This document analyzes a movie poster for the Laurel and Hardy film "Big Heist in Venice" from the silent film era. It discusses several key design elements of the poster and what they convey, including the large masthead that introduces the film, the prominent placement of Laurel and Hardy's names, the emphasized facial expressions in the main image, and the use of text and colors. These visual techniques are meant to attract attention and effectively market the film to the intended audience. The document concludes that researching this historic poster will be useful for designing a poster for the author's own silent comedy short film.
The document discusses how the filmmaker's poster and review complement their main film project. The filmmaker believes their poster and review communicate effectively with the intended audience for the film, which is viewers interested in the social realism genre. Both the poster and review reference themes of spirituality and art that are present in the film. Stylistically, the film, poster, and review share a similar lighting technique. The review provides more insight into the film's content and themes than the poster but both appeal to the target niche audience. Overall, the filmmaker aims to create a consistent style and message across all three of their products to market and discuss the film effectively.
The magazine summaries provide concise overviews of the key elements in 3 sentences or less:
[1] The Q magazine contents page features a large image of The Killers band to highlight the main story. Subheadings with images preview other articles. White background doesn't distract from content.
[2] The Rolling Stones contents page shows a full-page black and white image of Mick Jagger relating to the cover story. Subheadings and descriptions entice reading further articles. Blue lines draw attention to page numbers.
[3] The NME double page spread uses a bold quote as the main hook to read the Lily Allen interview. Her image represents the male gaze theory. Simple layout clearly
The document discusses the creation of a silent film targeted at a younger audience and the feedback received from test audiences. Key points:
- The film is a modernized silent film in the style of 1920s films, with the goal of appealing to and developing the silent film genre for younger viewers.
- Test audiences provided feedback that the storyline, effects, and music were well-done and helped change their perspective of silent films.
- Feedback also noted some areas for improvement, like certain camera shots being less direct and a longer gap between the murder and start of the film.
- Feedback on promotional materials found the poster could have had better colors and layout, while the review had a clear structure but some
The document discusses conventions for ancillary products like movie posters and magazines. It notes that conventions include using sans serif fonts, prominent placement of the main title in bright colors, images of main characters, credits, and release dates. The document also discusses how the example poster and magazine it created follow conventions like developing a consistent house style, including coverlines and descriptions to entice readers, and using the route of the eye format.
The document discusses conventions used in horror film trailers, magazines, and posters. It analyzes how the media product uses similar conventions, such as featuring mysterious characters, gore, and progressive music for the trailer. For the magazine, conventions like red/black color schemes, prominent images, and sub-stories are employed. Poster conventions replicated include the prominent title, tagline, related imagery, and ratings/quotes. The goal is to draw in audiences using familiar conventions while promoting the described horror film and media product.
The document discusses the filmmaker's process in creating a silent film targeted at a younger audience. They aimed to modernize conventions of 1920s silent films while keeping some traditional elements. This included using close-up shots, sped up editing, and black and white cinematography. Sound was limited to background music instead of effects. The filmmaker analyzed other directors' styles and sought to portray a version of reality relatable to youth through the characters and some modern elements in the plot. Feedback on an early cut helped them improve editing and visual elements for the final film.
The poster depicts two characters holding guns against a golden backdrop, signaling an action-packed thriller about violence. The female lead is prominently featured at the front to subvert expectations and raise questions about her dangerous nature. Additional details like the date and description of the city location work to draw in the target audience interested in these genres.
Analysis of a promotional package harry potterEmily Scott
The document analyzes promotional materials for the film Harry Potter and the Half-Blood Prince, including a poster and magazine cover. The poster features the protagonist Harry looking directly at the viewer with a reflection of Dumbledore in his glasses, suggesting he will play an important role. Both the poster and magazine cover feature Harry and have a dark background to represent the mood of the film. Synergy is created across the materials by featuring the main character and using consistent dark tones.
The document discusses how the filmmaker's poster and review complement their main film project. The filmmaker believes their poster and review communicate effectively with the intended audience for the film, which is viewers interested in the social realism genre. Both the poster and review reference themes of spirituality and art that are present in the film. Stylistically, the film, poster, and review share a similar lighting technique. The review provides more insight into the film's content and themes than the poster but both appeal to the target niche audience. Overall, the filmmaker aims to create a consistent style and message across all three of their products to market and discuss the film effectively.
The magazine summaries provide concise overviews of the key elements in 3 sentences or less:
[1] The Q magazine contents page features a large image of The Killers band to highlight the main story. Subheadings with images preview other articles. White background doesn't distract from content.
[2] The Rolling Stones contents page shows a full-page black and white image of Mick Jagger relating to the cover story. Subheadings and descriptions entice reading further articles. Blue lines draw attention to page numbers.
[3] The NME double page spread uses a bold quote as the main hook to read the Lily Allen interview. Her image represents the male gaze theory. Simple layout clearly
The document discusses the creation of a silent film targeted at a younger audience and the feedback received from test audiences. Key points:
- The film is a modernized silent film in the style of 1920s films, with the goal of appealing to and developing the silent film genre for younger viewers.
- Test audiences provided feedback that the storyline, effects, and music were well-done and helped change their perspective of silent films.
- Feedback also noted some areas for improvement, like certain camera shots being less direct and a longer gap between the murder and start of the film.
- Feedback on promotional materials found the poster could have had better colors and layout, while the review had a clear structure but some
The document discusses conventions for ancillary products like movie posters and magazines. It notes that conventions include using sans serif fonts, prominent placement of the main title in bright colors, images of main characters, credits, and release dates. The document also discusses how the example poster and magazine it created follow conventions like developing a consistent house style, including coverlines and descriptions to entice readers, and using the route of the eye format.
The document discusses conventions used in horror film trailers, magazines, and posters. It analyzes how the media product uses similar conventions, such as featuring mysterious characters, gore, and progressive music for the trailer. For the magazine, conventions like red/black color schemes, prominent images, and sub-stories are employed. Poster conventions replicated include the prominent title, tagline, related imagery, and ratings/quotes. The goal is to draw in audiences using familiar conventions while promoting the described horror film and media product.
The document discusses the filmmaker's process in creating a silent film targeted at a younger audience. They aimed to modernize conventions of 1920s silent films while keeping some traditional elements. This included using close-up shots, sped up editing, and black and white cinematography. Sound was limited to background music instead of effects. The filmmaker analyzed other directors' styles and sought to portray a version of reality relatable to youth through the characters and some modern elements in the plot. Feedback on an early cut helped them improve editing and visual elements for the final film.
The poster depicts two characters holding guns against a golden backdrop, signaling an action-packed thriller about violence. The female lead is prominently featured at the front to subvert expectations and raise questions about her dangerous nature. Additional details like the date and description of the city location work to draw in the target audience interested in these genres.
Analysis of a promotional package harry potterEmily Scott
The document analyzes promotional materials for the film Harry Potter and the Half-Blood Prince, including a poster and magazine cover. The poster features the protagonist Harry looking directly at the viewer with a reflection of Dumbledore in his glasses, suggesting he will play an important role. Both the poster and magazine cover feature Harry and have a dark background to represent the mood of the film. Synergy is created across the materials by featuring the main character and using consistent dark tones.
This document analyzes the similarities and differences between the author's media product and an issue of Vibe magazine featuring Eminem on the cover. The author modeled their product after this issue of Vibe since it was the most popular choice in a survey. Key similarities include using cover lines and mastheads in a similar style, as well as replicating Vibe's color scheme. However, there are also differences, such as the author's product including a barcode and footer while the Vibe issue does not. Overall, the author took proven conventions from Vibe but also developed their own unique elements.
F:\Media Studies\Evaluation Blog\Evaluation Blog Poster #1 Analysisbir
1) The document discusses a film poster design that uses conventions like including the title, release date, and main image while breaking conventions by not including a tagline or description of the unique selling point.
2) Specific design choices are explained like keeping the main image in black and white to fit the horror genre and "smudging" the text to appear ghostlike.
3) The poster aims to create mystery and focus attention on the main image by omitting explicit details about the plot or storyline.
This film poster analyzes a poster for a dark fantasy film. The poster prominently features an evil-looking witch holding a knife with black birds emerging from her cape, emphasizing her as the villain. It uses dark colors and imagery to portray a scary atmosphere and draw in an older audience interested in horror and thriller aspects. While ambiguous about the genre, the poster effectively draws attention through its use of layered characters and levels that make the audience examine each character closely.
The document provides an analysis comparing the trailer for the film Insidious to the film The Woman in Black (TWIB). It notes that both films have jumpy parts and a dark, mysterious tone created through lighting and minimal locations. Specific similarities pointed out include the use of a ticking soundtrack that increases in pace as the trailer progresses, as well as the use of a rocking horse prop. The document analyzes how the trailer for Insidious uses similar techniques to those in the trailer for TWIB to build fear and intrigue in the audience.
- The group presented their thriller film teaser trailer, poster, and magazine to a mixed audience of males and females aged 15-50 to get feedback
- The female audience members generally responded more positively to the materials, especially liking the female protagonist in the teaser trailer
- Younger audience members were more open-minded about the unconventional elements, while some older viewers found it different than their tastes
- Feedback was also positive about the portrayal of the hitman character and the intrigue created by the teaser trailer and poster
- Some found the magazine confusing as it did not clearly convey the thriller genre or provide information about the film
- The
The document provides initial ideas for storyboarding a music video. It suggests showing a club environment in the first verse to introduce the location and actress. Specific lyrics could be visualized, such as a woman whispering to a man or a man arguing with another. The chorus should cut between performance shots and the storyline to emphasize lyrics about lust and arrogance enhanced by drugs. Edited camerawork and effects in the second chorus could help depict the taboo and intoxicated nature of the lyrics while avoiding objectifying women.
This document provides a film review that uses images and text to summarize the genre, synopsis, and target audience. Key details about the film's producers, directors, and release date are given. Images and font choices help establish the comedy genre as informal and for adult audiences. Color and iconography provide clues about the film's narrative themes of infinity and danger. Character positioning and use of the "rule of thirds" draws attention to a main character. The review aims to attract female viewers by objectifying masculine characters and using language that invites viewing their undressing.
Helen Skipworth A2 media coursework evaluationhelenskip
The document discusses the process of creating titles for a children's TV drama called "Drama Club". Research was done analyzing existing TV show openings to identify conventions like using footage from episodes and animation. The creator developed stop-motion titles using cut-out letters and objects related to each character. Feedback from the target age group found the titles effective but suggested using younger actors and adding a final shot of the group together. Areas for improvement included sound effects and transitions.
The document analyzes the ways the media product uses, develops, and challenges conventions of real media.
The trailer conforms to zombie horror conventions like a dark tone, props/costumes, and tension building music. However, it challenges conventions by having a female protagonist who is strong rather than a damsel, and shows individual character stories intersecting instead of forming a group.
The poster conforms to conventions like a bold title and credits but challenges conventions by using CCTV footage as the main image rather than characters.
The magazine cover is inspired by real covers but challenges conventions by using four colors instead of three and images from the trailer rather than standalone shots. It develops conventions by adding extra information banners and
How effective is the combination of your main product and ancillary texts?willgosling
The document discusses how a film poster and review attract different audiences. The poster uses a minimalist, natural style inspired by other social realism films to attract an audience interested in that genre. It creates ambiguity about the film to allow audience interpretation. The review is written in the sophisticated style of a film magazine, using more text than images to attract an intellectual audience interested in analysis. It also draws connections to other acclaimed films to suggest this one as worth watching.
The magazine cover features an intimidating character preparing for battle with weapons drawn. The simple but eye-catching masthead uses bold colors that match the cover image and draw attention. Additional details like the publication date and issue number provide useful references for customers. Short descriptions in bright colors highlight the magazine's contents and pique reader interest. Overall the design prioritizes showcasing the film while using visual elements and details to attract potential buyers.
The NME magazine cover from September 2009 features rapper Dizzee Rascal. The bold masthead, colorful design, and image of Dizzee Rascal attract the magazine's target audience of music fans interested in up-and-coming urban artists. Additional elements like the pull quote from Dizzee Rascal and listings of other artists provide incentives for readers to purchase the issue. The graffiti background and angled photo help maintain a consistent tone reflective of the magazine's musical roots.
Laura used new media technologies extensively in the construction, research, planning and evaluation of her media project. She used YouTube, Google and her blog to research dance films and analyze conventions. She practiced filming techniques using Premiere Pro. Photoshop was used to create her ancillary texts. Facebook was utilized to gather audience feedback through questionnaires. SlideShare hosted her evaluation. New media allowed for efficient research, planning, production and evaluation throughout the process.
This document analyzes conventions used in film trailers for social realism genres and how the media product adheres to or challenges these conventions. It discusses elements like titles, establishing shots, logos, mise-en-scene, costumes, camera techniques, captions, reviews, characters, and settings from example film trailers. For each element, it notes how the media product incorporates similar conventions, such as using simple titles and fonts, grounded establishing shots, and emotive camera angles, while also subverting some expectations, like having a female lead instead of a male. The analysis of conventions from example trailers and application to the media product shows an understanding of how to effectively summarize a document.
The magazine cover uses bold colors and design to attract a young, urban audience interested in rap and indie music. A large image of rapper Dizzee Rascal dominates the cover, with his happy expression conveying the magazine's lighthearted tone. Additional details like graffiti in the background and a pull quote from Rascal reinforce the magazine's focus on street culture and new artist interviews. The prominent masthead, cover lines, and barcode make key information immediately visible to potential buyers browsing in stores.
The poster suggests it is for a horror movie through images of an eerie setting and ghostly characters. The tagline "The Unborn is Alive" cleverly relates to the title and hints at the genre. While no actor names are shown, suggesting an emphasis on storyline over stars, the lack of names could still be promoted further with larger font. The poster's design, including a dated font and props, effectively sets an atmosphere for the target horror audience of adults.
1) The Rolling Stones magazine cover uses a revealing photo of Britney Spears as the main image to catch viewers' attention, particularly male audiences.
2) While the masthead is less prominent than other magazines, the cover lines on both sides of the image provide stories without obscuring the photo.
3) The magazine maintains a consistent style across issues with formal fonts, bold colors, and structured layouts that bombard readers with story headlines.
Textual analysis of poster and magazine coverdang94
The document analyzes two film posters and two magazine covers. For the film posters, it notes the importance of the tagline, actor names, main image, and title standing out. The magazine covers effectively use layout, imagery, and headlines to promote featured content and incentivize purchase. The conclusion emphasizes making text, images, colors, titles, and slogans clear and attention-grabbing for promotional materials.
This document summarizes the design choices for the front cover of a hip-hop magazine. Key elements include a masthead called "PAR" which is "RAP" spelled backwards, designed in red with a black stroke. The skyline is placed above the masthead in the same font for consistency. The main image shows a rapper recording in a studio. Supporting images and cover lines are placed elsewhere on the page to draw attention to the main image and story. Minor changes from the initial statement of intent include using one main image with one supporting image instead of multiple people and adjusting the barcode location.
Red Riding Hood is sent by her mother to bring a basket of patties to her grandmother's house. She is warned not to eat any of the patties on the way. Red Riding Hood skips through the woods but stops to eat a patty. Meanwhile, the Big Bad Wolf steps in some poo in the woods and becomes frustrated.
The document outlines a shot list for a film involving Little Red Riding Hood. It includes various shots of Red Riding Hood in the woods with a basket of patties, being followed by a wolf. The wolf chases Red Riding Hood to her grandmother's house. There, Grandma reveals she knows karate and defeats the wolf, throwing him out of the house.
This document analyzes the similarities and differences between the author's media product and an issue of Vibe magazine featuring Eminem on the cover. The author modeled their product after this issue of Vibe since it was the most popular choice in a survey. Key similarities include using cover lines and mastheads in a similar style, as well as replicating Vibe's color scheme. However, there are also differences, such as the author's product including a barcode and footer while the Vibe issue does not. Overall, the author took proven conventions from Vibe but also developed their own unique elements.
F:\Media Studies\Evaluation Blog\Evaluation Blog Poster #1 Analysisbir
1) The document discusses a film poster design that uses conventions like including the title, release date, and main image while breaking conventions by not including a tagline or description of the unique selling point.
2) Specific design choices are explained like keeping the main image in black and white to fit the horror genre and "smudging" the text to appear ghostlike.
3) The poster aims to create mystery and focus attention on the main image by omitting explicit details about the plot or storyline.
This film poster analyzes a poster for a dark fantasy film. The poster prominently features an evil-looking witch holding a knife with black birds emerging from her cape, emphasizing her as the villain. It uses dark colors and imagery to portray a scary atmosphere and draw in an older audience interested in horror and thriller aspects. While ambiguous about the genre, the poster effectively draws attention through its use of layered characters and levels that make the audience examine each character closely.
The document provides an analysis comparing the trailer for the film Insidious to the film The Woman in Black (TWIB). It notes that both films have jumpy parts and a dark, mysterious tone created through lighting and minimal locations. Specific similarities pointed out include the use of a ticking soundtrack that increases in pace as the trailer progresses, as well as the use of a rocking horse prop. The document analyzes how the trailer for Insidious uses similar techniques to those in the trailer for TWIB to build fear and intrigue in the audience.
- The group presented their thriller film teaser trailer, poster, and magazine to a mixed audience of males and females aged 15-50 to get feedback
- The female audience members generally responded more positively to the materials, especially liking the female protagonist in the teaser trailer
- Younger audience members were more open-minded about the unconventional elements, while some older viewers found it different than their tastes
- Feedback was also positive about the portrayal of the hitman character and the intrigue created by the teaser trailer and poster
- Some found the magazine confusing as it did not clearly convey the thriller genre or provide information about the film
- The
The document provides initial ideas for storyboarding a music video. It suggests showing a club environment in the first verse to introduce the location and actress. Specific lyrics could be visualized, such as a woman whispering to a man or a man arguing with another. The chorus should cut between performance shots and the storyline to emphasize lyrics about lust and arrogance enhanced by drugs. Edited camerawork and effects in the second chorus could help depict the taboo and intoxicated nature of the lyrics while avoiding objectifying women.
This document provides a film review that uses images and text to summarize the genre, synopsis, and target audience. Key details about the film's producers, directors, and release date are given. Images and font choices help establish the comedy genre as informal and for adult audiences. Color and iconography provide clues about the film's narrative themes of infinity and danger. Character positioning and use of the "rule of thirds" draws attention to a main character. The review aims to attract female viewers by objectifying masculine characters and using language that invites viewing their undressing.
Helen Skipworth A2 media coursework evaluationhelenskip
The document discusses the process of creating titles for a children's TV drama called "Drama Club". Research was done analyzing existing TV show openings to identify conventions like using footage from episodes and animation. The creator developed stop-motion titles using cut-out letters and objects related to each character. Feedback from the target age group found the titles effective but suggested using younger actors and adding a final shot of the group together. Areas for improvement included sound effects and transitions.
The document analyzes the ways the media product uses, develops, and challenges conventions of real media.
The trailer conforms to zombie horror conventions like a dark tone, props/costumes, and tension building music. However, it challenges conventions by having a female protagonist who is strong rather than a damsel, and shows individual character stories intersecting instead of forming a group.
The poster conforms to conventions like a bold title and credits but challenges conventions by using CCTV footage as the main image rather than characters.
The magazine cover is inspired by real covers but challenges conventions by using four colors instead of three and images from the trailer rather than standalone shots. It develops conventions by adding extra information banners and
How effective is the combination of your main product and ancillary texts?willgosling
The document discusses how a film poster and review attract different audiences. The poster uses a minimalist, natural style inspired by other social realism films to attract an audience interested in that genre. It creates ambiguity about the film to allow audience interpretation. The review is written in the sophisticated style of a film magazine, using more text than images to attract an intellectual audience interested in analysis. It also draws connections to other acclaimed films to suggest this one as worth watching.
The magazine cover features an intimidating character preparing for battle with weapons drawn. The simple but eye-catching masthead uses bold colors that match the cover image and draw attention. Additional details like the publication date and issue number provide useful references for customers. Short descriptions in bright colors highlight the magazine's contents and pique reader interest. Overall the design prioritizes showcasing the film while using visual elements and details to attract potential buyers.
The NME magazine cover from September 2009 features rapper Dizzee Rascal. The bold masthead, colorful design, and image of Dizzee Rascal attract the magazine's target audience of music fans interested in up-and-coming urban artists. Additional elements like the pull quote from Dizzee Rascal and listings of other artists provide incentives for readers to purchase the issue. The graffiti background and angled photo help maintain a consistent tone reflective of the magazine's musical roots.
Laura used new media technologies extensively in the construction, research, planning and evaluation of her media project. She used YouTube, Google and her blog to research dance films and analyze conventions. She practiced filming techniques using Premiere Pro. Photoshop was used to create her ancillary texts. Facebook was utilized to gather audience feedback through questionnaires. SlideShare hosted her evaluation. New media allowed for efficient research, planning, production and evaluation throughout the process.
This document analyzes conventions used in film trailers for social realism genres and how the media product adheres to or challenges these conventions. It discusses elements like titles, establishing shots, logos, mise-en-scene, costumes, camera techniques, captions, reviews, characters, and settings from example film trailers. For each element, it notes how the media product incorporates similar conventions, such as using simple titles and fonts, grounded establishing shots, and emotive camera angles, while also subverting some expectations, like having a female lead instead of a male. The analysis of conventions from example trailers and application to the media product shows an understanding of how to effectively summarize a document.
The magazine cover uses bold colors and design to attract a young, urban audience interested in rap and indie music. A large image of rapper Dizzee Rascal dominates the cover, with his happy expression conveying the magazine's lighthearted tone. Additional details like graffiti in the background and a pull quote from Rascal reinforce the magazine's focus on street culture and new artist interviews. The prominent masthead, cover lines, and barcode make key information immediately visible to potential buyers browsing in stores.
The poster suggests it is for a horror movie through images of an eerie setting and ghostly characters. The tagline "The Unborn is Alive" cleverly relates to the title and hints at the genre. While no actor names are shown, suggesting an emphasis on storyline over stars, the lack of names could still be promoted further with larger font. The poster's design, including a dated font and props, effectively sets an atmosphere for the target horror audience of adults.
1) The Rolling Stones magazine cover uses a revealing photo of Britney Spears as the main image to catch viewers' attention, particularly male audiences.
2) While the masthead is less prominent than other magazines, the cover lines on both sides of the image provide stories without obscuring the photo.
3) The magazine maintains a consistent style across issues with formal fonts, bold colors, and structured layouts that bombard readers with story headlines.
Textual analysis of poster and magazine coverdang94
The document analyzes two film posters and two magazine covers. For the film posters, it notes the importance of the tagline, actor names, main image, and title standing out. The magazine covers effectively use layout, imagery, and headlines to promote featured content and incentivize purchase. The conclusion emphasizes making text, images, colors, titles, and slogans clear and attention-grabbing for promotional materials.
This document summarizes the design choices for the front cover of a hip-hop magazine. Key elements include a masthead called "PAR" which is "RAP" spelled backwards, designed in red with a black stroke. The skyline is placed above the masthead in the same font for consistency. The main image shows a rapper recording in a studio. Supporting images and cover lines are placed elsewhere on the page to draw attention to the main image and story. Minor changes from the initial statement of intent include using one main image with one supporting image instead of multiple people and adjusting the barcode location.
Red Riding Hood is sent by her mother to bring a basket of patties to her grandmother's house. She is warned not to eat any of the patties on the way. Red Riding Hood skips through the woods but stops to eat a patty. Meanwhile, the Big Bad Wolf steps in some poo in the woods and becomes frustrated.
The document outlines a shot list for a film involving Little Red Riding Hood. It includes various shots of Red Riding Hood in the woods with a basket of patties, being followed by a wolf. The wolf chases Red Riding Hood to her grandmother's house. There, Grandma reveals she knows karate and defeats the wolf, throwing him out of the house.
The document provides scene-by-scene directions for a stop-motion animation of Little Red Riding Hood. It describes Red Riding Hood being sent by her mother to bring a basket of patties to her grandmother, skipping through the woods and encountering the wolf, who chases her to her grandmother's house. The wolf arrives and Red Riding Hood calls for help from her grandmother.
The document evaluates how the media product uses and challenges conventions of real magazines. It represents a particular social group of teenagers and young adults through images and stories. The product would be distributed in record stores to attract an audience of 15-28 year olds interested in hip hop from inner cities. The process taught the use of Photoshop and InDesign to construct the magazine.
The document appears to be storyboard slides for an animated short film depicting Little Red Riding Hood. It shows Red Riding Hood leaving her mother's house with a basket of patties to deliver to her grandmother, skipping through the woods enjoying the treats along the way.
The document discusses the layout, design elements, and content that will be included on a magazine contents page. It will use a two-column layout with grids in InDesign. The main image will be in the first column with additional smaller images and stories in the second column. Colors, fonts, and other graphical elements are chosen to effectively showcase content and appeal to the target hip-hop audience while navigating convention. The images, stories, and other content will be carefully curated and related to showcase vibrant stories and motivate readers.
This document provides information about a student's media studies foundation portfolio project on researching and planning for a music magazine. It includes sections on targeting the audience, visual design choices, learning about design software, preliminary project components like covers and contents, reflections on feedback, and re-drafting elements based on criticism. The student aims to create a hip-hop genre magazine for a teenage and young adult audience.
The document summarizes the researcher's analysis of two magazine double page spreads from the 1920s related to Charlie Chaplin. Both spreads use large prominent images, headlines that draw attention, and small body text to fit more information across the two pages. The researcher concludes they should take a similar approach for their own double page spread on a silent comedy - including a large main image, plenty of detailed text, and formatting techniques to maximize the amount of content.
This document provides a shot list for a film involving Red Riding Hood. It describes 14 shots showing Red Riding Hood skipping through the woods with a basket of patties and encountering a wolf. Another 12 shots depict the wolf following Red Riding Hood and stealing her basket, leading to a fight between the wolf and Red Riding Hood's grandmother who comes to her rescue. The final shots show the wolf defeated and Red Riding Hood and her grandmother safely back home enjoying the patties.
The storyboard depicts a dark and ominous scene that begins with an establishing wide shot with low angle and low key lighting, zooming in on the subject. Various shots show the subject from different angles - low, medium, and high - as the camera pans across objects and provides close-ups of a plug hole, bandage wrapping, clenched fist in the mirror, and a blurred head turn. Sound effects of a door opening are followed by two bangs.
The document outlines a shot list for a film depicting Little Red Riding Hood. It includes 29 shots that show Red Riding Hood leaving home with a basket of patties, encountering a wolf in the woods who follows her scent trail, being chased by the wolf to her grandmother's house, hiding from the wolf with her grandmother, and her grandmother defeating the wolf with karate moves and throwing him out of the house.
The document provides a shot-by-shot storyboard summary for a scene from Little Red Riding Hood. It describes 42 shots showing Red Riding Hood leaving her mother's house with a basket of food for her grandmother, encountering the wolf in the woods who tries to take the basket, and their subsequent chase to the grandmother's house where Red Riding Hood seeks help from her grandmother against the wolf. Each shot lists the action, location, and duration in sequential order to visualize the scene.
The document is a production log that describes the process of designing a contents page for a magazine. It discusses choosing colors of grey, black and red, creating boxes and headings, selecting fonts, and filling the boxes with content like features, cover stories, and reviews. The final contents page includes boxes with headings in impact font, lists of features in Arial rounded font, and folios in red to draw attention.
The document discusses the evaluation of the student's silent comedy film "Patty Take" and ancillary texts. It summarizes how the film develops conventions of 1920s silent comedies through the use of intertitles, black and white film effects, and fast pace. It also challenges conventions by featuring an Afro-Caribbean twist. The poster and double page spread effectively support the film through continuing the black and white theme and incorporating still images. Various media technologies were used in the production process, including an iPhone for planning shots, a Canon camera for filming, and Final Cut software for editing.
The document provides a shot-by-shot storyboard summary for a scene from Little Red Riding Hood. It describes 14 shots of Red Riding Hood leaving her mother's house and skipping through the woods. It then shows the wolf following Red Riding Hood's scent trail and confronting her in the woods before they both run to Grandma's house.
Red Riding Hood is sent by her mother to bring a basket of patties to her grandmother's house. She is warned not to eat any of the patties on the way. Red Riding Hood skips through the woods but stops to eat a patty. Meanwhile, the Big Bad Wolf steps in some poo in the woods and becomes frustrated.
The document provides an analysis of a film poster. It summarizes key elements of the poster's design and how they convey information to viewers. These include the use of dark colors and lighting to set a horror tone, the positioning of the title and actors' names for visibility, and symbolic images that reveal clues about the plot and genre. Overall, the analysis examines how visual codes and conventions in the poster are used to attract audience attention and inform them about the film.
The document analyzes and summarizes two silent comedy film posters: Charlie Chaplin's "The Kid" and Laurel & Hardy's "Towed in a Hole". Key aspects discussed include fonts, images, colors, and how conventions are used to appeal to audiences. Research conclusions note techniques like black and white coloring and facial expressions that will be considered for the author's own silent comedy poster. Studying successful posters allows understanding of how to advertise to the target audience through implicit visual elements.
The reviews analyzed all provide key information about the films in 3 sentences or less. They include a tagline to sell the film, screenshots to give insight into the visuals, and a verdict that rates the film and summarizes the reviewer's opinion. References to other similar films are also made to help potential viewers understand the style. Questions are sometimes used to engage readers, and short film reviews may mention online viewership statistics.
The document provides an analysis of two silent film posters: Charlie Chaplin's "The Kid" and Laurel & Hardy's "Towed in a Hole". Key elements of each poster's design are examined, including fonts, images, colors, and layout. Overall design conventions of silent film posters are also discussed, such as using shapes to frame images and black and white color schemes. The analysis finds that both posters effectively communicate the films' genres through their visual elements and styles.
Q4 – how effective is the combination ofLukeWilkes94
The document discusses the effectiveness of combining a film's main product (trailer, poster) with ancillary texts (magazine cover). It analyzes drafts of a magazine cover and how only the film title was changed to a larger, spooky font for branding purposes. Feedback confirmed the same distinctive font across materials helps audiences recognize the film "The Unknown". Images of actors on the poster attract attention and branding, while the tagline gives plot insight. Maintaining visual consistency and branding across the trailer, poster and magazine increases audience awareness and appeal.
The poster uses conventions such as a bold title, actors' names, and release date. It develops conventions by using a similar model pose to "Dear John" but with a darker background. The poster challenges conventions by adding extra symbols like a film certificate and editing the "Cannes Festival" logo, which are not typically seen on posters. The poster will be promoted in places like bus shelters, billboards, outside cinemas, and busy town centers to target a wide audience for the social realism genre film.
The document is a production log created by Marcus Thomas detailing the steps taken to design an ancillary poster for a silent film called "Patty Take". It describes editing images to black and white, adding elements like the film title, actor names and photos, logos, and captions. Fonts and positioning of elements were adjusted to match styles of 1920s film posters and appeal to the target audience. The final poster design complied with conventions of the silent film genre and era.
Marcus created a production log to document the process of designing his ancillary poster. He used Adobe Photoshop and edited elements like changing a photo to black and white. He added text in fonts like "Elephant" to give a 1920s silent film feel. Elements included the film title "Patty Take" at the top and images of the actors with their names. The final poster complied with 1920s conventions like being in black and white and including borders around images.
The poster uses, develops, and challenges conventions of real posters. It uses conventions like a bold title through the center left and a tagline underneath. It develops conventions by having the model pose similarly to another film but with a darker background. It challenges conventions by adding extra symbols and certificates not typically seen on posters. The poster will be promoted in places like bus shelters and billboards in both large and small towns to target a wide audience.
This poster summarizes the film Hot Fuzz through several elements:
- A two-shot image of the main actors Simon Pegg and Nick Frost dominates the poster to attract audiences' eyes and signal Pegg as the leading role.
- Black is the main color, adding mystery and suggesting a story. Ambient lighting on the actors' serious expressions hints at their roles as police officers in an exaggerated comedy.
- The slogan "Big Cops, Small Town, Moderate Violence" promises action, adventure, and humor that would appeal especially to British audiences.
- Names of the recognizable actors are placed above the title, using their star power to draw audiences, according to Dyer
The document provides instructions for creating an Empire magazine cover and a Nightmare on Elm Street film poster. For the magazine cover, it describes including a bold button, masthead at the top, main image, and cover lines. For the film poster, it recommends a medium shot of the villain with half the face hidden, small credits at the bottom, a punny tagline, and the title and release date at the bottom. Both follow conventions of their respective media to attract readers' attention while informing them of key details.
The document provides instructions for creating an Empire magazine cover and a Nightmare on Elm Street film poster. For the magazine cover, it describes including a bold button, masthead at the top, main image, and cover lines. For the film poster, it recommends a medium shot of the villain with half the face hidden, small credits at the bottom, a punny tagline, and the title at the bottom in red font. Both include release dates at the bottom without detracting from the main focal image.
How effective is the combination of your main product and ancillary texts ?Christinadaniella
The document discusses how combining a film trailer with ancillary texts like a poster and magazine cover can increase effectiveness. It analyzes the poster and magazine cover created for a student film project. For the poster, key elements like the central image, actors' names, and tagline were used to attract attention and link to the trailer. The magazine cover also featured the central image and tagline to create synergy across products and intrigue audiences about the film's thriller genre. Analyzing real examples helped understand how to craft attractive and related ancillary texts to better promote the film.
2.How effective is the combination of your main product and your ancillary te...Christinadaniella
The document discusses how effective the combination of a film trailer, poster, and magazine cover can be at promoting a film. It analyzes each product individually, noting how elements like images, fonts, and color schemes are repeated across the different media texts to create synergy and draw connections for the audience. The author believes their own film trailer, poster, and magazine cover work well together because they feature the same possessed main character, dark tones, and font to emphasize the thriller genre and draw the audience between the products. This repetition and consistency helps increase the effectiveness of the overall promotional package.
The magazine front cover effectively depicts the genre of drama through its sole focus on the film's main character. Her serious facial expression and the gloomy grey background create an unsettling atmosphere that draws viewers in. Key elements like the masthead, film still, and tagline clearly communicate the magazine's purpose and topic to potential readers. Overall, the simple yet professionally designed cover achieves its goal of enticing audiences to learn more about the films featured inside.
Both Total Film and Empire magazines use similar techniques in their covers to attract audiences. They prominently feature popular upcoming movies and celebrities. They also use hyperbolic language with capital letters and exclamation points to excite readers about exclusive access and gossip. Both magazines employ humor in their covers as well to portray an informal tone that appeals to their target market.
The poster features Gary Oldman with numbers and letters over his face, giving the illusion of a code. The tagline "the enemy is within" hints at the film's theme. No other characters or plot details are provided. The billing block lists the director, producers and production companies. The poster draws intrigue through its coded visuals and tagline, without revealing much about the film's content.
The combination of the film poster and magazine review created for the film "Malice" effectively promote the film and tie together as ancillary texts. Both feature the main character Levi in a distressed facial expression to convey fear, the overarching emotion in the thriller/horror film, and establish him as the main character. Elements like the film stills running down the review page and similar designs and images used on both the poster and review help the audience instantly recognize the film being promoted. The classification rating, genre, and reviews presented aim to inform and appeal to the target audience. Overall, the ancillary texts work well together and with the film to create a cohesive brand identity around the post-production of "Malice
1. The document discusses 4 drafts of a magazine cover design. The 1st draft uses gold branding with a pink background and a curled "V" logo. Headers are placed following the rule of thirds.
2. Feedback on the 2nd draft notes a change to a peach background to complement the costume colors and create warmth.
3. The 3rd draft adds a chrome/silver effect because the peach color was difficult to work with for fonts, and made the magazine seem too feminine rather than about music.
4. The 4th draft simplifies the background by removing a distracting water effect, keeping just a tint of silver. Feedback recommends moving the barcode lower and changing the layout,
This document analyzes the design elements of a media digipack for the film "Shifty."
The digipack consistently uses a bold yellow and black color scheme across the poster, website, and DVD cover. It also employs common conventions like featuring the stars and ratings. However, it makes the materials unique by including unconventional elements and tying design features to the film's plot, like how the poster seems to divide the characters.
Overall, the digipack effectively promotes the film while standing out through small deviations from standards. It aims to attract its target teenage audience by integrating social media links and popular music artists into the marketing materials.
The document discusses the student's silent comedy film "Patty Take" and how it develops and challenges conventions of 1920s silent comedies. It summarizes that the film develops conventions like intertitles but challenges conventions by having an Afro-Caribbean twist. The ancillary texts of the poster and double page spread effectively support the film by continuing the black and white theme and aesthetic. A range of media technologies were used in creating the film, including iPhones for planning shots, cameras and tripods for filming, and Final Cut for editing.
The document evaluates the media product "Patty Take", a silent comedy film, in three areas:
1) It develops conventions of 1920s silent comedies such as using intertitles but challenges conventions by focusing on the Black community with West Indian dialect and characters.
2) The ancillary texts like the poster and double page spread effectively support the film by continuing its black and white theme and incorporating still images from the film.
3) A range of technologies were used in the film's creation including an iPhone to plan shots, borrowing a camera and tripod, editing in Final Cut, and using Photoshop and InDesign to design promotional materials.
The filmmaker developed conventions of 1920s silent comedies in their film "Patty Take", including using intertitles with West Indian dialect to make it relevant to an Afro-Caribbean audience. The film was also shot in black and white with grain to give it an aged 1920s feel and theme. It included fast pacing and more intertitles to fit over 5 minutes of action, adhering to silent film conventions.
The document is a production log created by Tesfah Watkins-Scott for their double page spread film review ancillary product. It details the steps taken to create the review in Adobe InDesign, including incorporating grids and guidelines, creating the background pages in black and white, adding images and text, and organizing columns. The review consists of two pages - the first includes a background, ratings, title, image with caption, and columns for the plot and review. The second page has columns for the remaining review and a large main image incorporating a moon.
Marcus Thomas designed a double page spread for a silent comedy using Adobe InDesign and Photoshop. He created a black background and added a heading in "Century Schoolbook" font about a "black and white winter". A subheading in "Synchro LET" font mentioned the comedy's Black British twist. Images of main characters were added large to engage readers. Text was divided into columns between the images with credits and a pull quote to entice the audience.
The document discusses editing a short silent film in Final Cut Pro. It describes importing footage, arranging shots in order on the timeline, shortening long shots, adding intertitles, adjusting pace and brightness, removing audio, adding vintage effects and transitions, and including orchestral music. The edits were made to follow conventions of 1920s silent comedies and to keep the film between 3-5 minutes.
The document is a production log created by Marcus Thomas detailing the steps taken to design his ancillary poster for a film project. He began by editing the film's main image to black and white to signify the silent film genre. Marcus then added text and graphical elements like the film title, actors' names and pictures, and a logo. Fonts and positioning of elements were carefully selected to achieve a 1920s aesthetic and appeal to the target audience. Minor adjustments to brightness and borders finished the poster design according to conventions while effectively promoting the film.
The document appears to be storyboard slides for a short film adaptation of Little Red Riding Hood. It consists of 43 slides with descriptions of shots showing Red Riding Hood taking a basket of patties to her grandmother's house, encountering a wolf in the woods, being chased by the wolf to her grandmother's house, and seeking help from her grandmother. The storyboard uses props like phones and wallets to represent items like the patties and poo, and depicts the story through movements and interactions between the characters.
The document provides a storyboard summary for a short film adaptation of Little Red Riding Hood. It consists of 43 slides with descriptions of shots showing Red Riding Hood taking a basket of patties to her grandmother's house, encountering a wolf in the woods, arriving at her grandmother's house to find the wolf, and asking her grandmother for help. The storyboard utilizes everyday objects to represent elements of the story and focuses on key actions, locations, and camera shots to visualize the narrative.
Marcus Thomas created a production log to document the process of designing his ancillary poster. He used Adobe Photoshop CS6. The first steps were editing the color photo of Red Riding Hood to black and white to match the silent film genre. Names and photos of three actors were added at the top in a large font. The film title "Patty Take" was centered in a comic font. Additional elements like the film company logo, release date banner, and taglines completed the poster while maintaining consistency in style and fonts to portray the 1920s silent film genre.
The document discusses techniques used in posters for silent comedy films from the 1920s. It analyzes posters for films starring Laurel and Hardy and Charlie Chaplin. Key techniques discussed include using large fonts for the film title and actors' names to attract attention, emphasizing facial expressions to convey the comedic nature, and including details like locations and costumes to intrigue viewers. Quotes or reviews are also used in selling lines to persuade audiences. These historical techniques will help inform the design of the poster being created to advertise the author's own silent comedy short film.
The document provides a storyboard summary for a scene from Little Red Riding Hood. It describes Red Riding Hood leaving her mother's house with a basket of patties to bring to her grandmother, skipping through the woods while carrying the basket, and then stopping to eat one of the patties.
The document contains 33 sections that describe camera shots, camera movements, locations, and actions for filming. Each section provides details on camera angles, shots, movements, and transitions for unspecified footage being filmed at various indoor and outdoor locations including a house, woods, and unspecified interiors and exteriors.
The storyboard depicts a dark and ominous scene that begins with an establishing wide shot with low angle and low key lighting, zooming in on the subject. Various shots show the subject from different angles - low, medium, and high - as the camera tilts, pans, and closes in on objects like a plug hole, bandage, and clenched fist in the mirror. As a door opens off screen, two gunshots abruptly end the sequence in black.
The document provides a shot-by-shot storyboard summary for a scene from Little Red Riding Hood. It describes 14 shots of Red Riding Hood leaving her mother's house and skipping through the woods. It then shows the wolf following Red Riding Hood's scent trail, grabbing her basket, and chasing her to Grandma's house.
The document outlines a shot list for a film depicting Little Red Riding Hood. It includes various shots of Red Riding Hood being given food by her mother and walking through the woods, the wolf following her scent and encountering her, and both taking refuge in Grandma's house from the wolf. Grandma then emerges as a karate expert and defeats the wolf, sending him fleeing from the house.
The document outlines a shot list for a film involving Little Red Riding Hood. It describes various shots that would be used to tell the story, including establishing shots of Red Riding Hood leaving home, interacting with the wolf in the woods, escaping to her grandmother's house, and her grandmother defending them from the wolf through martial arts. The grandmother is then seen sending the wolf away and disciplining Red Riding Hood for eating all the food.
The document outlines a shot list for a film involving Little Red Riding Hood. It includes various shots of Red Riding Hood being given food by her mother and walking into the woods, encountering a wolf who follows her scent trail, a chase scene ending with Red Riding Hood hiding in her grandmother's house, and grandmother revealing her secret martial arts skills to defeat the wolf.
The document outlines a shot list for a film depicting Little Red Riding Hood. It includes various shots showing Red Riding Hood being given food by her mother and walking into the woods, encountering the wolf, running into her grandmother's house to escape the wolf, and her grandmother fighting off the wolf using karate moves. In the end, the grandmother throws the wolf out of the house and questions where the food went while giving Red Riding Hood a stern look.
2. •Our silent comedy needed to have a poster and
a double page spread to help advertise the film to our target
audience. I needed to market the film to the intended target
audience (people of Afro-Caribbean origin) whilst using the
techniques of the codes and conventions which original silent
comedies used for their posters.
•I believed that because our short film is based on the sub-
genre silent comedy its only right for me to research silent
comedy film posters. This will help give me a deep
understanding of the mis-en-scene of a poster, e.g. what the
character’s facial expression should look like, what font
should be used for the title of the film.
•Whilst planning to make a silent comedy short film, I
researched films on high-profile silent comedy actors such as
Charlie Chaplin and Laurel & Hardy. I thought I should do the
same and research two posters supporting Charlie Chaplin
and Laurel and Hardy’s posters.
3.
4. This is the selling used in the poster
promoting Laurel and Hardy’s “Big
Heist in Venice”
The selling line uses speech
marks which possibly
indicates that somebody or a
group of people (possibly
journalists or critics) has
written a review judging the
film. This was done to
influence the audience to
believe that this film is “epic”
and a “must watch”
The font stands out from the
resulting to see the film in the
rest of the text typed on the
cinema.
poster as it is written in an
italic style. This is done to
This technique will be helpful
make the reader know that
in creating the poster of my
the selling line is important
ancillary products for my
and that they want the
short film as my intended
audience to take it seriously.
audience will be intrigued
The positioning of the selling line is another key factor in into watching my film due to
making the poster work effectively. It is right beneath the the way it has been
masthead which is going to be the first piece of text seen promoted as a classic.
by the audience. The designers of this poster knew that if
they put the selling line in this position, the chances are that
the readers will acknowledge it since they’ll read the
masthead first. Due to observing this poster, When it comes
to creating my own ancillary, I will aim to position my selling
line in a place where I know certainly that my reader will
scrutinise so they could feel as though my film is worth
watching.
5. The masthead is short yet detailed.
The font size of the masthead It briefly explains what the silent
is quite large so will comedy is going to be about
immediately grab the which is a “big heist” a robbery
attention of the reader. This is (which presumably Laurel & Hardy
done so that the reader could will be committing) and where the
know a little bit about the film film will be set in Venice, Italy
at first glance. (which relates to the selling line
where it says “…Italian Film Weekly”
This masthead is effective as they
are letting to the audience know
about the film without consuming
acres of the page space.When it
comes to creating my poster, I will
want to make the masthead stand
out by making it quite large and
bold and positioning it in a good
Like the selling line, the masthead is location for it not to be overlooked.
positioned in a very good place. It I f eel that the masthead should be
is the first piece of text underneath done in this way through
the picture of Laurel & Hardy. The researching this poster.
picture is arguably going to be the
first thing seen by the audience
and once they identify the picture
they will then identify the
masthead because it is the next
piece of text on the poster after
the picture.
6. The main image in this poster is The actor's names appears at
a medium shot of Laurel & The top of the page and it is
Hardy so that the reader could written in a large font. Because
notice the body language Laurel & Hardy were well known
portrayed by the duo. Hardy actors in those times, the readers
has a posture which shows that will be automatically attracted to
he is suspicious with Laurel with watching the film as they know
his hands on his hips and eyes that Laurel and Hardy are going
glued on to Laurel’s face. to be featured. Making their
Laurels face looks innocent names noticeable on the poster
which could mean that he is the will attract attention and will
main culprit in the “Big Heist in enlighten the reader and they
Venice”. You could see that the read every single word on the
facial expressions are poster.
emphasised which makes it
comical meaning it complies to The colour used in the poster is
the codes and conventions of a black and white which is relevant
silent comedy. I will need to to the silent era where films were in
make sure that my poster has black and white. Because our film
images with emphasised body is going to be in black and white it
language because it follows the will probably be best for us to
codes & conventions of a silent make our poster black and white
comedy so the audience would to make our audience know that
know what to expect when they the film will not be in colour.
go and watch the film.
The colour of the poster works out
that the text written in black sits
on a white background whereas The banner addresses the audience with an exclamation mark to
the text written in white sits on a emphasise that the film is coming out really soon. In addition to
black background. The colour this, the banner sits at the bottom of the page as the designers of
coordinates to create a simplistic the poster expects you to have read everything above gathering
effect on the poster which is for all the main pieces of the information. The designers has possibly
people to read and anticipate placed the cover line at the bottom of the page so that the
rather than making it look artistic. readers could rush of and make arrangements to see the film after
reading what its all about.
7.
8. The clothes The Kid is wearing is
similar to the clothes worn by
Oliver Twist.
This poster of “THE KID” is different
compared to the one used for
“Big Heist in Venice” as the poster
uses animations to appeal to their
target audience. Because this
The familiar face of Charlie silent comedy involves a child, I
Chaplin and “The Kid” appears on believe the designers used
the poster as the main image in a animations to appeal to children
medium shot. Their facial as well as adults because they
expressions suggests that the duo know that children are interested
are worried or cautious about in reading/watching cartoons so
something which almost pictures they will be attracted to this
what is going to be seen in the poster immediately.
film. The clothes that the kid is
wearing may also be an indicator The techniques the designers used
of what is going to occur within to make this poster appeal to their
the silent comedy. target audience is something I
The clothes The Kid is wearing is need to bear in mind. Because
similar to the clothes worn by my short film is targeting a West
Oliver Twist which depicts the Indian audience, the patty may
Victorian era not so much the need to be seen as it is a West
1920s and we know that in those Indian delicacy and will relate to
days children like Oliver Twist were their way of life. Facial expressions
poor and performed petit crimes on the actors face will be a key
to get by and The Kid may also be marketing point as it will help the
mischievous hence the worried reader to know that the film is
face. going to be a silent comedy as
seen in “The Kid” and “Big Heist in
Venice”
9. Charlie Chaplin’s name is written larger
than the title of the film “The Kid”. I think
this is a marketing strategy because
during the 1920s, Charlie Chaplin was
extremely popular and letting
everybody know he is featuring in the
film will attract a large audience. This
technique is used for the last poster I
researched on Laurel & Hardy, the
names are visible to attract audiences
to watch the film which includes their
favourite actors. This technique is one I
need to employ
The selling line for The Kid just like the
selling line for Big Heist in Venice , they
both use speech marks. In this case, the
producers of the film quoted “Sure we
took a year to make!” in a cockily
manner emphasising how they made
such a good film in a short space of
time. This could make the reader feel
that they need to watch the film to see
if the producers comments are true
which is a good marketing strategy and
its quite unorthodox.
10. Both posters use implicit approaches to
appeal to their target audience through
the font size and facial expressions seen on
the posters. Also, the actors names in both
posters are extremely noticeable so that
the target audience could see which
famous actors are featuring in the film
which would influence them into watching
the film.
I will need to take into consideration this
technique when creating my poster as my
target audience would be more attracted
to my film if I show who is going to be
featuring in the film.