This document discusses various methods for idea generation and design thinking, including design sprints. It describes phases of the design sprint process like understanding the problem, diverging and generating ideas, deciding on solutions, prototyping, and validating. Specific methods discussed include lightning talks, competitive overviews, user interviews, service blueprints, design principles, storyboarding, prototyping, user testing, and stakeholder validation. It also covers circular design and contrasts it with linear design, providing examples from Philips and Patagonia. Circular design case studies and methods are mentioned but not described in detail.

1. N E W W A Y S
O F I D E A T I O N
K R U N C H T I M E
I NT E RACT IV E

2. Design Sprints
Google
https://developers.google.com/design-sprint/

3. N E W W A Y S O F
I D E A T I O N
What is a design sprint?
• Design sprints are a framework for teams of any
size to solve and test design problems in 2-5 days
• It’s combination of design thinking and the Agile
Framework

4. N E W W A Y S O F
I D E A T I O N
Phases of the design sprint

5. The Team

6. Understanding methods (extract)
360 degree
lightning talks
Competitive
overview
User
interviews
Field
visits
Stakeholder
map
Summarize learnings

7. N E W W A Y S
O F I D E A T I O N
Understanding methods
• Lightning talks allow the sprint team to understand the problem from many
different points of view (Business goals, Technical capacities, user research)
• Competitive overview with a brief review of 3-10 similar projects can be a great
way to kick start the sprint
• User interviews should include questions about how users use a particular product,
and what they like and dislike about it
• Field visits include all the best practices of a user interview, but additionally allow
the team to understand the context
• The stakeholder map lists all the possible people concerned in a situation

8. Define the problem methods (extract)

9. E P I C O R C H A P T E R
Define the problem methods
• User journey - a map that lists all the stages that someone goes through from
learning about the product to becoming an expert user
• Define design principles - list all the possible design principles your team cares
about individually, and select the best ideas as a team
• The first tweet - writing that can help the team focus their strategy in 140
characters… or less

10. Diverge methods (extract)
Minutes
5
Ideas
8
Minutes
5
Idea
1
Minutes
5
Storyboard
1

11. Decide (methods)
ZEN VOTING
Reviewing the ideas and
voting in silence
TEAM REVIEW
The team can discuss
the best ideas and decide which
ones to prototype.
THINKING HATS
Assign everyone a Thinking Hat.
Each hat represents a different
point of view that’s valuable and
that can enrich the final
decision.

12. Prototype methods (extract)
Paper Prototype
Video
Mock
Clickdummy
Demo
…

13. Validate methods (extract)
USER TESTING
What do users like and dislike in the
prototype?
Does the solution meet their needs
overall?
STAKEHOLDER VALIDATION
Their review and approval is
essential for the sprint to succeed.
TECHNICAL FEASIBILITY
Do the design ideas match or exceed the
technical capacity of the team?

14. Service Blueprint
Adaptive Path Team at Capital One
https://www.dropbox.com/s/g60zyqvrmyo3u1v/A%20Guide%20to%20Service
%20Blueprinting.pdf?dl=0

15. Service Blueprint
Touch-
points
Staff action
front
Staff action
back
Supporting
actions
Customer
actions
Stage I Stage II Stage III

16. Values of the service blueprint
VISUALIZE ALIGN PROTOTYPE

17. Subtopic or exampleService Blueprint application

18. Current and future states

19. Circular Design
Ellen MacArthur Foundation + IDEO 2016.
http://circulardesignguide.com

20. N E W W A Y S O F
I D E A T I O N
Linear Design

21. N E W W A Y S O F
I D E A T I O N
Circular Design

22. E P I C O R C H A P T E R
Subtopic or exampleCircular Design cases
EVOCATIVE PHILIPS + RAUARCHITECTS PATOGONIA

23. E P I C O R C H A P T E R
Subtopic or exampleCircular Design methods

24. Alexander Meinhardt
krunchtime.org
KRUNCHTI M E I NTE RACTIVE
Beatrice Allesch
COAU THORS