UNIVERSALLY DESIGNED ICT
          A dream?
      Brussels, 29 november 2011




    Jean-Marie VANHOVE

      INCLUSIEF CONSULTING
      Kruisstraat 8, 2820 Bonheiden
              0472 42 16 24
        www.inclusiefconsulting.eu



            INCLUSIEF CONSULTING
INFORMATION- AND COMMUNICATION TECHNOLOGY
                   (ICT)




                         Technologies for

         processing and transfer of (digitalised) data

                       images and sound



      Personal computer, broadband technology, mobile phone,

          electronic pocket diary, digital television, etc.




                       INCLUSIEF CONSULTING
TRENDS WITHIN ICT


                   ICT increasingly efficient



            Computer power is growing exponentially.

     Amount of digital data worldwide also doubles yearly.

         Data transfer through broadband technology.



    -> More data can be transferred and processed faster.





                       INCLUSIEF CONSULTING
TRENDS WITHIN ICT

                 ICT more and more multifunctional



With smart phones: make calls, send emails, make pictures, play games.

         Mobile phone became platform for mobile internet:

                 -> no restriction of place or time

                  -> mouse is not relevant anymore

                                 but…

           doubts arise about the usability for all people.




                          INCLUSIEF CONSULTING
TRENDS WITHIN ICT


                            Interaction with ICT

                      The actual ICT user is very active:

                    searching for personalized information

                 which he wants to receive anywhere, anytime

                           -> via a range of devices.

          He/she creates own information and content (adding apps).



Service providers, incl. government, (can) make use of this active attitude.




                             INCLUSIEF CONSULTING
IMPORTANCE OF ICT FOR DISABLED PEOPLE




         ICT improves communication, independence and accessibility

                  for people with functional impairments.



             GSM is the communication medium for deaf people.

     With domotics motor impaired people can control their environment.

       With GPS mentally impaired people can be watched over remotely.

    Alternative input facilities (speech a.o.) allow individuated interaction.

                                       .


                               INCLUSIEF CONSULTING

IMPORTANCE OF ICT FOR CITIZENS


Online services facilitate participation and involvement with
                   governmental policies:

     - citizens can receive public information online

 - download and return completed personal documents

                - formulate complaints.

   ICT becomes the key to (online) participation …

                 when it is accessible.




                    INCLUSIEF CONSULTING
INACCESSIBLE ICT = RISK TO EXCLUSION


   Standard digital services are often not usable for people with
                        functional impairments.

Only 2,6% of public and commercial and 5,3% of government websites in
          EU are accessible for people with visual impairments.

Information on websites is difficult to understand for elderly people.

 Few information terminals are adapted for people with impairments.



   Not having access to ICT means not having access to society.




                            INCLUSIEF CONSULTING
E-INCLUSION POLICIES NEED TO
        TACKLE EXCLUSION RISKS




  -> involving users in the development of ICT/AT

to make developers aware of needs of disabled people

-> promoting standardisation and interoperability

          to make technologies compatible

         -> promoting assistive technology

        to make mainstream ICT accessible




                 INCLUSIEF CONSULTING
ASSISTIVE TECHNOLOGY, THE SOLUTION?



     Assistive technology addresses the specific needs

of people with different physical, sensory or cognitive features

                           but…

  Assistive devices are to be searched on a niche market

                           and…

          are not affordable for disabled people

          unless they are reimbursed by government.



                      INCLUSIEF CONSULTING
ASSISTIVE TECHNOLOGY, THE SOLUTION?



                Assistive technologies are “closed”

       = developed for specific groups of disabled people

             = not adaptable by other stakeholders

  = not compatible with new technologies -> new editions being less
                            accessible



Will assistive technology ever solve inaccessibility of society?




                        INCLUSIEF CONSULTING
HAVE E-INCLUSION POLICIES TACKLED
                    EXCLUSION RISKS?


Providing assistive technology improved accessibility of society.

Disabled people could be stimulated to use online public services

                 increasing their digital skills.

        However, …information society is not inclusive:

        - “mainstream” ICT is not always usable for pwd.

  This does not fit with the democratic right of equal access

                to all information for all citizens.

        A new approach is needed: Universal Design?




                         INCLUSIEF CONSULTING
UNIVERSAL DESIGN AND ICT



          ICT is universally accessible when it is:

- usable without adaptations for as many people as possible
         - compatible with every (new) technology.

    Integrating all requirements in the design means

preventing inaccessibility instead of solving it afterwards.



          This is the concept of Universal Design.



                      INCLUSIEF CONSULTING
UNIVERSALLY DESIGNED ICT:REALISTIC?




    Is it feasible to integrate all specific needs of people with
                     impairments in mainstream ICT

 and develop adaptability responding to future participation problems

                   for as much users as possible?

             It seems very difficult, even impossible.



Assistive technologies will always be necessary for severe impairments

               preferably through standard interfaces.



                           INCLUSIEF CONSULTING
UNIVERSALLY DESIGNED ICT:REALISTIC?


   Some specific needs are already addressed in mainstream ICT

      e.g. System software to enlarge text, to improve contrast

      e.g. Choice of access facilities (keyboard, mouse, speech...)

  e.g. Keyboards with shortcuts replacing the functions of the mouse

e.g. With wireless technologies (Bluetooth) it is possible to switch from
                        one technology to another.



              Solutions are (partly) there in technology.

                            But who knows?



                            INCLUSIEF CONSULTING
UNIVERSALLY DESIGNED ICT:REALISTIC?


               Using OPEN SOURCE SOFTWARE

            the user can dispose of the source code

            and indicate how to adapt the software.

       The open source solutions are free for the end user

                               but…

      There is no sustainable commercial business model

no guarantee on the continuity and the quality of the development,




                         INCLUSIEF CONSULTING
UNIVERSALLY DESIGNED ICT: REALISTIC?


               Or should we lower our ambitions

           and require UD only for public services

                 and accept universal access

 to personal technologies only for people with mild handicaps?



    The University of Michigan has the ambition to realise

          a National Public Inclusive Infrastructure

where everyone can use every computer with the specific access

                        functionalities.


                       INCLUSIEF CONSULTING
INTRODUCING UD:INDUSTRY OR GOVERNMENT OR
                           BOTH?



Researchers and designers should be made familiar with UD

     -> to include accessibility in mainstream appliances.

                        Sensitisation

      Every sector should take its social responsibility.

                          Legislation

                     public procurement

        UD knowledge centres (Ireland and Norway)

The concept should be part of all ICT education and training
                         programmes.

                       INCLUSIEF CONSULTING
INTRODUCING UD: INDUSTRY OR GOVERNMENT
                             OR BOTH?



                          User involvement

= taking into account the needs of these users in the designing stage.

                       Users must be present

           - in the whole design and development process

                   - as full participants, being paid

             - under a code of conduct for experiments.



  Condition: users must prove sufficient ICT interest and skills.



                           INCLUSIEF CONSULTING
HOW TU PUSH INDUSTRY?


                            …

      - Do companies feel a social responsibility?

         - Social image, yes -> indirect profit

- Companies don’t want to be associated with imperfect

            - Will they accept legislation?

          - Self-regulation is the message…

                       And yes!…

Standard has been agreed on uniform battery charger.


                    INCLUSIEF CONSULTING
HOW TU PUSH INDUSTRY?


                Isn’t the market potential

      and the economic value of an inclusive market

        the most effective way to introduce UD?

      - digital exclusion concerns 30% of Europeans.

- including 10% of the excluded persons is value of 35 to 85
                         billion euro.

                           Yet, …

              APPLE offers universal access

             without claiming market share…

                      INCLUSIEF CONSULTING
HOW TU PUSH INDUSTRY?


                 It deals with innovation

             not a radical innovation (total new markets)
                   such as the car, TV, pc.

not a strategic innovation of new product categories or new
          market segments such as netbook and iPod.



But a strategic innovation with focus on the business model
     such as free newspapers, low cost airlines and Google

     and/or a smart innovation improving the product.

                         Benefits?

                      INCLUSIEF CONSULTING
HOW TU PUSH INDUSTRY?


                 Eliminate innovation barriers

                Stuck with current successes?

Internal fragmentation in business, market or product divisions

     No urgency as long as turnover is not under pressure

  Lack of awareness in the needs and problems of the client

             Disabled people are not the clients

                Unaware of available solutions

    Main responsibility in acquisition is for advisors/carers


                         INCLUSIEF CONSULTING
DO WE NEED LEGISLATION?

       Yes, on right and freedoms.



   DO WE NEED TO PUSH INDUSTRY?

Yes, to make it aware of market potential.



DO WE NEED TO PUSH DISABLED PEOPLE?

Yes, they should use their autonomy right,

         And become consumers.

              INCLUSIEF CONSULTING
THANK YOU.


Jean-Marie Vanhove




   INCLUSIEF CONSULTING

24 universal designed

  • 1.
    UNIVERSALLY DESIGNED ICT A dream? Brussels, 29 november 2011 Jean-Marie VANHOVE INCLUSIEF CONSULTING Kruisstraat 8, 2820 Bonheiden 0472 42 16 24 www.inclusiefconsulting.eu INCLUSIEF CONSULTING
  • 2.
    INFORMATION- AND COMMUNICATIONTECHNOLOGY (ICT) Technologies for processing and transfer of (digitalised) data images and sound Personal computer, broadband technology, mobile phone, electronic pocket diary, digital television, etc. INCLUSIEF CONSULTING
  • 3.
    TRENDS WITHIN ICT ICT increasingly efficient Computer power is growing exponentially. Amount of digital data worldwide also doubles yearly. Data transfer through broadband technology. -> More data can be transferred and processed faster.  INCLUSIEF CONSULTING
  • 4.
    TRENDS WITHIN ICT ICT more and more multifunctional With smart phones: make calls, send emails, make pictures, play games. Mobile phone became platform for mobile internet: -> no restriction of place or time -> mouse is not relevant anymore but… doubts arise about the usability for all people. INCLUSIEF CONSULTING
  • 5.
    TRENDS WITHIN ICT Interaction with ICT The actual ICT user is very active: searching for personalized information which he wants to receive anywhere, anytime -> via a range of devices. He/she creates own information and content (adding apps). Service providers, incl. government, (can) make use of this active attitude. INCLUSIEF CONSULTING
  • 6.
    IMPORTANCE OF ICTFOR DISABLED PEOPLE ICT improves communication, independence and accessibility for people with functional impairments. GSM is the communication medium for deaf people. With domotics motor impaired people can control their environment. With GPS mentally impaired people can be watched over remotely. Alternative input facilities (speech a.o.) allow individuated interaction. . INCLUSIEF CONSULTING 
  • 7.
    IMPORTANCE OF ICTFOR CITIZENS Online services facilitate participation and involvement with governmental policies: - citizens can receive public information online - download and return completed personal documents - formulate complaints. ICT becomes the key to (online) participation … when it is accessible. INCLUSIEF CONSULTING
  • 8.
    INACCESSIBLE ICT =RISK TO EXCLUSION Standard digital services are often not usable for people with functional impairments. Only 2,6% of public and commercial and 5,3% of government websites in EU are accessible for people with visual impairments. Information on websites is difficult to understand for elderly people. Few information terminals are adapted for people with impairments. Not having access to ICT means not having access to society. INCLUSIEF CONSULTING
  • 9.
    E-INCLUSION POLICIES NEEDTO TACKLE EXCLUSION RISKS -> involving users in the development of ICT/AT to make developers aware of needs of disabled people -> promoting standardisation and interoperability to make technologies compatible -> promoting assistive technology to make mainstream ICT accessible INCLUSIEF CONSULTING
  • 10.
    ASSISTIVE TECHNOLOGY, THESOLUTION? Assistive technology addresses the specific needs of people with different physical, sensory or cognitive features but… Assistive devices are to be searched on a niche market and… are not affordable for disabled people unless they are reimbursed by government. INCLUSIEF CONSULTING
  • 11.
    ASSISTIVE TECHNOLOGY, THESOLUTION? Assistive technologies are “closed” = developed for specific groups of disabled people = not adaptable by other stakeholders = not compatible with new technologies -> new editions being less accessible Will assistive technology ever solve inaccessibility of society? INCLUSIEF CONSULTING
  • 12.
    HAVE E-INCLUSION POLICIESTACKLED EXCLUSION RISKS? Providing assistive technology improved accessibility of society. Disabled people could be stimulated to use online public services increasing their digital skills. However, …information society is not inclusive: - “mainstream” ICT is not always usable for pwd. This does not fit with the democratic right of equal access to all information for all citizens. A new approach is needed: Universal Design? INCLUSIEF CONSULTING
  • 13.
    UNIVERSAL DESIGN ANDICT ICT is universally accessible when it is: - usable without adaptations for as many people as possible - compatible with every (new) technology. Integrating all requirements in the design means preventing inaccessibility instead of solving it afterwards. This is the concept of Universal Design. INCLUSIEF CONSULTING
  • 14.
    UNIVERSALLY DESIGNED ICT:REALISTIC? Is it feasible to integrate all specific needs of people with impairments in mainstream ICT and develop adaptability responding to future participation problems for as much users as possible? It seems very difficult, even impossible. Assistive technologies will always be necessary for severe impairments preferably through standard interfaces. INCLUSIEF CONSULTING
  • 15.
    UNIVERSALLY DESIGNED ICT:REALISTIC? Some specific needs are already addressed in mainstream ICT e.g. System software to enlarge text, to improve contrast e.g. Choice of access facilities (keyboard, mouse, speech...) e.g. Keyboards with shortcuts replacing the functions of the mouse e.g. With wireless technologies (Bluetooth) it is possible to switch from one technology to another. Solutions are (partly) there in technology. But who knows? INCLUSIEF CONSULTING
  • 16.
    UNIVERSALLY DESIGNED ICT:REALISTIC? Using OPEN SOURCE SOFTWARE the user can dispose of the source code and indicate how to adapt the software. The open source solutions are free for the end user but… There is no sustainable commercial business model no guarantee on the continuity and the quality of the development, INCLUSIEF CONSULTING
  • 17.
    UNIVERSALLY DESIGNED ICT:REALISTIC? Or should we lower our ambitions and require UD only for public services and accept universal access to personal technologies only for people with mild handicaps? The University of Michigan has the ambition to realise a National Public Inclusive Infrastructure where everyone can use every computer with the specific access functionalities. INCLUSIEF CONSULTING
  • 18.
    INTRODUCING UD:INDUSTRY ORGOVERNMENT OR BOTH? Researchers and designers should be made familiar with UD -> to include accessibility in mainstream appliances. Sensitisation Every sector should take its social responsibility. Legislation public procurement UD knowledge centres (Ireland and Norway) The concept should be part of all ICT education and training programmes. INCLUSIEF CONSULTING
  • 19.
    INTRODUCING UD: INDUSTRYOR GOVERNMENT OR BOTH? User involvement = taking into account the needs of these users in the designing stage. Users must be present - in the whole design and development process - as full participants, being paid - under a code of conduct for experiments. Condition: users must prove sufficient ICT interest and skills. INCLUSIEF CONSULTING
  • 20.
    HOW TU PUSHINDUSTRY? … - Do companies feel a social responsibility? - Social image, yes -> indirect profit - Companies don’t want to be associated with imperfect - Will they accept legislation? - Self-regulation is the message… And yes!… Standard has been agreed on uniform battery charger. INCLUSIEF CONSULTING
  • 21.
    HOW TU PUSHINDUSTRY? Isn’t the market potential and the economic value of an inclusive market the most effective way to introduce UD? - digital exclusion concerns 30% of Europeans. - including 10% of the excluded persons is value of 35 to 85 billion euro. Yet, … APPLE offers universal access without claiming market share… INCLUSIEF CONSULTING
  • 22.
    HOW TU PUSHINDUSTRY? It deals with innovation not a radical innovation (total new markets) such as the car, TV, pc. not a strategic innovation of new product categories or new market segments such as netbook and iPod. But a strategic innovation with focus on the business model such as free newspapers, low cost airlines and Google and/or a smart innovation improving the product. Benefits? INCLUSIEF CONSULTING
  • 23.
    HOW TU PUSHINDUSTRY? Eliminate innovation barriers Stuck with current successes? Internal fragmentation in business, market or product divisions No urgency as long as turnover is not under pressure Lack of awareness in the needs and problems of the client Disabled people are not the clients Unaware of available solutions Main responsibility in acquisition is for advisors/carers INCLUSIEF CONSULTING
  • 24.
    DO WE NEEDLEGISLATION? Yes, on right and freedoms. DO WE NEED TO PUSH INDUSTRY? Yes, to make it aware of market potential. DO WE NEED TO PUSH DISABLED PEOPLE? Yes, they should use their autonomy right, And become consumers. INCLUSIEF CONSULTING
  • 25.
    THANK YOU. Jean-Marie Vanhove INCLUSIEF CONSULTING