This document analyzes the design elements of a double page magazine spread. It describes the primary image showing two men working on laptops. It also summarizes the placement, size, color and other details of the headline, stand first, body text, folios, color scheme, byline, caption, and effects like the mirror effect and folios used on the page. The analysis provides a thorough breakdown of the visual hierarchy and design choices made in the magazine layout.

1. Assignment 29: Real Life
Ancillary Analysis
Rosalin Zein 

2. Double Page Magazine Spread

3. Double Page Magazine Analysis
Primary Image
Denotation:
• Two men sitting at a table with
their laptops, surrounded by
papers.
Connotation:
• They are really focused on
their laptop screens, as they
are hunched over.
• It seems like they are doing
work.
Visual Hierarchy:
The primary image takes up most
of the page.

4. Double Page Magazine Analysis
Headline
FONT: ABADI MT
CONDENSED EXTRA BOLD
E.G THE SECRET SERVICE
SIZE:
36/40
PLACEMENT: TOP OF PAGE,
ABOVE THE BODY TEXT ON
THE RIGHT SIDE OF THE
DOUBLE PAGE SPREAD.

5. Double Page Magazine Analysis
Stand First
Placement:
• In another column on the left
had side of the body text
Size:
• Slightly larger than the body
text
Colour:
• White
• Bold
• Clear
• Creates visual hierarchy as it
is eye catching.

6. Double Page Magazine Analysis
Body Text
Placement:
• Underneath main headline
• Split into two columns
• On the right side of the
double page.
Size:
•
12/11
Colour:
• Similar to the colour of the
headline but a little lighter.

7. Double Page Magazine Analysis
Folio’s
Placement:
• On left side of the page
• At the bottom of the page
Size:
• Same size as the body text
Colour:
• White
• Bold
Effect:
• Bold

8. Double Page Magazine Analysis
Colour Schemes
The colour scheme revolves
around three colours:
1. Black
2. White
3. Lighter shade of brown
They are applied throughout
the double page and are
effective as they match the
primary image.
This makes it seem more
simplistic and makes it more
reader friendly.

9. Double Page Magazine Analysis
Byline & Caption
Placement:
• Underneath first column of
body text
Size:
• Same size as the body text
Colour:
• Same colour as the body
text

10. Double Page Magazine Analysis
Effects
Mirror Effect:
• The primary image is
reflected on the right side of
the double page.

11. Double Page Magazine Analysis
Effects
Folio:
• On both sides of the page
there are white, texts boxes
that introduce the topic of the
article.
• They are bold and eye
catching as they are the only
white colour at the top of the
page.