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Apollo hospitals of India PRESENTED BY: GROUP 5 ANCHAL GHAI             (500802501) RISHAMDEEP KAUR   (500801515) SHRAY JALI                 (500901062) VISHAL CHAUDHARY (500901067)
Health care Lack of adequate medical personnel & facilities. State provided most health care in India.
Dr. prathap c. reddy Born in Madras. Served residency at Massachusetts General Hospital becoming specialist in cardiology. 1970s- Decided to create a private hospital with all medical specialties under one roof with state-of-the-art treatment.
Management principles
MANAGEMENT PHILOSOPHY Medical Personnel Medical Technology Employees Value Hospitality
MANAGEMENT PHILOSOPHY ,[object Object]
Hired top-quality doctors in all medical specialties.
Well-trained support staff, facilities & most advanced medical technology.,[object Object]
APOLLO HOSPITAL MADRAS Apollo serves middle- to upper-income patients Apollo provides primary care service but they mainly focus on tertiary care service(advanced therapy and surgery)
MEDICAL PERSONNEL 120 consultant doctors  were key to its reputation Benefits both hospital and consultant doctors
MEDICAL TECHNOLOGY Signifies Apollo’s success & critical part of its services. Apollo carefully managed equipment purchases & utilization. Aim is to familiarize doctors & make them comfortable by adopting latest technology. Apollo treats patients as quickly as possible to reduce the average length of stay.
employees ,[object Object]
Culture
Compensation,[object Object]
Functional training
Behavioral training,[object Object]
value Pioneer in cardiothoracic surgery. Mortality rates for bypass operations:2-3% Kidney transplantation 1st hospital to mandate that all donated blood be tested for HIV infection.
Total opportunity cost Quick diagnosis & treatment Average stay- 7 days Average income of patients- ` 63,500 per year for 300 days of work Charged 10-15% less than top hospitals of Mumbai & New Delhi
Quality assurance Guest Relations Department’s 50 staff members interviewed patients. Patient complaints noted in writing. Recorded in database. Invitation to former patients.
ERA OF “CHANGE” Improvements by pooling staff insights. Teams worked on: ,[object Object]
Paging
Hygiene
Health education,[object Object]
RECONCILING MEDICAL & BUSINESS GOALS Training to committees of consultants & administrators. Collaborative problem solving & conflict resolution.
MARKETING APOLLO ,[object Object]
Offered differential pricing to cater a wide market,[object Object]
  Aimed at women
  Low-priced preventative check-up package for a family of 4
  Specially priced diagnostic package,[object Object]

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Apollo Hospitals

  • 1. Apollo hospitals of India PRESENTED BY: GROUP 5 ANCHAL GHAI (500802501) RISHAMDEEP KAUR (500801515) SHRAY JALI (500901062) VISHAL CHAUDHARY (500901067)
  • 2.
  • 3. Health care Lack of adequate medical personnel & facilities. State provided most health care in India.
  • 4. Dr. prathap c. reddy Born in Madras. Served residency at Massachusetts General Hospital becoming specialist in cardiology. 1970s- Decided to create a private hospital with all medical specialties under one roof with state-of-the-art treatment.
  • 6. MANAGEMENT PHILOSOPHY Medical Personnel Medical Technology Employees Value Hospitality
  • 7.
  • 8. Hired top-quality doctors in all medical specialties.
  • 9.
  • 10. APOLLO HOSPITAL MADRAS Apollo serves middle- to upper-income patients Apollo provides primary care service but they mainly focus on tertiary care service(advanced therapy and surgery)
  • 11. MEDICAL PERSONNEL 120 consultant doctors were key to its reputation Benefits both hospital and consultant doctors
  • 12. MEDICAL TECHNOLOGY Signifies Apollo’s success & critical part of its services. Apollo carefully managed equipment purchases & utilization. Aim is to familiarize doctors & make them comfortable by adopting latest technology. Apollo treats patients as quickly as possible to reduce the average length of stay.
  • 13.
  • 15.
  • 17.
  • 18. value Pioneer in cardiothoracic surgery. Mortality rates for bypass operations:2-3% Kidney transplantation 1st hospital to mandate that all donated blood be tested for HIV infection.
  • 19. Total opportunity cost Quick diagnosis & treatment Average stay- 7 days Average income of patients- ` 63,500 per year for 300 days of work Charged 10-15% less than top hospitals of Mumbai & New Delhi
  • 20. Quality assurance Guest Relations Department’s 50 staff members interviewed patients. Patient complaints noted in writing. Recorded in database. Invitation to former patients.
  • 21.
  • 24.
  • 25. RECONCILING MEDICAL & BUSINESS GOALS Training to committees of consultants & administrators. Collaborative problem solving & conflict resolution.
  • 26.
  • 27.
  • 28. Aimed at women
  • 29. Low-priced preventative check-up package for a family of 4
  • 30.
  • 31.
  • 32.
  • 33.
  • 37.