The document discusses how to create excitement for change through the DMAIC (Define, Measure, Analyze, Improve, Control) process. It describes managing different types of team members - change leaders, change resistors, and chameleons - at each phase. The Define phase is about understanding your team. Measure involves challenging assumptions. Analyze is when concerns surface. Improve empowers teams to test and implement changes. Control celebrates successes and looks to future opportunities. The overall goal is to engage teams and make them change leaders that spread improvements throughout the organization.