This document provides guidance for bloggers on transforming their blog into a professional business. It discusses changing one's mindset to view the blog as a business rather than a hobby, and to demand appropriate payment for services rather than expecting free work. Specific topics covered include developing an "About" page, media kit with rates, and professional pitches for publicity, products, and problem-solving. The document stresses the importance of having a published rates sheet and knowing how to appropriately price different deliverables and factors like audience size and brand reputation.
Future of Web Apps Tour Edinburgh & Leeds presents "Lessons Learned from Selling Dropsend and other Web App Stories" by Ryan Carson, founder of Carsonified
Future of Web Apps Tour Edinburgh & Leeds presents "Lessons Learned from Selling Dropsend and other Web App Stories" by Ryan Carson, founder of Carsonified
Which SEO Tactics Should You Try Next?Partha Dutta
A beginner's guide to SEO. An ideal search engine optimization tutorial for those who wants to define it differently. Know the techniques and be confident about how to do SEO?
How To Get More Referrals Without Asking Your ClientsNewHorizon.Org
Having credible referrals is an important part in running a business.
Getting these referrals may seem difficult if you are not sure how to ask for them from your clients. You can go around asking for referrals; however, you don’t want to come off as needy.
For more information read http://www.newhorizon.org/credit-info/how-to-get-referrals-for-your-small-business/
Looking for business financing? Check our resource page here http://www.newhorizon.org/NHBS/
Want to know how to produce amazing content that will get found on search engines and drive qualified leads to your website? Then this presentation is for you! Learn how to understand the needs of your customers and align their needs with your products to increase sales today!
How to become the best known realtor in your areaJim Pellerin
How does a realtor become the best known realtor? Most agents are out there working hard trying to get customers. I was talking to 1 realtor the other day and he said he was going to so many networking events that he didn’t have time to talk to me. With that approach I was wondering how could he ever scale his business and become the best known realtor. And when does he have time to deal with his customers?
Webinar: Survive & Thrive in the New Market, Oct2015Tom Panos
The next 90 days are make or break. As your coach I will give you an exclusive coaching session with the tools and strategies to increase your marketshare:
- Gain more listings and increase your sales
- Scripts & Dialogues and negotiations tactics
- Manage vendor expectations
- Prospecting strategies to grow your market share
- And the outlook and over the next few months
Email has to be a part of your modern prospecting strategy. But too many sales and marketing professionals do a poor job of using email to open business relationships. Here are some keys to improving your sales email prospecting!
Join me in this webinar, where I will share with you how to get more clients using your signature story in our next Overcoming Mediocrity anthology book project, because it DOES WORK!
Why on earth would you want to share your personal story?
When it comes to your story, here’s the million-dollar truth:
You must tell your story because your signature story builds trust and creates a memorable brand for YOU. It positions you!
There are three reasons for this:
1. People Remember Stories
Your prospect might not remember the first thing you said with your facts, features or data, but tell her your story of how you lost over 100 pounds and are now a dedicated weight-loss coach who knows how to get proven results because THAT is what she will remember.
Because stories are visceral, stories are universal and they connect with our hearts.
2. People Need Personal Connection
More than ever, we are all seeking deeper connections beyond reading today’s Facebook news feed. When it comes to your marketing materials, always think in terms of connection with your prospects and clients. And make sure you learn how to use your signature story as a part of your marketing.
Your story builds trust. It tells your prospect that you’re real and that you “get” her.
3. People Need Trusted Resources
Knowing how to position yourself is crucial in your marketing. Sharing your signature story will allow you to speak into your prospect’s head and their heart at the same time. When you are honest enough to share your story, they recognize that you are a vulnerable and “real” person and this will help them to feel comfortable working with you (HEART). This, of course, is also an opportunity to share your results, numbers, certifications, publications, sales, speaking dates, etc. in your story and also in your author bio (HEAD).
Both head and heart matter to your clients.
So, when it comes to your work in the world – whether you’re trying to get customers, clients, readers or patients – your story, your vulnerability has to be a piece of the puzzle.
Let me help you bring it all together by featuring you in our next Overcoming Mediocrity book project. Not only will we do everything for you (except write your story) to publish and print your new book, but we have many avenues that we implement to market you and your brand where we highlight your new “Published Author” status.
NEED TO KNOW MORE?
All of the details for this project are housed in our project website. http://www.dpwnpublishing.com/
http://mybusinesscardbook.com/
http://youtu.be/EB0P_snpvV8
Local Search Engine Optimization for Small Business Jason White
Deck I used at the Mid-Hudson Valley Digital Marketers event to discuss how a small business should approach optimizing their website, content and how to compete in the local search space.
How To Increase Sales Using SEO | Case Study - How A Multi-National Company A...Robin Ooi
How A Multi-National Company Achieved Up To 35% Increase In Sales In Less Than 6 Months & How You Can Too With These Simple Website Optimization Tweaks! | SEO | Neil Patel | Search Engine Land
3 necessary tools for the high rollingRoddygardner
3 necessary tools for the high rolling
You should be able to find several indispensable facts about Affiliate Marketing in the following paragraphs. If there’s at least one fact you didn’t know before, imagine the difference it might make.
Digitla marketing for a salon is not an easy task. Most salon owners are busy managing people or doing some of the client work themselves.
Here are 5 ways to build clientele booth rent.
Which SEO Tactics Should You Try Next?Partha Dutta
A beginner's guide to SEO. An ideal search engine optimization tutorial for those who wants to define it differently. Know the techniques and be confident about how to do SEO?
How To Get More Referrals Without Asking Your ClientsNewHorizon.Org
Having credible referrals is an important part in running a business.
Getting these referrals may seem difficult if you are not sure how to ask for them from your clients. You can go around asking for referrals; however, you don’t want to come off as needy.
For more information read http://www.newhorizon.org/credit-info/how-to-get-referrals-for-your-small-business/
Looking for business financing? Check our resource page here http://www.newhorizon.org/NHBS/
Want to know how to produce amazing content that will get found on search engines and drive qualified leads to your website? Then this presentation is for you! Learn how to understand the needs of your customers and align their needs with your products to increase sales today!
How to become the best known realtor in your areaJim Pellerin
How does a realtor become the best known realtor? Most agents are out there working hard trying to get customers. I was talking to 1 realtor the other day and he said he was going to so many networking events that he didn’t have time to talk to me. With that approach I was wondering how could he ever scale his business and become the best known realtor. And when does he have time to deal with his customers?
Webinar: Survive & Thrive in the New Market, Oct2015Tom Panos
The next 90 days are make or break. As your coach I will give you an exclusive coaching session with the tools and strategies to increase your marketshare:
- Gain more listings and increase your sales
- Scripts & Dialogues and negotiations tactics
- Manage vendor expectations
- Prospecting strategies to grow your market share
- And the outlook and over the next few months
Email has to be a part of your modern prospecting strategy. But too many sales and marketing professionals do a poor job of using email to open business relationships. Here are some keys to improving your sales email prospecting!
Join me in this webinar, where I will share with you how to get more clients using your signature story in our next Overcoming Mediocrity anthology book project, because it DOES WORK!
Why on earth would you want to share your personal story?
When it comes to your story, here’s the million-dollar truth:
You must tell your story because your signature story builds trust and creates a memorable brand for YOU. It positions you!
There are three reasons for this:
1. People Remember Stories
Your prospect might not remember the first thing you said with your facts, features or data, but tell her your story of how you lost over 100 pounds and are now a dedicated weight-loss coach who knows how to get proven results because THAT is what she will remember.
Because stories are visceral, stories are universal and they connect with our hearts.
2. People Need Personal Connection
More than ever, we are all seeking deeper connections beyond reading today’s Facebook news feed. When it comes to your marketing materials, always think in terms of connection with your prospects and clients. And make sure you learn how to use your signature story as a part of your marketing.
Your story builds trust. It tells your prospect that you’re real and that you “get” her.
3. People Need Trusted Resources
Knowing how to position yourself is crucial in your marketing. Sharing your signature story will allow you to speak into your prospect’s head and their heart at the same time. When you are honest enough to share your story, they recognize that you are a vulnerable and “real” person and this will help them to feel comfortable working with you (HEART). This, of course, is also an opportunity to share your results, numbers, certifications, publications, sales, speaking dates, etc. in your story and also in your author bio (HEAD).
Both head and heart matter to your clients.
So, when it comes to your work in the world – whether you’re trying to get customers, clients, readers or patients – your story, your vulnerability has to be a piece of the puzzle.
Let me help you bring it all together by featuring you in our next Overcoming Mediocrity book project. Not only will we do everything for you (except write your story) to publish and print your new book, but we have many avenues that we implement to market you and your brand where we highlight your new “Published Author” status.
NEED TO KNOW MORE?
All of the details for this project are housed in our project website. http://www.dpwnpublishing.com/
http://mybusinesscardbook.com/
http://youtu.be/EB0P_snpvV8
Local Search Engine Optimization for Small Business Jason White
Deck I used at the Mid-Hudson Valley Digital Marketers event to discuss how a small business should approach optimizing their website, content and how to compete in the local search space.
How To Increase Sales Using SEO | Case Study - How A Multi-National Company A...Robin Ooi
How A Multi-National Company Achieved Up To 35% Increase In Sales In Less Than 6 Months & How You Can Too With These Simple Website Optimization Tweaks! | SEO | Neil Patel | Search Engine Land
3 necessary tools for the high rollingRoddygardner
3 necessary tools for the high rolling
You should be able to find several indispensable facts about Affiliate Marketing in the following paragraphs. If there’s at least one fact you didn’t know before, imagine the difference it might make.
Digitla marketing for a salon is not an easy task. Most salon owners are busy managing people or doing some of the client work themselves.
Here are 5 ways to build clientele booth rent.
Nezar Kadhem and Tomas Paulauskas prepared this PPT document to help Startup Weekend Bahrain participants on how to present a final pitch. Scroll through this presentation to learn how to convince a judging panel of venture capitalists, angel investors, and business professionals to pick your idea as the potential business success story. Participants can use this framework to present their validation, execution, and an easy to understand business model.
Marketing techniques are constantly changing and evolving. And consumers are getting more sophisticated about how they want to be marketed. This means as marketers, we have to stay on top of every technique, and trend to continue growing your company’s success. So here are 4 ways to take market share this year.
How to promote FIVERR GIG to get non-stop sales?Md Ekram
There are some powerful ways to promote the Fiverr gig. In this SLIDE, I am sharing some of the great ways to promote your gig and increase your chance to get orders. To increase your sale you need to promote your Fiverr gig and the good thing is that you can promote your gig for free.
Let’s go through Fiverr gig promotion strategy.
7 steps to increase your business profitsbusaccmov
Business Acceleration Movement offers a free ebook for entrepreneurs, business decision makers, business executives and consultants where we share 7 steps to increase your business sales and profits by implementing marketing campaigns to attract and retain customers in the most cost-effective manner. Get it now and join our program at http://www.BusinessAccelerationMovement.com
On the Other Side of Real Impact Lies Serious MoneyMatt Wagner
Insurance agents can do WAY better if they understand the relationship between their impact and their revenue. Learn how to transform your business to make a LOT more money.
This presentation was used by Anaz Kabeer at Headstart Startup Saturday Kochi on June 13th 2015. The topic for this particular meet was "Getting initial customers".
Do it Yourself Marketing for Professional Speakers and ConsultantsAidan Crawford
https://shortcircuitmedia.com - Having an expertise doesn't necessarily mean your phone is going to ring off the hook with offers to speak and consult. You have to back up your expertise with a business model that works.
This presentation is specifically designed for speakers, trainers and consultants who know they need to do things differently and want some guidance on where to start
How To Catapult Your Online Business With Digital Leadership - Part 2 - Prese...Doyle Buehler
How To Catapult Your Online Business With Digital Leadership - Part 2 - Presentation with The Australian Marketing Institute - Creating A Compelling Strategy With Content - Digital Strategy - And Online Sales Funnel Alignment - By Doyle Buehler 2015 06
How To Become The Ultimate Brand Authority Online - The Digital Leadership Training Series with Doyle Buehler
Want to build and create a compelling competitive online brand presence using your existing digital assets? This webinar series is designed to help you understand what your audience is looking for, and how to improve and create the ultimate online brand experience to drive sales and leads.
Every business online is different, yet there are some key fundamentals and tools that will assist you in creating a digital ecosystem that keeps your audience educated and entertained and more importantly, interested in what you do and how you do it. If you can’t deliver a valuable brand experience, you’re only 1 click away from them leaving you, forever.
Based upon Doyle Buehler's award winning digital leadership and online strategy framework, this Online Brand Authority Webinar series will show you how to construct a comprehensive, integrated digital ecosystem that has all your online assets working together - strategy, social media, branding, websites, sales funnel, landing pages, content, advertising, SEO etc. It will show you exactly how to overcome the clutter of online, get clarity on what is really important, and become the digital leader and brand authority in your industry.
Specifically designed to complement what you are already doing online to build your brand authority, you will get a step-by-step understanding over 2 webinars that kicks your complete online platform into high gear, with the tools and knowledge to really make things happen for your brand.
Here is the 2 part break down of the Building Brand Authority Webinars:
Webinar 1 - Rocking Your Digital Ecosystem
Learn the 7 Disciplines of digital leadership for a successful online presence
Create a digital strategy framework that connects your value with the needs of your online audience
How to master your content and develop your voice online to deliver your core value
Webinar 2 - Integrating and Escalating Your Kick-ass Online Platform
How to connect and re-align your website across your entire online platform
What you actually need for a working, qualifying, sales and leads funnel
Creating influence beyond your immediate reach through focussed advertising and analytics
The ultimate goal is that you will gain incredible clarity of what you need to be doing online to maximise your Brand Authority, and how to put all of your digital ecosystem pie together.
Beyond the Blog: Tapping Your Expertise and Community to Earn Alternate Incom...TBEX
Presented By: Nathan Sado, Tyra Hughey-Smith, and Jen Ruiz.
Several tips from successful bloggers on various ways travel bloggers can monetize their sites and use their industry expertise to earn income.
Finding the New Angle in Your Travel Articles: TBEX Billings 2019TBEX
Presentation By: Spud Hilton
Tips on creating interesting and unique story lines from the twenty year plus editor of the San Francisco Chronicle Travel Section.
Growing from Video Blogger to Industry Videographer - TBEX Billings 2019TBEX
Presented by: Scott Herder
How do you transition from creating content for your own site, to providing video for DMO's and travel brands?
Scott answers these and many other questions.
Paid or Trade? When (and How Much) to Pay Influencers for Content - TBEX Bill...TBEX
Presented By: Angie Orth
Angie is a long time PR professional and travel blogger with a unique perspective from both sides of the aisle. She explains in detail when DMOs and travel brand should expect to pay for content and when trading for travel, lodging and services are acceptable.
Affiliate Marketing That Converts - TBEX Billings 2019TBEX
Presented By: Maria Haase & Jeannine Crooks
Affiliate Marketing is a great way to generate revenue for your travel blog. A successful blogger and one of the leading Affiliate Marketing pros show you exactly how to do that.
Bloggers and CVBs: The Road to Marriage - TBEX Billings 2019TBEX
Presented By: Jada Durden & Brandy Evans
A DMO and local travel blogger share their story of how they partnered with great success to promote the destination and the bloggers content.
Influencers VS. DMO's Vetting And The Game Of Expectations - TBEX Billings 2019TBEX
Presented By: Jiri Duzar
Step by step instruction on how to select the right content creators for your destination from a successful manager at a national DMO.
Its running cost is among the diverse vital aspects you must consider before buying an electric scooter. Calculate the cost of getting e-scooter charge for your regular usage to calculate its economic efficiency, similar to people who investigate the mileage of petrol or diesel-driven scooters.
Discover Palmer, Puerto Rico, through an immersive cultural tour that unveils its rich history and vibrant traditions. Experience lively festivals, savor authentic cuisine, and explore local markets. Visit historical landmarks, museums, and stunning colonial architecture. Engage with friendly locals, enjoy live music, and hike scenic nature trails, all while participating in cultural workshops and discovering unique artisan crafts.
London Country Tours, the foremost travel partner offers customized Stonehenge tours from London coming with private tour guides and direct access to the inner circles. Visit: https://www.londoncountrytours.co.uk/tour/tours-to-stonehenge-oxford/
How To Talk To a Live Person at American Airlinesflyn goo
This page by FlynGoo can become your ultimate guide to connecting with a live person at American Airlines. Have you ever felt lost in the automated maze of customer service menus? FlynGoo is here to rescue you from endless phone trees and automated responses. With just a click or a call to a specific number, we ensure you get the human touch you deserve. No more frustration, no more waiting on hold - we simplify the process, making your travel experience smoother and more enjoyable.
Antarctica- Icy wilderness of extremes and wondertahreemzahra82
In this presentation, we delve into the captivating realm of Antarctica, Earth's southernmost continent. This icy wilderness stands as a testament to extremes, with record-breaking cold temperatures and vast expanses of pristine ice. Antarctica's landscape is dominated by towering glaciers, colossal icebergs, and expansive ice shelves. Yet, amidst this frozen expanse, a rich tapestry of unique wildlife thrives, including penguins, seals, and seabirds, all finely attuned to survive in this harsh environment. Beyond its natural wonders, Antarctica also serves as a vital hub for scientific exploration, providing invaluable insights into climate change and the Earth's history
How To Change Name On Volaris Ticket.pdfnamechange763
How to change name on Volaris ticket? This is one of the most common questions asked by travelers flying with Volaris Airlines. The mentioned details can help you with your name rectification on the airline ticket. If you are still facing difficulties call the consolidation desk at +1-800-865-1848.
4 DAYS MASAI MARA WILDEBEEST MIGRATION SAFARI TOUR PACKAGE KENYABush Troop Safari
Join our 4-day Masai Mara Wildebeest Migration Safari in Kenya. Witness the incredible wildebeest migration, enjoy exciting game drives, and stay in comfortable lodges. Get up close and personal with one of nature's most amazing exhibits! Book Your Safari Today at - https://bushtroop-safaris.com/
The Power of a Glamping Go-To-Market Accelerator Plan.pptxRezStream
Unlock the secrets to success with our comprehensive 8-Step Glamping Accelerator Go-To-Market Plan! Watch our FREE webinar, where you'll receive expert guidance and invaluable insights on every aspect of launching and growing your glamping business.
During the coldest months, Italy transforms into a winter wonderland, providing visitors with a very unique experience. From the Settimana Bianca ski event to the lively Carnevale celebrations, Italy's winter festivities provide something for everyone. Enjoy hot cocoa, eat hearty comfort foods, and buy during winter deals. Explore the country's rich cultural past by participating in Settimana Bianca, and Carnevale, sipping hot chocolate, shopping during winter deals, and indulging in winter comfort foods. Visit our website https://timeforsicily.com/ for more information.
Exploring Montreal's Artistic Heritage Top Art Galleries and Museums to VisitSpade & Palacio Tours
Montreal boasts a vibrant artistic heritage, showcased in its top art galleries and museums. From the expansive collections at the Montreal Museum of Fine Arts to the cutting-edge exhibits at the Musée d'art contemporain, discover the city's rich cultural landscape. Experience dynamic street art, indigenous works, and contemporary pieces, reflecting Montreal's diverse and innovative art scene.
MC INTERNATIONALS | TRAVEL COMPANY IN JHANGAshBhatt4
Experience the world with MC Internationals travel and tourism. From foreign getways to cultural concentration, we tailor unforgettable journeys for every traveler. Let us turn your dream into reality and create lasting memories. Explore with us today. #TRAVEL,COMPANY #BEST,TRAVEL,COMPANY #VISIT,VISA #EMPLOYMENT,VISA #STUDY,VISA #HAJJ,AND,UMRAH
LUXURY TRAVEL THE ULTIMATE TOKYO EXPERIENCE FROM SINGAPORE.pdfDiper Tour
Get off on the most luxurious Tokyo itinerary from Singapore. Experience Tokyo’s sophisticated modernism and rich tradition with first-class travel, sumptuous lodging, fine food, and special tours. Savor the finest that this energetic city has to offer for an experience that will never be forgotten.
Discover the wonders of the Wenatchee River with a variety of river tours in Monitor, WA. Whether you're seeking thrilling whitewater rafting, peaceful kayaking, family-friendly float trips, or scenic sunset cruises, there's something for everyone. Enjoy fishing, wildlife spotting, bird watching, and more in this beautiful natural setting, perfect for outdoor enthusiasts and families alike.
The Cherry Blossom season in Hunza begins in the second week of March and lasts until the end of April, varying with altitude. During this enchanting period, tourists from around the world flock to Hunza Valley to witness its transformation into a vibrant tapestry of white, pink, and green. The valley comes alive with cherry blossoms, creating a picturesque and mesmerizing landscape that captivates visitors.
About the Company:
The Cherry Blossom season in Hunza starts in the second week of March and extends until the end of April, depending on the altitude. During this enchanting period, tourists from around the globe travel to Hunza Valley to witness its transformation into a vibrant tapestry of white, pink, and green. The valley comes alive with cherry blossoms, creating a picturesque and mesmerizing landscape that captivates all who visit. For the best experience, join Hunza Adventure Tours, the top tour company in Pakistan, and immerse yourself in this breathtaking seasonal spectacle.
BTW UK Visa Application Process, Uk Visa complete guide, Uk Visa fees, requirements and application process. Know all about uk visa and best way to apply for the uk visa. Get to know about the requirements that allows you for the faster visa appliaction. BTW UK Visa Application Process, Uk Visa complete guide, Uk Visa fees, requirements and application process. Know all about uk visa and best way to apply for the uk visa. Get to know about the requirements that allows you for the faster visa appliaction. BTW UK Visa Application Process, Uk Visa complete guide, Uk Visa fees, requirements and application process. Know all about uk visa and best way to apply for the uk visa. Get to know about the requirements that allows you for the faster visa appliaction. BTW UK Visa Application Process, Uk Visa complete guide, Uk Visa fees, requirements and application process. Know all about uk visa and best way to apply for the uk visa. Get to know about the requirements that allows you for the faster visa appliaction. BTW UK Visa Application Process, Uk Visa complete guide, Uk Visa fees, requirements and application process. Know all about uk visa and best way to apply for the uk visa. Get to know about the requirements that allows you for the faster visa appliaction. BTW UK Visa Application Process, Uk Visa complete guide, Uk Visa fees, requirements and application process. Know all about uk visa and best way to apply for the uk visa. Get to know about the requirements that allows you for the faster visa appliaction. BTW UK Visa Application Process, Uk Visa complete guide, Uk Visa fees, requirements and application process. Know all about uk visa and best way to apply for the uk visa. Get to know about the requirements that allows you for the faster visa appliaction. BTW UK Visa Application Process, Uk Visa complete guide, Uk Visa fees, requirements and application process. Know all about uk visa and best way to apply for the uk visa. Get to know about the requirements that allows you for the faster visa appliaction. Get information in this PDF and simplyfy your visa process.
Agence Régionale du Tourisme Grand Est - brochure MICE 2024.pdf
Blogging as a Business: Changing Your Mindset to Grow Your Brand by Michael Huxley
1.
2. What We Will Cover:
• Changing your mindset about blogging.
• The role of the ‘influencer’
• Transforming your blog into a business.
• Building your income streams, services and products.
• Knowing how and what to charge for your services.
• Providing ROI and being professional.
3. Changing Your Mindset.
• The days of the unprofessional hobby blog are over.
• Blogs are marketing and content creating powerhouses and brands
should expect to have a specific budget to work with us.
• Stop begging to be paid. DEMAND IT.
• You are a business, not a charity. You are not free marketing for
brands and PRs.
4.
5.
6. How To Combat The ‘Influencer’ Poison.
Influence is not something we do. It is not something we can sell.
Influence is a BY PRODUCT of what we do. It is the RESULT of our
work and our deliverables.
7. Changing Your Blog Into A Business.
• Professional branding.
• About me page and work with me page.
• Professional media Kit.
• Disclaimers privacy statement and terms and conditions.
• Contract templates.
• Professional pitch and answer templates.
9. Publicity Pitch.
• “I am writing to you in the hope we can work together. I have a
hundred readers every month and if you give me 5 nights stay in your
ultra luxury resort I will give you exposure to them and take endless
selfies of me looking amazing and trying to act natural for Instagram.”
10. Product Pitch.
• “I am writing to you with a marketing campaign idea that you may be
interested in. You need to sell your product/destination to my
audience and I can provide X amount of articles for publication on my
site and yours, professional photography and videography of your
product/service/destination with full rights for use your own
platforms and X amount of social media, with the intention of
providing you with increased sales. I would be happy to discuss your
future marketing needs and here is my media kit and rates sheet for
your convenience.”
11. Problem Solving Pitch.
• “I am writing to you in the hope that we can work together on a
campaign that will help you reach a very specific audience/promote
your brand or service as safe/reliable/a leader in your field. My target
audience and these deliverables would help achieve that marketing
aim. Here are my media kit and rates sheet for your convenience.”
12.
13. Adding A Rates Sheet.
• No longer than a page or two.
• Makes you appear professional and organised.
• Simply lay out all your deliverables and put your price next to it.
• Not essential to put it up on site but it IS recommended.
14. Changing Your Mindset About Getting Paid.
• STOP working for free!
• A freebie product is not an adequate replacement for pay.
• Traditional media have set rates and no brands question that.
• PR agencies and marketing firms have set rates and no brand
questions them.
• Businesses offer services and expect to get paid in return!
15.
16.
17.
18.
19. Knowing How Much And What To Charge.
• Look to the traditional media and marketing world.
• Emulate traditional media prices.
• Look to each other.
• Look at bloggers slightly bigger than you and emulate them.
• Stop working in protected silos.
• Be open, transparent and honest with your pricing.
20. Factors To Consider In Pricing
• Overhead Costs.
• Profit.
• Competitors Pricing.
• Time.
• Skill.
• Online Real Estate.
• Link Juice.
• Deliverables.
• Access To Your Audience.
• Your Brand’s Reputation.
• Audience Size.
• What The Market Will Bear.