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Erica is one of Canada’s most recognized personalities, having started her career in the mid-80’s as the voice of her generation on MuchMusic. Her multimedia resume includes acting, award winning songwriter, playwright, author, journalist and most importantly, YummyMummyClub.ca.
This is the social media communications theory portion of a full-day social media boot camp given by Aaron Bramley of Ridgewood: Ingenious Communication Strategies.
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Presentation for 9th grade AVID students designed to interest them in greater participation in online communities. Tan slides with black text are questions for the students to answer with CPS clickers.
Dr. Kaye Sweetser, APR, from the University of Georgia discusses social media at Mobile's Red Square Agency on Oct. 6, 2010. Sweetser suggests a 4-step process to adopting social media: policy, planning, connecting & measuring.
By Idealware—People “like” you, but what is that actually doing to support your organization’s bottom line? We’ll talk critically about how you can move constituents up a ladder of engagement from a simple “like” to actually get them to do something for your organization. Ask a question, attend an event, volunteer and yes, even donate—it’s possible to get your constituents to do all of these things as a result of social media actions, but it’s not easy. Armed with case studies, industry research and plain old common sense and experience, we’ll work together to recalibrate your social media mindset in order to provide more value and cultivate a deeper commitment.
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http://nlc.nebraska.gov/ncompasslive/
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An old mans view of social media
1. AN OLD MANS VIEW OF
SOCIAL MEDIA
Or
HOW TO GET BUY ON LESS
KNOWLEDGE
2. ME and SOCIAL MEDIA
• The Old Man Has a New View
• Am I Too Old For This New Thing
• I’m Not Thinking So
3. MY DIGITAL ID
• Being of the, I Guess you would call it, older
generation. I found it quite interesting to
check out all the social media available and
still keep anonymous. I added a pic of my dog
so as not to show my face. Although I have
since put a picture on Facebook. I like to stay
in the background a lot. It is hard to have a
digital identity that is separate from reality.
4. THOUGHTS ON IDENTITY
• Trust And Social Media is Tough
• 71% of younger users don’t trust it
• 52% of Older Users Change the Settings For
More Privacy
• 41% of Older Users Filter Friends Posts
• 64% of Younger Filter
5. MY FOCUS AREA
• What It’s Like To Be Back After 45 Years
• After 18 Years Got Diploma
• In College And It’s Kind of Fun
• Quite A Step Up For A Guy That Worked His
Whole Life With His Hands
• Now I Have To Use The Brain
6. MY FOCUS AREA CONTINUED
• Taking Computer Courses
• Learning Something New To Me
• I Had Internet But Didn’t Use It
• Now I’m on It All Day
7. SOCIAL MEDIA IN MY FOCUS AREA.
• Being Older Isn’t So Bad
• I Find A Lot Of Use For Social Media
• My Focus Area is Being Older And Back In
School
• I’m Gaining on Using It I Think
8. MY FOCUS AREA AND SOCIAL MEDIA
• A lot of people in their 50’s and up are using
this media to keep in touch with friends and
family. I’m finding more interesting articles on
this subject every day on Twitter. It makes for
interesting reading and learning. Also I’m
learning to check things out for fact and
fiction. I found out that a lot of what is said is
rubbish to quote my Dad!
9. OLD IS NEW
• What Started Years Ago Is Now New To Me
• Social Media Is All The Rage
• Personal And Business Use
• People Have A Need To Belong
10. OLD IS NEW CONT.
• It’s Not So Bad
• Being Accepted
• Belonging
• Social Media Fits The Bill
11. IS SOCIAL MEDIA A GOOD THING?
• Is Social Media Good or Bad?
• For Business And Personal Use
• Advertise
• Draw Customers
• Keep In Touch With Friends
12. WHAT WE ARE LEARNING
• We Are Learning I Hope!
• Set Up A Blog
• Set Up A Twitter Account
• Learning About Others
• A Lot Of Things To Check Out
13. Watching videos and reading
• We Have Been Watching Videos And Reading
Too Much!
• Some Of The Videos We Have Been Watching
Are Very Good, Others?
• Some Reading Is Good
14. THE WELL IS STILL HERE
• We watched A Video About The Well
• I Checked It Out And It Is Still Around Since
1985
• You Have To Join
• No Anymonity
15. WE LIVE IN PUBLIC
• This Was A Disturbing Film
• How Could People Volunteer?
• How Could NY Let It Be There?
• What Happened To Josh?
• A Futurist?
• A Visionary?
16. WE JOIN TRIBES
• Another Was About Belonging To Tribes
• Consisting Of A Social Group
• Give People The Power To Lead
• Shared ideas
17. ALTERING SOCIAL LIVES
• New Tools And Toys
• Alters Our Lives
• Path Between Isolation And Connectivity
• Do You Love technology?
18. WHAT ARE WE LEARNING?
• How To Stay Anonymous
• How to Belong
• How To Use Technology
• It Can Be Used For A Job
19. HOW MANY BELONG TO SOCIAL
MEDIA
• I’ve Read That 90% of People Belong To Some
Type
• Twitter
• Facebook
• My Space
20. BE CAREFUL HOW YOU USE IT
• If You Use It For Business Be Careful What You
Post
• If You Use It For Your Personal Things Be
Careful
• Don’t Trust Everything You Read
• Check It Out
• It’s Good In Its Place