Aasa logo presentation
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This document presents 4 options for a brand identity presentation and 4 corresponding brand positioning statements for an organization. Option 1 features bold, curvy text and stylized greater than signs in a deep royal blue color. Option 2 has a more poised and elegant design that imparts the organization's core values. Option 3 uses a graphical element derived from the letter A to represent a high-rise tower. Option 4 is described as sassy, curvy, thin yet powerful, with the letters CP establishing a parent company relationship. The 4 brand positioning statements are: 1) Togetherness among members, leading forward futuristically. 2) We build with passion, emphasizing construction sector and attitude. 3) Committed to
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The document discusses the challenges faced by life insurance companies in India. It notes that insurance still needs to be actively sold rather than bought. Regulations limit incentivization of sales and agents can only show limited returns. There is also a low proportion of contributing agents and lack of training. While LIC dominates the brand, private players face challenges. Customers now demand meaningful engagement and need-based products. The document then analyzes distribution channels and target customer profiles for mass affluent and low affluent groups. It proposes positioning and communications strategies tailored for each group's mindset and aspirations.
Shoe express Positioning
This document discusses two potential positioning strategies for a product: 1) "Follow your heart" which encourages customers to listen to their inner feelings and desires and forget their routines, and 2) "Say it loud" which promotes speaking and acting with confidence and distinction to stand out from others. Both strategies aim to appeal to customers emotionally rather than rationally. The document also suggests visual treatments for each strategy, including romantic, humorous, and attitude-based imagery.
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TMU毕业证假文凭【微信95270640】（多伦多都会大学毕业证成绩单本科学历）Q微信95270640(补办TMU学位文凭证书)多伦多都会大学留信网学历认证怎么办理多伦多都会大学毕业证成绩单精仿本科学位证书硕士文凭证书认证Seneca College diplomaoffer,Transcript办理硕士学位证书造假多伦多都会大学假文凭学位证书制作TMU本科毕业证书硕士学位证书精仿多伦多都会大学学历认证成绩单修改制作，办理真实认证、留信认证、使馆公证、购买成绩单，购买假文凭，购买假学位证，制造假国外大学文凭、毕业公证、毕业证明书、录取通知书、Offer、在读证明、雅思托福成绩单、假文凭、假毕业证、请假条、国际驾照、网上存档可查！
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A brief analysis of SHEIN's digital transformation.
SHEIN’s business model:
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2. Digital marketing: Data driven online marketing for user acquisition.
3. Digital transforming vendor chain: the most core of the revolution to shorten the innovation and lead time.
4. Outstanding user experience: International delivery in high efficiency
Leverage four parts of the user satisfaction process and integrate related resource and information flow, which making SHEIN an international leading D2C ecommerce company.
• Keeping utilizing data in all process is another core capability. From the page click, sales metrics, fabric sourcing to manufacturing time, all data is integrated for decision making, leading an upward customer preference and much efficient business decision making process.
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Aasa logo presentation
- 2. Option 1
- 4. Bold and curvy text accompanied with stylized greater than signs. Dominant color is deep royal blue.
- 6. Option 2
- 8. More poise and elegant. Look of this design impregnates the essential values of the organization.
- 10. Option 3
- 12. The graphical element on the top is derived from letter A and denotes the tower portion of a high-rise.
- 15. Option 4
- 17. Sassy, curvy and thin, yet powerful. The letters CP establishes parent company relationship strongly.
- 19. Brand Positioning Statements We present 4 brand positioning statements here based on the brand characteristics, aimed to generate higher brand recall and create excellent imagery. a: Togetherness among the members of the organization b: Futuristic plans that leads the organization forward. The lines have been coined in such a way that strong brand communication strategies and campaigns can be created around them.
- 20. Together, dedicated to future Emphasizing the very brand promises. Vision, values, togetherness, pioneering ideas and great confidence in future. Option 1
- 21. We build with passion Again we talk about two important aspects here. The sector, which is construction, and the attitude that the organization carries. Option 2
- 22. Committed to serve and build better A statement that broadly talk about brand characteristics. Identifying manpower management and construction industry as prime sectors. Option 3
- 23. We make it happen More of attitude oriented, and intended to reveal strength. The word ‘make’ denotes creativity when the overall meaning reveals boldness. Option 4
- 24. Thank you PO Box 6712, Dubai. Tel: 04 355 4472