This document outlines a 5-day challenge for creating an online business. Day 1 focuses on identifying the ideal customer through creating an "avatar" profile with demographics, interests, and personality characteristics. Examples are provided for a bridal makeup business and event planning company. Understanding the target customer allows businesses to craft appropriate website content, ads, and design that appeals to them. Completing this first step of the challenge establishes a strong foundation for online success by ensuring all aspects of the business are tailored to the right audience.
Pam Perry provides a training on branding and marketing strategies. The training covers clarifying one's brand, mastering messaging, and telling one's story to media. Participants are coached on defining their ideal client, called an "avatar," to help target marketing. The training emphasizes authenticity, consistency, and knowing one's avatar. Homework involves developing a PR plan, getting a branded email, clarifying one's story and brand, and completing a client avatar worksheet. The goal is to help participants increase their visibility, leads, and develop a simple marketing plan through PR outreach.
Module 4 examines the marketing element to starting up your own creative business, it looks at the key concepts of marketing and what marketing can be done to ensure maximum efficiency and effectiveness.
This document provides tips for increasing hair extension sales by organizing a hair extension party. It recommends starting by telling friends about selling extensions and opening a Facebook page to reach more people. The tips then suggest using other social media, creating an online shop, advertising the business, and organizing events like hair extension parties. Organizing parties allows customers to see, feel, and compare extensions in person while stimulating sales. The document provides steps for planning a successful party and rewarding the host to gain new clients and sales.
The document provides guidance on what situations and statements are compliant or non-compliant with Jamberry's policies and procedures when promoting or selling Jamberry products. Some key points include: consultants cannot disclose their own earnings or make income claims; they cannot offer trades, gifts or reimbursements to recruit others; and they are limited in the types of promotions, discounts and pricing they can offer. Consultants must also get approval from corporate for any media interviews, blog posts over 5,000 followers, or selling products through unauthorized channels like eBay.
This document provides an overview of growth strategies for small businesses to compete against large retailers. It discusses focusing marketing appeals on customers' self-image, need for entertainment, and desire to feel pampered. The document also covers improving sales practices across the sales cycle and better serving customers through staff hiring, training, and coaching. Examples of successful marketing campaigns from various companies are provided to illustrate appealing to customers' self-image, entertainment needs, and desire to feel pampered.
Digitla marketing for a salon is not an easy task. Most salon owners are busy managing people or doing some of the client work themselves.
Here are 7 ways to get hair clients fast.
How To Land Your First Consulting Clientmykemetzger
Consulting is not easy. The most important part is having a plan and a process ahead of time. Here is my best advice on how to land your first client. Learn more at www.MykeMetzger.com
Pam Perry provides a training on branding and marketing strategies. The training covers clarifying one's brand, mastering messaging, and telling one's story to media. Participants are coached on defining their ideal client, called an "avatar," to help target marketing. The training emphasizes authenticity, consistency, and knowing one's avatar. Homework involves developing a PR plan, getting a branded email, clarifying one's story and brand, and completing a client avatar worksheet. The goal is to help participants increase their visibility, leads, and develop a simple marketing plan through PR outreach.
Module 4 examines the marketing element to starting up your own creative business, it looks at the key concepts of marketing and what marketing can be done to ensure maximum efficiency and effectiveness.
This document provides tips for increasing hair extension sales by organizing a hair extension party. It recommends starting by telling friends about selling extensions and opening a Facebook page to reach more people. The tips then suggest using other social media, creating an online shop, advertising the business, and organizing events like hair extension parties. Organizing parties allows customers to see, feel, and compare extensions in person while stimulating sales. The document provides steps for planning a successful party and rewarding the host to gain new clients and sales.
The document provides guidance on what situations and statements are compliant or non-compliant with Jamberry's policies and procedures when promoting or selling Jamberry products. Some key points include: consultants cannot disclose their own earnings or make income claims; they cannot offer trades, gifts or reimbursements to recruit others; and they are limited in the types of promotions, discounts and pricing they can offer. Consultants must also get approval from corporate for any media interviews, blog posts over 5,000 followers, or selling products through unauthorized channels like eBay.
This document provides an overview of growth strategies for small businesses to compete against large retailers. It discusses focusing marketing appeals on customers' self-image, need for entertainment, and desire to feel pampered. The document also covers improving sales practices across the sales cycle and better serving customers through staff hiring, training, and coaching. Examples of successful marketing campaigns from various companies are provided to illustrate appealing to customers' self-image, entertainment needs, and desire to feel pampered.
Digitla marketing for a salon is not an easy task. Most salon owners are busy managing people or doing some of the client work themselves.
Here are 7 ways to get hair clients fast.
How To Land Your First Consulting Clientmykemetzger
Consulting is not easy. The most important part is having a plan and a process ahead of time. Here is my best advice on how to land your first client. Learn more at www.MykeMetzger.com
7 w incto“7 Proven Ways To Increase Your Turnover… And Make Your Business Pro...Leik Hong, Leow 廖翊翃
This document provides a summary of Scott Bywater's special report titled "7 Proven Ways To Increase Your Turnover... And Make Your Business Profits Skyrocket...". The report discusses proven strategies for increasing business profits and turnover, including using leverage in advertisements and sales letters, measuring the effectiveness of different advertisements, implementing a word-of-mouth referral program, and leveraging networking opportunities to build trust with potential customers. The report claims these strategies have been tested and can generate hundreds of thousands of dollars in additional revenue for businesses. It also includes examples and case studies of businesses that have increased their profits and sales by implementing some of these strategies discussed in the report.
Revealed the marketing tactics six successful copywriters use to build a bett...Kevin Carlton
There's so much more to running a successful copywriting business than simply having great commercial writing skills.
You also need to promote yourself like mad.
In this interview article, 6 leading UK copywriters tell you how they market their services and attract better paying clients.
Social Media In 10 Minutes Per Day - Facebook Marketing Made Easy - Virtual A...Natalie Alaimo
Social Media In 10 Minutes Per Day - Facebook Marketing Made Easy - Super Simple Strategies To Attract New Clients & Sales From Facebook.
This presentation was delivered live at the annual Virtual Assistance Conference in Brisbane Qld March 2014.
Design Bloggers Conference - The Role of Social Media and Content in Building...The Antiques Diva & Co
The document discusses how Toma Clark Haines built her luxury antiques business, The Antiques Diva & Co, through blogging and social media. She started a blog to promote her book but ended up leading antique buying tours in Europe when readers asked. She now uses social media like Facebook, Twitter, Pinterest and Instagram to market her tours and lifestyle brand. Her strategy is to educate clients and build an aspirational lifestyle image through sharing photos and stories of European culture, travel and design.
Toma Clark Haines - The Role of Social Media and Content Building a Luxury BrandDesignBloggersConference
The document discusses how Toma Clark Haines built her luxury antiques business, The Antiques Diva & Co, through blogging and social media. She started a blog to promote her book but ended up leading antique buying tours in Europe when readers asked. She now uses social media like Facebook, Twitter, Pinterest and Instagram to market her tours and lifestyle brand. Her strategy is to educate clients and build an aspirational lifestyle image through sharing photos and stories of European culture, travel and design.
The Perfect Recruiting and Sales Invitemykemetzger
The invite process proven to generate leads and close high ticket sales. Used exclusively with The Black Box Business Model.
Learn more at www.MykeMetzger.com
Selecting a Social Media Platform to be your business landing pageLeik Hong, Leow 廖翊翃
Selecting a right social media platform is essential for your business.
First as a business owner you need to understand and set clear goals and objective on your social media approach. It is for brand awareness, generating leads or even for personal branding?
Then select the proper landing page to drive the online traffics towards it.
Facebook Page is the most common social media landing page businesses choose, so setting a Likeable Facebook Page will be important as your first step to the social media's world.
The document provides guidance on implementing the Starving Audience Framework to better connect with potential customers. It includes templates for creating buyer personas for a business, including profiles identifying their passions, problems, pathways to purchase, ability to profit, and presence in the market. Examples are given for two buyer personas: an Analyst wife seeking a gift to honor her veteran husband, and a Pioneer who is very patriotic. Metrics are outlined to track increases and decreases in key areas from implementing the new framework.
The document provides information on buyer personas, including what they are, how to create them, and best practices. It explains that buyer personas are semi-fictional representations of ideal customers based on real data and some speculation, and are not common behavior patterns or universal goals. It outlines steps to create personas such as identifying questions to ask, researching personas, compiling research, and transforming notes into a complete persona profile. Finally, it recommends focusing on motives over behaviors, choosing a primary persona, keeping personas realistic but fictional, and telling their story.
Sales & Marketing In the Social Era (Citrix Webinar 9/18/2013)Brian Carter
Explore social tools and techniques that will help you reach new lands of opportunity in sales and marketing.
Topic: What’s Working NOW: Best Practices for Marketers and Salespeople in the Social Era
Speaker: Brian Carter, Social Media Expert and Bestselling Author
How to avoid the biggest sales obstacles in recent market trends
Social media tactics that boost referrals and warm up prospects
Proven strategies for generating leads on Facebook and LinkedIn
and more
It is Important to Understand That Marketing and Selling Go Hand-in-HandMasterBizCoach
While it is possible to have some sales without marketing, successful businesses rely on marketing to attract customers and drive profitable growth. Marketing helps customers find your business when they need your products or services. Thinking like a customer highlights how marketing raises awareness and makes your business memorable. Increased marketing through various channels like advertisements, brochures and flyers will lead directly to higher sales.
This document provides an overview of techniques for real estate listing and sales. It covers getting started in real estate including learning the market, finding prospects, and required tools. It discusses working with sellers through listing counseling, marketing listings, and communication. It also addresses working with buyers through buyer counseling, showing properties, and handling objections. Additional sections cover negotiating contracts, due diligence and closing processes, client retention, ethics, and continuing education. The goal is to prepare real estate agents to work successfully with both sellers and buyers.
DivyaRamchandani has a 20-year plan to open her own retail clothing store and use the profits to open a school to teach math to underprivileged children. Her short-term goal is to gain retail experience and open her store within 10 years, setting aside profits for the school. Her long-term goal is to use the saved money to open the school and teach math herself in 20 years. She is pursuing an MBA to gain skills like accounting, communication, and marketing to help manage the business and transition from being a shopaholic to a shop owner.
@MirandaM_EComm
Miranda Miller's Facebook Marketing workshop presentation on Dec 1st, 2011 at the Owen Sound and North Grey Union Public Library. Co-presenting with Gem Webb. Sections of the presentation were demonstrated on-screen or included in take-home material for participants and are not in the slides.
This document discusses building an effective personal brand. It begins by defining personal branding as the positive idea that comes to mind when people think of you, representing your values, abilities and actions. It notes that an effective personal brand differentiates you as original and superior while staying authentic. However, it cautions that your target market may not care about your personal brand, incompetence cannot be covered up, and fame and goals are not guaranteed. The document presents building an effective personal brand as a three-step process and concludes by taking questions.
The document describes a webinar for earning a six figure income as a psychic or spiritual healer by working only 6 days per month. It recommends setting up live events and workshops 4 days per month, with 2 additional days for administration and promotion. A strategy involves booking clients for 1-hour sessions at $200 per hour, full day events at $50 per person for minimum 40 people, or a mixture. Additional tips include finding free or low-cost venues, using a client booking system for payments, and lead generation through websites, Facebook/Instagram ads, and joint ventures.
This document discusses creating a special pre-launch offer to build an email list in preparation for an online launch. It recommends determining your target audience and the benefits you are selling before creating an offer. A case study example creates an offer for wedding hair and makeup services. The offer includes a free report for opt-ins and leads into a package for sale. Creating a compelling offer that provides value to the target audience is key to building trust and interest for the launch. Testing different offers is also suggested to find what resonates best.
This document provides advice for creating a social media plan including best posting times for different platforms like Twitter, Facebook, LinkedIn, etc. It recommends creating a social media plan on a weekly, monthly basis or when launching something new. The plan should include benchmarks and testing. This week's goals are to fill out a social media plan template and start implementing the plan.
7 w incto“7 Proven Ways To Increase Your Turnover… And Make Your Business Pro...Leik Hong, Leow 廖翊翃
This document provides a summary of Scott Bywater's special report titled "7 Proven Ways To Increase Your Turnover... And Make Your Business Profits Skyrocket...". The report discusses proven strategies for increasing business profits and turnover, including using leverage in advertisements and sales letters, measuring the effectiveness of different advertisements, implementing a word-of-mouth referral program, and leveraging networking opportunities to build trust with potential customers. The report claims these strategies have been tested and can generate hundreds of thousands of dollars in additional revenue for businesses. It also includes examples and case studies of businesses that have increased their profits and sales by implementing some of these strategies discussed in the report.
Revealed the marketing tactics six successful copywriters use to build a bett...Kevin Carlton
There's so much more to running a successful copywriting business than simply having great commercial writing skills.
You also need to promote yourself like mad.
In this interview article, 6 leading UK copywriters tell you how they market their services and attract better paying clients.
Social Media In 10 Minutes Per Day - Facebook Marketing Made Easy - Virtual A...Natalie Alaimo
Social Media In 10 Minutes Per Day - Facebook Marketing Made Easy - Super Simple Strategies To Attract New Clients & Sales From Facebook.
This presentation was delivered live at the annual Virtual Assistance Conference in Brisbane Qld March 2014.
Design Bloggers Conference - The Role of Social Media and Content in Building...The Antiques Diva & Co
The document discusses how Toma Clark Haines built her luxury antiques business, The Antiques Diva & Co, through blogging and social media. She started a blog to promote her book but ended up leading antique buying tours in Europe when readers asked. She now uses social media like Facebook, Twitter, Pinterest and Instagram to market her tours and lifestyle brand. Her strategy is to educate clients and build an aspirational lifestyle image through sharing photos and stories of European culture, travel and design.
Toma Clark Haines - The Role of Social Media and Content Building a Luxury BrandDesignBloggersConference
The document discusses how Toma Clark Haines built her luxury antiques business, The Antiques Diva & Co, through blogging and social media. She started a blog to promote her book but ended up leading antique buying tours in Europe when readers asked. She now uses social media like Facebook, Twitter, Pinterest and Instagram to market her tours and lifestyle brand. Her strategy is to educate clients and build an aspirational lifestyle image through sharing photos and stories of European culture, travel and design.
The Perfect Recruiting and Sales Invitemykemetzger
The invite process proven to generate leads and close high ticket sales. Used exclusively with The Black Box Business Model.
Learn more at www.MykeMetzger.com
Selecting a Social Media Platform to be your business landing pageLeik Hong, Leow 廖翊翃
Selecting a right social media platform is essential for your business.
First as a business owner you need to understand and set clear goals and objective on your social media approach. It is for brand awareness, generating leads or even for personal branding?
Then select the proper landing page to drive the online traffics towards it.
Facebook Page is the most common social media landing page businesses choose, so setting a Likeable Facebook Page will be important as your first step to the social media's world.
The document provides guidance on implementing the Starving Audience Framework to better connect with potential customers. It includes templates for creating buyer personas for a business, including profiles identifying their passions, problems, pathways to purchase, ability to profit, and presence in the market. Examples are given for two buyer personas: an Analyst wife seeking a gift to honor her veteran husband, and a Pioneer who is very patriotic. Metrics are outlined to track increases and decreases in key areas from implementing the new framework.
The document provides information on buyer personas, including what they are, how to create them, and best practices. It explains that buyer personas are semi-fictional representations of ideal customers based on real data and some speculation, and are not common behavior patterns or universal goals. It outlines steps to create personas such as identifying questions to ask, researching personas, compiling research, and transforming notes into a complete persona profile. Finally, it recommends focusing on motives over behaviors, choosing a primary persona, keeping personas realistic but fictional, and telling their story.
Sales & Marketing In the Social Era (Citrix Webinar 9/18/2013)Brian Carter
Explore social tools and techniques that will help you reach new lands of opportunity in sales and marketing.
Topic: What’s Working NOW: Best Practices for Marketers and Salespeople in the Social Era
Speaker: Brian Carter, Social Media Expert and Bestselling Author
How to avoid the biggest sales obstacles in recent market trends
Social media tactics that boost referrals and warm up prospects
Proven strategies for generating leads on Facebook and LinkedIn
and more
It is Important to Understand That Marketing and Selling Go Hand-in-HandMasterBizCoach
While it is possible to have some sales without marketing, successful businesses rely on marketing to attract customers and drive profitable growth. Marketing helps customers find your business when they need your products or services. Thinking like a customer highlights how marketing raises awareness and makes your business memorable. Increased marketing through various channels like advertisements, brochures and flyers will lead directly to higher sales.
This document provides an overview of techniques for real estate listing and sales. It covers getting started in real estate including learning the market, finding prospects, and required tools. It discusses working with sellers through listing counseling, marketing listings, and communication. It also addresses working with buyers through buyer counseling, showing properties, and handling objections. Additional sections cover negotiating contracts, due diligence and closing processes, client retention, ethics, and continuing education. The goal is to prepare real estate agents to work successfully with both sellers and buyers.
DivyaRamchandani has a 20-year plan to open her own retail clothing store and use the profits to open a school to teach math to underprivileged children. Her short-term goal is to gain retail experience and open her store within 10 years, setting aside profits for the school. Her long-term goal is to use the saved money to open the school and teach math herself in 20 years. She is pursuing an MBA to gain skills like accounting, communication, and marketing to help manage the business and transition from being a shopaholic to a shop owner.
@MirandaM_EComm
Miranda Miller's Facebook Marketing workshop presentation on Dec 1st, 2011 at the Owen Sound and North Grey Union Public Library. Co-presenting with Gem Webb. Sections of the presentation were demonstrated on-screen or included in take-home material for participants and are not in the slides.
This document discusses building an effective personal brand. It begins by defining personal branding as the positive idea that comes to mind when people think of you, representing your values, abilities and actions. It notes that an effective personal brand differentiates you as original and superior while staying authentic. However, it cautions that your target market may not care about your personal brand, incompetence cannot be covered up, and fame and goals are not guaranteed. The document presents building an effective personal brand as a three-step process and concludes by taking questions.
The document describes a webinar for earning a six figure income as a psychic or spiritual healer by working only 6 days per month. It recommends setting up live events and workshops 4 days per month, with 2 additional days for administration and promotion. A strategy involves booking clients for 1-hour sessions at $200 per hour, full day events at $50 per person for minimum 40 people, or a mixture. Additional tips include finding free or low-cost venues, using a client booking system for payments, and lead generation through websites, Facebook/Instagram ads, and joint ventures.
This document discusses creating a special pre-launch offer to build an email list in preparation for an online launch. It recommends determining your target audience and the benefits you are selling before creating an offer. A case study example creates an offer for wedding hair and makeup services. The offer includes a free report for opt-ins and leads into a package for sale. Creating a compelling offer that provides value to the target audience is key to building trust and interest for the launch. Testing different offers is also suggested to find what resonates best.
This document provides advice for creating a social media plan including best posting times for different platforms like Twitter, Facebook, LinkedIn, etc. It recommends creating a social media plan on a weekly, monthly basis or when launching something new. The plan should include benchmarks and testing. This week's goals are to fill out a social media plan template and start implementing the plan.
This document summarizes what is known about access to education for refugee children based on an analysis of UNHCR country reports from 2011-2014. It finds that while refugee enrollment has increased overall, fluctuations in refugee populations make planning challenging. Few opportunities for post-primary education can discourage primary enrollment. Funding and resources are insufficient to meet needs. Host country engagement supports access when refugees can integrate into national education systems, though data collection challenges make it difficult to understand trends over time. Progress includes education becoming a higher priority for UNHCR and improved collaboration between UNHCR and host governments.
This document discusses the importance of creating a launch plan document for online product launches. It promotes a webinar by Caroline Balinska on how to create a successful launch plan. The webinar series has covered creating special offers and understanding common launch myths. This webinar focuses on the key launch plan document that outlines the strategy, timeline, and tasks needed for the pre-launch, launch, and post-launch periods. Having a clear launch plan document is presented as essential for avoiding costly mistakes and ensuring a successful first launch.
This webinar discusses how to grow an email list quickly without using Facebook ads. It covers 3 important actions to take before trying to grow a list: ensuring the website and signup page are set up correctly, having an email autoresponder strategy in place, and having clear call-to-actions on social media. The webinar then discusses getting people to opt-in by creating a perfect freemium offer and using a simple social media plan. It emphasizes the importance of building trust so people will purchase products and services.
This document outlines a 5-day challenge for creating an online business foundation. Day 4 focuses on Google tools. It explains that Google controls much of the online experience through tools like Search, YouTube, Analytics and Maps. It recommends setting up accounts in Google+, Webmaster Tools, Analytics and Maps. The document provides brief descriptions of each tool and their benefits. It concludes by congratulating the reader for completing the first 4 days of the challenge and offers additional coaching.
The document outlines a training for coaches on how to grow their business through defining their niche, crafting a signature program, branding effectively, and using targeted Facebook ads for marketing. It shares stories of coaches who implemented this strategy to quit their jobs and build successful coaching businesses through high-ticket signature programs. The training promises to reveal a simple five pillar system for coaches to consistently attract and convert high-paying clients.
Why use social media?
It is free
People are there
People are relaxed and willing to listen
It is instant
You can get directly in front of your demographic
The document outlines Amanda C Watts' system called "Awaken Your Magic" for building a successful and meaningful business. It discusses 5 essential pillars: Diamond Clarity to define values, niche and competitors; Hollywood Branding to articulate offerings; Profit Packaging to create packages and escalating client relationships; Authentic Marketing which is only 20% of success; and Wealth Breakthrough to close sales and grow business. It shares Amanda's story of transitioning from unhappiness to a fulfilling career through aligning her passion with purpose. The system promises to help service-based entrepreneurs become profitable while making a positive difference through strong branding, authentic marketing, and sales techniques.
The potential to push a sales organization off course, but together they can create a perfect storm, requiring organizations to rethink their sales talent development practices. To stay on course and navigate the future, organizations need to adopt a multifaceted strategy to attract, select, engage, assess, retain, and continuously develop competent multigenerational global sales teams
Connects Networking Stoke October 2015 - 9 Guaranteed Steps To Fail At Busine...Stuart Walton
The document outlines 9 steps that can lead to failure at business networking: 1) Not listening, 2) Selling too aggressively, 3) Giving dull pitches, 4) Seeking quick fixes rather than building relationships, 5) Prejudging people, 6) Not promoting oneself, 7) Being a "one-hit wonder" who doesn't follow up, 8) Failing to emphasize benefits for contacts, and 9) Lacking clear objectives. The author advocates listening well, cultivating long-term relationships, avoiding quick deals, giving simple pitches, and having focused referral goals.
How to craft a lead generating about me page that also increases your credibi...Jolynn Oblak
Learn how to craft your about me page on your blog or website to be a lead generating machine! learn how you can increase your credibility and connect with your target market in 4 easy steps. Grab my free worksheets that will walk you through the entire process. http://www.jolynnoblak.com/aboutmews
This presentation was used by Anaz Kabeer at Headstart Startup Saturday Kochi on June 13th 2015. The topic for this particular meet was "Getting initial customers".
Blogging as a Business: Changing Your Mindset to Grow Your Brand by Michael H...TBEX
This document provides guidance for bloggers on transforming their blog into a professional business. It discusses changing one's mindset to view the blog as a business rather than a hobby, and to demand appropriate payment for services rather than expecting free work. Specific topics covered include developing an "About" page, media kit with rates, and professional pitches for publicity, products, and problem-solving. The document stresses the importance of having a published rates sheet and knowing how to appropriately price different deliverables and factors like audience size and brand reputation.
Alexander Accountancy New To Business Seminar June 2015Stuart Walton
The document outlines 9 steps that can lead to failure at business networking: 1) Not listening, 2) Selling aggressively, 3) Giving dull pitches, 4) Seeking quick fixes rather than building relationships, 5) Prejudging people, 6) Not taking opportunities to present, 7) Being a "one-hit wonder" who doesn't follow up, 8) Not emphasizing the benefits for others, and 9) Lacking clear objectives for referrals and connections. Effective networking requires relationship-building over time through listening, engaging others, and providing value to contacts.
Grow Your Business And Become A Thriving EntrepreneurTwentyTwo Agency
This document outlines Amanda C. Watts' method for becoming a thriving entrepreneur. The five-step method includes: 1) finding your passion and talents through self-reflection; 2) developing a clear niche and brand identity; 3) creating profitable service packages; 4) implementing authentic marketing strategies across various channels; and 5) accelerating business growth through sales funnels and repeatable actions. Watts provides her own story of transitioning from corporate work to a successful copywriting business to demonstrate how the method works. She offers a free 30-minute consultation to anyone interested in her coaching.
A mums guide to leaving the 9-5 and building a flexible income around her familyVictoria Casebourne
This document provides information about starting a business to allow more flexibility for raising a family. It discusses how the author left her career in computer science to start her own business and now helps other mothers do the same. Some business ideas discussed that are suitable for mothers include blogging, making crafts or other products to sell, freelancing skills, and virtual assisting. The document encourages the reader to brainstorm their own business ideas and not let doubts stop them from pursuing their dreams. It stresses that starting a business is hard work but can provide more freedom long-term.
Catapult Your Success & Become A Thriving Entrepreneur Business Show Presenta...TwentyTwo Agency
The document outlines Amanda C. Watts' method for becoming a thriving entrepreneur called the Thriving Entrepreneur Method, which involves finding your business sweet spot by aligning your passions, talents, and target market; then using her five step approach of Diamond Clarity, Hollywood Branding, Profit Packaging, Authentic Marketing, and Wealth Breakthrough to build a successful business. The method teaches how to establish a profitable business model, develop an expert brand, implement effective marketing strategies, and take massive action to achieve business success and wealth.
The document provides guidance on how to establish and strengthen a brand for a salon business, including defining the brand's identity and target customer, designing visuals and marketing materials that reflect the brand, and communicating the brand consistently across the salon space, retail products, and online presence in order to attract and retain customers. It also discusses building staff buy-in, defending the brand against negative feedback, and evolving the brand over time based on metrics and feedback.
The document provides an overview of a workshop on lead generation strategies for small businesses, covering topics such as direct response marketing, defining the ideal customer, developing a unique selling proposition, and setting up email marketing to nurture leads over time. The workshop emphasizes testing different marketing approaches to find the most effective ones and focusing marketing efforts on attracting qualified leads rather than immediate sales.
This document provides information about creating a proprietary knowledge kit to promote a business, product, or service. It recommends determining the target audience and core message or "why". For each of 10 important questions potential customers may ask, the document instructs to write a paragraph, include 5-10 bullet points, 3 headlines, 5 keywords, and steps/stages. Visuals, quotes, and data should also be included for each question. The goal is to tell the complete story of the offering in a structured knowledge kit that can be used in various marketing contexts.
http://www.smartsimplemarketing.com Sydni Craig-Hart shares the nitty gritty in this week’s episode so that you (yes YOU) can be inspired to create a simple plan of action to grow your own business .
This document outlines a training program on how to get clients even when just starting a business. The training will teach participants how to define their ideal client through a series of questions, find potential clients through networking events, workshops, webinars and social media. It will also cover creating a free opt-in offer to attract clients, building an email list, and using Facebook ads and design tools like Canva and PicMonkey to promote the offer. The cost of the training program is $347 and includes bonuses like Facebook ads training, and design software training.
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B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
The Genesis of BriansClub.cm Famous Dark WEb PlatformSabaaSudozai
BriansClub.cm, a famous platform on the dark web, has become one of the most infamous carding marketplaces, specializing in the sale of stolen credit card data.
Digital Marketing with a Focus on Sustainabilitysssourabhsharma
Digital Marketing best practices including influencer marketing, content creators, and omnichannel marketing for Sustainable Brands at the Sustainable Cosmetics Summit 2024 in New York
3 Simple Steps To Buy Verified Payoneer Account In 2024SEOSMMEARTH
Buy Verified Payoneer Account: Quick and Secure Way to Receive Payments
Buy Verified Payoneer Account With 100% secure documents, [ USA, UK, CA ]. Are you looking for a reliable and safe way to receive payments online? Then you need buy verified Payoneer account ! Payoneer is a global payment platform that allows businesses and individuals to send and receive money in over 200 countries.
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Part 2 Deep Dive: Navigating the 2024 Slowdownjeffkluth1
Introduction
The global retail industry has weathered numerous storms, with the financial crisis of 2008 serving as a poignant reminder of the sector's resilience and adaptability. However, as we navigate the complex landscape of 2024, retailers face a unique set of challenges that demand innovative strategies and a fundamental shift in mindset. This white paper contrasts the impact of the 2008 recession on the retail sector with the current headwinds retailers are grappling with, while offering a comprehensive roadmap for success in this new paradigm.
How MJ Global Leads the Packaging Industry.pdfMJ Global
MJ Global's success in staying ahead of the curve in the packaging industry is a testament to its dedication to innovation, sustainability, and customer-centricity. By embracing technological advancements, leading in eco-friendly solutions, collaborating with industry leaders, and adapting to evolving consumer preferences, MJ Global continues to set new standards in the packaging sector.
Top mailing list providers in the USA.pptxJeremyPeirce1
Discover the top mailing list providers in the USA, offering targeted lists, segmentation, and analytics to optimize your marketing campaigns and drive engagement.
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Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
How to Implement a Real Estate CRM SoftwareSalesTown
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https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
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At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
1. THE 5 DAY
CHALLENGE
PROVEN STRATERGIES FOR
CREATING THE FOUNDATION TO A
SUCCESSFUL ONLINE BUSINESS
DAY 1: How To Target The Right Client
Caroline Balinska
from Online Marketing Princess
www.carolinebalinska.com
2. What Is This Challenge?
• Time and time again I get told that I am successful online because I
am “computer savvy” and “smart”…. And that the “average” business
owner doesn’t have this opportunity.
• I have spent years learning what works and what doesn’t and I want
to share what I have learnt with people who want to succeed.
• I want to show people that a great website can be had by anyone.
• I normally set up websites for businesses, but there are people like
you that want to be able to handle every aspect of their website. So
let me show you how to do it properly and do it the right way the first
time.
• I challenge you to setting up a website that really works and makes
you money! My strategies are proven to work for any type of
business.
www.carolinebalinska.com
3. Why Follow This
Challenge?
• After 15 years in business and 8 years in online business, there are
things I have learnt that work in all businesses.
• I currently have a business that turns over $180,000 a year that I
spend less that 2 hours per week on. I don’t even need to be in the
same country as this business. By following my systems, I will show
you how you can achieve this.
• Getting a website with a few pages is the easy bit. Turning it into a
business you can make money from is the bit most people don’t
understand.
• Get someone to build you a $500 website and don’t expect to make
any real money.
• I will teach you strategies that a $500 web developer doesn’t know.
www.carolinebalinska.com
4. Need More Reasons To
Follow This Challenge?
• Do you want people to like your business and want what
you are selling/offering? I am a lead generation and
reputation management expert. This is what I do!
• Do you want a website that doesn’t need you hovering
over it 24 hours a day? I create websites that can look
after your clients and leads while you sleep, whether with
emails, information or purchases.
www.carolinebalinska.com
5. What Will You Achieve At
The
End Of The 5 Days
• More Clients
• More Money
• I want to show you that by setting up a few systems in the
beginning you can save a lot of time in the future.
• You will create a great foundation for a successful website.
• These strategies can be implemented across any website you
do in the future.
www.carolinebalinska.com
6. What You Will Learn
Today
• Recognise who your primary customer is
• Recognise who your secondary customer is
• What your target audience is interested in
• How to use this information to get the attention of your
target audience
www.carolinebalinska.com
7. Why Is This Important?
• This is the number 1 thing you need to think about as it
drives everything from your logo to your shop to your
website to your advertising.
• Many people ignore this first step as they think it is not
very important. People think “BUILD IT AND THEY WILL
COME” Who? Who is it that you want visiting your
website?
• Without knowing who your ideal customer is you don’t
know how to target them!
www.carolinebalinska.com
8. Ok, So Let’s Work It Out
Who Your Ideal Customer
Is By Working Out:
Your Ideal Customer
Avatar
• Watch the rest of this video though and then try working
out your customer.
• Let me explain it all to you first……
www.carolinebalinska.com
9. What Is An Avatar?
It is the representation of the customers character.
www.carolinebalinska.com
10. What Are The Questions
We
Need To Ask?
www.carolinebalinska.com
11. Exercise
Your Primary Customer
Ideal Customer's Name: __________________________________________
Ideal Customer's Age: __________________________________________
Ideal Customer's Career: __________________________________________
Ideal Customer's Income: __________________________________________
Ideal Customer's Dreams: __________________________________________
3 Current Concerns: __________________________________________
3 Current Interests: ___________________________________________
Which 1 personality type best describes this customer? (1 line- First word is general, other words are examples of this personality)
Excitement: carefree, spirited, youthful
Sincerity: genuine, kind, family-oriented, thoughtful
Ruggedness: rough, tough, outdoors, athletic
Competence: successful, accomplished, influential, a leader
Sophistication: elegant, prestigious, pretentious
They love to spend their time: ________________________________________________________
They spend most of their time with: ________________________________________________________
Now, write out the above information into one paragraph:
____________________________________________________________
_______________________________________________________________________________________________
______________________________
_______________________________________________________________________________________________
______________________________
12. Exercise
Your Secondary Customer
Ideal Customer's Name: __________________________________________
Ideal Customer's Age: __________________________________________
Ideal Customer's Career: __________________________________________
Ideal Customer's Income: __________________________________________
Ideal Customer's Dreams: __________________________________________
3 Current Concerns: __________________________________________
3 Current Interests: ___________________________________________
Which 1 personality type best describes this customer? (1 line- First word is general, other words are examples of this personality)
Excitement: carefree, spirited, youthful
Sincerity: genuine, kind, family-oriented, thoughtful
Ruggedness: rough, tough, outdoors, athletic
Competence: successful, accomplished, influential, a leader
Sophistication: elegant, prestigious, pretentious
They love to spend their time: ________________________________________________________
They spend most of their time with: ________________________________________________________
Now, write out the above information into one paragraph:
____________________________________________________________
_______________________________________________________________________________________________
______________________________
_______________________________________________________________________________________________
14. EXAMPLE 1:
Forever Flawless
Who Are They?
This is a mobile bridal hair and makeup business that
offers a personalised service in your home.
www.carolinebalinska.com
15. Example 1: Forever
Flawless
Ideal Customer's Name: Jane
Ideal Customer's Age: 29
Ideal Customer's Career: Receptionist
Ideal Customer's Income: $60,000
Ideal Customer's Dreams: A beautiful wedding, Children and house and a yearly holiday
3 Current Concerns: Money, weight, looks
3 Current Interests: Shopping, magazines, fashion,
Which 1 personality type best describes this customer? Sincerity: genuine, kind, family-oriented, thoughtful
Where they love to spend their time: Shopping, restaurants, cafes
They spend most of their time with: With friends and fiancé
Now, write out the above information into one paragraph:
Jane is a 29year old receptionist who wants a wedding she will always remember and that she can be proud of. Jane
likes to shop, follow the latest trends and go out for dinner with friends while trying to stay in shape for the lead up to
her wedding. She is also worried about getting pimples in the lead up to her wedding. When she is not working she
spends most of her time with her friends and fiancé.
www.carolinebalinska.com
16. EXAMPLE 2:
Alter Ego
Who Are They?
This is a events company that organise unusual
events for male & females. The first event is a 2 week
trip to the world crossfit games in LA. Allowing people
to also exercise is the gyms that you need
memberships for.
www.carolinebalinska.com
17. Ideal Customer
Example 2: Alter Ego
Ideal Customer's Name: Sarah
Ideal Customer's Age: 35
Ideal Customer's Career: HR executive
Ideal Customer's Income: $90,000
Ideal Customer's Dreams: Staying fit, nice holidays, buying a house
3 Current Concerns: Fitness, weight, work
3 Current Interests: Keeping fit, drinks with friends, weekend activities.
Which 1 personality type best describes this customer? Ruggedness: rough, tough, outdoors, athletic
Where they love to spend their time: Gym, outdoors, weekend markets
They spend most of their time with: With friends
Now, write out the above information into one paragraph:
Sarah is a 35 year old executive who earns a comfortable living, She looks forward to going to the gym most days of
the week and having drinks with friends on weekends. She also likes to make sure she has at least 1 active day each
weekend, either bike riding or going to a weekend market. Sarah does her best not too worry about her work problems
and by keeping fit she try's to keep her weight in check.
www.carolinebalinska.com
18. What To Make Of This
Information
• Get a sense of who your customer is.
• What they are likely to like, what could catch their eye in
what you write and say.
• Use images & words they can relate to.
• Don’t waste money on the wrong message.
www.carolinebalinska.com
19. How You Can Use This
Information…
www.carolinebalinska.com
20. Use This For An Ad
Key points taken from avatar exercise:
Forever Flawless:
wedding, money issues, pimples, looks, fashion, sincere
Ad Text:
Look flawless on your most important day.
Wow your groom as you walk down the aisle…
And that pimple…. Don’t worry, we have got your covered.
www.carolinebalinska.com
21. Use This For An Ad
Key points taken from avatar exercise:
Alter Ego Event:
work issues, keeping fit, weight, outdoor activities, drinks with
friends, rugged.
Ad Text:
Sick of the daily grind? Want some excitement?
Want to get fit with the big guns and squeeze in some
cheeky drinks with new friends?
www.carolinebalinska.com
22. Turn This Website
Content
Alter Ego Event:
work issues, keeping fit, weight, outdoor activities,
drinks with friends
Blogs to write:
• How to keep fit
• Outdoor activities in winter
• What makes a good place for Friday night drinks when
your over 30?
www.carolinebalinska.com
23. Choosing A Website Style
The difference between the Forever Flawless website
and Alter Ego Event website would be that the
Forever Flawless one can be “girly”, “sweet” and on
trend.
The Alter Ego site can be more savvy and more “this is
me”. The client is “tougher” and certain of who she is.
www.carolinebalinska.com
24. Your Go To Guide
Now that you know your client you can cater to them.
How many people do you know in business that do
this? I guarantee all the big companies pay a lot of
money to get this right. You are already a leap of your
competition just by completing day one of this
challenge.
• Use this exercise as your go to guide for everything you
do, both online and offline.
• This will help with colours to use, style, website design,
business cards, advertising and much more.
www.carolinebalinska.com
25. What’s Next?
• Day 1 down. Only 4 more days to creating a strong
foundation to your success.
• This program is part of my group coaching program - pre
session work.
• My group coaching covers everything you need to a
successful online business that is more than just a
website.
• Create the online brand you know you deserve!
www.carolinebalinska.com