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Stages of Design
in………..
Ar. Surashmie Kaalmegh
Associate Professor
BID ,LAD College , Nagpur
Because …………
The end user is…
Known ???
 TO MAKE LIFE
COMFORTABLE
 TO ACCOMMODATE
NEWER NEEDS REQUIREMENTS
 TO GENERATE INTEREST
 TO ATTRACT ATTENTION
 TO PROGRESS…
Vehicles
&
gadgets
Packaging
Leisure : concept or
spaces
Objects of
utility
Dining
Food Decoration
in Parties /
Celebrations
Design is everywhere……..
so how to BEGIN…….?????
Think about the user & his needs
The design process………is
funicular
funnel
Of
ideas
Manufacturing & Marketing
A Designer needs to have the
ability to
 Understand
user needs
 Discover
Think out-of-the-box
 Create
 Explore ideas
Test & Evaluate
The six stages
of Design
1. Identify need & survey
( analyze user needs)
 ASK
What is the
problem?
What have others
done?
What are the
constraints?
Who are the users?
What are their specific needs ?
Specific preferences? An example of a designers
output
or Defining - design problem
Environmental impact
• Exploitation of workers and
social responsibility
• Exploitation of animals and
animal testing
• Energy efficiency
• Use of renewable energy
• Material reutilization and use
of recycled components
• Antimicrobial effectiveness
• Recyclability at end of
product life
• Ergonomic performance
• Sustainable production
processes
2.Explore & discover –
The search strategy comes from
having analysed the assignment title
and identified:
 THE TYPES OF INFORMATION
needed topic overview, recent
research, ideas and opinions,
statistics, case studies etc.
 THE TYPES OF RESOURCE TO
LOOK FOR eg books, journal
articles, newspapers, government
reports etc.
 Always have a clear plan at the
start or wastage of valuable time on
unproductive searches.
 Do not give up . Develop effective
searches. Learn to narrow a search
from the general to the specific.
PLAN
 Draw a diagram.
 Make lists of
materials needed .
 Make lists of data
required .
 Material survey
 User feedback
 Lessons Learnt
from past
3.Ideating or generating- ideas
This is one of the simplest and most
effective methods of generating ideas.
 Ideation is the process of forming
and relating ideas. It is a concept
utilized in the study of new product
development, creativity,
innovation, design thinking and
concept development. The term
ideation (a portmanteau created
from the words 'idea' and
'generation') is often used
interchangeably with brainstorm.
 In all ideation sessions, it is important
to write down every idea, no matter how
wacky.
 Brainstorming is creative thinking by a
group of people designed to generate a
number of ideas to solve a given
problem.
 Generate ideas and questions, access
prior knowledge, assess interests and
knowledge, develop probing questions
and problems.
Brainstorm / mind map / do way outs
 IMAGINE
What are some
solutions?
Brainstorm ideas.
Choose the best one.
HOW TO MIND MAP ?
4. Develop & Selecting- one or
several prototypes
 IMPROVE
Talk about what works, what doesn't,
and what could work better.
Modify your design to make it better.
Test it out!
Doodles & conceptual sketches
An example of designers output
5. Implement
CREATE
 Follow your
plan and create it.
 Test it out!
6. Evaluate & Test
Without testing no idea could
be actualized would it ?
The Team work:
Design is hard work……..
 It requires
researching ideas
and trends,
educated guesses,
and trying out
alternatives.
 Inspirations from
art, architecture,
nature, or the
streets can help
you generate
multiple ideas
An EXAMPLE :
A designers portfolio ,his / her inspiration
 The brief was to create a seating system for outdoor / indoor use
An example of a designers output
Example of a designers ideation
An example of a designers output
Example of a designers ideation
An example of a designers output
Example of a designers model of ideation outputs
An example of a designers output
Some of the more interesting concepts were developed and pursued.
An example of a designers output
An example of a designers output
Finalising …….two or
three ideas?
An example of a designers output
The final
inspiration and
detailing
An example of a designers output
Visualising design usage through sketching ………………..
An example of a designers output
Her mockups……………
An example of a designers output
An example of a designers output
An example of a designers output
An example of a designers output
An example of a designers output
An example of a designers output
An example of a designers output
An example of a designers output
An example of a designers output
The design stages :
summary
 Identify need, User group
 & survey ( check for similar
products )
 Task description & analysis for
idea screening
 Design decisions
 Conceptualisation & searching
for options
 Mock-up for testing &
feedback
 Technical implementation
 Marketing
• DEFINING - DESIGN
PROBLEM & ANALYZING
– USER NEEDS
• EXPLORE - IDEATING OR
GENERATING IDEAS
• SELECTING- DESIGN
CRITERIA
• IMPLEMENTING- ONE OR
SEVERAL PROTOTYPES
• EVALUATING -
PROTOTYPES AGAINST
DESIGN CRITERIA
Hints : Search internally
 Suspend judgment
– Suspend evaluation for the
days or weeks required to
generate.
 a large set of alternatives
is critical to success.
hence Generate a lot of ideas
 Most experts believe that the
more ideas a team generates,
the more likely the team is to
explore fully the ‘solution
space’.
 Welcome ideas, even if they
do not seem very feasible
 Ideas which initially appear
infeasible can often be
improved, “debugged” or
“repaired” by other members of
the team.
 Use graphical and physical
media. Since reasoning about
physical and geometric
information with words is
difficult.
Reflect on the Results and
the Process
 Is there confidence that the
solution space has
been fully explored?
 Are there alternative
function diagrams?
 Are there alternative ways
to decompose the problem?
 Have external sources
been thoroughly pursued?
 Have ideas from everyone
been accepted and
integrated into process.
An example of a designers output
So to summarize ……..
The example used in this lecture is of a budding designer Stephanie Angoulvaunt in 2009.
Photo credits to all those talented unnamed photographers whose output is included in this presentation .

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The six stages of design

  • 1. Stages of Design in……….. Ar. Surashmie Kaalmegh Associate Professor BID ,LAD College , Nagpur
  • 2.
  • 3. Because ………… The end user is… Known ???
  • 4.
  • 5.  TO MAKE LIFE COMFORTABLE  TO ACCOMMODATE NEWER NEEDS REQUIREMENTS  TO GENERATE INTEREST  TO ATTRACT ATTENTION  TO PROGRESS…
  • 8. Leisure : concept or spaces
  • 11. Food Decoration in Parties / Celebrations
  • 12. Design is everywhere…….. so how to BEGIN…….????? Think about the user & his needs
  • 14. A Designer needs to have the ability to  Understand user needs  Discover Think out-of-the-box  Create  Explore ideas
  • 15. Test & Evaluate The six stages of Design
  • 16. 1. Identify need & survey ( analyze user needs)  ASK What is the problem? What have others done? What are the constraints? Who are the users? What are their specific needs ? Specific preferences? An example of a designers output
  • 17. or Defining - design problem Environmental impact • Exploitation of workers and social responsibility • Exploitation of animals and animal testing • Energy efficiency • Use of renewable energy • Material reutilization and use of recycled components • Antimicrobial effectiveness • Recyclability at end of product life • Ergonomic performance • Sustainable production processes
  • 18. 2.Explore & discover – The search strategy comes from having analysed the assignment title and identified:  THE TYPES OF INFORMATION needed topic overview, recent research, ideas and opinions, statistics, case studies etc.  THE TYPES OF RESOURCE TO LOOK FOR eg books, journal articles, newspapers, government reports etc.  Always have a clear plan at the start or wastage of valuable time on unproductive searches.  Do not give up . Develop effective searches. Learn to narrow a search from the general to the specific. PLAN  Draw a diagram.  Make lists of materials needed .  Make lists of data required .  Material survey  User feedback  Lessons Learnt from past
  • 19. 3.Ideating or generating- ideas This is one of the simplest and most effective methods of generating ideas.  Ideation is the process of forming and relating ideas. It is a concept utilized in the study of new product development, creativity, innovation, design thinking and concept development. The term ideation (a portmanteau created from the words 'idea' and 'generation') is often used interchangeably with brainstorm.  In all ideation sessions, it is important to write down every idea, no matter how wacky.  Brainstorming is creative thinking by a group of people designed to generate a number of ideas to solve a given problem.  Generate ideas and questions, access prior knowledge, assess interests and knowledge, develop probing questions and problems. Brainstorm / mind map / do way outs  IMAGINE What are some solutions? Brainstorm ideas. Choose the best one.
  • 20.
  • 21. HOW TO MIND MAP ?
  • 22. 4. Develop & Selecting- one or several prototypes  IMPROVE Talk about what works, what doesn't, and what could work better. Modify your design to make it better. Test it out! Doodles & conceptual sketches An example of designers output
  • 23. 5. Implement CREATE  Follow your plan and create it.  Test it out!
  • 24. 6. Evaluate & Test Without testing no idea could be actualized would it ?
  • 26. Design is hard work……..  It requires researching ideas and trends, educated guesses, and trying out alternatives.  Inspirations from art, architecture, nature, or the streets can help you generate multiple ideas
  • 27. An EXAMPLE : A designers portfolio ,his / her inspiration  The brief was to create a seating system for outdoor / indoor use An example of a designers output
  • 28. Example of a designers ideation An example of a designers output
  • 29. Example of a designers ideation An example of a designers output
  • 30. Example of a designers model of ideation outputs An example of a designers output
  • 31. Some of the more interesting concepts were developed and pursued. An example of a designers output
  • 32. An example of a designers output
  • 33. Finalising …….two or three ideas? An example of a designers output
  • 34. The final inspiration and detailing An example of a designers output
  • 35. Visualising design usage through sketching ……………….. An example of a designers output
  • 36. Her mockups…………… An example of a designers output
  • 37. An example of a designers output
  • 38. An example of a designers output
  • 39. An example of a designers output
  • 40. An example of a designers output
  • 41. An example of a designers output
  • 42. An example of a designers output
  • 43. An example of a designers output
  • 44. An example of a designers output
  • 45. The design stages : summary  Identify need, User group  & survey ( check for similar products )  Task description & analysis for idea screening  Design decisions  Conceptualisation & searching for options  Mock-up for testing & feedback  Technical implementation  Marketing • DEFINING - DESIGN PROBLEM & ANALYZING – USER NEEDS • EXPLORE - IDEATING OR GENERATING IDEAS • SELECTING- DESIGN CRITERIA • IMPLEMENTING- ONE OR SEVERAL PROTOTYPES • EVALUATING - PROTOTYPES AGAINST DESIGN CRITERIA
  • 46. Hints : Search internally  Suspend judgment – Suspend evaluation for the days or weeks required to generate.  a large set of alternatives is critical to success. hence Generate a lot of ideas  Most experts believe that the more ideas a team generates, the more likely the team is to explore fully the ‘solution space’.  Welcome ideas, even if they do not seem very feasible  Ideas which initially appear infeasible can often be improved, “debugged” or “repaired” by other members of the team.  Use graphical and physical media. Since reasoning about physical and geometric information with words is difficult.
  • 47. Reflect on the Results and the Process  Is there confidence that the solution space has been fully explored?  Are there alternative function diagrams?  Are there alternative ways to decompose the problem?  Have external sources been thoroughly pursued?  Have ideas from everyone been accepted and integrated into process. An example of a designers output
  • 48. So to summarize ……..
  • 49. The example used in this lecture is of a budding designer Stephanie Angoulvaunt in 2009. Photo credits to all those talented unnamed photographers whose output is included in this presentation .