This proposal outlines a horror zombie magazine aimed at entertaining fans of zombie horror gaming. The magazine would contain details and pull-outs from zombie horror games, along with special toy features related to the games. The intended audience is male teens and young adults aged 16-25 who enjoy playing these types of games. To avoid legal issues, the magazine would restrict content to older audiences and ensure no offensive words, pictures, or infringement of existing intellectual property are included.

1. Proposal
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Working Title: horror zombie magazine
What is it called? This can change if you think of something better later
Product’s Purpose: To entertain zombie horror game lovers.
What is the product’s purpose (entertain/educate etc.) and how will you achieve this?
Genre: gamers
What sort of product is it
Content my magazine isabout zombie horror killing games and will have pull outs of the
game in the magazine. Also, it will have special features such as toys about the horror
game inside.
What is your product about? Discuss what you would put in it (be specific). Does it have a story? If
so, discuss it here
Audience: young teens – young adults 16-25 and the game will be mainly played by males.
Who is your audience? Be very detailed; age, gender, social status, psychographic etc
Why would your project appeal to this person?
Legal & Ethical Considerations:
Think about any offensive material you will include? Guns and shooting
Will you restrict younger people using/accessing it? yes
Will it offend any social groups/religions/ethnicities? no
How will you ensure you do not offend anyone? I will make sure no words or pictures are used
which are offensive.
Are you using characters/names/logos of existing products/IPs? No
Will you product be sufficiently different from existing products to not get sued for copyright
infringement? Yes my product will be completely different to other zombie game magazines.