A game made for Recruitment Marketing team at Accenture India.The target was final year Engineering Graduates.The game was hosted on Accenture India Facebook page and their career site
See the campaign shown by USPS CMO -- our B2C ecommerce sample of a fully integrated campaign featuring multiple channels with print/mail, email, display advertising and Informed Delivery.
Digital & Social Media Strategy - Group 4Knowcrunch
KnowCrunch graduates of the Professional Diploma in Digital & Social Media in Athens (Sep. ‘20), worked for a few hours and presented a complete digital & social media marketing strategy for a brand.
Learn more about this awesome course: https://bit.ly/2XT7dFU
See the campaign shown by USPS CMO -- our B2C ecommerce sample of a fully integrated campaign featuring multiple channels with print/mail, email, display advertising and Informed Delivery.
Digital & Social Media Strategy - Group 4Knowcrunch
KnowCrunch graduates of the Professional Diploma in Digital & Social Media in Athens (Sep. ‘20), worked for a few hours and presented a complete digital & social media marketing strategy for a brand.
Learn more about this awesome course: https://bit.ly/2XT7dFU
O jogo "Quem Quer Ser Informático" é um jogo baseado em questões sobre a disciplina de Tecnologias de Informação e Comunicação, lecionada no 9º ano de escolaridade.
Este jogo foi criado e adaptado de acordo com o currículo nacional português.
Está disponível em:
www.quizinformatica.eu
Unlocking The Potential Of Frontline Managers Exec BriefingJeff Lively
Times of change present many challenges for organizations, particularly for frontline managers whose people will be responsible for implementing the change. Pressure to perform is high, as are emotions, and everyone is expected to do more with less.
Oracle fusion middleware services & solutions at yashYASH Technologies
Oracle Fusion Middleware simplifies enterprise technology management by providing companies with end-to-end system visibility on a common platform. With Oracle Fusion,
you can leverage your existing investment in Oracle to evolve into Fusion Architecture.
Rob Dolan presents different purposes and applications for analytics within government. He provides case study examples of implementations and shares success stories. The webcast of this presentation is available here,
http://engage.vevent.com/rt/ibm~govanalytics
YASH Technologies at ASUG Minnesota chapter meetingYASH Technologies
Presentation by Lon Blake, YASH Technologies on System Landscape Requirements and Essential Considerations to Prepare Your SAP Landscape for SAP S/4HANA
Security Trends and Risk Mitigation for the Public SectorIBMGovernmentCA
Presentation from the Cyber Security Briefing held in Ottawa on June 12, 2013.
-Keynote: Security Trends and Risk Mitigation for the Public Sector - Presented by: Sandy Bird, CTO - Security Division, IBM Canada Ltd.
- Application Security for mobile and web applications - Presented by: Patrick Vandenberg, Program Director, IBM Security Segment Marketing
- Detect Threat and Mitigate Risk Using Security Intelligence - Presented by: Sandy Bird, CTO - Security Division, IBM Canada Ltd.
Consolidating services with middleware - NDC London 2017Christian Horsdal
Have many services? Writing new ones often? If so middleware can help you cut down on the ceremony for writting new services and at same time consolidate the handling of cross cutting concerns. But what is middleware? OWIN and ASP.NET Core both have a concept of middleware. What are they? How do they help? In this talk we will dive into the code, write some middleware and show how middleware helps you handle cross-cutting concerns in an isolated and re-usable way across your services. I'll compare and contrast the OWIN and ASP.NET Core middleware concepts and talk about where each is appropriate.
New forms of value creation are emerging above the radar. Traditional business models wil become obsolete and suffer a slow death. Companies that will create meaningful value and will contribute to the quality of our life and society will grow.
The business value of managed services: Findings from IDC research sponsored...IBM Services
This presentation highlights the key findings from a recent study by IDC that determined the financial benefits, IT operational benefits, and positive return on investment realized by IBM managed services clients. To get the full report to to: http://bit.ly/BusinessValueMgdSvc
Reshape your business to become disruption proof. Today every business should challenge it's purpose, it's value proposition and business model to become future-proof. Products and services are becoming increasingly interchangeable. Almost any industry is feeling the urgency. Old handles do not work anymore and straightline thinking stops here. One has to make sure that one delivers meaningful experiences that capture value for clients and all stakeholders. Explore the possibilities to become certified experience professional. Registration for the new program 2016 is open.
O jogo "Quem Quer Ser Informático" é um jogo baseado em questões sobre a disciplina de Tecnologias de Informação e Comunicação, lecionada no 9º ano de escolaridade.
Este jogo foi criado e adaptado de acordo com o currículo nacional português.
Está disponível em:
www.quizinformatica.eu
Unlocking The Potential Of Frontline Managers Exec BriefingJeff Lively
Times of change present many challenges for organizations, particularly for frontline managers whose people will be responsible for implementing the change. Pressure to perform is high, as are emotions, and everyone is expected to do more with less.
Oracle fusion middleware services & solutions at yashYASH Technologies
Oracle Fusion Middleware simplifies enterprise technology management by providing companies with end-to-end system visibility on a common platform. With Oracle Fusion,
you can leverage your existing investment in Oracle to evolve into Fusion Architecture.
Rob Dolan presents different purposes and applications for analytics within government. He provides case study examples of implementations and shares success stories. The webcast of this presentation is available here,
http://engage.vevent.com/rt/ibm~govanalytics
YASH Technologies at ASUG Minnesota chapter meetingYASH Technologies
Presentation by Lon Blake, YASH Technologies on System Landscape Requirements and Essential Considerations to Prepare Your SAP Landscape for SAP S/4HANA
Security Trends and Risk Mitigation for the Public SectorIBMGovernmentCA
Presentation from the Cyber Security Briefing held in Ottawa on June 12, 2013.
-Keynote: Security Trends and Risk Mitigation for the Public Sector - Presented by: Sandy Bird, CTO - Security Division, IBM Canada Ltd.
- Application Security for mobile and web applications - Presented by: Patrick Vandenberg, Program Director, IBM Security Segment Marketing
- Detect Threat and Mitigate Risk Using Security Intelligence - Presented by: Sandy Bird, CTO - Security Division, IBM Canada Ltd.
Consolidating services with middleware - NDC London 2017Christian Horsdal
Have many services? Writing new ones often? If so middleware can help you cut down on the ceremony for writting new services and at same time consolidate the handling of cross cutting concerns. But what is middleware? OWIN and ASP.NET Core both have a concept of middleware. What are they? How do they help? In this talk we will dive into the code, write some middleware and show how middleware helps you handle cross-cutting concerns in an isolated and re-usable way across your services. I'll compare and contrast the OWIN and ASP.NET Core middleware concepts and talk about where each is appropriate.
New forms of value creation are emerging above the radar. Traditional business models wil become obsolete and suffer a slow death. Companies that will create meaningful value and will contribute to the quality of our life and society will grow.
The business value of managed services: Findings from IDC research sponsored...IBM Services
This presentation highlights the key findings from a recent study by IDC that determined the financial benefits, IT operational benefits, and positive return on investment realized by IBM managed services clients. To get the full report to to: http://bit.ly/BusinessValueMgdSvc
Reshape your business to become disruption proof. Today every business should challenge it's purpose, it's value proposition and business model to become future-proof. Products and services are becoming increasingly interchangeable. Almost any industry is feeling the urgency. Old handles do not work anymore and straightline thinking stops here. One has to make sure that one delivers meaningful experiences that capture value for clients and all stakeholders. Explore the possibilities to become certified experience professional. Registration for the new program 2016 is open.
Gamification - Why it works and how to use it in your businessRelevantz
“Gamification” is the term used for this process of adding gaming elements to a non-traditional game setting in order to engage with customers or employees in a memorable and fun way.
Want big wins in marketing
and communications?
Use game mechanics.
Gamification is using game mechanics in non-game settings to create engagement. These techniques fulfill our basic needs for competition and connection – whether you use points, badges, competitions or crowdsourcing. And games create engagement through fun and reward. The love of games transcends cultures and generations and the emotional connection that is created can lead to a stronger brand relationship.
- The basics of gamification
- Player types – and how to motivate different players
- Real-world uses of game mechanics
- And using gamification for B2C and B2B
- See more at: http://www.signalinc.com/the-game-of-gamification/
Anders Lang Head Of Marketing Gucci The Modern GamificationCIO Edge
Nordics Digital Enterprise Festival Copenhagen 7th February 2019
Go to www.digitalenterprisefest.com/nordics to grab 241 tickets for our Stockholm event!
Anders Holmberg Lange gets to tell Gucci’s story across all touchpoints from SoMe to Retail, E-Commerce, Influencer to Models. The way he tells Gucci’s story is through Gamification, a reward system where the consumer earns something. Higher engagement gives higher rewards. Anders will talk in more depth about how he’s integrated Gamification into Gucci’s flagship stores and the key components, pit falls, roadmaps, as well as how to build a social reward systems and the social vs benefits.
– Social vs benefits
– Build a social reward system
– Key components
– Fall pits
– Roadmap
Jonathan Shroyer | Leaders in Gaming | Exeleon MagazineExeleon Magazine
In the latest issue of Exeleon Magazine, we dive deep into the world of gaming and celebrate the trailblazers and visionaries who are leading the industry to new heights. From innovative game developers pushing the boundaries of creativity and technology, to esports pioneers revolutionizing competitive gaming, this issue is dedicated to the Leaders in Gaming. On the Cover of this issue is Jonathan Shroyer, Chief CX Officer and MD of Gaming at Arise Virtual Solutions. The pioneering leader is making a mark in the industry with his innovative ideas and understanding of customer experience. We also have interviews with Philip Wride of ClassBridges, Nicholas Donarski of Ore Systems, and Misfit Gaming.
How to Use AI to Write a High-Quality Article that Ranksminatamang0021
In the world of content creation, many AI bloggers have drifted away from their original vision, resulting in low-quality articles that search engines overlook. Don't let that happen to you! Join us to discover how to leverage AI tools effectively to craft high-quality content that not only captures your audience's attention but also ranks well on search engines.
Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.
Is AI-Generated Content the Future of Content Creation?Cut-the-SaaS
Discover the transformative power of AI in content creation with our presentation, "Is AI-Generated Content the Future of Content Creation?" by Puran Parsani, CEO & Editor of Cut-The-SaaS. Learn how AI-generated content is revolutionizing marketing, publishing, education, healthcare, and finance by offering unprecedented efficiency, creativity, and scalability.
Understanding
AI-Generated Content:
AI-generated content includes text, images, videos, and audio produced by AI without direct human involvement. This technology leverages large datasets to create contextually relevant and coherent material, streamlining content production.
Key Benefits:
Content Creation: Rapidly generate high-quality content for blogs, articles, and social media.
Brainstorming: AI simulates conversations to inspire creative ideas.
Research Assistance: Efficiently summarize and research information.
Market Insights:
The content marketing industry is projected to grow to $17.6 billion by 2032, with AI-generated content expected to dominate over 55% of the market.
Case Study: CNET’s AI Content Controversy:
CNET’s use of AI for news articles led to public scrutiny due to factual inaccuracies, highlighting the need for transparency and human oversight.
Benefits Across Industries:
Marketing: Personalize content at scale and optimize engagement with predictive analytics.
Publishing: Automate content creation for faster publication cycles.
Education: Efficiently generate educational materials.
Healthcare: Create accurate content for patients and professionals.
Finance: Produce timely financial content for decision-making.
Challenges and Ethical Considerations:
Transparency: Disclose AI use to maintain trust.
Bias: Address potential AI biases with diverse datasets.
SEO: Ensure AI content meets SEO standards.
Quality: Maintain high standards to prevent misinformation.
Conclusion:
AI-generated content offers significant benefits in efficiency, personalization, and scalability. However, ethical considerations and quality assurance are crucial for responsible use. Explore the future of content creation with us and see how AI is transforming various industries.
Connect with Us:
Follow Cut-The-SaaS on LinkedIn, Instagram, YouTube, Twitter, and Medium. Visit cut-the-saas.com for more insights and resources.
3. Objective
To create a digital campaign that would establish Accenture as
“Youth Brand” & create Youth Connect with hiring target audience
in a fun manner.
They should be seen as having done a “first thing” in the
recruitment marketing space & establish interactivity and
engagement with the TA by leveraging the digital medium which
would gain momentum by going viral.
4. Solution
Trivia Game built on Social Media Platform
• Game was built on the principal of edutainment. Trivia Game would test the general aptitude & knowledge
of the person in a fun & interactive way.
• During the game play, person would be exposed to interesting facts, business case studies, policies etc of
Accenture which would help position Accenture as a preferred brand the professional youth’s consideration
set.
• The four levels of the game depict his professional journey & growth from an Intern to Senior Management
and would give him a fair idea what life at Accenture is like.
• The game play is set around 3D visuals of Accenture like office ambience.
• Two broad category of questions will help the person move forward in the game & there are bonuses at
various intervals which will motivate a person to come back & play the game again.
• Facebook Integrated Leader-board ensures that progress of the person is shared with his online friends &
also one can challenge his community or friends to play the game thus increasing the reach of the
Accenture brand.