Live Content Stream is a product that allows marketers to remotely manage and update content displayed on live media screens across multiple locations in real-time. It consists of Flashcast boxes attached to each display that connect to a central server, allowing marketers to upload new content, create playlists, and schedule updates through a web interface. The Flashcast boxes then automatically push any new content or updates to all connected displays, reducing the cost and time spent manually updating each screen. Key features include remote content management, device grouping, playlist creation, and scheduling of content.

1. Product Concept
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Live Content Stream
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2. Presentation Summary
What is Live Content Stream
Current Scenario
Product Concept
How it Works
Features
Benefits

3. What is Live Content Stream
A dynamic, eye-catching & cost effective way to communicate brand messaging & interact with market audiences.

4. What is Live Content Stream
Live Content Stream is prevalent in high density locations such as Retail, Hospitality, Transporting and even Financial and other Services.

5. Current Scenario
Even though Live Media is an increasingly growing communication option for marketers in India, it has high costs & turnaround times that hinder wider adoption & usage.
Content creators/marketers physically hand over content in storage drives to executives who travel to each location of live media displays & manually update the content, every single time. We have the answer to this problem..

6. Introducing Flashcast
“Live Media Broadcast, delivered in a Flash.”
Instant & Remote Content Management

7. Concept
Flashcast was born out of the insight that the Cost, Time & Complexity that goes in managing any Live Media can be greatly reduced. Flashcast combines both hardware & software to create an interconnected network of live media displays, using which you can remotely control what gets displayed on any screen, at any time and from anywhere.

8. How it Works
Executive visits each location ONCE and installs Flashcast Box to each Display Device. After this one-time setup, manual intervention is only needed for hardware repair, if required.
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Flashcast includes a Box, which is an external attachment that needs to be made to every display unit. It contains a Memory card to cache media files, a Data card to stay connected & it is Locked to make it tamper-proof.

9. How it Works
Flashcast also includes a Web interface where marketers can Upload content, Create Playlists & Device groups, Schedule delivery and Add users in teams.
An updates or new content additions are instantly made to Flashcast servers.
Once the Box finishes downloading new content it is available for instant playback.

10. Features
•Flashcast box contains Data Card to always be available online
•Also contains Memory Card to cache media files for repeated playback
•Automatically push connection to each device for any content or other updates
•Server tracks Connection & content delivery status for each device
Connect

11. Features
•Manage devices individually or cluster them in groups for quicker management
•Create & assign playlists to devices or device groups
•Schedule content or playlists in recurring or one-time time slots
•Add & manage users in teams and assign device groups to users
Manage

12. Benefits
•Reduce dependency on Manual intervention to update media files
•Significantly Reduce Costs (Storage, Travel, Employee etc.) & Time
•Leverage topical news to create & distribute New Content instantly
•Time & Event specific scheduling (e.g. Happy Hours every Weekdays or for a particular Cricket match)
•Update content with more Frequency
•Low replacement & maintenance costs

13. Let’s Connect.
Thank You!
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write to us: info@firearc.in
Pranshu Srivastava
pranshu@firearc.in
+ 91 97170 66758