Andrew goodwin's music video theory
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The document discusses different types of relationships between lyrics/music and visuals in music videos including: 1) Illustrative - Has a literal meaning representing the song's lyrics visually. 2) Amplifying - Still links lyrics to the song but enhances the concept artistically. 3) Disjuncture - Completely ignores the song content and creates a new meaning. It also discusses iconography conventions depending on music genres and how music videos must contain most genre conventions unless disjunctured. Close-ups of artists are used to promote them depending on record label demands. Emphasis on looking through objects like cameras creates a "screens within screens" situation and possible voyeurism. Intertext
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Music videos analysis
This document summarizes and discusses several music videos:
1. "The Take Over, The Breaks Over" by Fall Out Boy, which uses a white background to portray the band's image and includes long shots of the full band and medium shots of lead members.
2. "The Pretender" by Foo Fighters, which shows the band simply playing in a hall and relates the lyrics to the performance. It depicts Dave Grohl taunting police to a battle-like effect.
3. "I Feel Like Dancing" by All Time Low, which parodies typical staged music videos through ironic product placement, sex, and stealing other artists' ideas. It focuses on the physical performance of lip
Music video Techniques
This document discusses various techniques used in music videos, including:
1) Popular music techniques like using footage from concerts to accompany songs not recorded in a studio.
2) Animation techniques where music videos use animation to create an illusion of movement like Daft Punk's "One More Time".
3) Interpretative and narrative techniques where music videos allow audience interpretation or tell a story like Sia's "Chandelier" and Taylor Swift's "Love Story".
American singers
The document lists famous songs from various artists across different genres of music such as pop, rock, R&B, hip-hop, and country. Each entry includes the artist name, song title, and a YouTube link to the music video or song. Some of the artists and songs mentioned include Michael Jackson's "Billie Jean", Elvis Presley's "Jailhouse Rock", Beyonce's "Love on Top", Bruno Mars' "Uptown Funk", and Taylor Swift's "Love Story".
Music video techniques
The document discusses different types of music videos, including performance videos, animated videos, interpretive videos, narrative videos, surrealist videos, parody videos, referential videos, and videos that utilize lip syncing, cutaways, or synchronization with the music's beat. Examples are provided for each type to illustrate the concepts.
Music video techniques
The document defines and provides examples of different music video techniques and conventions. It describes styles as music genres found in chart shows, in-concert footage from live performances, and animation that creates movement illusions. Narrative techniques tell a story through the music video, while impressionist and surrealist techniques take viewers from reality into imaginative worlds. Cutting footage to the beat of the music and miming lyrics are some videomaking techniques. Interpretative and referencing videos leave meanings open for audience interpretation while linking to other artists.
Andygg
1. Music videos typically demonstrate characteristics of their musical genres through elements like bands performing on stage for rock videos and lead artists dancing with backup dancers for pop videos.
2. There are often references to looking, such as eye contact with the camera, and voyeuristic portrayals of the female body through revealing clothing and sexually suggestive dancing.
3. The visuals in music videos are usually closely connected to the music through elements like band performances matching the instrumentation and visual cues reflecting the tempo, rhythm, and lyrics of songs.
Music video analysis
The black and white music video conveys a sense of nostalgia and memory related to the song's lyrics about a relationship ending. While it references the lyrical theme, it does not directly illustrate the narrative. It has an expressionistic, indie style with simple, black and white imagery. The video follows conventions like focusing on the lead singer and including shots of the band playing their instruments to look skilled, engaging the audience and enhancing their image. It also connects visuals to the music through slow motion shots emphasizing lyrics.
Music video styles and techniques
This document discusses different styles and techniques used in music videos. It defines narrative, conceptual, and performance styles and provides examples. It also outlines various editing techniques like cutting shots to the beat, lip syncing, using multiple images, montages, and special effects. The goal of the different styles and techniques is to interpret lyrics visually, tell a story, create illusions, or reference other artists' works.
Recommended
Music videos analysis
This document summarizes and discusses several music videos:
1. "The Take Over, The Breaks Over" by Fall Out Boy, which uses a white background to portray the band's image and includes long shots of the full band and medium shots of lead members.
2. "The Pretender" by Foo Fighters, which shows the band simply playing in a hall and relates the lyrics to the performance. It depicts Dave Grohl taunting police to a battle-like effect.
3. "I Feel Like Dancing" by All Time Low, which parodies typical staged music videos through ironic product placement, sex, and stealing other artists' ideas. It focuses on the physical performance of lip
Music video Techniques
This document discusses various techniques used in music videos, including:
1) Popular music techniques like using footage from concerts to accompany songs not recorded in a studio.
2) Animation techniques where music videos use animation to create an illusion of movement like Daft Punk's "One More Time".
3) Interpretative and narrative techniques where music videos allow audience interpretation or tell a story like Sia's "Chandelier" and Taylor Swift's "Love Story".
American singers
The document lists famous songs from various artists across different genres of music such as pop, rock, R&B, hip-hop, and country. Each entry includes the artist name, song title, and a YouTube link to the music video or song. Some of the artists and songs mentioned include Michael Jackson's "Billie Jean", Elvis Presley's "Jailhouse Rock", Beyonce's "Love on Top", Bruno Mars' "Uptown Funk", and Taylor Swift's "Love Story".
Music video techniques
The document discusses different types of music videos, including performance videos, animated videos, interpretive videos, narrative videos, surrealist videos, parody videos, referential videos, and videos that utilize lip syncing, cutaways, or synchronization with the music's beat. Examples are provided for each type to illustrate the concepts.
Music video techniques
The document defines and provides examples of different music video techniques and conventions. It describes styles as music genres found in chart shows, in-concert footage from live performances, and animation that creates movement illusions. Narrative techniques tell a story through the music video, while impressionist and surrealist techniques take viewers from reality into imaginative worlds. Cutting footage to the beat of the music and miming lyrics are some videomaking techniques. Interpretative and referencing videos leave meanings open for audience interpretation while linking to other artists.
Andygg
1. Music videos typically demonstrate characteristics of their musical genres through elements like bands performing on stage for rock videos and lead artists dancing with backup dancers for pop videos.
2. There are often references to looking, such as eye contact with the camera, and voyeuristic portrayals of the female body through revealing clothing and sexually suggestive dancing.
3. The visuals in music videos are usually closely connected to the music through elements like band performances matching the instrumentation and visual cues reflecting the tempo, rhythm, and lyrics of songs.
Music video analysis
The black and white music video conveys a sense of nostalgia and memory related to the song's lyrics about a relationship ending. While it references the lyrical theme, it does not directly illustrate the narrative. It has an expressionistic, indie style with simple, black and white imagery. The video follows conventions like focusing on the lead singer and including shots of the band playing their instruments to look skilled, engaging the audience and enhancing their image. It also connects visuals to the music through slow motion shots emphasizing lyrics.
Music video styles and techniques
This document discusses different styles and techniques used in music videos. It defines narrative, conceptual, and performance styles and provides examples. It also outlines various editing techniques like cutting shots to the beat, lip syncing, using multiple images, montages, and special effects. The goal of the different styles and techniques is to interpret lyrics visually, tell a story, create illusions, or reference other artists' works.
Rock Music Video Analysis - Goodwin's Theory
The document analyzes the music video for the song "Use Somebody" by the rock band Kings of Leon. It discusses several characteristics of typical rock music videos, then analyzes how the Kings of Leon video illustrates these characteristics, such as showing the band performing in a low-lighting environment with shots of the band members individually and together. The analysis also explores how the video establishes a relationship between the lyrics and visuals through editing techniques and imagery.
Joseph Alpern
Joseph Alpern is a NYC based recording artist affiliated with the J Gabriel and Chuffing Buffy DJ monikers. His sounds is informed by a strong foundation of classic House and Techno music, and also encompasses ideas from Dub, Jazz, Rock and World Music. Trained in music production at Hampshire College in Amherst, Massachusetts, Joseph has also been involved with the NYC tech/startup world for over a decade.
Joseph Alpern
Joseph Alpern is a NYC based recording artist affiliated with the J Gabriel and Chuffing Buffy DJ monikers. His sounds is informed by a strong foundation of classic House and Techno music, and also encompasses ideas from Dub, Jazz, Rock and World Music. Trained in music production at Hampshire College in Amherst, Massachusetts, Joseph has also been involved with the NYC tech/startup world for over a decade.
Beyoncé formation
Beyoncé's 2016 music video "Formation" brought attention to issues facing the black community in America and encouraged black women to take pride in themselves. Her performance of "Formation" at the 2016 Super Bowl was seen as a political statement supporting the Black Lives Matter movement. The video paid homage to the black panther movement of the 1960s and the aftermath of Hurricane Katrina in New Orleans, from which a local music genre called "bounce" emerged. Some controversy arose over whether Beyoncé had used footage from a documentary about bounce music without permission.
Goodwins theory
Goodwin's theory outlines several key features of music video genres:
1) Genre characteristics - music videos often reflect their musical genre through stereotypical traits like dance routines.
2) Relationship between music and visuals - visuals can be illustrative, amplifying, or contradicting of the song's lyrics and music.
3) Notion of looking - videos may include "screens within screens" or voyeuristic treatment of the female body.
Music video research
The document summarizes several music videos, describing how the artists are portrayed, the relationship between the images and lyrics, and connections to other media. For Bruno Mars' "The Lazy Song", the artist and dancers portray a carefree attitude through their movements matching the lyrics. LMFAO's "Party Rock Anthem" shows the song taking over people and making them dance. Aerosmith's "Don't Want to Miss a Thing" cuts between the band's performance and scenes from the movie Armageddon, tying the love song lyrics to the film.
Tom 11
Drake's music videos normally feature himself performing or dancing emotionally to match his lyrical themes of break-ups. They also include a female actress in lit or darkened rooms depending on the song's mood. He widely distributes his music and full albums on platforms like Spotify. Bastille's videos are more conceptual rather than focusing on the band. They aim to attract their indie audience with unusual, non-mainstream styles that complement their thought-provoking music. Bastille also releases their music on YouTube Vevo and streaming apps.
Goodwins analysis siobhan and bri
The video for Geri Halliwell's song "Raining Men" displays several genre characteristics of a mainstream pop music video through its dance performance setting, dance routine, and some narrative elements. It amplifies the lyrics through visuals, though not literally depicting raining men. The editing and changes in location echo the pace and music. Close-ups, central framing, and costume changes showcase Geri Halliwell's talent and new image to sell her as an artist. The video also references films like Flashdance, Fame and Bridget Jones through intertextuality and depicts Geri Halliwell's new body image through voyeuristic fragmentation of her body.
Different types of music video
This document discusses three types of music videos: performance videos that focus solely on the artist performing without narrative; narrative videos that tell a story through a combination of performance and plot; and concept videos that have surreal or nonsensical visuals unrelated to the song's lyrics and instead concentrate on unique editing styles. Examples of each type are provided.
Analysis Of 3 Music Videos Goodwin’S Terminology
The document analyzes three music videos using Goodwin's terminology:
1. Paramore's "Misery Business" features brightly colored outfits contrasted with a black and white performance set, with many close-ups of lead singer Hayley Williams that exaggerate her image and lyrics about a "mean girl" that are literal in the video.
2. Jay-Z's "Run This Town" features a dark, underground hip hop setting and spotlights with lyrics about gangs and fire shown through imagery of Jay-Z, Rihanna, and Kanye West, establishing their star personas.
3. Lily Allen's "22" uses everyday settings compared to the others, with close
Video analysis
The document discusses several key relationships in music videos. It states that music videos demonstrate the genre through visual elements like stage performances or dance routines. It also notes that there is usually a relationship between the lyrics and visuals, whether illustrative, amplifying, or contradicting the lyrics. Additionally, the tone and atmosphere of the visuals often reflect the music. Record labels may demand close-ups of the artist. Music videos sometimes include references to looking through screens or mirrors and voyeuristic treatment of women. Occasionally there are intertextual references to other media.
Andrew Goodwin's Theory
Andrew Goodwin's theory suggests that a music video's genre characteristics, lyrics, and visuals are linked. Characteristics seen in a hip hop video may include depictions of wealth, drugs, and exploitation of women, whereas a metal video may show band members performing on stage. Goodwin also proposed that a video's visuals can be illustrative of song lyrics, amplify meanings beyond the lyrics, or contradict the lyrics entirely. Frequently, music videos employ voyeurism through props like mirrors and binoculars to sell the artist through sex appeal. An artist's label may demand certain visual styles, like close-ups, that then recur across their work.
Music video analysis
The document analyzes the music video "That Part" by Schoolboy Q featuring Kanye West. It notes that the video begins in a run-down setting and progresses to depict luxurious homes, suggesting the artists' progression from humble beginnings to success. Key elements like women dancers and depictions of drug use align with hip hop conventions. The settings, decor, and costumes provide references to Schoolboy Q's background with the Hoover Crips gang and adherence to typical hip hop imagery.
Music Video theorists
The document discusses several theories of narrative structure and techniques used in music videos:
1) Todorov and Propp's theories identify common stages and character roles in narratives, such as establishing equilibrium, disrupting it, then attempting to restore order.
2) Levi-Strauss saw narratives as organized around binary opposites like good vs evil.
3) Vernallis and Goodwin analyzed how music videos use techniques like genre characteristics, relationships between lyrics/music and visuals, and intertextual references.
4) Goodwin also noted demands for close-ups of artists and focus on the female body.
Music video Analysis 3
The music video for Radiohead's "Just" follows conventions of alternative rock. It features close ups of the lead singer Thom Yorke and the band wearing casual clothes. The narrative part of the video shows people in suits commuting to work. Several visual elements relate to the song's lyrics. When Thom sings "You do it to yourself" a man is shouting on the floor not to be touched, suggesting he causes his own problems. The music speeds up as the man lays on the floor and people surround him. The video also explores the "notion of looking" through characters observing the man and crowd from windows.
Andrew goodwin 2.0
The document discusses 5 conventions of music videos through various examples:
1) Lenny Kravitz's "Are You Gonna Go My Way" illustrates typical rock music video conventions like crowd/band shots and grungy lighting.
2) Arthur Owen's "The Ballad of a Bourbon Biscuit" uses visuals that correspond directly to the lyrics.
3) Frederic's "Kanashii Ureshii" uses visuals that amplify the music by corresponding to instrumental/vocal elements.
4) Britney Spears' "Toxic" exemplifies demands of record labels through repetitive close-ups cultivating her star image.
5) Jay Park's "MO
The xx - On hold
The video for "On Hold" by The xx incorporates elements of performance, narrative, and concept. It features close-ups of the band members performing the song alongside scenes depicting teenage relationships and parties to illustrate the themes of love and breakups addressed in the lyrics. Intertextual references to films and other music videos from the 1980s help set a retro atmosphere reflecting the song's sample of a 1981 Hall and Oates track. The video uses voyeurism and depicts the intimacy of teenage life to subvert expectations of the music genre.
Music analyses re search jay z
Jay Z's "99 Problems" music video effectively uses visuals to illustrate the song's lyrics about having problems with women. The target audience is men dealing with relationship issues. Throughout the video, Jay Z raps on screen while occasional shots show scantily-clad women dancing, reinforcing the song's message in an entertaining way for the target male viewers. The quick cutting pace of the video matches the fast music to engage audiences.
A2 media studies theorists
Narrative theorists Todorov and Propp identified common structures and character roles in narratives. Todorov described a five stage structure: equilibrium, disruption, recognition, attempt to repair, reinstatement of equilibrium. Propp identified eight main character roles including hero, villain, donor, and princess. Levi-Strauss observed that narratives are arranged around binary opposites like good vs evil. Vernallis' theory of music videos centers around four concepts: narrative, editing, camera techniques, and diegesis. Goodwin described characteristics of music videos such as demonstrating musical genres, relationships between music/lyrics and visuals, and frequent references to looking and the female body.
Styles and techniques in music videos
The document discusses different styles and techniques used in music videos. It provides examples of pop, hip-hop, and rock music videos and describes their typical visual characteristics such as bright colors, dancing, and dark imagery. The document also examines styles like live footage, animation, narratives, parodies, surrealism, lip syncing, cutting to the beat, and multi-image techniques. Common elements of each style are outlined and exemplified through specific music video links.
Music video techniques
The document defines and provides examples of different types of music video techniques, including styles (such as pop, rock, indie), in-concert footage, animation, interpretative, and narrative videos. It also lists conventions for music videos such as lyric interpretation and techniques like cutting shots to the beat, miming/lip syncing, and using multiple images on the screen. Examples are provided for many of the defined types and techniques.
Goodwin's theory linked to rap and r&b
Goodwin's Theory Linked to Rap and R&B
Goodwin suggested 6 principles for relating visual elements in music videos to lyrics, music, and genre characteristics: 1) Visuals amplify lyrics, 2) Visuals reflect music's rhythm, 3) Genres have visual and lyrical tendencies, 4) Videos employ ways of looking like eye contact or voyeurism, 5) Close-ups and image motifs promote the artist, 6) Videos reference other media through style or content allusions. Examples are given for each principle from rap and R&B videos like Bobby Valentino's "Slow Down" and 50 Cent's "Just a Lil Bit."
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What's hot
Rock Music Video Analysis - Goodwin's Theory
The document analyzes the music video for the song "Use Somebody" by the rock band Kings of Leon. It discusses several characteristics of typical rock music videos, then analyzes how the Kings of Leon video illustrates these characteristics, such as showing the band performing in a low-lighting environment with shots of the band members individually and together. The analysis also explores how the video establishes a relationship between the lyrics and visuals through editing techniques and imagery.
Joseph Alpern
Joseph Alpern is a NYC based recording artist affiliated with the J Gabriel and Chuffing Buffy DJ monikers. His sounds is informed by a strong foundation of classic House and Techno music, and also encompasses ideas from Dub, Jazz, Rock and World Music. Trained in music production at Hampshire College in Amherst, Massachusetts, Joseph has also been involved with the NYC tech/startup world for over a decade.
Joseph Alpern
Joseph Alpern is a NYC based recording artist affiliated with the J Gabriel and Chuffing Buffy DJ monikers. His sounds is informed by a strong foundation of classic House and Techno music, and also encompasses ideas from Dub, Jazz, Rock and World Music. Trained in music production at Hampshire College in Amherst, Massachusetts, Joseph has also been involved with the NYC tech/startup world for over a decade.
Beyoncé formation
Beyoncé's 2016 music video "Formation" brought attention to issues facing the black community in America and encouraged black women to take pride in themselves. Her performance of "Formation" at the 2016 Super Bowl was seen as a political statement supporting the Black Lives Matter movement. The video paid homage to the black panther movement of the 1960s and the aftermath of Hurricane Katrina in New Orleans, from which a local music genre called "bounce" emerged. Some controversy arose over whether Beyoncé had used footage from a documentary about bounce music without permission.
Goodwins theory
Goodwin's theory outlines several key features of music video genres:
1) Genre characteristics - music videos often reflect their musical genre through stereotypical traits like dance routines.
2) Relationship between music and visuals - visuals can be illustrative, amplifying, or contradicting of the song's lyrics and music.
3) Notion of looking - videos may include "screens within screens" or voyeuristic treatment of the female body.
Music video research
The document summarizes several music videos, describing how the artists are portrayed, the relationship between the images and lyrics, and connections to other media. For Bruno Mars' "The Lazy Song", the artist and dancers portray a carefree attitude through their movements matching the lyrics. LMFAO's "Party Rock Anthem" shows the song taking over people and making them dance. Aerosmith's "Don't Want to Miss a Thing" cuts between the band's performance and scenes from the movie Armageddon, tying the love song lyrics to the film.
Tom 11
Drake's music videos normally feature himself performing or dancing emotionally to match his lyrical themes of break-ups. They also include a female actress in lit or darkened rooms depending on the song's mood. He widely distributes his music and full albums on platforms like Spotify. Bastille's videos are more conceptual rather than focusing on the band. They aim to attract their indie audience with unusual, non-mainstream styles that complement their thought-provoking music. Bastille also releases their music on YouTube Vevo and streaming apps.
Goodwins analysis siobhan and bri
The video for Geri Halliwell's song "Raining Men" displays several genre characteristics of a mainstream pop music video through its dance performance setting, dance routine, and some narrative elements. It amplifies the lyrics through visuals, though not literally depicting raining men. The editing and changes in location echo the pace and music. Close-ups, central framing, and costume changes showcase Geri Halliwell's talent and new image to sell her as an artist. The video also references films like Flashdance, Fame and Bridget Jones through intertextuality and depicts Geri Halliwell's new body image through voyeuristic fragmentation of her body.
Different types of music video
This document discusses three types of music videos: performance videos that focus solely on the artist performing without narrative; narrative videos that tell a story through a combination of performance and plot; and concept videos that have surreal or nonsensical visuals unrelated to the song's lyrics and instead concentrate on unique editing styles. Examples of each type are provided.
Analysis Of 3 Music Videos Goodwin’S Terminology
The document analyzes three music videos using Goodwin's terminology:
1. Paramore's "Misery Business" features brightly colored outfits contrasted with a black and white performance set, with many close-ups of lead singer Hayley Williams that exaggerate her image and lyrics about a "mean girl" that are literal in the video.
2. Jay-Z's "Run This Town" features a dark, underground hip hop setting and spotlights with lyrics about gangs and fire shown through imagery of Jay-Z, Rihanna, and Kanye West, establishing their star personas.
3. Lily Allen's "22" uses everyday settings compared to the others, with close
Video analysis
The document discusses several key relationships in music videos. It states that music videos demonstrate the genre through visual elements like stage performances or dance routines. It also notes that there is usually a relationship between the lyrics and visuals, whether illustrative, amplifying, or contradicting the lyrics. Additionally, the tone and atmosphere of the visuals often reflect the music. Record labels may demand close-ups of the artist. Music videos sometimes include references to looking through screens or mirrors and voyeuristic treatment of women. Occasionally there are intertextual references to other media.
Andrew Goodwin's Theory
Andrew Goodwin's theory suggests that a music video's genre characteristics, lyrics, and visuals are linked. Characteristics seen in a hip hop video may include depictions of wealth, drugs, and exploitation of women, whereas a metal video may show band members performing on stage. Goodwin also proposed that a video's visuals can be illustrative of song lyrics, amplify meanings beyond the lyrics, or contradict the lyrics entirely. Frequently, music videos employ voyeurism through props like mirrors and binoculars to sell the artist through sex appeal. An artist's label may demand certain visual styles, like close-ups, that then recur across their work.
Music video analysis
The document analyzes the music video "That Part" by Schoolboy Q featuring Kanye West. It notes that the video begins in a run-down setting and progresses to depict luxurious homes, suggesting the artists' progression from humble beginnings to success. Key elements like women dancers and depictions of drug use align with hip hop conventions. The settings, decor, and costumes provide references to Schoolboy Q's background with the Hoover Crips gang and adherence to typical hip hop imagery.
Music Video theorists
The document discusses several theories of narrative structure and techniques used in music videos:
1) Todorov and Propp's theories identify common stages and character roles in narratives, such as establishing equilibrium, disrupting it, then attempting to restore order.
2) Levi-Strauss saw narratives as organized around binary opposites like good vs evil.
3) Vernallis and Goodwin analyzed how music videos use techniques like genre characteristics, relationships between lyrics/music and visuals, and intertextual references.
4) Goodwin also noted demands for close-ups of artists and focus on the female body.
Music video Analysis 3
The music video for Radiohead's "Just" follows conventions of alternative rock. It features close ups of the lead singer Thom Yorke and the band wearing casual clothes. The narrative part of the video shows people in suits commuting to work. Several visual elements relate to the song's lyrics. When Thom sings "You do it to yourself" a man is shouting on the floor not to be touched, suggesting he causes his own problems. The music speeds up as the man lays on the floor and people surround him. The video also explores the "notion of looking" through characters observing the man and crowd from windows.
Andrew goodwin 2.0
The document discusses 5 conventions of music videos through various examples:
1) Lenny Kravitz's "Are You Gonna Go My Way" illustrates typical rock music video conventions like crowd/band shots and grungy lighting.
2) Arthur Owen's "The Ballad of a Bourbon Biscuit" uses visuals that correspond directly to the lyrics.
3) Frederic's "Kanashii Ureshii" uses visuals that amplify the music by corresponding to instrumental/vocal elements.
4) Britney Spears' "Toxic" exemplifies demands of record labels through repetitive close-ups cultivating her star image.
5) Jay Park's "MO
The xx - On hold
The video for "On Hold" by The xx incorporates elements of performance, narrative, and concept. It features close-ups of the band members performing the song alongside scenes depicting teenage relationships and parties to illustrate the themes of love and breakups addressed in the lyrics. Intertextual references to films and other music videos from the 1980s help set a retro atmosphere reflecting the song's sample of a 1981 Hall and Oates track. The video uses voyeurism and depicts the intimacy of teenage life to subvert expectations of the music genre.
Music analyses re search jay z
Jay Z's "99 Problems" music video effectively uses visuals to illustrate the song's lyrics about having problems with women. The target audience is men dealing with relationship issues. Throughout the video, Jay Z raps on screen while occasional shots show scantily-clad women dancing, reinforcing the song's message in an entertaining way for the target male viewers. The quick cutting pace of the video matches the fast music to engage audiences.
A2 media studies theorists
Narrative theorists Todorov and Propp identified common structures and character roles in narratives. Todorov described a five stage structure: equilibrium, disruption, recognition, attempt to repair, reinstatement of equilibrium. Propp identified eight main character roles including hero, villain, donor, and princess. Levi-Strauss observed that narratives are arranged around binary opposites like good vs evil. Vernallis' theory of music videos centers around four concepts: narrative, editing, camera techniques, and diegesis. Goodwin described characteristics of music videos such as demonstrating musical genres, relationships between music/lyrics and visuals, and frequent references to looking and the female body.
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Similar to Andrew goodwin's music video theory
Styles and techniques in music videos
The document discusses different styles and techniques used in music videos. It provides examples of pop, hip-hop, and rock music videos and describes their typical visual characteristics such as bright colors, dancing, and dark imagery. The document also examines styles like live footage, animation, narratives, parodies, surrealism, lip syncing, cutting to the beat, and multi-image techniques. Common elements of each style are outlined and exemplified through specific music video links.
Music video techniques
The document defines and provides examples of different types of music video techniques, including styles (such as pop, rock, indie), in-concert footage, animation, interpretative, and narrative videos. It also lists conventions for music videos such as lyric interpretation and techniques like cutting shots to the beat, miming/lip syncing, and using multiple images on the screen. Examples are provided for many of the defined types and techniques.
Goodwin's theory linked to rap and r&b
Goodwin's Theory Linked to Rap and R&B
Goodwin suggested 6 principles for relating visual elements in music videos to lyrics, music, and genre characteristics: 1) Visuals amplify lyrics, 2) Visuals reflect music's rhythm, 3) Genres have visual and lyrical tendencies, 4) Videos employ ways of looking like eye contact or voyeurism, 5) Close-ups and image motifs promote the artist, 6) Videos reference other media through style or content allusions. Examples are given for each principle from rap and R&B videos like Bobby Valentino's "Slow Down" and 50 Cent's "Just a Lil Bit."
Performance, concept and narrative
Performance music videos focus on simply filming the band performing in normal situations like concerts or socializing to showcase the group. Narrative music videos rely on imagery that acts out the lyrics and words of the song. Concept music videos are based around an obscure initial idea meant to entertain the audience and provide visuals to accompany the music.
Different styles of music video
There are several different styles of music videos. Performance videos focus solely on the artist performing, using various camera angles without any narrative. Narrative videos tell a story through performance and additional scenes. Cameo videos feature other artists or celebrities making appearances alongside the main artist. Notion of looking videos show the audience watching or observing the actions of the artist or other characters.
Representation issues
This document discusses representation issues related to gender, ethnicity, disability, and age in music videos. It notes that females are often portrayed as sexy through revealing clothing and provocative dancing, while males are shown as wealthy and in control. Exceptions include Adele's "Someone Like You" video. Ethnicity is represented differently based on music genre, such as Caribbean/African females in R&B and white people shown as crazy in dubstep. Disabled people are rarely featured unless the song is for charity. Age representation depends on genre as well, with younger people usually shown in R&B and dubstep and older generations in classical and country music.
Styles and techniques for Music Video
The document discusses various techniques used in music videos to convey meaning, story, and engage the audience. It provides examples of different genres of music videos like narrative, animation, and interpretive. Techniques mentioned include cutting shots to the beat, miming, referencing other artists, and changing songs to make them more suitable for different audiences. The goal is to effectively communicate themes and ideas through visual elements that complement the music.
Goodwin's Theory & Pop Music
Just a short presentation about Goodwin's Theory I had to do for Media, I hope it helps others doing A2 Media.
Goodwin's Theory & Pop Music
This document analyzes Ok Go's music video for "This Too Shall Pass" using Goodwin's theory of analyzing music videos. The video contradicts the lyrics but features some coinciding moments. As a pop song, it features the surreal element of the band singing around a large Rube Goldberg machine. The machine references the popular internet meme. As a pop band signed to a record label, the video was likely meant to market the band's cute image. The performance-based video focuses on the band interacting with the machine to reflect how life continues with or without intervention.
Goodwins theory new
1) Goodwin's Theory is applied to analyze the genre of rap/hip-hop music videos.
2) Key aspects of the theory include links between lyrics and visuals, genre characteristics, notions of looking, demands of record labels, and performance vs. narrative-based music videos.
3) The video for Ice Cube's "Today Was a Good Day" reinforces the lyrics through complementary visuals based on the artist's stereotypical rapper lifestyle as depicted in the song.
Example 1
This document summarizes Elliot Hogan-Keogh's presentation on the codes and conventions of music videos. It discusses several purposes and types of music videos, such as performance-based, narrative-based, and concept-based videos. It also examines how genre characteristics are demonstrated in videos, how lyrics and visuals relate, and how music and visuals synchronize. Specific examples are provided to illustrate techniques like cutting to the beat, focusing on the singer during choruses/repetition, and relating album artwork to video imagery. The document also discusses Andrew Goodwin's notions of "looking" in music videos through techniques like screens within screens and voyeuristic treatment of the female body.
analysis
The document analyzes four indie music videos based on five aspects identified by Goodwin: thought beats, narrative and performance, star image, relation of visuals to song, and technical aspects. It examines several music videos in each category, such as Foster the People's "Pumped Up Kicks" which follows a slow thought beat pace and cuts with the beat of the song. Little Mix's "Black Magic" focuses on a romance narrative while To Love's "Habits" highlights love, sex and drugs. It also discusses how star image and technical editing techniques are important elements analyzed in the videos.
A2 - Part 1 - Music Conventions
Andrew Goodwin believes music videos should represent the genre's stereotypes through visual elements like clothing, jewelry, and settings. He cites "Pop That" by French Montana as an example where the video directly illustrates the song's lyrics. Simon Firth categorized music videos as performance, narrative, or conceptual based on their style. Performance videos showcase the artist live or in the studio. Narrative videos tell linear stories, often about love. Conceptual videos rely on metaphor and mood over direct narrative.
Codes and conventions of rock music videos
This document discusses common codes and conventions in rock music videos. It identifies three main types of rock music videos: narrative videos, which tell a story based on the song's lyrics; performance-based videos, which solely feature footage of the band's performance; and concept-based videos, which are not focused on performance or narrative and instead consist of footage depicting a concept. The document also notes that rock music videos commonly feature industrial or remote locations and certain styles of clothing, surroundings, and props to create an intimidating or dark atmosphere.
Codes and conventions of rock music videos
This document discusses common codes and conventions in rock music videos. It identifies three main types of rock music videos: narrative videos, which tell a story based on the song's lyrics; performance-based videos, which solely feature footage of the band's performance; and concept-based videos, which are not focused on performance or narrative and instead consist of footage depicting a concept. The document also notes that rock music videos commonly feature industrial or remote locations and certain styles of clothing, surroundings, and props to create an intimidating or dark atmosphere.
Genre of hip hop
The document outlines several common conventions in hip-hop music videos. These include the presence of desirable women as props to enhance the male rapper's image, settings in clubs or crowds to convey popularity, and the rapper wearing athletic or loose clothing to show strength. Camera shots typically focus solely on the male lead rapper, and they are often surrounded by other males to emphasize their dominance. Themes of money, drugs, sex, and opposition to authority are also common to show disregard for social norms.
Starting A2: initial genre research
This document provides definitions and examples of different music genres including pop, alternative rock, and R&B. For pop music, it notes characteristics like verse-chorus form, focus on melodies and hooks, and themes of love/relationships. Alternative rock usually follows a narrative with close-ups of bands and cuts between performance and narrative. R&B songs often focus on love/breakups, with female artists fully clothed and videos typically using sepia/grayscale tones. Examples of artists in each genre are provided, and Ellie Goulding, Twenty One Pilots, and Adele videos are analyzed.
genre research
This document provides definitions and examples of different music genres including pop, alternative rock, and R&B. For pop music, it notes characteristics like verse-chorus form, focus on melodies and hooks, and themes of love/relationships. Alternative rock usually follows a narrative with close-ups of bands and cuts between performance and narrative. R&B songs often focus on love/breakups, with female artists fully clothed and videos typically using sepia/grayscale tones. Examples of artists in each genre are provided, and Ellie Goulding's "Still Falling For You", Twenty One Pilots' "Heavydirtysoul", and Adele's "Rolling In The Deep" are analyzed.
Researching music videos
The document discusses several purposes of music videos, including helping viewers understand the story or message of a song, promoting the artist's brand, showcasing other artists on the same record label, and using techniques like the "male gaze" to attract more viewers. It provides several examples to illustrate each purpose and notes that music videos, along with other avenues like films and books, can help expand an artist's audience across multiple platforms and increase revenue through more album/merchandise sales.
Goodwin music video analysis
Andrew Goodwin studied hundreds of music videos for his book "Dancing in the Distraction Factory" and identified several typical codes and conventions that are commonly used. These include establishing a relationship between the lyrics and visuals of the video, between the music and visuals, and particular genres having their own distinctive styles. Videos also often feature demands for close-ups of the main artist, development of their star iconography, references to voyeurism and intertextuality.
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Andrew goodwin's music video theory
- 1. Andrew Goodwin's Music Video Theory By Jordan Koch
- 2. Relationship between lyrics/music and visuals Illustrative: Has a literal meaning, it represents the song’s lyrics in visual form. For example, ‘Parklife’ by Blur https://www.youtube.com/watch?v=SIEsmGzo2UE Amplifying: Still links the lyrics to the song, but enhances the concept in an artistic way. For example, ‘The Scientist by Coldplay’ https://www.youtube.com/watch?v=RB-RcX5DS5A Disjuncture: Completely ignores the content of the song and creates a new meaning. For example, ‘Can’t Stop by Red Hot Chilli Peppers’ https://www.youtube.com/watch?v=BfOdWSiyWoc
- 3. Iconography Rise Against – Satellite https://www.youtube.com/ watch?v=6nQCxwneUwA Depends on the conventions of the genre. For example: Rock = Guitars, stage performance Rap = Expensive house/cars, urban location Boy/Girl Bands = Dance routine, tropical location Conventions are heavily reliant on mise-en-scene, such as location, costume, props, lighting etc. In order for a music video to be successful it must contain most of the conventions of that genre, unless it’s disjunctured music video 2 Chainz – Used 2 https://www.youtube.com/ watch?v=oQEhmT7AJ44 One Direction – What Makes You Beautiful https://www.youtube.com/wa tch?v=QJO3ROT-A4E
- 4. Close up’s of band/artist This is done in order to promote the band/artist. How often this occurs depends on the demands of the record label and what message they’re trying to get across in the song/album. Typically, this is used more in chart music in which record labels are more focused on promoting the band/artist rather than the music they create. Panic! At The Disco – I Write Sins Not Tragedies https://www.youtube.com/ watch?v=vc6vs-l5dkc Gotye – Somebody that I Used to Know http://www.youtube.com/w atch?v=8UVNT4wvIGY Maroon 5 – Moves Like Jagger http://www.youtube.com/w atch?v=iEPTlhBmwRg
- 5. Emphasis of Looking The notion of looking suggest that there’s an emphasis on looking. This is shown through objects, such as cameras, mirrors etc. which are typically associated with looking. This creates a screens within screens situation. Voyeurism/Male Gaze: Usually present in chart music featuring female stars in which they are being sexualised in their videos. Some see this as women being exploited for their bodies, whereas others see it the other way round as men are being drawn in with this relatively simple technique. Sharkira – Can’t Remember to Forget You (ft. Rihanna) https://www.youtube.com/ watch?v=o3mP3mJDL2k OutKast – Hey Ya https://www.youtube.com/ watch?v=PWgvGjAhvIw
- 6. Intertextual References When the music video contains references to other forms of media (TV, film etc.) which the target audience is likely to understand. These references could parody, create allusion (not directly mentioning it, but still bringing it to mind), plagiarism, translation or quotation. For example, Eminem’s ‘The Real Slim Shady’ parodies super heroes and creates archetypes of conventional job roles; therefore creating controversy and boosting the popularity of the music video. http://www.youtube.com/watch?v=eJO5HU_7_1w&feature=kp