Explained, Post Reach, Ads Explained: Socia...Esotech
Explanation of how Facebook Edgerank works and how it affects post visibility and engagement. Tips on how to increase post reach and visibility and how to Facebook Ads to increase fans AND increase Edgerank and post reach.
Colorado State University\'s Social Media Communications Committee presented on how departments/colleges/units across campus can more effectively use Facebook.
Do you have a business page?
Do you struggle with engagement?
Do you want to know how to build a thriving community?
Want to know some cool tricks?
This a is a presentation I am currently delivering.
Enjoy!!
My name is Janina Lear , I am so glad you have stopped by. I am passionate about helping businesses understand how powerful online marketing through Facebook really is. I want to help you get new business leads and more online visibility by driving more traffic to your site and show you how to really connect with your fan base. The world of Social Media can be very overwhelming to the newcomer and my goal is take that overwhelming feeling away and help you develop a strategy that suits you and your company’s needs.
This session covered some of the tried-and-true tips and strategies to help create the "perfect post" on any network (Facebook, Twitter, Instagram, Pinterest and Linkedin). While this may look different for every brand--depending on business goals and personality--guidance on the anatomy of an engaging post can boost your overall social performance!
Digital Marketing Tools to Provide Exemplary Customer ServiceMaura Neill
What does real estate marketing look like in today’s world? Marketing has changed dramatically in the past decade, and we’ve entered a new frontier. Reaching clients and potential customers used to be a costly venture – with long printing wait-times and pricey postage. Today, online marketing options offer us a free way to keep in touch with our current spheres and reach potential new clients, but the rules are different. This new school of marketing, with its multitude of social media platforms and opportunities, requires a new kind of marketing savvy and can be overwhelming to navigate. This course teaches you how to combine tools like Facebook and YouTube (and more!) along with email marketing and blogging, with the tried-and-true marketing techniques you already know.
Masters of Marketing -- Let it Gooo: When You Just Can’t Get That Email BackDarmini Kara
In today’s Masters of Marketing Webinar, AgencyBuzz Coordinator Heather Galloway discussed the many ways to recover from email marketing mistakes and blunders.
Most of the people like watching TV series rather than movies is because the way they portrait each & every character uniquely. They get so much involved with these characters that things happening with them affects them. It comes to times like this when main characters dies sudden death. It's that hours upon hours of investment that leads people to lose their temper on social media
Metkore steel and alloys declares lockout at tekkaliKairavi Vyas
Metkore Alloys, one among 24 Defaulters in the NSEL crisis has declared a lockout at its Ferro-chrome manufacturing plant located in the Andhra district of Srikakulam
Among many theories to the origin of the word, one relates the name "tarot" to the Taro River in northern Italy. Game seems to have originated in northern Italy, in Milan on the other side writers believe it comes from the Arabic. Tarrot card reading is Ancient way of fortune telling.
Mobile wallets have made it easy to carry out online shopping payments, online utility bill payments, mobile recharge online, DTH recharge online, online bus / movie ticket booking.
In India there are options like Paytm, Mobikwik, Vodafone M-pesa, Chillr, Free-charge, Airtel Money, Oxigen etc.
Profitable Prospecting with Social MediaMaura Neill
What does real estate marketing look like in today’s world? Marketing for clients and lead generation have changed dramatically in the past decade, and we’ve entered a new frontier. Reaching clients and potential customers used to be a costly venture – with long printing wait-times and pricey postage. Today, online marketing options offer us a free way to keep in touch with our current spheres and reach potential new clients, but the rules are different. This new school of marketing, with its multitude of social media platforms and opportunities, requires a new kind of marketing savvy and can be overwhelming to navigate. This course teaches you how to combine tools like Facebook, Twitter, and YouTube (and more!) along with email marketing and blogging, with the tried-and-true marketing techniques you already know. The class will teach you to:
- Develop an online brand that expresses who you are and helps you maintain a consistent online presence.
- Create a social media strategy that works for you and incorporates the platforms with which you are most comfortable.
- Combine “old school” techniques, like direct mail and print advertising, with new school opportunities, like your Facebook business page and blogging, to create a more cost-effective and optimized approach to marketing.
Road Blog: Becoming a Travel Blogger for Fun or ProfitMari Kane
So, you love to write and you want to travel. You think you’d like to start a travel blog, but wait! How exactly do you start a travel blog?
Writer/blogger Mari Kane will explain how to get your blog together and take it on the road.
The BACTW Communication Director blogs on BCATW.org as well as managing and contributing to numerous blogs, many of which she has built. On one of her blogs, Blogsite Studio, she gives weekly advice on how to blog with WordPress and she has authored two ebooks about blogging on WordPress, Create a WordPress Website in Ten Easy Steps and Escalate Your WordPress Website: Twelve Ways to Take Your Blog to a Higher Level.
At a BCATW Meetup on July 8, Mari showed travel writers:
• How to choose a niche and domain name
• The blogging ecosystem
• How to create a beautiful design
• What to write for your blog
• The importance of images
• How traffic = monetization
• Why be a joiner
Subscribe to Mari's blog at http://blogsitestudio and follow her @blogsitestudio
Visit BC Association of Travel Writers at http://bcatw.org
Digital content strategies from the Liberty County Chamber of Commerce and Convention & Visitors Bureau. We used real life examples from local businesses on what to do and what not to do when planning for social media content and marketing.
Social Media Best Practices > What Bloggers Should KnowBrianna Purvis
Social Media has grown and matured over the years but many aren’t aware of updates and best practices that you should be using to leverage social marketing to amplify your message to it’s full potential. This session will outline Best Practices for the top social networks as well as uncover what brands are looking for from blogger relationships.
Takeaways:
> Outline best practices for the top social networks
> Determine what brands want from blogger relationships and how to create value for them.
Digital Marketing: The New Kid on the BlockMaura Neill
What does real estate marketing look like in today’s world? Marketing has changed dramatically in the past decade, and we’ve entered a new frontier. Reaching clients and potential customers used to be a costly venture – with long printing wait-times and pricey postage. Today, online marketing options offer us a free way to keep in touch with our current spheres and reach potential new clients, but the rules are different. This new school of marketing, with its multitude of social media platforms and opportunities, requires a new kind of marketing savvy and can be overwhelming to navigate. This course teaches you how to combine tools like Facebook, Twitter, and YouTube (and more!) along with email marketing and blogging, with the tried-and-true marketing techniques you already know.
www.mauraneill.com/digital-marketing
Having trouble getting engagement on your post on social media? I will give you some tips on how to increase your engagement and turn that into leads for your business.
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
Remote sensing and monitoring are changing the mining industry for the better. These are providing innovative solutions to long-standing challenges. Those related to exploration, extraction, and overall environmental management by mining technology companies Odisha. These technologies make use of satellite imaging, aerial photography and sensors to collect data that might be inaccessible or from hazardous locations. With the use of this technology, mining operations are becoming increasingly efficient. Let us gain more insight into the key aspects associated with remote sensing and monitoring when it comes to mining.
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
2. KEY TENETS
• Practice Good SEO
• Tell a story with personality
• Provide value to readers
• Use crisp, bright photos
• Quality not Quantity
• Monetize when possible
3. PARTS OF A BLOG
POST
• Title
• Photos
• Text
• Call to Action
• Monetization (optional)
4. TITLES:
• About 60 characters
• Use keywords or phrases
• Keyword = “how to tie dye jeans”
• Title = “How to Tie Dye Jeans That’ll Make Heads Turn”.
• Use tools like Google AdWords to find relevant keywords
Be interesting.
• “My Necklace I Made for Saturday” = Too personal, bad
SEO
• “Necklace Tutorial” = Boring, too broad
• “Beaded Bohemian Necklace” = Better but kind of boring
• “A Beaded Bohemian Necklace For Hipsters” = has a
keyword and is interesting
8. PHOTOS:
• Always “watermark” photos.
• Bright, in-focus photos are best.
• Express style with staging, using interesting angles but don’t
take away from project.
• Use the alt text/tags on your photos.
• Fill out the captions section on your photos.
• Name all of your photos with the keyword or keyword phrase
and your name or company name.
• BAD: Photos names “IMG_8965” tell search engines nothing
about your image or your blog.
• GOOD: “How to Stencil a Curved Surface with Spray Paint by
Jennifer Priest” – tells me who made it and what the image is
about.
18. TEXT (BODY):
• 1500-1600 words or 7 minutes to read
• Include the keyword or keyword phrase in your first paragraph.
• Disclosure
• Provide value for the readers
• Make them laugh
• Solve a problem
• Inspire them
• Tell A Story with words and photos
• Avoid numbered instructions unless you have photos to go with or
they are short
• Keep supply list short. Link to affiliate links if helpful
What is the problem? How is it resolved? Why do we care?
20. TELL A STORY
Design Sponge
tells
background for
this craft
project, based
on A Christmas
Story.
Includes
photos and
text about the
movie and the
moves to the
tutorial.
21. TELL A
STORY
Aunt Peaches
tells the story
of how she
dislikes stuffed
animals + why
+ how this
inspired a craft
she created.
This post
introduces the
craft and links
to a full tutorial
on a manuf
blog…(call to
action)
22. TELL A
STORY
Successful
because:
- Tells a story
people can
identify with
- Solves a
painful
problem -
germs, too
many toys,
dirty factory
toys
- Has
personality
23. TELL A
STORY
Over on the
manuf blog
(ilovetocreate),
the story is
toned down
and more
product
focused. Still
has
personality!
24. CALL TO ACTION:
• Social media = fewer blog comments
• Ask your followers a question, tell them to visit another
link, ask them to pin an image, or post some other call to
action.
• Consider adding a list of 3-5 more links to similar or
complementary projects on your site that they can go
visit.
• Use tools like Click to Tweet to increase social shares
• THINK ABOUT: What is your blog post supposed to
make your readers want to DO?
29. MONETIZE:
• Does it fit with goals?
• 3 Main Ways:
• Affiliate links – make money via commission
• Ads – graphic or text with code, pay by click or
impression
• Sponsored posts – someone pays you to post
about their product or service on your blog.
• Disclosures – gotta do them. Check with FTC
• SEO issues - nofollow
32. REVIEW: KEY TENETS
• Practice Good SEO
• Tell a story with personality
• Provide value to readers
• Use crisp, bright photos
• Quality not Quantity
• Monetize when possible
33. THANK YOU!
Contact me at:
jennifer@hydrangeahippo.com
View this presentation at:
rainmakermediaworks.com/CHA15blog
Visit me at:
hydrangeahippo.com
Rainmakermediaworks.com