Avi Chai Academy tools - Workshop 1
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This document provides an introduction to social media tools and their implications for Jewish day schools. It outlines the workshop goals of making participants comfortable and confident with social media terminology and learning from each other. It discusses concepts like ambient awareness and digital intimacy from connecting on social networks. It demonstrates how to set up profiles, pages and groups on Facebook to engage audiences and get user generated content. It promotes identifying audience objectives and a strategic plan for using appropriate technologies to achieve goals.
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Our engagement with social media, specifically video sites like YouTube, has progressed in several ways. Individuals are increasingly using sites like YouTube to gain popularity and success through sharing their talents and personalities. Popular YouTube personalities like Lauren Luke have gained millions of subscribers and leveraged their online success into professional careers and opportunities in traditional media. Additionally, brands regularly partner with popular internet stars to advertise to their large engaged audiences. This shows how social media progression enables both individuals and companies to find new avenues of success.
Assignment 10 group coursework presentation of research part 1.0
Our engagement with social media, specifically video sites like YouTube, has progressed in several ways. Individuals are increasingly using sites like YouTube to gain popularity and success through sharing their talents and personalities. Popular YouTube personalities like Lauren Luke have seen their audiences and careers grow significantly. They are now featured in traditional media like television and have partnered with major brands. Additionally, social media and video sharing allows anyone to potentially go viral and become famous overnight, leading more people to try and seek success through online video platforms. This engagement and progression has changed how entertainment is created and consumed.
Michael Edson, Relevance, Existence, and Smithsonian Strategy, for OCLC "Web ...
The Smithsonian has developed a new strategic plan focused on solving complex problems through interdisciplinary collaboration. However, the Smithsonian faces challenges with relevance as its web presence and reach have declined compared to competitors. To address this, the Smithsonian used an open, transparent and participatory process to develop a new web strategy using workshops, wikis and public feedback to engage internal and external stakeholders.
Social Media and Faith Organisations
A 90 minute (interfaith) session on social media "please leave them fired up to use it" prepared for Coexist, to be held at St George's Centre, Windsor Castle.
(New) Web 2.0 Is the Future of Education (Slides Only)
The document discusses how Web 2.0 technologies will profoundly impact education by changing how information is produced, distributed and learned. It outlines 10 trends of Web 2.0 including new models of publishing, participation and collaboration. The author argues that if educators do not integrate these tools, formal education will become irrelevant, but that Web 2.0 has inherent pedagogical benefits like engagement and access to information. Educators are encouraged to learn about and participate in social networks to help build new approaches to learning.
Social Media: How District Leaders Can Build Community
Presentation for the BC School Superintendents Association on how district leaders can use blogs, Twitter and other social media tools to build community and better connect with staff, students and the community.
Using social media in adult literacy
This document discusses using social media to support tutor and student development in adult literacy. It provides an overview of various social media platforms and how they can be used, including:
- Tutors creating personal learning networks on Twitter, blogs, Google+, and participating in online discussions
- Students using Facebook, blogs, VoiceThread and other platforms to practice literacy skills and for classwork and assessments.
- Specific strategies are provided for using each platform, such as setting up private Facebook groups or blogs for student work.
Similar to Avi Chai Academy tools - Workshop 1 (20)
New strategies for providing a more effective & relevant higher education
New strategies for providing a more effective & relevant higher education
Assignment 10 group coursework presentation of research part 1.0
Assignment 10 group coursework presentation of research part 1.0
Assignment 10 group coursework presentation of research part 1.0
Assignment 10 group coursework presentation of research part 1.0
Michael Edson, Relevance, Existence, and Smithsonian Strategy, for OCLC "Web ...
Michael Edson, Relevance, Existence, and Smithsonian Strategy, for OCLC "Web ...
(New) Web 2.0 Is the Future of Education (Slides Only)
(New) Web 2.0 Is the Future of Education (Slides Only)
Social Media: How District Leaders Can Build Community
Social Media: How District Leaders Can Build Community
More from Lisa Colton
Intro to crowdfunding
Miriam Brosseau presents 5th in a 5 part series on maturing your social media practice, for synagogues funded by UJA-Federation of New York
Content strategy webinar: Maturing your Social Media for Synagogues
Briana Kerensky introduces herself and her background in digital marketing. She discusses key topics around brands, content, and editorial calendars. Specifically, she defines what a brand and content voice are, and how editorial calendars can help plan content in advance. Her goal is to teach participants about using brand voice and positioning in digital content, and how editorial calendars can help with content planning.
The new rules: community building in the age of social: Maturing your synagog...
The document summarizes Miriam Brosseau's presentation on community building in the age of social media. The presentation discusses how social media requires new rules focused on intention, transparency, and authenticity. It provides examples of how organizations have fostered these principles in their social media, such as by ensuring goals reflect their vision, sharing stories and mistakes transparently, and interacting authentically through questions and shared experiences. The presentation aims to help religious and community organizations effectively engage their audiences and build community through social media.
Paid Media: Maturing Your Social Media Practice for Synagogues
This document summarizes a webinar about using paid media, specifically Google Grants and Facebook ads, for non-profit organizations. It introduces the benefits of paid media, how to apply for and make the most of Google Grants which provides $10K per month in ad credits, and how to structure effective Facebook ad campaigns through targeting, objectives, budgets and creative content. The webinar aims to help non-profits leverage paid media as part of their overall communications strategy.
Visual Storytelling: Maturing Your Social Media Practice for Synagogues
Briana Kerensky and Lisa Colton present, supported by UJA-Federation of New York. First in a 5 part series.
Samis Foundation: Day School Advancement Prof Mini Boot Camp
This document provides a summary of a 90-minute social media boot camp. It discusses key concepts for social media success including adopting a network mindset, the participatory and conversational nature of social media, and operating within the attention economy. It outlines 5 new rules for social media: 1) understand this is an attention economy, 2) bring your social skills, 3) add value through newsworthy, unique, and engaging content, 4) be real through personal voice and stories, and 5) strengthen your network. The document emphasizes starting with people and objectives before selecting technologies, and implementing a continuous improvement process.
Ny teens ugc and ambassadors
The document discusses leveraging user generated content and developing brand ambassadors. It provides an agenda for a marketing session, including discussions on paid media and leveraging past participants. The session will cover defining an engagement ladder and value proposition, and identifying influential people in one's network to become ambassadors. User generated content is described as authentic content created by users that can be more creative and generate free promotion through social sharing. The document outlines best practices for planning a UGC campaign, including determining goals, identifying the target audience and influencers, triggering participation through cultural moments, and measuring success.
HUC JIR personal professional balance
This document discusses managing personal and professional boundaries online. It addresses finding the right balance between being authentic yet appropriate for different audiences on social media. The key aspects covered are:
- Defining personal and professional boundaries as more blurred today due to social media
- The three B's of boundaries, balance, and blend when sharing online
- Developing a personal brand that resonates with multiple audiences in a balanced way
- Setting goals for professional, personal, and organizational social media use
- Achieving the right blend over time through reflection on one's values, vision, and audiences
LA Teen Social Media Fellowship Kickoff, October 2015
The document summarizes a Teen Social Media Fellowship kickoff event hosted by See3, a digital agency that helps non-profits. The fellowship aims to teach teens social media strategies and skills while engaging more teens in Jewish community opportunities. At the kickoff, teens introduced themselves and learned about personal branding, storytelling techniques, interviewing skills, and the fellowship structure which includes workshops, assignments, projects and coaching. Teens were given their first assignment to introduce themselves via a blog post, interview someone with a strong personal brand, and follow local Jewish teen programs.
Atidenu 4 -- User Generated Content Campaigns
The document discusses user generated content (UGC) campaigns and provides tips for activating people within an organization's network to create and share content. It recommends identifying ambassadors within the target network who are trusted voices and have large online networks. It also stresses planning campaign details like hashtags, where to post, and activities to trigger participation. The goal is for the authentic UGC to spread organically through the ambassadors' networks to reach recruitment goals. Sample campaign ideas include asking students to share college acceptance videos or photos of families at Jewish day schools.
ARJE Connected Congregational Education #3
This document summarizes Lisa Colton's presentation on connected congregations. It defines a connected congregation as one that prioritizes relationships and shared values to build a strong, engaged Jewish community. It discusses the importance of transparency and empowering community members to contribute their ideas. It also provides a case study of Beth Haverim Shir Shalom's family school program and its evolution through an open process involving parents, educators, and the board.
ARJE Connected Congregational Education #2
Lisa Colton and guest Rachel Happel present about designing congregational education for social and community.
Community Text Study Source Sheet
A number of sources (Jewish and otherwise) on community. Good texts to use in helping a team think intentionally about the meaning of community.
ARJE Connected Congregational Education #1
This document provides an introduction to the concept of a "connected congregation" through a presentation by Lisa Colton. It discusses three main points:
1. A connected congregation prioritizes relationships and shared values, aligning all aspects around building a strong, engaged community.
2. Values are the DNA of a congregation and should be expressed in all its work. Understanding a congregation's values helps guide its efforts.
3. To be truly connected, a congregation must design for social engagement between members through programs, education, and everyday interactions. Building individual relationships and collective identity strengthens the community.
NY Jewish Teen Program Social Media Boot Camp: Summer Planning
This document provides guidance on leveraging social media during a summer program to promote engagement and marketing for the following year. It recommends focusing social media efforts on target audiences like current and past participants and their parents. Suggested tactics include using images and video to show the program experience, encouraging participants to share using program hashtags, playing games to generate engagement, and linking social media content back to the program website to grow the mailing list for next year. The goal is to get people who have a need for the program to know, like, and trust it through social media interactions over the summer.
Atidenu 3 parent ambassadors
This document discusses how to leverage online parent ambassadors to build a school's brand on social media. It recommends identifying influential parents within target audiences and training them to share engaging content about the school's values and successes. Content should highlight personal experiences and tag or mention other parents to encourage sharing. Developing traditions or games that represent the school's values and explicitly encourage sharing can also help content spread online through parent networks. The goal is to have ambassadors help shape what people say about the school digitally through their transparent, authentic recommendations.
Changing the Tires While Driving the Car: Leading in Times of Change
This document discusses leading organizations through times of change. It covers topics like adaptive leadership, shifts in work culture and transparency. The presentation includes discussions on identifying needed skills for leadership teams, applying adaptive and collaborative practices, developing a pipeline of future leaders, and fostering a culture of innovation. Transparency is highlighted as an important principle for engaging stakeholders and building trust during periods of change.
Atidenu Transprency webinar
This document discusses transparency in organizations. It begins by defining transparency as openness, communication, and accountability, where others can easily see what actions are performed. Transparency matters because people need information to trust and follow an organization's leadership. Younger generations especially value transparency more. Areas where transparency is important include finances, processes, personnel, academic decisions, and change processes. The document discusses increasing transparency through sharing thinking, research, and budgets. It also notes potential risks but argues transparency advances vision and builds trust. Overall, the document promotes transparency as a way to engage communities and retain members through openness and understanding of organizational priorities.
Becoming a Connected Congregation, Congregation Beth Israel, VA
This document provides an overview of becoming a connected congregation. It discusses demographic trends affecting different generations and the characteristics of each. It defines a connected congregation as one that prioritizes relationships, shared values, and aligns all aspects to serve the community. Key lessons include living your organizational values, deeply understanding community and designing for it, building trust through transparency, and being adaptive to challenges through leadership. The presentation emphasizes investing in individual relationships and collective responsibility to strengthen the synagogue community.
Atidenu webinar 1: Sharable Content and Adding Value
The document discusses creating sharable and valuable content through social media marketing. It outlines a ladder of engagement with five levels from aware to evangelist. It then presents five new rules of the game for social media marketing: 1) understand the attention economy, 2) add value through specific and newsworthy content, 3) be real by making content personal, 4) strengthen your network and activate it, and 5) be the party host by developing a culture of conversation. The document provides examples and tips for applying these rules and designing a ladder of engagement to move audiences to higher levels of interaction.
More from Lisa Colton (20)
Content strategy webinar: Maturing your Social Media for Synagogues
Content strategy webinar: Maturing your Social Media for Synagogues
The new rules: community building in the age of social: Maturing your synagog...
The new rules: community building in the age of social: Maturing your synagog...
Paid Media: Maturing Your Social Media Practice for Synagogues
Paid Media: Maturing Your Social Media Practice for Synagogues
Visual Storytelling: Maturing Your Social Media Practice for Synagogues
Visual Storytelling: Maturing Your Social Media Practice for Synagogues
Samis Foundation: Day School Advancement Prof Mini Boot Camp
Samis Foundation: Day School Advancement Prof Mini Boot Camp
LA Teen Social Media Fellowship Kickoff, October 2015
LA Teen Social Media Fellowship Kickoff, October 2015
NY Jewish Teen Program Social Media Boot Camp: Summer Planning
NY Jewish Teen Program Social Media Boot Camp: Summer Planning
Changing the Tires While Driving the Car: Leading in Times of Change
Changing the Tires While Driving the Car: Leading in Times of Change
Becoming a Connected Congregation, Congregation Beth Israel, VA
Becoming a Connected Congregation, Congregation Beth Israel, VA
Atidenu webinar 1: Sharable Content and Adding Value
Atidenu webinar 1: Sharable Content and Adding Value
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At this talk we will discuss DDoS protection tools and best practices, discuss network architectures and what AWS has to offer. Also, we will look into one of the largest DDoS attacks on Ukrainian infrastructure that happened in February 2022. We'll see, what techniques helped to keep the web resources available for Ukrainians and how AWS improved DDoS protection for all customers based on Ukraine experience
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Northern Engraving | Nameplate Manufacturing Process - 2024
Manufacturing custom quality metal nameplates and badges involves several standard operations. Processes include sheet prep, lithography, screening, coating, punch press and inspection. All decoration is completed in the flat sheet with adhesive and tooling operations following. The possibilities for creating unique durable nameplates are endless. How will you create your brand identity? We can help!
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Lambda, Elastic Beanstalk, Lightsail, Amplify, S3 (and more!) can each host websites + APIs. But which one should we choose?
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Join me in this session as we dive into each AWS hosting service to determine which one is best for your scenario and explain why!
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Introduction of Cybersecurity with OSS at Code Europe 2024
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Columbus Data & Analytics Wednesdays - June 2024
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HCL Notes and Domino License Cost Reduction in the World of DLAU
Webinar Recording: https://www.panagenda.com/webinars/hcl-notes-and-domino-license-cost-reduction-in-the-world-of-dlau/
The introduction of DLAU and the CCB & CCX licensing model caused quite a stir in the HCL community. As a Notes and Domino customer, you may have faced challenges with unexpected user counts and license costs. You probably have questions on how this new licensing approach works and how to benefit from it. Most importantly, you likely have budget constraints and want to save money where possible. Don’t worry, we can help with all of this!
We’ll show you how to fix common misconfigurations that cause higher-than-expected user counts, and how to identify accounts which you can deactivate to save money. There are also frequent patterns that can cause unnecessary cost, like using a person document instead of a mail-in for shared mailboxes. We’ll provide examples and solutions for those as well. And naturally we’ll explain the new licensing model.
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Attributes & automation parameters enable the automation author to pass data values from one automation component to the next. During this webinar, our FME Flow Specialists will cover leveraging the three types of these output attributes & parameters in FME Flow: Event, Custom, and Automation. As a bonus, they’ll also be making use of the Split-Merge Block functionality.
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Avi Chai Academy tools - Workshop 1
- 1. Introduction to Social Media Tools and their Implications for Jewish Day Schools Presented by Lisa Colton, Founder & President Darim Online Lisa@darimonline.org 434.977.1170 http://slidesha.re/*******
- 2. WORKSHOP GOALS Get comfortable Get confident Build vocabulary Learn from others & teach others! No apologies Think tachlis and big picture Make the most of the opportunity! Know we’ve got your back for 6 months!
- 5. Ambient Awareness See NYTimes Article “Brave New World of Digital Intimacy” Sept 7, 2008 JewPoint0.org blog post, including link to the article: http://bit.ly/MqtCw “Right now is the largest increase in expressive capability in human history.” - Clay Shirky on TED
- 6. Our Facebook Experience Who’s got a personal profile page? Who uses it at least weekly? Who’s got a Facebook Page for their school? Anyone using a Facebook Group?
- 7. STARTING…
- 8. News Feed
- 10. Friend Lists & Privacy
- 12. Tagging When someone tags you, you’re notified and it shows up on your wall
- 13. Tagging
- 14. Facebook Pages
- 15. Facebook Pages
- 16. What is this Facebook Page achieving?
- 17. How about these?
- 20. Facebook Groups
- 21. Our Facebook Group! Your Questions & Reflections Go Here! Your Photo Goes Here! You’ll find a link to our group here
- 23. What are your audience’s goals?What is the STRATEGY to reach these goals? Determine the specifics of the TECHNOLOGIES you’ll use. Implement, measure, refine!