coursework use only.

1. Music video techniques
Type Definition Music Example
Styles Popular music
genres
Music genres
such as pop,
indie, rock ect
usually found in
chart shows
One Direction- One way or another
http://www.youtube.com/watch?v=36mCEZzzQ3o
In-concert and ‘as
live’ footage
Music footage
from a live
experience such
as a concert.
Justin Bieber- All Around The World
http://www.youtube.com/watch?v=OmliBRZUxnk
Animation Framed
movement that
creates an
illusion.
Kanye West- Heartless
http://www.youtube.com/watch?v=Co0tTeuUVhU
Interpretative A music video that
is subtle so that
the audience can
decide what the
song is about.
The Beatles – Blue Jay Way
http://www.youtube.com/watch?v=aB5Lyi_WIjk
Narrative; A song or music
video that it is
created through a
story
Taylor Swift – I Knew You Were Trouble
http://www.youtube.com/watch?v=vNoKguSdy4Y&list=UU
ANLZYMidaCbLQFWXBC95Jg&index=2
Impressionist A video or song
that takes you
away from reality.
Gorrillaz – Clint Eastwood
http://www.youtube.com/watch?v=LoQYw49saqc
Surrealist Moments that are
unexpected or are
unlikely to happen
to most people.
Empire of the Sun- We are the People
http://www.youtube.com/watch?v=a47Y1lCRHlM
Pastiche A recreation of a
music video that
has already been
created.
Geri Halliwell - It's Raining
Menhttp://www.youtube.com/watch?v=qqXUpe3jlkA
Parody A humorous
mocking of
existing
music/videos.
"Weird Al" Yankovic - White &
Nerdyhttp://www.youtube.com/watch?v=N9qYF9DZPdw
Referencing; For example,
showing clips
from a film within
the music video
Adele–
Skyfallhttp://www.youtube.com/watch?v=StJLvbPIvTw

2. Homage Homage is a
demonstration of
celebration or
showing respect
to someone or
something
.Luther Vandross - Dance With My Father
http://www.youtube.com/watch?v=wmDxJrggie8
Conventi
ons
Lyric interpretation How the lyrics are
put across to the
audience and how
they choose to
interpret them.
The Beatles - Lucy In The Sky With Diamonds
http://www.youtube.com/watch?v=ZqXmBy1_qOQ
Extending or
consolidating
song’s meaning
Having a
meaning in a
song that can be
taken in several
different ways
and that the
audience can
relate to.
Rihanna- Russian Roulette
http://www.youtube.com/watch?v=ZQ2nCGawrSY
Allusion When the
audience believe
that something is
about to happen
however their
perception is
changed.
Carly rae Jepson- Call Me Maybe
http://www.youtube.com/watch?v=fWNaR-rxAic
Links to other
artists
Referencing
other artists or
famous people
within lyrics or
having an
appearance from
them in the
music video
Eminem –
Techniqu
es
Cutting to beat When the images
in the music
video are used in
beat to the music
The Offspring – Pretty Fly (For a White Guy)
http://www.youtube.com/watch?v=ui1tUS6Ho-c
Miming and lip sync Wording the
lyrics on the
video to give the
allusion of
singing the song.
Azelia Banks - 212
http://www.youtube.com/watch?v=i3Jv9fNPjgk
Multi-mage Using several of Example –

3. the same shots in
the video .
Kickstartshttp://www.youtube.com/watch?v=T9yGcKl
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