INTERCULTURAL COMMUNICATION An OverView
Introduction to intercultural theories (1) Gudykunst’s  anxiety/uncertainty management theory  (AUM): cross-cultural encounters between cultural in-groups and strangers Ting-Toomey’s  face-negotiation theory  cultural differences in responding to conflict, on the assumption that all people negotiate “face”
Introduction to intercultural theories (2) Philipsen’s  speech codes theory:  Every distinctive culture has a distinctive “speech code” (set of communication practices), taken for granted by those within the culture Tannen’s theory of  genderlect styles:  conflicting speech codes of men and women
Introduction to intercultural theories (3) Hardin and Wood’s  standpoint theory : societal inequalities generate distinctive accounts of nature and social relationships Cheris Kramarea’s  muted group theory  women are a muted group, their words and thoughts discounted.
Anxiety/Uncertainty Management Theory (AUM)(1) Focuses on encounters between in-groups and strangers Applicable to inter-group differences that spawn doubts and fears One party is the “stranger” In-group members also experience anxiety in interacting with the “stranger”
AUM (2) “ Effective ” communication minimizes misunderstandings, enabling each party to accurately predict and explain each other’s behavior “ Mindfulness ” involves thinking about our communication, continually working at changing what we do in order to become  more effective Anxiety  (affective) and  uncertainty  (cognitive) are biggest obstacles to effective communication
AUM (3) Axioms/elements for understanding/resolving uncertainty and anxiety include: enhancing self-esteem, reducing need for affiliation, enhanced processing  of complex information, enhanced tolerance for ambiguity, enhanced empathy, perceived similarity, enhanced liking, increase in shared networks
Face Theory (1) Basics People are always negotiating “face” “ Face ” - our public self-image, the way we want others to see us and treat us “ Facework ” - messages that help restore, maintain, uphold “face” “ Facework” strategies vary  culturally , e.g.:  individualistic  (US/Europe) and  collectivist  (Asian) entailing different definitions of  self, goals and  duty. We can also talk of  self-construal  as either  “independent self” (values I-identity) and “interdependent self” (values We-identity).
Face Theory (2) Techniques Standard western negotiation techniques : Assure impartiality; Guarantee confidentiality; Disputant equality; Avoid “why” questions; Acknowledge emotions, but defuse their force; Frequent summarization; Individual private conferences; Reframe issues of “right” and “wrong” into interests; Brainstorm; Mutual stroking; Reality testing; Consider the alternative; Move toward agreement
Face Theory (3) Culture “ Saving Face” may have to do with MY face, and/or YOUR face; and/or the organization, group, culture that I, and/or YOU represent.  Some privilege Self-face (“Western”); others privilege Other-face or Mutual-face (“Eastern”).  Some pre-empt threats to face; others react after-the-event Culture determines type of face of maintenance which in turn determines type of conflict management
Face Theory (4) Standard conflict resolution strategies include: (1) avoiding (withdrawing) (2) obliging (giving in)  (3) compromising (negotiating) (4) dominating (competing) (5) integrating (problem solving)
Face Theory (5) Obliging, avoiding, compromising : low self-face concern Integrating, dominating : high self-face concern Additional strategies (high self-face concern): emotional expression (express heart), passive aggression (provoke guilt), third-party help (enlist outside aid).  Strategies differently interpreted by different cultures: e.g. for third-party help, collectivists prefer the aid of a familiar third party; individualists want advice from an impartial person they may not know.  Strategic choices affected by  power : whether culture has small power distances or high power distances.
Face Theory (6) Competence Intercultural competence involves: -  Knowledge -  Mindfulness , thoughtful openness to multiple perspectives -  Interaction skill , ability to communicate, appropriately, effectively and adaptively in a given situation
Speech Code Theory (1) “ Nacirema” speech code characteristic of Americans, a culture identified by speech practices Includes a lot of “meta-communication” (talk about talk)
Speech Codes (2) Five propositions applied to Nacirema: Distinctive culture – distinctive speech code . Value of uniqueness; everyone’s voice to be heard Speech code has psychological, sociological and rhetorical dimensions Individual uniqueness; speech valued for encounters at all social levels; personal experience valued Significance of speaking depends on speech codes . Close, open and supportive communication highly valued Terms, rules, premises of speech code are woven into speaking Speech codes revealed in who speaks to whom, in what settings, toward what ends, and about topics, and how people talk about their speech practices Use of shared speech code enables prediction, explanation, and control of discourse Departure from norms likely to be remarked upon and challenged
Genderlect Styles (1) Male-female conversation is cross-cultural Has to do with different conversational styles, and the importance of being aware of / not being aware of these styles Women’s needs for  intimacy  and  connectio n battle with men’s needs for  independence  and  status Women value  rapport  talk, men value  report  talk
Genderlects (2) Types of talk Public speaking vs private speaking Women talk more than men in one-to-one conversation.  Their rapport talk is less suited to talk in public, where men talk more.  (2)  Telling a story Men tell more stories, esp. jokes or events in which they are heroes; women talk about others and are self-deprecating
Genderlects (3) (3) Listening Women are supportive listeners; men worry that such listening is submissive. Women engage in cooperative overlap speech, while men tend to competitively interrupt or switch topic (4)  Asking Questions Admissions of ignorance are viewed by men as undermining self-sufficiency. Women ask questions that make connections to others; they tag opinions with questions (e.g. “don’t you think?”) establishing dialogue (5) Conflict Men more likely to initiate conflict; women more inclined to avoid or soften it
Standpoint Theory (1) The social groups within which we are located powerfully shape what we experience and know as well as how we understand and communicate with ourselves, others, and the world.  Marginalized people, including women,  see the world differently.  The difference between men and women is largely the result of cultural expectations and the treatment each group receives from the other.  Other standpoints are influenced by economic condition, race, sexual orientation
Standpoint Theory (2) People at the top of the hierarchy are the ones privileged to define what it means to be female, male, or anything else There is no such thing as disinterested, impartial, value-free, ahistorical perspective.  All knowledge is  situated , all situated knowledge is partial. “ Strong objectivity”  starts  from the perspectives of the marginalized, because they have more motivation to understand, less interest in the status quo.  But these perspectives may be communicated in restricted language conventions shaped by the powerful.
Muted Group Theory (1) Language is  man -made.  Women are a muted group, since language does not reflect well their experience; its lexicon deprecates women; women’s access to public communication is largely controlled and censored by men.  Women have been marginalized in many (language-based) accounts of the world – in history, anthropology, literature.
Muted Group theory (2) To participate in society, women must translate into the received male system of expression Women use “back-channel” routes to discuss their experiences: diaries, journals, oral histories Feminists have developed alternative dictionaries

Intercultural Communication

  • 1.
  • 2.
    Introduction to interculturaltheories (1) Gudykunst’s anxiety/uncertainty management theory (AUM): cross-cultural encounters between cultural in-groups and strangers Ting-Toomey’s face-negotiation theory cultural differences in responding to conflict, on the assumption that all people negotiate “face”
  • 3.
    Introduction to interculturaltheories (2) Philipsen’s speech codes theory: Every distinctive culture has a distinctive “speech code” (set of communication practices), taken for granted by those within the culture Tannen’s theory of genderlect styles: conflicting speech codes of men and women
  • 4.
    Introduction to interculturaltheories (3) Hardin and Wood’s standpoint theory : societal inequalities generate distinctive accounts of nature and social relationships Cheris Kramarea’s muted group theory women are a muted group, their words and thoughts discounted.
  • 5.
    Anxiety/Uncertainty Management Theory(AUM)(1) Focuses on encounters between in-groups and strangers Applicable to inter-group differences that spawn doubts and fears One party is the “stranger” In-group members also experience anxiety in interacting with the “stranger”
  • 6.
    AUM (2) “Effective ” communication minimizes misunderstandings, enabling each party to accurately predict and explain each other’s behavior “ Mindfulness ” involves thinking about our communication, continually working at changing what we do in order to become more effective Anxiety (affective) and uncertainty (cognitive) are biggest obstacles to effective communication
  • 7.
    AUM (3) Axioms/elementsfor understanding/resolving uncertainty and anxiety include: enhancing self-esteem, reducing need for affiliation, enhanced processing of complex information, enhanced tolerance for ambiguity, enhanced empathy, perceived similarity, enhanced liking, increase in shared networks
  • 8.
    Face Theory (1)Basics People are always negotiating “face” “ Face ” - our public self-image, the way we want others to see us and treat us “ Facework ” - messages that help restore, maintain, uphold “face” “ Facework” strategies vary culturally , e.g.: individualistic (US/Europe) and collectivist (Asian) entailing different definitions of self, goals and duty. We can also talk of self-construal as either “independent self” (values I-identity) and “interdependent self” (values We-identity).
  • 9.
    Face Theory (2)Techniques Standard western negotiation techniques : Assure impartiality; Guarantee confidentiality; Disputant equality; Avoid “why” questions; Acknowledge emotions, but defuse their force; Frequent summarization; Individual private conferences; Reframe issues of “right” and “wrong” into interests; Brainstorm; Mutual stroking; Reality testing; Consider the alternative; Move toward agreement
  • 10.
    Face Theory (3)Culture “ Saving Face” may have to do with MY face, and/or YOUR face; and/or the organization, group, culture that I, and/or YOU represent. Some privilege Self-face (“Western”); others privilege Other-face or Mutual-face (“Eastern”). Some pre-empt threats to face; others react after-the-event Culture determines type of face of maintenance which in turn determines type of conflict management
  • 11.
    Face Theory (4)Standard conflict resolution strategies include: (1) avoiding (withdrawing) (2) obliging (giving in) (3) compromising (negotiating) (4) dominating (competing) (5) integrating (problem solving)
  • 12.
    Face Theory (5)Obliging, avoiding, compromising : low self-face concern Integrating, dominating : high self-face concern Additional strategies (high self-face concern): emotional expression (express heart), passive aggression (provoke guilt), third-party help (enlist outside aid). Strategies differently interpreted by different cultures: e.g. for third-party help, collectivists prefer the aid of a familiar third party; individualists want advice from an impartial person they may not know. Strategic choices affected by power : whether culture has small power distances or high power distances.
  • 13.
    Face Theory (6)Competence Intercultural competence involves: - Knowledge - Mindfulness , thoughtful openness to multiple perspectives - Interaction skill , ability to communicate, appropriately, effectively and adaptively in a given situation
  • 14.
    Speech Code Theory(1) “ Nacirema” speech code characteristic of Americans, a culture identified by speech practices Includes a lot of “meta-communication” (talk about talk)
  • 15.
    Speech Codes (2)Five propositions applied to Nacirema: Distinctive culture – distinctive speech code . Value of uniqueness; everyone’s voice to be heard Speech code has psychological, sociological and rhetorical dimensions Individual uniqueness; speech valued for encounters at all social levels; personal experience valued Significance of speaking depends on speech codes . Close, open and supportive communication highly valued Terms, rules, premises of speech code are woven into speaking Speech codes revealed in who speaks to whom, in what settings, toward what ends, and about topics, and how people talk about their speech practices Use of shared speech code enables prediction, explanation, and control of discourse Departure from norms likely to be remarked upon and challenged
  • 16.
    Genderlect Styles (1)Male-female conversation is cross-cultural Has to do with different conversational styles, and the importance of being aware of / not being aware of these styles Women’s needs for intimacy and connectio n battle with men’s needs for independence and status Women value rapport talk, men value report talk
  • 17.
    Genderlects (2) Typesof talk Public speaking vs private speaking Women talk more than men in one-to-one conversation. Their rapport talk is less suited to talk in public, where men talk more. (2) Telling a story Men tell more stories, esp. jokes or events in which they are heroes; women talk about others and are self-deprecating
  • 18.
    Genderlects (3) (3)Listening Women are supportive listeners; men worry that such listening is submissive. Women engage in cooperative overlap speech, while men tend to competitively interrupt or switch topic (4) Asking Questions Admissions of ignorance are viewed by men as undermining self-sufficiency. Women ask questions that make connections to others; they tag opinions with questions (e.g. “don’t you think?”) establishing dialogue (5) Conflict Men more likely to initiate conflict; women more inclined to avoid or soften it
  • 19.
    Standpoint Theory (1)The social groups within which we are located powerfully shape what we experience and know as well as how we understand and communicate with ourselves, others, and the world. Marginalized people, including women, see the world differently. The difference between men and women is largely the result of cultural expectations and the treatment each group receives from the other. Other standpoints are influenced by economic condition, race, sexual orientation
  • 20.
    Standpoint Theory (2)People at the top of the hierarchy are the ones privileged to define what it means to be female, male, or anything else There is no such thing as disinterested, impartial, value-free, ahistorical perspective. All knowledge is situated , all situated knowledge is partial. “ Strong objectivity” starts from the perspectives of the marginalized, because they have more motivation to understand, less interest in the status quo. But these perspectives may be communicated in restricted language conventions shaped by the powerful.
  • 21.
    Muted Group Theory(1) Language is man -made. Women are a muted group, since language does not reflect well their experience; its lexicon deprecates women; women’s access to public communication is largely controlled and censored by men. Women have been marginalized in many (language-based) accounts of the world – in history, anthropology, literature.
  • 22.
    Muted Group theory(2) To participate in society, women must translate into the received male system of expression Women use “back-channel” routes to discuss their experiences: diaries, journals, oral histories Feminists have developed alternative dictionaries