The document discusses potential names and designs for a campaign to fund improvements to Mons Avenue Park. It analyzes the names "Mons Avenue Park funding", "Saving Mons Park", "Your Dream Park", and "Fantasy funding". While simple, "Mons Avenue Park funding" is deemed too plain. "Saving Mons Park" is catchy but only targets children and teens. "Your Dream Park" directly conveys the goal but seems too childish for teens. "Fantasy funding" is catchy but doesn't explain the purpose and could seem childish to teens.

1. Mons Avenue Park funding
We think that this name is simple and direct, this means that people know what we are trying to
do in our campaign. However, we think that it could be too plain and wouldn’t attract attention.
The colours and the font is effective and we think this would attract attention
Saving Mons Park
We think that this name is catchy and cool especially for our target audience which is children
and teenagers. It will attract anybodies attention. The fonts are fun and the colours are bright
which makes children want to join in.
Your Dream Park
We think that this name is suitable because it is direct. Our campaign idea is to make
children’s dream park by including the thing that they want. However, it may not target the
teenage audience because it could come across as childish and teenagers wouldn’t like this. The
colour is more aimed at girls than boys so they might not feel as included.
This name is very boring, children and teenagers may not want to get involved because the
title is not catchy enough. It is straight forward but it’s too plain for our target audience. The
font is also boring. We would need to change this.
Fantasy funding
This name is very catchy because of the alliteration. It is also fun and cool but teenagers
may think it’s childish. Also it doesn’t tell you what our campaign is about but this could be
intriguing because they will feel like they have to find out what it is about. The colours are
really bright which would attract attention.