Advanced Design Thinking Tools

Every year corporate teams from Citrix, Fidelity, Nordstrom, and JetBlue get together to advance the level of design thinking tools and to reflect on how these tools deepen our knowledge of fundamental innovation concepts and how they might be applied in non-linear ways to our projects and daily work. Sketch notes from one of such Innovation Summits include a “Mythbusters” segment that challenges many of the beliefs we may hold about design thinking and its application, as well as discussions about the roles that culture and leadership play in making space for innovation to be implementable.