Color theory allows us to understand how to make use of colors in order to create different effects and create the desired emotions.

1. COLOR THEORY
Made By: Kinnari Rathod
ARENA ANIMATION

2. What is Color?
 Color is a property of light as seen by
people
 the quality of an object or substance with
respect to light reflected by the object,
usually determined visually by
measurement of hue, saturation, and
brightness of the reflected light;
saturation ; hue.

3. Traditional Colors (Primary Colors)
 The Primary colors are red, blue, and yellow.
 These are the "elemental" colors, because they cannot be produced by mixing
other colors together, and all other colors are derived from some combination of
these three.

4. Secondary Colors
 A color resulting from the mixing of two primary colors.
 If we mix equal parts of two primary colors—blue, red, and yellow—we will
create either green, orange, or purple. This is the foundation for the Color Wheel.

5. Tertiary Colors
 Tertiary colors are combinations of primary and secondary
colors.
 There are six tertiary colors; red-orange, yellow-orange, yellow-
green, blue-green, blue-violet, and red-violet.
 On the color wheel, they sit between the primary and
secondary color they are mixed from.

6. Hue
 Hue refers to the origin of the color we see.
 Think of the Hue as one of the six Primary and
Secondary colors.
 In other words, the underlying base color of the mixture you're
looking at is either Yellow, Orange, Red, Violet, Blue or Green.

7. Shade
 Color Theory defines a True Shade as any pure Hue or mixture of pure colors
with only Black added. In other words, it contains absolutely no White or Gray.
 A Shade darkens the color. It remains the same Hue only a darker version.

8. Tone
 Color Theory defines a True Tone as any Hue or mixture of pure colors with
only Gray added.
 To be precise, this definition considers Gray as truly neutral.

9. Tints
 Color Theory defines a True Tint as any Hue or mixture of pure colors with only
White added.
 Therefore a Tint can range from slightly lighter than your original color, all the
way to White with barely any of the color mixed in.

10. Black and White Color
 Black: Absence of Color
 White: Present of all Color

11. Brown Color
 Brown is the color of dark wood or rich soil.
 It is a composite color; in printing or painting, it is made by combining red,
black and yellow, or red, yellow and blue.

12. Warm Colors and Cool Colors
 Warm Colors
 On the color wheel are the reds,
oranges and yellow
 Also called as Advancing Colors.
 Cool Colors
 On the color wheel are the greens,
blues and violets.
 Also called Receding Colors.

13.  Red – Energy, Passion, Power, Excitement
 Orange – Happiness, Confidence, Creativity, Adventure
 Yellow – Wisdom, Playfulness, Satisfaction, Optimism
 Green – Health, Regeneration, Contentment, Harmony
 Blue – Honesty, Integrity, Trustworthiness
 Violets – Mystic, Beauty, Inspiration, Regale
Color and Elements

14. Color and Elements
 White – Clean, Modern, Minimalistic
 Black – Finality and Transitional
 Brown – Easiness and Passivity

15. Color Scheme
 Complementary Colors
 Complementary schemes are created by combining colors from opposite sides of
the color wheel.
 Complementary color schemes mostly consist of two complementary colors
expanded with grey tones, tints, and shades.

16. Color Scheme
 Split Complementary Colors
 A split-complementary color scheme is known to be a variation
of a complementary color scheme. But rather than being a
mixture of two colors, split-complementary colors contain a
combination of three colors.
 In order to get a split-complementary color, you have to mix
together one primary color and two colors adjacent to its
complement.
 While complementary colors tend to look dull, split-
complementary colors are used well for contrast purposes.

17. Color Scheme
 Triads and Tetradic Color
 Triads and tetradic color combinations use geometric shapes (triangle and
rectangle) to combine 3 or 4 colors across the color wheel

18. Color Scheme
 Analogous Color
 Groups of three colors that are next to each other on the color wheel
 The first is the dominant color, the second is the supporting color, and the
third serves as an accent.

19. Color Scheme
 Monochromatic Colors
 Monochromatic colors are all the colors of a single hue.
 Monochromatic color schemes are derived from a single base hue and extended
using its shades, tones and tints.

20. The Anatomy of Colors and 4 Color Models
 Colors are the visual perceptual property
corresponding in humans to the categories
called red, blue, yellow, etc.
 Color derives from the spectrum of light
(distribution of light power versus wavelength)
interacting in the eye with the spectral
sensitivities of the light receptors.
 Usually determined visually by measurement of
hue, saturation, value and brightness of the
reflected light

21. Hue – Pure Color
Value – The Lightness ( added white)
The Darkness ( added black)
of a hue
Saturation – the intensity of a Hue

22. What is the difference between light color and pigment
color?
 Light is transmitted color, it is called additive
color.
 Red Green Blue
 Pigment is reflected color, it is called
subtractive colors.
 Cyan, Magenta, Yellow
They have different primary colors. When the light is reflected from something,
as in paint, the three primary colors are red, yellow, and blue but for transmitted
light the primary colors are red, green, blue - RGB

23. The RGB Color Model
 RGB color model is the additive color model using red, green and blue colors.
 The main use of the RGB color model is for displaying images on electronic devices.
 The ability to create all other colors by combining these colors.
 In this process of the RGB color model, if the three colors are superimposed with the least
intensity, then the black color is formed, and if it is added with the full intensity of light, then
the white color is formed.

24. How to create colors with RGB
 Combine parts of the three primary colors RGB
 Each of the primary colors can have value in the range from 0 to 255

25. Colors on the color wheel created using combinations
of RGB Values

26. The CMYK Color Model
 The CMYK color model is a subtractive color model, based on the CMY color model, used in
color printing, and is also used to describe the printing process itself.
 CMYK refers to the four ink plates used in some color printing: cyan, magenta, yellow, and
key (black).
 Black is also called as Krypton

27. How to create colors with CMYK
 Combine values of the primary colors of CMY and K
 Each of the colors are calculated in percentage from 0 to 100%

28. The HSL Color Model
 The best thing about HSL model is that its lightness and saturation elements
bridge the entire array of values.
 This model explains the color in terms of lightness, saturation and hue.
 Hue – pure color
 Value – the lightness ( added white ) or darkness (added black) of a hue
 Saturation – the intensity of the hue

29. Hue
 The pure color, hue, can be calculated by giving it a number between 0 to 255, where
pure red has a hue of 0
 If you change just the hue value the new hue will have the same saturation and
luminosity value as the original color

30. Saturation
 An Original hue is fully saturated/ vibrant and have
a saturation level of 255 (maximum) S=255
 When saturation is decreased (minimum is 000) the
color is almost gone and it becomes desaturated/
neutralized. S=000

31. Luminosity
 When you decrease this value
(min=000) the color becomes darker
(shade)
 When you increase this value
(max=255) the color becomes
brighter (tint)

32. How to create colors with HSL
 Combine values of a colors hue, saturation and luminosity
 Each of the three parts can have value in the range from 0 to 255

33. The HEX Color Model
 An extension of the RGB model but using hexadecimal numbers to define colors
for HTML code.
 Used specifically for online material and websites and use combinations of the
primary colors similar to RGB.

34. How to create colors with HEX
 Combine parts of the three primary colors RGB.
 Each of the primary colors can have a value in the range 00 (minimum) to ff
(maximum) in hexadecimals.

35. The color Green in all four color models
RGB
R: 0
G: 256
B: 0
CMYK
C: 100
M: 0
Y: 100
K: 0
HSL
H: 120
S: 255
L: 128
HEX
#00FF00

36. Bibliography
 www.sensationalcolor.com
 www.colorsexplained.com
 www.Wikipedia.com
 www.w3schools.com
 www.presentitude.com

37. THANK YOU