An introduction to social media for community organisations in the London Borough of Havering. Why and how should we use social media to make a difference to my organisation?
This slide serve as a guide to people who have just joined a Social Media and does not know about Social Media Etiquettes. It focuses on the point that Social Media is also like a society and so we must be responsible for what we speak on social media and we must not spam.
Become an effective networker both online and off. Come prepared, know what you want to achieve and what networking can offer, and examine the follow up steps you should do.
Phil Stephens, managing director of Fairhill Online, gives an overview of using social media and blogging for business purposes. He discusses why it's important to find your voice online and choose platforms like blogs, Twitter, Facebook, and LinkedIn that suit your personality and industry. Phil provides examples of companies that have successfully used these channels, like Coca-Cola's viral Mentos video and a Welsh farm shop called Wiggly Wrigglers that engages customers across multiple platforms. While social media can provide quick wins and measure success through likes and shares, Phil notes it's important for businesses to consider legal policies regarding employees' online activities.
This document discusses the importance of having an online presence for cultural organizations and artists. It covers topics like the basics of websites, social media strategies, types of content to create, and how to measure success. Examples are provided of different organizations' online presences and tips are given for using various social media platforms. The presentation aims to provide guidance on developing an online and social media strategy to promote arts and culture.
This document provides an overview of key concepts for using social media effectively for business purposes. It discusses the 5 W's - who, what, when, where, and why. For each W, it provides examples and suggestions. Some key points covered include understanding customer personas, creating valuable content, choosing the right social media platforms, developing a content schedule, and being aware of potential pitfalls. The overall message is on strategically using social media to engage customers and achieve business goals like increasing awareness, engagement, and sales.
G2 webinar with GREEN IT on Digital Storytelling re: Monthly Givingnatashavanbentum
Slides from webinar hosted by G2 (Give Green Canada / Patrimoine vert) and presented by GreenIT for participants in Monthly Giving - Learning Together program.
The document discusses using social media to build a business. It defines social media as conversation, collaboration and community. It recommends defining and finding your target audience, and using social media to educate, entertain and engage them. It also advises automation in moderation for success, and cautions against behaviors like "Twitter vomiting" that could turn people away. The goal is to get people interested in learning about your business and products while keeping their attention.
This slide serve as a guide to people who have just joined a Social Media and does not know about Social Media Etiquettes. It focuses on the point that Social Media is also like a society and so we must be responsible for what we speak on social media and we must not spam.
Become an effective networker both online and off. Come prepared, know what you want to achieve and what networking can offer, and examine the follow up steps you should do.
Phil Stephens, managing director of Fairhill Online, gives an overview of using social media and blogging for business purposes. He discusses why it's important to find your voice online and choose platforms like blogs, Twitter, Facebook, and LinkedIn that suit your personality and industry. Phil provides examples of companies that have successfully used these channels, like Coca-Cola's viral Mentos video and a Welsh farm shop called Wiggly Wrigglers that engages customers across multiple platforms. While social media can provide quick wins and measure success through likes and shares, Phil notes it's important for businesses to consider legal policies regarding employees' online activities.
This document discusses the importance of having an online presence for cultural organizations and artists. It covers topics like the basics of websites, social media strategies, types of content to create, and how to measure success. Examples are provided of different organizations' online presences and tips are given for using various social media platforms. The presentation aims to provide guidance on developing an online and social media strategy to promote arts and culture.
This document provides an overview of key concepts for using social media effectively for business purposes. It discusses the 5 W's - who, what, when, where, and why. For each W, it provides examples and suggestions. Some key points covered include understanding customer personas, creating valuable content, choosing the right social media platforms, developing a content schedule, and being aware of potential pitfalls. The overall message is on strategically using social media to engage customers and achieve business goals like increasing awareness, engagement, and sales.
G2 webinar with GREEN IT on Digital Storytelling re: Monthly Givingnatashavanbentum
Slides from webinar hosted by G2 (Give Green Canada / Patrimoine vert) and presented by GreenIT for participants in Monthly Giving - Learning Together program.
The document discusses using social media to build a business. It defines social media as conversation, collaboration and community. It recommends defining and finding your target audience, and using social media to educate, entertain and engage them. It also advises automation in moderation for success, and cautions against behaviors like "Twitter vomiting" that could turn people away. The goal is to get people interested in learning about your business and products while keeping their attention.
Social Media 101 - Getting Up to Speed QuicklyBrant Bell
What does social media mean to you? What platform should your business be on?
This overview covers the main differences and similarities (#hashtag) between the major players including Facebook, Twitter, LinkedIn, Pinterest, YouTube and upstarts like Instagram, Snapchat and Vine.
Perfect for beginners just getting started in social media or for those that aren't up to speed with the latest happenings in the digital realm.
Building an online presence requires more than a website and a business card. These days customers are looking to have authentic interactions with the companies they know. Cultivating a presence on Facebook, Youtube, Pinterest, Instagram, Twitter or Tumblr can seem overwhelming. But it does not have to be.
Key Takeaways:
Where to focus your social media efforts
How to ask for the sale on a social network
How to manage your social media efforts from one central hub
Learn about why you need to network. And then get some tips on how to do it, or do it better. Finally, understand how networking can be done face-to-face or online.
This document provides tips and strategies for non-profits planning social media advocacy. It discusses the power and potential benefits of social media, including donor recruitment, relationship building, and storytelling. It also notes potential cons like time investment and loss of control. A 10-step process is outlined for developing a social media plan, including identifying goals and objectives, choosing appropriate tools, implementation strategies, and evaluation metrics. Examples and additional resources are provided. The overall message is that social media is a valuable tool for non-profits if done strategically and as part of an overall communication plan.
Nonprofit Insights: The Brave New World of Engaging Skilled VolunteersVolunteerMatch
In today's connected world, new ways of involving volunteers in your organization's work are popping up all the time. Have you thought about how volunteers with specific skills could help your nonprofit?
Join VolunteerMatch and LinkedIn for this Nonprofit Insights webinar about the benefits of engaging skilled volunteers, and best practices for setting up a skilled volunteering program in a strategic way.
With 300+ million potential skilled volunteers on LinkedIn alone, connecting with the help you need doesn't have to be time-consuming or scary. We show you how to make the most of the unique partnership between VolunteerMatch and LinkedIn, including real-world examples of how other nonprofits have successfully connected with skilled volunteers via LinkedIn.
This document discusses an older man's perspective on social media. It covers his initial views on social media and anonymity, his focus on returning to school in his 50s, and how he has found social media useful to stay connected to friends and learn new information. He discusses how social media allows a sense of belonging and acceptance. While acknowledging both benefits and risks, he emphasizes being careful about what is posted and verifying information read on social media.
This document discusses using social media effectively for dental practices. It provides an overview of Debbie Harris and her company iMatrix, which specializes in social media management for dental practices. The presentation covers best practices for setting up and using Facebook for a dental practice business page, including compliance considerations. It emphasizes engaging patients through social media by posting regularly with photos, offers, and staff recognition to build relationships and trust.
This document provides guidance on networking and representing an organization. It discusses the skills, knowledge, and aptitudes needed to be an effective networker, including communication, listening, questioning, and meeting skills. It also emphasizes the importance of understanding stakeholders' needs and one's organization's role, brand, and messages. The document then provides tips for developing a networking strategy, identifying current and potential networks, preparing for and engaging at networking events, and using social media platforms like blogs, Twitter, and Facebook to expand one's network.
Networking is an important way to find jobs, as 48% of jobs in 2001 and 30% of jobs in 2010 were filled through referrals and people known to the employer. Networking involves building relationships with others by talking to people, offering help, volunteering, and making connections in order to cultivate a network of people who can help professionally. It is important to network both online through sites like LinkedIn and Facebook, as well as offline by attending professional events and meetings.
Where, When and How to Use Social Media on Your Service or Help desk
---------
For four years I've has been using low-friction data collection to capture hundreds of elements of my life into a repository for search, visualization and analysis.
MEDIA and PRESS INFORMATION: http://chrisdancy.pressfolios.com/
Feel free to reach out at chris.dancy@gmail.com, +1-303- 872-0786, or by texting "chrisdancy" to 50500
Using Social Media to Effectively Market your Wake Forest EventGretchen Edwards
This document provides guidance on using social media to effectively market Wake Forest University events. It discusses identifying the target audience for an event, utilizing existing Wake Forest social media channels and communities, tracking results, and creating shareable content like tweets and Facebook posts. The document emphasizes setting goals for social media use, pre-writing content, measuring engagement and results, and sharing both positive and negative feedback to prove the effectiveness of social media marketing to supervisors.
We live in the 21st century, and volunteerism is shifting and changing to meet the times. More and more volunteers are looking for ways to use technology to support the missions they hold dear.
With the rise of digital volunteers, nonprofits need to have systems and practices that encourage, validate, and support this new trend.
We will review ideas and strategies that other nonprofits have used to capitalize on the digital volunteer. We will have plenty of time for live Q&A, so prepare your largest concerns for discussion.
At the end of this presentation you will have
An idea of what features your volunteer system should have
A good plan for utilizing small aspects of social media for large impact
Ways to engage volunteers with different time requirements.
Social Media 101 for Business, EDM, October 13Alexandra Kulas
This document provides an overview of using social media for business. It discusses the major social media platforms like Facebook, Twitter, Instagram, LinkedIn and Pinterest. The key benefits of social media for businesses are getting feedback, answering complaints, sharing photos to boost awareness, and growing mailing lists. It emphasizes the importance of creating brand advocates and responding quickly to customer complaints. The document then gives more details on each platform and recommends prioritizing Facebook, having a blog, and focusing on creating and curating high-quality content for social media.
This presentation aims to explain why attention is so important in Social Media in building trust and engagement. It analyses the key components of attention and how the quality of the content can make this happen.
Engaging Content for Social Media - DC Dental Society Nation’s Capital Dental...Adele McAlear
The document summarizes a presentation on engaging content for social media given at the 79th Annual Nation's Capital Dental Meeting. The presentation debunks common myths about social media, emphasizes developing a strategic marketing plan before focusing on specific tactics or tools, and provides ideas for creating different types of engaging content like video, images, text, audio and links to share across social media channels. The presenter emphasizes treating social media as a long-term commitment and monitoring metrics to track engagement and the impact of content over time.
A presentation I gave to Colgate students who work in the summer for non-profits. It works better with me there, but what can you do? There is even a mistake in it. Or two.
The document summarizes a Pakistani Professionals' Forum networking meeting at the Pakistan High Commission in London on February 4, 2007. The meeting agenda included welcome remarks, an update on PPF activities, a presentation on improving networking skills, a discussion of the role of the Pakistan High Commission in the local community, and a networking session. The PPF represents professionals from various fields and aims to strengthen the Pakistani community through relationship building. The document provides tips on the benefits of networking and effective networking strategies.
Establishing YOUR Brand Through Social MediaDonna Duffy
The business landscape has changed and today's businesswoman has to stay on the cutting edge when it comes to social media marketing. Your presence and pertinence have to precede profit. The changes in the digital marketplace happen at warp speed and as we run our businesses and do our jobs, we find it hard to keep up.
During this information-packed presentation, you’ll learn more about enhancing the use of social media to grow your professional brand or your business brand through Facebook, Twitter, LinkedIN, Google +, YouTube, Pinterest and Instagram.
In this presentation, first given at #TravelTalk in London (30th March 2017), Simon Quance (Head of Strategy, Digital Visitor) takes a look at 'digital footprint' and how it's possible to manage and improve your own 'PVP'.
For more information get in touch: info@digitalvisitor.com
Social Media and LinkedIn for IFAs and Financial Planners - Full-day workshop...Philip Calvert
Slide deck from Philip Calvert's Social Media and LinkedIn workshop for IFAs and Financial Planners on 26th September 2013
For in-house LinkedIn workshops or conference speeches on how to apply Social Media and LinkedIn in the changing world of sales, please contact Philip Calvert via www.philipcalvert.com
Join our Internet Marketing and Social Media Club for IFAs and Financial Planners here:
http://www.ifalife.com/InternetMarketingClub
Social Media Boot Camp Kuala Lumpur Malaysia November 2014Shane Gibson
Shane Gibson social media speaker (Malaysia Seminar)
It is not who you know but who knows you in today’s hyperconnected marketplace. The consumer and the crowd now own your brand, and in order to profit from this new dynamic, you need a solid strategy and set of principles to engage the marketplace.
Social media has a new set of rules that marketers can follow or break (often at their brand’s peril). The tools will change over time, but the rules of engagement will stay the same. These are principles that your team can apply today and they are also business strategies that they can take with them as technology and the web evolve.
In this full multi-day social media boot camp series, our course leader will share with your team on understanding the role social media. He will also unearth how the social networking play in this new dynamic will be paramount to your future success as sales professionals, marketers, and corporations.
Key benefits for attending this event:
· GOVERN the“7 Rules of Engagement” in sales and marketing for better impact when using social media
· ENRICH tips and approaches to using tools like blogging, Twitter, Facebook and Video to stay top of mind with clients
· GAIN insight by using hyper-local social media and networks to own your local market
· INCORPORATE strategies and tips on influencing online “Thought Leaders” and influencers (tapping into vast source online word-of-mouth referrals)
· MAGNIFY the use of Social Media to connect, attract and grow profitable client opportunities
· INTEGRATE online and offline media for your business profitability
· APPLY 7 easy steps launch your business into the social media space
· UNCOVER specific tips on measuring success, developing easy to implement plans and keeping things organized and simple to execute (and keep your team on-track)
Who Should Attend
VPs, GMs, HODs, Directors, Team Leader, Senior Managers and Managers of:
· Social Media
· Marketing/ Marketing Strategist/ Marketing and Communication
· Brand and Communication
· Digital Strategist/Digital Media and Social Engagement/Digital Marketing
· Corporate Communication
· Public Relation
· Brand and Product Management
· E-commerce
· Media Relation
· Corporate Affair
· Customer Service
· Entrepreneurs
FREE TAKEAWAY!!
Social Media Plan Template including sample social media calendars, social media policies and event marketing template and guide.
Delegates are required to bring laptop to benefit from the hands-on
Social Media 101 - Getting Up to Speed QuicklyBrant Bell
What does social media mean to you? What platform should your business be on?
This overview covers the main differences and similarities (#hashtag) between the major players including Facebook, Twitter, LinkedIn, Pinterest, YouTube and upstarts like Instagram, Snapchat and Vine.
Perfect for beginners just getting started in social media or for those that aren't up to speed with the latest happenings in the digital realm.
Building an online presence requires more than a website and a business card. These days customers are looking to have authentic interactions with the companies they know. Cultivating a presence on Facebook, Youtube, Pinterest, Instagram, Twitter or Tumblr can seem overwhelming. But it does not have to be.
Key Takeaways:
Where to focus your social media efforts
How to ask for the sale on a social network
How to manage your social media efforts from one central hub
Learn about why you need to network. And then get some tips on how to do it, or do it better. Finally, understand how networking can be done face-to-face or online.
This document provides tips and strategies for non-profits planning social media advocacy. It discusses the power and potential benefits of social media, including donor recruitment, relationship building, and storytelling. It also notes potential cons like time investment and loss of control. A 10-step process is outlined for developing a social media plan, including identifying goals and objectives, choosing appropriate tools, implementation strategies, and evaluation metrics. Examples and additional resources are provided. The overall message is that social media is a valuable tool for non-profits if done strategically and as part of an overall communication plan.
Nonprofit Insights: The Brave New World of Engaging Skilled VolunteersVolunteerMatch
In today's connected world, new ways of involving volunteers in your organization's work are popping up all the time. Have you thought about how volunteers with specific skills could help your nonprofit?
Join VolunteerMatch and LinkedIn for this Nonprofit Insights webinar about the benefits of engaging skilled volunteers, and best practices for setting up a skilled volunteering program in a strategic way.
With 300+ million potential skilled volunteers on LinkedIn alone, connecting with the help you need doesn't have to be time-consuming or scary. We show you how to make the most of the unique partnership between VolunteerMatch and LinkedIn, including real-world examples of how other nonprofits have successfully connected with skilled volunteers via LinkedIn.
This document discusses an older man's perspective on social media. It covers his initial views on social media and anonymity, his focus on returning to school in his 50s, and how he has found social media useful to stay connected to friends and learn new information. He discusses how social media allows a sense of belonging and acceptance. While acknowledging both benefits and risks, he emphasizes being careful about what is posted and verifying information read on social media.
This document discusses using social media effectively for dental practices. It provides an overview of Debbie Harris and her company iMatrix, which specializes in social media management for dental practices. The presentation covers best practices for setting up and using Facebook for a dental practice business page, including compliance considerations. It emphasizes engaging patients through social media by posting regularly with photos, offers, and staff recognition to build relationships and trust.
This document provides guidance on networking and representing an organization. It discusses the skills, knowledge, and aptitudes needed to be an effective networker, including communication, listening, questioning, and meeting skills. It also emphasizes the importance of understanding stakeholders' needs and one's organization's role, brand, and messages. The document then provides tips for developing a networking strategy, identifying current and potential networks, preparing for and engaging at networking events, and using social media platforms like blogs, Twitter, and Facebook to expand one's network.
Networking is an important way to find jobs, as 48% of jobs in 2001 and 30% of jobs in 2010 were filled through referrals and people known to the employer. Networking involves building relationships with others by talking to people, offering help, volunteering, and making connections in order to cultivate a network of people who can help professionally. It is important to network both online through sites like LinkedIn and Facebook, as well as offline by attending professional events and meetings.
Where, When and How to Use Social Media on Your Service or Help desk
---------
For four years I've has been using low-friction data collection to capture hundreds of elements of my life into a repository for search, visualization and analysis.
MEDIA and PRESS INFORMATION: http://chrisdancy.pressfolios.com/
Feel free to reach out at chris.dancy@gmail.com, +1-303- 872-0786, or by texting "chrisdancy" to 50500
Using Social Media to Effectively Market your Wake Forest EventGretchen Edwards
This document provides guidance on using social media to effectively market Wake Forest University events. It discusses identifying the target audience for an event, utilizing existing Wake Forest social media channels and communities, tracking results, and creating shareable content like tweets and Facebook posts. The document emphasizes setting goals for social media use, pre-writing content, measuring engagement and results, and sharing both positive and negative feedback to prove the effectiveness of social media marketing to supervisors.
We live in the 21st century, and volunteerism is shifting and changing to meet the times. More and more volunteers are looking for ways to use technology to support the missions they hold dear.
With the rise of digital volunteers, nonprofits need to have systems and practices that encourage, validate, and support this new trend.
We will review ideas and strategies that other nonprofits have used to capitalize on the digital volunteer. We will have plenty of time for live Q&A, so prepare your largest concerns for discussion.
At the end of this presentation you will have
An idea of what features your volunteer system should have
A good plan for utilizing small aspects of social media for large impact
Ways to engage volunteers with different time requirements.
Social Media 101 for Business, EDM, October 13Alexandra Kulas
This document provides an overview of using social media for business. It discusses the major social media platforms like Facebook, Twitter, Instagram, LinkedIn and Pinterest. The key benefits of social media for businesses are getting feedback, answering complaints, sharing photos to boost awareness, and growing mailing lists. It emphasizes the importance of creating brand advocates and responding quickly to customer complaints. The document then gives more details on each platform and recommends prioritizing Facebook, having a blog, and focusing on creating and curating high-quality content for social media.
This presentation aims to explain why attention is so important in Social Media in building trust and engagement. It analyses the key components of attention and how the quality of the content can make this happen.
Engaging Content for Social Media - DC Dental Society Nation’s Capital Dental...Adele McAlear
The document summarizes a presentation on engaging content for social media given at the 79th Annual Nation's Capital Dental Meeting. The presentation debunks common myths about social media, emphasizes developing a strategic marketing plan before focusing on specific tactics or tools, and provides ideas for creating different types of engaging content like video, images, text, audio and links to share across social media channels. The presenter emphasizes treating social media as a long-term commitment and monitoring metrics to track engagement and the impact of content over time.
A presentation I gave to Colgate students who work in the summer for non-profits. It works better with me there, but what can you do? There is even a mistake in it. Or two.
The document summarizes a Pakistani Professionals' Forum networking meeting at the Pakistan High Commission in London on February 4, 2007. The meeting agenda included welcome remarks, an update on PPF activities, a presentation on improving networking skills, a discussion of the role of the Pakistan High Commission in the local community, and a networking session. The PPF represents professionals from various fields and aims to strengthen the Pakistani community through relationship building. The document provides tips on the benefits of networking and effective networking strategies.
Establishing YOUR Brand Through Social MediaDonna Duffy
The business landscape has changed and today's businesswoman has to stay on the cutting edge when it comes to social media marketing. Your presence and pertinence have to precede profit. The changes in the digital marketplace happen at warp speed and as we run our businesses and do our jobs, we find it hard to keep up.
During this information-packed presentation, you’ll learn more about enhancing the use of social media to grow your professional brand or your business brand through Facebook, Twitter, LinkedIN, Google +, YouTube, Pinterest and Instagram.
In this presentation, first given at #TravelTalk in London (30th March 2017), Simon Quance (Head of Strategy, Digital Visitor) takes a look at 'digital footprint' and how it's possible to manage and improve your own 'PVP'.
For more information get in touch: info@digitalvisitor.com
Social Media and LinkedIn for IFAs and Financial Planners - Full-day workshop...Philip Calvert
Slide deck from Philip Calvert's Social Media and LinkedIn workshop for IFAs and Financial Planners on 26th September 2013
For in-house LinkedIn workshops or conference speeches on how to apply Social Media and LinkedIn in the changing world of sales, please contact Philip Calvert via www.philipcalvert.com
Join our Internet Marketing and Social Media Club for IFAs and Financial Planners here:
http://www.ifalife.com/InternetMarketingClub
Social Media Boot Camp Kuala Lumpur Malaysia November 2014Shane Gibson
Shane Gibson social media speaker (Malaysia Seminar)
It is not who you know but who knows you in today’s hyperconnected marketplace. The consumer and the crowd now own your brand, and in order to profit from this new dynamic, you need a solid strategy and set of principles to engage the marketplace.
Social media has a new set of rules that marketers can follow or break (often at their brand’s peril). The tools will change over time, but the rules of engagement will stay the same. These are principles that your team can apply today and they are also business strategies that they can take with them as technology and the web evolve.
In this full multi-day social media boot camp series, our course leader will share with your team on understanding the role social media. He will also unearth how the social networking play in this new dynamic will be paramount to your future success as sales professionals, marketers, and corporations.
Key benefits for attending this event:
· GOVERN the“7 Rules of Engagement” in sales and marketing for better impact when using social media
· ENRICH tips and approaches to using tools like blogging, Twitter, Facebook and Video to stay top of mind with clients
· GAIN insight by using hyper-local social media and networks to own your local market
· INCORPORATE strategies and tips on influencing online “Thought Leaders” and influencers (tapping into vast source online word-of-mouth referrals)
· MAGNIFY the use of Social Media to connect, attract and grow profitable client opportunities
· INTEGRATE online and offline media for your business profitability
· APPLY 7 easy steps launch your business into the social media space
· UNCOVER specific tips on measuring success, developing easy to implement plans and keeping things organized and simple to execute (and keep your team on-track)
Who Should Attend
VPs, GMs, HODs, Directors, Team Leader, Senior Managers and Managers of:
· Social Media
· Marketing/ Marketing Strategist/ Marketing and Communication
· Brand and Communication
· Digital Strategist/Digital Media and Social Engagement/Digital Marketing
· Corporate Communication
· Public Relation
· Brand and Product Management
· E-commerce
· Media Relation
· Corporate Affair
· Customer Service
· Entrepreneurs
FREE TAKEAWAY!!
Social Media Plan Template including sample social media calendars, social media policies and event marketing template and guide.
Delegates are required to bring laptop to benefit from the hands-on
This document provides an introduction to social media and strategies for using social media. It discusses popular social media platforms like Facebook, Twitter, YouTube, and blogs. It outlines characteristics of social media, why businesses should use social media, and how to develop a social media strategy with goals and a target audience. It also provides tips and best practices for using specific social media platforms and growing an engaged audience. The document emphasizes listening to customers, participating in conversations, and building relationships online.
LinkedIn and Social Media for IFAs and Financial PlannersPhilip Calvert
The document provides an overview of using social media, particularly LinkedIn, for financial advisors and planners. It notes that social media is important for reputation management, differentiation, and building trust. It emphasizes investing time in one's LinkedIn profile to highlight expertise, shape personal brands, and find and share contacts in order to get noticed by consumers who are increasingly researching financial advice online.
This document discusses how social media can help grow a business. It defines social media and lists popular channels like blogs, Facebook, Twitter, LinkedIn and YouTube. It provides details on setting up and using profiles and pages on each channel to engage customers, build relationships and promote the business. The document stresses the importance of creating a social media marketing plan with goals and measuring results to understand return on investment.
Social media refers to online tools that allow sharing of ideas, information, and content. There are many types including social networking sites, blogs, microblogs, multimedia sharing, and virtual worlds. Developing an effective social media strategy involves defining the target audience, adopting a point of view, and allocating resources. Key tips include making participation easy, writing shareable content, recognizing followers, and integrating social media with other marketing. Success can be measured by tracking engagement metrics like followers, shares, and comments across different social media platforms. Overall social media usage has experienced significant growth in recent years.
How To Kick Ass Online With Digital Leadership - Part 2: Social Media, Brandi...Doyle Buehler
The webinar discusses how to build a strong digital ecosystem through social media, video, and visuals. It emphasizes delivering value to your audience and moving them into your own online community. The speaker provides tips on creating effective content like developing a content plan, prioritizing key channels, and consistently sharing valuable videos and images. He stresses the importance of building relationships with influencers and helping others over solely promoting yourself.
Social Media in Business - Best Practice for EntrepreneursAmar Trivedi
On Thursday 5 April, 2012, I was invited by the New Zealand Centre for Social Innovation (NZCSI) as a Social Media - Expert Witness to present to the Class of 2012 at Social Entrepreneurs School (SES) at Ko Awatea Centre, Auckland.
I had the honour of giving an introductory 90 minute session on Social Media in Business - Best Practice for Entrepreneurs. I titled it Social Media for SOLO-preneurs i.e. entrepreneurs (usually 1-2 person teams) armed with heaps of passion and a business plan to go with it.
I created this presentation mainly in the hope it inspires small businesses and professionals to get started, have a play and explore the vast possibilities (or switch up a marketing gear and take it up a notch or two) with social media.
Q - Who is a Social Entrepreneur?
A - "Social entrepreneurs act as the change agents for communities and society, developing ideas and new approaches, creating and implementing solutions to social problems that change society for the better."
This document provides an overview of social media options for psychologists to use for their business. It discusses the goals of using social media to get more clients, build networks, and increase reputation. The top social media platforms covered are Facebook, Twitter, blogging, YouTube, and Pinterest. For each platform, the document explains what it is used for, the level of work involved, and tips for using each effectively as a psychologist. The key is choosing 1-2 platforms to start with and posting engaging, useful content on a consistent basis.
Content is the Fire, Social Media is the GasolineSarah Zink
The document provides information on strategic social media use for businesses. It discusses how social media can increase efficiency, enhance reputation, improve client retention and more. It then describes common social media platforms like Facebook, LinkedIn, Twitter and YouTube and provides best practices for using each one. The document concludes with sample social media posting schedules and recommendations for posting apps like Hootsuite and Buffer.
Digital Media in Building Trades Organizing Alex Hogan
This document discusses how digital media can help with union organizing efforts. It provides tips on developing digital organizing plans, using social media platforms like Facebook and Twitter for organizing, and creating visual content. Some key points covered include drafting goals and targeting audiences for a digital plan, using things like testimonials and facts to engage people online, and tips for taking photos and videos to help promote organizing campaigns.
This document provides an overview of social media tips, platforms, and strategies. It discusses establishing profiles on key platforms like LinkedIn, Facebook, and Twitter. It emphasizes engaging on these networks by sharing content, answering questions, and building connections. The document then outlines tools for listening to conversations, scheduling posts, and measuring engagement. It stresses that social media should be part of an overall marketing strategy to gain visibility and allow customers to learn about one's brand through transparency and collaboration.
This presentation is from Affiliate Summit West 2017 (January 15-17, 2017 in Las Vegas, Nevada). Session description: Social media can work for non-sexy brands, products & services too! Learn to make social media work for businesses that aren’t very social. Get content ideas and examples.
This training covers the 4 steps to social media success using tips that even power users will find useful.
Learn best practices for:
✅ setting up a great profile
✅ connecting with the right people and growing your network
✅ creating posts that get results
✅ participating in an online community
This workshop is packed with power tips for using LinkedIn, Facebook, Instagram and Twitter to build an online presence and connect with the right people at the right time in the right place with the right message.
The Boot Camp Digital team of Digital Marketing and Social Media Speakers is in high demand and we speak to organizations and businesses of all sizes, all over the world! If you'd like one of our experts to speak to your group, or want to have a social media workshop for your organization, contact us at https://bootcampdigital.com/digital-marketing-social-media-speakers/
Breakfast of Champions: Social Media & Personal BrandingHannah Morgan
This presentation dives into the hows and whys of branding. It addresses some of the best practices for using social networking tools like LinkedIn, Facebook, Twitter and Google+ to help disperse brand awareness, attract customers, cultivate a community of supporters and like-minded thinkers.
Not only are you building your company’s brand, you are also building valuable skills- all before you head out the door to work! (In 1 hour or less a day!)
This presentation was designed to help community-focused organizations elevate their social media marketing beyond the basics. From how to build a strategy, tips for content marketing, and tools to create/share better content, this presentation covers a wide variety of topics. Initially delivered to the Ohio Association for County Boards, government agencies that serve people with developmental disabilities, the presentation will help organizations look as amazing *online* as they are offline.
Progressive project professional: maximising opportunities that social media present
Wednesday 22 November 2017
presented by Lis Anderson and Sarah Woodhouse, Co-owner and Director, Ambitious PR Communications
APM Women in Project Management Specific Interest Group (WiPM SIG)
Social Media Planning – Now that you’ve got your staff and board excited about social media, what’s next? Like most plans, it starts with a strategy, one that's based on a desire to build relationships. What does a social media plan look like? What are the key elements? Where should you dedicate your time and how can you make most of your efforts? This session will present strategies and tactics you can employ, and will touch on how it all ties into the communications plan you’ve already got.
Factors affecting undergraduate students’ motivation at a university in Tra VinhAJHSSR Journal
ABSTRACT: Motivation plays an important role in foreign language learning process. This study aimed to
investigate student’s motivation patterns towards English language learning at a University in Tra Vinh, and factors
affecting their motivation change toward English language learning of non-English-major students in the semester.
The researcher used semi-structured interview at the first phase of choosing the participants and writing reflection
through the instrument called “My English Learning Motivation History” adapted from Sawyer (2007) to collect
qualitative data within 15 weeks. The participants consisted of nine first year non-English-major students who learning
General English at pre-intermediate level. They were chosen and divided into three groups of three members each
(high motivation group; average motivation group; and low motivation group). The results of the present study
identified six visual motivation patterns of three groups of students with different motivation fluctuation, through the
use of cluster analysis. The study also indicated a diversity of factors affecting students’ motivation involving internal
factors as influencing factors (cognitive, psychology, and emotion) and external factors as social factors (instructor,
peers, family, and learning environment) during English language learning in a period of 15 weeks. The findings of
the study helped teacher understand relationship of motivation change and its influential factors. Furthermore, the
findings also inspired next research about motivation development in learning English process.
KEY WORDS: language learning motivation, motivation change, motivation patterns, influential factors, students’
motivation.
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STUDY ON THE DEVELOPMENT STRATEGY OF HUZHOU TOURISMAJHSSR Journal
ABSTRACT: Huzhou has rich tourism resources, as early as a considerable development since the reform and
opening up, especially in recent years, Huzhou tourism has ushered in a new period of development
opportunities. At present, Huzhou tourism has become one of the most characteristic tourist cities on the East
China tourism line. With the development of Huzhou City, the tourism industry has been further improved, and
the tourism degree of the whole city has further increased the transformation and upgrading of the tourism
industry. However, the development of tourism in Huzhou City still lags far behind the tourism development of
major cities in East China. This round of research mainly analyzes the current development of tourism in
Huzhou City, on the basis of analyzing the specific situation, pointed out that the current development of
Huzhou tourism problems, and then analyzes these problems one by one, and put forward some specific
solutions, so as to promote the further rapid development of tourism in Huzhou City.
KEYWORDS:Huzhou; Travel; Development
The Impact of Work Stress and Digital Literacy on Employee Performance at PT ...AJHSSR Journal
ABSTRACT :This research aims to analyze the correlation between employee work stress and digital literacy
with employee performance at PT Telkom Akses Area Cirebon, both concurrently and partially. Employing a
quantitative approach, the study's objectives are descriptive and causal, adopting a positivist paradigm with a
deductive approach to theory development and a survey research strategy. Findings reveal that work stress
negatively and significantly impacts employee performance, while digital literacy positively and significantly
affects it. Simultaneously, work stress and digital literacy have a positive and significant influence on employee
performance. It is anticipated that company management will devise workload management strategies to
alleviate work stress and assess the implementation of more efficient digital technology to enhance employee
performance.
KEYWORDS -digital literacy, employee performance,job stress, multiple regression analysis, workload
management
4. You asked for...
• How to promote my organisation
• How to set up accounts
• What are the best tools for a charity
• How can we use social media to keep people
up to date
• How can we use it for fundraising
• What are the pros and cons of each tool
• .....
5. And you asked for...
• Which are the best tools
• How can I get support from committees and
managers
• Give me more confidence using social media
• How to deal with negative comments
• How to track and monitor effectiveness
• How to make it safe for children
• .....
6. And you asked for...
• What are the risks of using social media
• How do I connect different platforms
• Basic instructions for Twitter & Facebook
• Advanced instructions for Twitter & Facebook
• How to manage multiple accounts via mobile
• How to use Linkedin!
7.
8. • What is social media for businesses and
organisations
• Myth busting
• What it can do for our organisations
• Take a look at some key tools
• Creating a simple social media plan that works
Please ask your questions as we go along...
Today’s ideas
9.
10. What is social media?
• Opportunity to join the world’s
largest conversation
• It’s just a set of tools
• 90% audience-driven
• It’s about sharing
• It’s mobile
• It’s huge ...
11.
12. Busting a few myths?
• You have to be a techie ‘geek’ to use it
• It’s only for young people
• You can’t measure its effectiveness
• It takes no effort to raise your organisation’s profile
• People will find all my personal information
• It’s full of trivial rubbish
• I can control what is said about us
13.
14. What can it do for us?
• Attract customers / volunteers/ supporters
• Drive online traffic – Social Search
• Build WOM and recommendations
• Help manage customer relationships
• Offer customer servicing
• Host video conferencing
• Showcase your experiences
15. What else can it do for us?
• Give your organisation more ‘personality’
• Advertising opportunities – free and paid for
• Test out new ideas and conduct free research
• Assess the competition
• Campaign for important issues
• Connect with like-minded people
• Let people know what’s happening with you...
25. • Short messages – 140 characters
• Based on following people of interest and
encouraging them to follow you by being relevant
• Mixture of fun and professional
• Emphasis is on sharing – giving before taking
• Generally adult users... but more teenagers recently
• Has a bit of a language of its own
• Mobile & lots of tools available to help
• Can advertise via promotion opportunities
26.
27. The big 7 customer service
tweets...
1. The ‘We’re really sorry’ tweet
2. The ‘Bad stuff is happening’ tweet
3. The ‘Here’s a quick fix’ tweet
4. The ‘You need to go here for help’ tweet
5. The ‘Here’s something else you can do with our
product’ tweet
6. The ‘Help us get better’ tweet
7. The ‘Thanks, you’re too kind’ tweet
28.
29.
30.
31.
32. • Based around individuals but we can add other types
Pages – business, charity, bands and other groups
Groups – ‘members only’
• Business accounts and “boosted posts”
• Conversations and discussions
• Photos, videos and ‘chat’ and ‘video chat’
• Currency is ‘likes’ (pages) or members (groups), also
‘check-ins’ for Places
• Mobile is MASSIVE
• Apps, apps, apps!
43. • Online photo album that you can share
with friends or the whole world
• Now includes video
• Individual or organisation accounts
• Can gather content from all flickr users
• Mobile access
44.
45.
46. • Second most used search engine in the world
• Can share and find pretty much everything
• Getting easier to monetize
• Search by category, general, TV shows etc
• Create channels to represent your interests or
business
• Currency is ‘subscribers’, ‘embeds’ and ‘downloads’
• Mobile
47.
48.
49.
50. • Professional, permission-based online networking tool
• Have to be a member to get the most out of it but some
content is web visible
• Free and paid for options
• Can build and share detailed profiles
• Link to other social media and web presence
• Groups are a useful tool
• Mobile access pretty good and growing
• Needs regular contribution to really work
52. QR Codes
• www.beqrious.com for free QR codes
• Bridge online and offline information
• Viewers use smartphones and other mobile devices
• Can have simple or bespoke codes
• Tracking and measurement tools
available
• Can link to phone numbers, web
address, any social media account,
videos, photos etc.
53. How to get one
http://beqrious.com/qr-code-generator/
54. • Listen first, then talk
• Post questions, provide answers, be relevant
• Promote and support others (pay it forward)
• Respect the audience and be professional
• Thank people for talking with you / contributing
• Write for a U-certificate
• Develop a high quality following
• Link the platforms together wherever possible
• Keep it up!
Some basic Do’s
55. • Discuss business arrangements or opportunities
• Assume responsibility for third party content
• Over-moderate
• Ignore negative feedback or comments
• Forget why you’re using social media
• Use jargon
• Try to be everywhere all at once
• Get scared by updates and changes – explore them!
• Mix up personal and organisation accounts
Some basic Don’ts
61. 5 things you can do
right now
1. Agree what objectives you want to deliver
2. Review or decide which tools will help you
3. Review or build your networks
4. Plan for sustainability
5. Play with the tools and new ideas