This proposal is for a special effects makeup website and brand called "Mix, fix & go". The purpose is to educate audiences through tutorial videos on how to create SFX looks and entertain with facts and tips. The content will include step-by-step video tutorials, images, text, and merchandise for sale. Research influenced including featured products and a simple, accessible website layout. The target audience is females aged 15-24 who enjoy makeup. No offensive material will be included and content will be suitable and accessible for all ages and groups. Original work will be created to avoid copyright issues.