NCPTT provides guidance and leadership on the effective use of social media for heritage organizations. It was one of the first preservation organizations to adopt social media tools like podcasting, social networking, microblogging, and online photo and video sharing. While many heritage organizations have begun using new media, progress has been slow and lacking direction. NCPTT aims to help these organizations make sense of social media and use it effectively to engage citizens in heritage and allow for greater participation in cultural matters.

1. NCPTT Social Media Initiative and World Wide Web Clearinghouse

3. Conversation,
facilitated by online tools that are:
Platform-independent
Free
Interactive
Easy to use

5. Ultimately, it’s still about relationships

7. NCPTT was one of the first preservation organizations to use social media

8. Podcasting

9. Social Networking

10. Microblogging

11. Online Photo Sharing

12. Online Video Sharing

16. Preservation needs
online leadership.
The Future is Mobile

17. Training initiative provides expert guidance, connections for NCPTT

20. People everywhere are
connecting in cyberspace
to talk about heritage.

21. In 2009, many more heritage organizations have jumped on the new media bandwagon

22. ... but progress is using new media effectively has been slow and lacking direction

23. Heritage is still trying to
find its voice online.

24. Preservation still needs
online leadership.

25. NCPTT’s role is to help
the organizations make
sense of social media
and use it effectively

26. Communicating
ourselves on the World
stage can be an
overwhelming task

27. We’ve been there before

28. The right tools, mindset and people
bring the job down to size

29. Hard work and service
to others unleashes the
benefits of online
engagement

32. “We need to connect citizens with each other to
engage them more fully and directly in solving the
problems that face us. We must use all available
technologies and methods to open up the federal
government, creating a new level of transparency to
change the way business is conducted in
Washington and giving Americans the chance to
participate in government deliberations and
decision-making in ways that were not possible only
a few years ago.”
From Barack Obama’s campaign platform on
technology
Monday, March 9, 2009

33. “We need to connect citizens with each other to
engage them more fully and directly in solving the
problems that face us. We must use all available
technologies and methods to open up the federal
government, creating a new level of transparency to
change the way business is conducted in
Washington and giving Americans the chance to
participate in government deliberations and
decision-making in ways that were not possible only
a few years ago.”
From Barack Obama’s campaign platform on
technology
Monday, March 9, 2009

34. You’re our heroes

35. What can we do
to help?