There are many ways in the market to develop a strategy which not only optimizes but also is quite beneficial in promoting your website and business. Digital marketing is one of the finest and foolproof methods which helps your business flourish and gain new leads and conversions.

2. DICS
INNOVATIVE’S

3. What is Digital Marketing ?
Digital Marketing refers to
promoting products and
services online
It is called as online
marketing
Online channels- search
engines, websites, social
media, email, mobile apps.

4. BENEFITS OF DIGITAL MARKETING:-
 Reach to local and global customers quickly
 Lower cost than traditional marketing
 Complete control on reaching target consumers
 Quick data gathering and analysis
 Retarget interested consumers

5. TYPES OF DIGITAL MARKETING:-
Search Engine Optimization
Search Engine Marketing
Content Marketing
Social Media Marketing
Pay-per-click Marketing
Affiliate Marketing
Native Advertising
Email Marketing
Viral Marketing
Influencer Marketing

6. SEARCH ENGINE OPTIMIZATION:-
 Keyword and key phrase optimization and
research.
 Technical website SEO audits.
 Optimization of specific pages.
 Robots.txt.
 Sitemaps.
 Webmaster (Search Console).
 On-page and off-page SEO.
 Video SEO.
 Optimization for Google, Yahoo,
 Bing, You tube, etc.

7. SEARCH ENGINE MARKETING:-
Google Ad Words You tube Ads
Bing Ads
Yahoo: Search Ads

8. CONTENT MARKETING:-
Blog / Guest Posts
Infographics
Images
Video
Case Studies

9. EMAIL MARKETING:-
Newsletter Email
Catalogue and Video Email
Press Release Email
Invitation and Survey Email
Thank-You Email

10. SOCIAL MEDIA MARKETING:-
Facebook Ads
Twitter Ads
You tube Ads
Instagram
Sponsored
Linkedln
Sponsored Ads

11. AFFILIATE MARKETING:-
 Affiliate marketing is a marketing scheme in which a company
compensates partners for business created from the affiliate's
marketing tactics
 Digital marketing, analytics, and cookies have made affiliate
marketing a billion-dollar industry.
 Firms typically pay affiliates per sale and less frequently by clicks or
impressions.

12. VIRAL MARKETING:-
 Pass Along
 Buzz Marketing
 Incentive Marketing
 Undercover Marketing
 User Managed Database
 Social Media Uprising
 Judging Importance
 Facebook and Google API
 Send Request/ Invitation

13. INFLUENCER MARKETING:-
Research and Discovery
Strategy and Plan
Identify and Engage
Campaign Management
Measure and Report
Maintain

14. ADDRESS:-
 2nd floor, 20, 352, opp. Gulab Sweets,
Kapil Vihar, Pitam Pura, Delhi, 110034
 Call Us: +91-9711079947
 Call Us: +91-9891045405
 dicsinnovatives@gmail.com
 www.dicsinnovatives.com
THANK
YOU……