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   19.3 % of adults smoke in America (45.3 million
    people)
   90 % of tobacco products purchased in the
    United States are cigarettes
   The total tobacco industry is 88 billion dollars a
    year so cigarettes make up roughly 82 million
    dollars a year (2005)
   Smoking in a 40 year span (1964-2004) killed 12
    million Americans
WARNINGS AND ANTI
ADS                             BENEFIT

   The government puts            Due to high taxes, states
                                    make large amounts of
    out warnings on                 money on cigarette sales.
    television and the radio.      In 2011 states collected a
   These ads include               total of 25.3 billion dollars
                                    but only spent 2% of that
    Surgeon General health          on tobacco control
    risks.                          programs
                                   Compared to 9.94 billion
   They also help fund             dollars that the smoking
    grounds like the AD             companies spent on
    corporation                     advertising in 2008
   Just launched in early         http://www.youtube.c
    April it is a new               om/watch?v=5zWB4dL
    adversisment campaign           YChM&feature=related
    that cost the government
    54 million dollars
   The ads and research are
    being done by a
    government organization
    called Center for Disease
    Control.
AUSTRALIA                       UNITED STATES

   Other countries including      Although the United
    Australia have used very        States ranks 54th in the
                                    percentage of people who
    graphic advertisements          smoke it is still in
    for years to cut down on        epidemic in the United
    smoking                         States
   In 1980 in Australia 75 %      Smoking kills 1 in 10
                                    globally
    of adult men smoked with
                                   90 billion dollars are
    these graphic ads has cut       spent in medical spending
    that number by almost           on cigarette related
    have                            illnesses
CURRENT STATS AND
ADS                             NEW IDEAS
   68 % of smokers in the         More production to these
    United States admit to          advertisements and putting
    wanting to quit                 more influence on making
                                    the ads more relatable
   Warnings on packs and
    smoking quit hotlines          High School or College
                                    scenes to warn possible new
    simply are not working          smokers the social dangers of
   The 14-18 age                   smoking .
    demographic contribute         Hopefully a higher
    the most to new smokers         percentage of the 25 billion
   Most quit smoking ads are       dollars the government
    very poorly financed and        recvices will go to the anti
    seem the same                   dru
   You would like to think       A recent survey done by
    that the government            CNN showed that anti ads
    wants to help the well         have not brought down
    being of the people            the smoking number in
                                   the last 5 years
   But cigarette taxes
                                  With these statistics the
    provide so much money          government will continue
    that fund schools, state       to spend very little on anti
    jobs, roads, etc.              smoking ads and agencies.
Anti ads

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Anti ads

  • 1.
  • 2. 19.3 % of adults smoke in America (45.3 million people)  90 % of tobacco products purchased in the United States are cigarettes  The total tobacco industry is 88 billion dollars a year so cigarettes make up roughly 82 million dollars a year (2005)  Smoking in a 40 year span (1964-2004) killed 12 million Americans
  • 3. WARNINGS AND ANTI ADS BENEFIT  The government puts  Due to high taxes, states make large amounts of out warnings on money on cigarette sales. television and the radio.  In 2011 states collected a  These ads include total of 25.3 billion dollars but only spent 2% of that Surgeon General health on tobacco control risks. programs  Compared to 9.94 billion  They also help fund dollars that the smoking grounds like the AD companies spent on corporation advertising in 2008
  • 4. Just launched in early  http://www.youtube.c April it is a new om/watch?v=5zWB4dL adversisment campaign YChM&feature=related that cost the government 54 million dollars  The ads and research are being done by a government organization called Center for Disease Control.
  • 5. AUSTRALIA UNITED STATES  Other countries including  Although the United Australia have used very States ranks 54th in the percentage of people who graphic advertisements smoke it is still in for years to cut down on epidemic in the United smoking States  In 1980 in Australia 75 %  Smoking kills 1 in 10 globally of adult men smoked with  90 billion dollars are these graphic ads has cut spent in medical spending that number by almost on cigarette related have illnesses
  • 6. CURRENT STATS AND ADS NEW IDEAS  68 % of smokers in the  More production to these United States admit to advertisements and putting wanting to quit more influence on making the ads more relatable  Warnings on packs and smoking quit hotlines  High School or College scenes to warn possible new simply are not working smokers the social dangers of  The 14-18 age smoking . demographic contribute  Hopefully a higher the most to new smokers percentage of the 25 billion  Most quit smoking ads are dollars the government very poorly financed and recvices will go to the anti seem the same dru
  • 7. You would like to think  A recent survey done by that the government CNN showed that anti ads wants to help the well have not brought down being of the people the smoking number in the last 5 years  But cigarette taxes  With these statistics the provide so much money government will continue that fund schools, state to spend very little on anti jobs, roads, etc. smoking ads and agencies.