Biology for Computer Engineers Course Handout.pptx
Basics of Colour Theory & Psychology
1. Basics of Colour Theory & Psychology (Revised )
S.Sudha Velan B.E (Civil)
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3. Color Theory
Color is an essential part of our lives . Each color vibrates its own
energy ,which we can use to enhance our lives.
Consciously using our personal colors is one way for our days to flow
smoother and useful for our life balance & attitudes.
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5. Primary Colors – Red , Yellow & Blue.(RYB)
• Primary colors are known as source colors, meaning that they
cannot be made with mixtures of other colors.
6. Secondary Colors : Orange , Green & Violet (OGV)
• Mixing primary colors results in secondary colors:
• Red + Yellow = Orange
• Yellow + Blue = Green
• Blue + Red = Violet
7. Tertiary Colors
• Tertiary colors result from a mix of primary and secondary
colors. You can find them on the color wheel between the
spokes of primary and secondary colors.
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12. The Makeup of a Color
• Colors are always defined by three qualities:
• Hue, Saturation, and Value
• Hue - A color or shade, the spoke on a color wheel
20. Warm & Cool Colors
Colors can convey different moods and feelings. Broadly, there
are two families of colors
• Warm Colors: These colors make up the red, orange, and yellow
side of the color wheel. Can be used to convey a variety of things
including: love, energy, cheerfulness. warm colors attract more
attention
• Cool Colors: Make up the violet, blue, and green side of the
color wheel. Conveys things like: peace, growth, nature,
harmony .
48. Tetradic
• Tetrad means four. Tetradic palettes form the shape of a square
or rectangle on the color wheel. All tetradic schemes are made up
of two sets of complementary colors. They are useful for
conveying diversity and liveliness due to the wide variety of hues.
56. Neutral Color Scheme
• A color scheme that includes only colors not found on the color
wheel such as beige ,brown ,white ,black & grey.
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61. Color Psychology
Color creates powerful psychological and physiological (or physical)
effects. Psychological effects are sensed in mind; physiological
effects actually cause a change in the body.
• Color affects an individual’s moods or feelings regarding a space.
Light and cool colors seem to expand space
• Dark and warm colors seem to enclose space.
• Color affects the eye’s perception of weight and size. Dark and
bright colors seem heavier than light and cool colors
• Color affects a person’s perception of temperature.
• Color can cause feelings of boredom and calmness, or stimulation
and liveliness.
• Colors can affect one’s reaction to sounds, taste, odors, and time
perception.
• Colors can improve the rate of recovery of sick patients.
