This document presents 4 options for a brand identity presentation and 4 corresponding brand positioning statements for an organization. Option 1 features bold, curvy text and stylized greater than signs in a deep royal blue color. Option 2 has a more poised and elegant design reflecting the organization's values. Option 3 uses the letter A to represent a high-rise tower. Option 4 features sassy, curvy thin letters establishing a parent company relationship. The 4 brand positioning statements are: 1) Togetherness among members leading forward, 2) Futuristic plans leading the organization forward, 3) We build with passion emphasizing construction and attitude, 4) Committed to serve and build better identifying key sectors. The statements aim to create