The document provides tips for success on social media platforms Facebook and Twitter. It recommends consistently uploading pictures and videos on Facebook using relevant hashtags and links to increase engagement and drive traffic to a website. For Facebook, it also advises joining local groups, spending a small amount on ads weekly, and uploading more than two pictures. For Twitter, it suggests following the right people, unfollowing those who don't follow back, making lists, and prioritizing engagement. The document questions whether to bore people with information or tell a story to hold their interest.

2. Garry Kousoulou
Relationship Marketing Director
#Aio2016
@opticians

5. @opticians
#Aio2016
goodlookinghappypeople.co.uk
@goodlookingoptics
Goodlooking Optics

11. @goodlookingoptics
#AIO2016
3 steps to success easiest platform to work with
1. Upload picture / video
2. Add a #
3. Post consistently
Make sure you have your website link

12. 7 Easy steps to Facebook Success
1. Join group in your area
2. Spend £5.00 a week on adverts
3. Always upload more than 2 pictures
4. Use the@ to get engagement
5. Learn from Mari Smith
6. Remember the purpose of your age, never lose sight of why you created your
page. Create a bond between you, your brand, traffic to your website, Educate,
Entertain and Engage

13. 4 Easy steps to Twitter success
1. Follow the correct kind of people
2. Unfollow the people who do not follow you back
3. Make Lists
4. Engagement is Queen

17. Bore people to death
OR
Tell a story?