This proposal outlines a strategic football management game. The purpose is entertainment. It will allow the player to manage a football club, including exchanging and trading players with a cost system. The content will focus on realistic football management gameplay. The target audience is male football fans between ages 16-30 from working class backgrounds who enjoy both football and video games. Research into similar games will inform the final production. Legal and ethical considerations include restricting access to younger players and ensuring no offensive material is included that could target social groups.

1. Proposal
1
Working Title:
What is it called? This can change if you think of something better later
Product’s Purpose: the purpose is for entertainment
What is the product’s purpose (entertain/educate etc.) and how will you achieve this?
Genre: Sport strategic game
What sort of product is it
Content
What is your product about? The content is about a strategic football managing game
Discuss what you would put in it (be specific). I will put in my game a way to change and exchange
players but at a cost, the game will a realistic football manager game.
Does it have a story? If so, discuss it here no not really it just follows your club that you are
managing.
Audience:
Who is your audience? Football Fans
Be very detailed; age,16-30
gender, Male
social status, Working class
psychographic etc
Why would your project appeal to this person? I think it would appeal to the crowd of gamers that
also like football.
Research and Planning:
What elements of your research and planning will you use in your final production?
Where will you use your research and planning in your final production?
Legal & Ethical Considerations:
Think about any offensive material you will include?
Will you restrict younger people using/accessing it?
Will it offend any social groups/religions/ethnicities?
How will you ensure you do not offend anyone?
Are you using characters/names/logos of existing products/IPs?
Will you product be sufficiently different from existing products to not get sued for copyright
infringement?