This document outlines the changes made to drafts of a documentary, ancillary newspaper article, and advertisement across four drafts and a final draft. For the documentary, changes included shortening the intro montage, adding and removing experiments, and changing the focus from a series to a single episode. The newspaper article went through changes like adjusting the primary image, modifying the title and text, and improving graphics. Finally, the advertisement saw alterations such as replacing the image to feature social media hashtags, adding UK statistics, and standardizing the channel logo placement.

1. Alterations along the way
Chelsea
Rosie
Russ
Marisha

2. Documentary
Draft 1 Draft 2 Draft 3 Draft 4 Final draft
What was
changed/
cancelled/
added?
• Our montage
was 2 minutes
long
• No experiment
• Talked about
the rest of the
series
• Documentar
y begins with
established
shot of
people
accompanied
with
presenter’s
voiceover
• We took 30
seconds from
our montage
in order to
extend our
development
• Included
goanimate
• Changed
MES
• Included
experiment
• Changed
goanimate
and used for
web 1.0 and
web 2.0
• Included
experiment
but with 3
people only.
• Changed
montage so
that there
was no
information
about the
other topics.
• It became a
one off
documentary
rather than a
series.
• Our
documentary
began with a
public
interview
• In the intro
we had
added
introduction
to Web 1.0
and Web 2.0
with found
footage
• Appropriate
transitions
for social
media logos
• Added more
voiceovers
on found
footage

3. Ancillary (DPS)
Draft 1 Draft 2 Draft 3 Draft 4
What
changed/cancelled/
added?
• Headline in
capital letter at
the top of the
article.
• Primary image
takes up 3/4s of
the double page
spread.
• Headline in red
and in capital
letters to stand
out.
• Standfirst in
italics and black
• Text box is
transparent.
• Primary Image of
a girl on the
phone.
• Changed the
primary image
• Same magazine
• Changed title
• Different text
• Used new
graphics
• Similar editing
on photos.
• For our final draft
our newspaper
advert had the body
text in grey.
• We made our
headline look similar
to Facebook.
• Our primary image
was in black and
white.
• Both social actors
showing different
facial expressions.
• Better improved
graphics for the
posts.

4. Ancillary (Advert)
Draft 1 Draft 2 Final draft
What changed/
cancelled/
added?
• Our advert
had 4
different
people with
social media
logos painted
on their face
• The channel 4
logo was in
purple and
placed on the
far right in
the middle
• Our placing of
the text was
on the left at
the bottom of
the advert
• Our advert
had 4 people
holding the
rainbow flag
• Channel logo
was cancelled
from this
advert
• Our placing of
the text was
on the left at
the bottom of
the advert
just like our
previous draft
• Goanimate
was used to
add the map
of the UK
• Added
statistics in
the intro
• For our final
draft our image
was in black &
white
• Our placing of
the channel 4
logo on the far
right in the
middle which is
conventional for
channel 4
documentaries
• Placing of text
was at the
bottom left
• We had taken an
overhead shot of
a girl on the iPad
in which she was
on Facebook
• Added
experiment with
hashtag trend