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8 Critical Sales Competencies and How to Improve Them Barry Rosen
#1.  Preparing the Sales Call ,[object Object],Sets objectives before contact and has all relevant information What is the desired outcome How will you produce that outcome What can prevent that outcome
#2.  Positioning ,[object Object],Establishes a purpose, knows client’s agenda, knows how to add value focus focus focus
#3.  Discovering ,[object Object],Listens effectively, asks questions, understands client’s business and needs
#4.  Building Explores the impact of a need/solution, uses critical questioning techniques “ What we got” “ What you need”
#5.  Presenting and Resolving ,[object Object],Discusses pros and cons of options, helps client to define the best solution
#6.  Securing ,[object Object],[object Object],[object Object],[object Object],Advances negotiations to another stage, defines next steps clearly
#7.  Concluding ,[object Object],Reaches consensus; uses open, closed and informative questioning
#8.  Debriefing ,[object Object],Ensures all commitments are met, reviews and resolves issues
The Pursuit Group ,[object Object],[object Object],[object Object],[object Object]

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8 Critical Sales Competencies and How to Improve Them

  • 1. 8 Critical Sales Competencies and How to Improve Them Barry Rosen
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  • 5. #4. Building Explores the impact of a need/solution, uses critical questioning techniques “ What we got” “ What you need”
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Editor's Notes

  1. Hi, I’m Barry Rosen of The Pursuit Group. Thanks for viewing this presentation of 8 critical sales competencies and how to improve them. A recent study by Proudfoot Consulting indicated that most salespeople fall short in eight key competency areas. In this presentation we’ll address each area with a suggestion for improving the performance of your team.