Abp news snapshot

1. Quick SnapshotQuick Snapshot
Wk 16 -2013Wk 16 -2013
ABP NewsABP News

2. ABP NEWSABP NEWS
Week: 16 ‘2013Week: 16 ‘2013
TGTG –– MF,15+ SEC:ABCMF,15+ SEC:ABC
Market - HSMMarket - HSM

3. Hindi News maintaining its sharesHindi News maintaining its shares
Source : TAM Period : Wk 16- 2013
Bus. News genre Eng. Mov. Showing jump 20 & 29% resp.
Sony MAX IS CONSIDERED AS HINDI MOVIE GENRE

4. Vs. Last year marginal drop in Hindi NewsVs. Last year marginal drop in Hindi News
Genre ViewershipGenre Viewership
Source : TAM Period : Wk 9-16 Year : 2012 & 2013

5. ABP News maintaining its positionABP News maintaining its position
Source : TAM Period : Wk 9-16’13

6. ABP News neck to neck with Aaj TakABP News neck to neck with Aaj Tak
Source : TAM Period : Wk 9-16’13
ABP News maintaining its # 2 position

7. ABP News among top 2 in mostABP News among top 2 in most
of the marketsof the markets
Channel Mum Del Chts'grh B'har Guj Maha MP PHCHP Raj UP WB East West North South NEW AI
ABP News 11 8 18 27 16 15 16 14 13 14 12 22 16 12 17 14 14
Aaj Tak 14 17 14 15 22 16 17 19 16 17 26 21 18 21 43 20 21
DD News 3 1 2 9 2 8 7 2 12.7 6 5 11 7 3 23 5 5
IBN 7 4 6 6 10 5 5 11 13.6 9 11 0 5 5 9 0 8 8
India TV 31 33 11 15 18 23 14 13.6 10 13 9 14 22 19 0 20 19
Live India 2 1 1 2 2 3 1 1 0 0 0 1 3 1 0 1 1
NDTV India 7 7 6 2 6 5 10 6 10 7 5 4 6 7 3 7 7
News 24 5 9 14 15 12 6 7 9 8 13 1 6 7 9 0 8 8
Samay 1 1 15 0 2 2 3 1 4 1 7 5 2 2 3 2 2
TEZ 8 3 2 1 5 5 3 4 5 7 3 1 5 4 0 4 4
Z News 13 13 12 5 10 12 11 17 13 10 32 9 12 13 10 12 12
Chnls Kol
TEZ 67 Universe change in Kolkata
Aaj Tak 8 Hence cross anlaysis canot be done
ABP News 8 Period : Wk 14-16'2013
IBN 7 4
Z News 3
Live India 3
India TV 3
NDTV India 2
DD News 2
News 24 1
Samay 0
Source : TAMPeriod : Wk 9-16’2013
Market Share %

8. ABP News scoring high ReviewsABP News scoring high Reviews
& Reports& Reports
Source : TAM Period : Wk 16’2013 Analysis : Sub Genre GRPs
Share % within each sub-genre
India TV high on News & Religious/Devotional

9. Network PerformanceNetwork Performance

10. Source : TAM Period : Wk 9-16’2013
MCCS maintaining its 22% shareMCCS maintaining its 22% share

11. Thank You