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AMERICAN ADVERTISING AWARDS | SEATTLE 2014 WINNERS’ BOOK 5
AAF SEATTLE
A MESSAGE FROM
Can you believe we are here again?! Didn’t we just do this?
As we close out this year’s competition, our first year of
the newly christened American Advertising Awards–Seattle,
I offer congratulations to all of our ADDY®
-winning agencies
and clients for the incredible work you created in 2013.
Each year of this competition you all continue to amaze me,
our organization and our community with your talents.
The next stop for your work is our District Competition,
where all Gold District ADDY winners will advance to the
national judging round of the American Advertising Awards.
I was so honored and proud to have a strong showing from
Seattle in last year’s National Competition in Phoenix, and
am looking forward to seeing even more of you take the stage
at the AAF National Conference, this June in Boca Raton.
This June will conclude my term as President of AAF Seattle,
and I have to give special thanks to each member of this year’s
board—George, Martin, Luis, Ashley, Julia, Audrey, Charlotte
and Kirsten—you continue to inspire me with your commitment
to our club. Thank you for your support and friendships.
There are so many more of you who I have served with on
the AAF Seattle Board, as well as colleagues throughout our
community, and my thanks extend to you as well. For believing
in me, for your friendship, for your mentorship, and support.
Thank you.
AAF Seattle has been such an important part of my life and
career, and I hope that all of you find that this organization is
a positive influence for you as well. You are the heart and soul
of our club, and all of the work our board members, committees
and volunteers do is for you. And while I will be stepping down
as President, I am looking forward to being involved with our
club in other ways, and continuing our partnerships.
Once again, congratulations to all of you!
Cheers,
RENEE PETERSON
President, AAF Seattle
Hello Seattle
Advertising
Friends!

6 AMERICAN ADVERTISING AWARDS | SEATTLE 2014 WINNERS’ BOOK
AMERICAN ADVERTISING AWARDS SEATTLE
SPONSORS&
PARTNERS
PLATINUM SPONSORS
Print NW
Seattle Times
The Creative Group
GOLD SPONSORS
Commercialize Seattle & Washington Filmworks
SILVER SPONSORS
Arc Media
Hydrogen Advertising
The Mac Store
Marketing NW.com
Media,Inc.
Tacoma Rainiers
Baseball Club
Topo Swope Talent
What Now? Exactly!
ARCMEDIA
STUDIOS

A hearty "Thank you!" to our awesome judges Cathy Campbell,
Dave Gassman, Jon Flannery, Matt Rand, and Steve Rudasics;
that premier coffee house we keep going to for hosting our
weekly meetings, aka Uptown Espresso; the guy with the
cat on the leash at that coffee house; Hydrogen Advertising for
making our print ads; What Now? Exactly! for explaining to us
all what the American Advertising Awards are all about through
animation; Seattle City Hall for hosting Judging Weekend, and
Commercialize Seattle for sponsoring Juding Weekend; and
Print NW for your continued generosity in printing this book.
Thanks to everyone who went for ADDY®
glory by entering
this year’s show, everyone who came to the party, and all of
our wonderful, generous sponsors and volunteers. And then,
there is the stuff that got us all through the Amrican Advertsing
Awards season.
AMERICAN ADVERTISING AWARDS SEATTLE
2014 ADDY COMMITTEE
ADDY CHAIR Audrey Berglund Tacoma Rainiers
COMPETITION Ashley Ernst Smashing Ideas
COMMUNICATIONS Luis Antezana AAF Seattle Director
of Communications
FINANCE Martin McGee The West Edge Group LLC
EVENT Ali Ducich Barker Martin, PS
Kelsey Kovach Windermere Real Estate/
Windermere Professional Partners
SILVER MEDAL Laura Ward The Creative Group
CREATIVE COMMITTEE
CREATIVE CHAIR Dan Goldgeier Freelance Copywriter
ART DIRECTION Molley Maloney Freelance ACD/AD
COPYWRITING Ben Spradling Tacoma Rainiers
VOLUNTEER HEAD Tiffany Barnett Amazon
JUDGING COMMITTEE
JUDGE RECRUITING Mary Knight Hydrogen Advertising
JUDGING CHAIR Lara Johannsen WONGDOODY
EVENT PRODUCTION George Riddell BigHouse Production
BOOK PRODUCTION
CREATIVE DIRECTOR/DESIGN Molley Maloney Freelance ACD/AD
WRITER Dan Goldgeier Freelance Copywriter
BOOK COORDINATION Audrey Berglund Tacoma Rainiers
PRINTING Greg Tranum PrintNW
Many, Many THANKs
and
Pre-Meeting Cocktail Hour
dirty martinis
shredding the gnar
BJANDCharlieNugget
my kick-ass
ADDYcommitteE.
Pinterestprojects
[that actually turn out as planned]
existence of google
baristas at Starbucks
myamazingfriends
AND
mylove,Brian
BottleOF Scotch
hidden in my desk
late night delivery & loud alarm clocks
amazing
volunteersnot being 2013 anymore
theAAF Seattle
storage locker
Audrey& her kick-ass ADDY committee
James Amy
Keblas Lillard
Hydrogen
Advertising
Admosis
Oversized
pours of wineStarbucks baristas remembering my order
liststhe wisdom of everyone on
our ADDY committee.
sidesplitting
laughter
Dan Goldgeier the copywriter
Molley Maloney the Art Director
Pete Carroll
Kerry Antezana
Oddfellows CafÉ
vehicular Assists
[big & Small]
Sustenance procurement aide.
demiseOF long-distance
telephonic
Communications.
theWhole crew At
PRINT NW
Cocktails
LaughsWITHAudreyANDAshley
the rest of the committee
who knew what they were doing
and where we were going.
THE

AAF SIVLER MEDAL AWARD
JOHN BROWN 2014 SILVER MEDAL AWARD WINNER
ABOUT THE AAF SILVER MEDAL AWARD
The Silver Medal Award is the highest honor given by the American Advertising Federation. Established in 1959,
it recognizes the men and women who have made outstanding contributions to advertising and have been active
in furthering the industry’s standards, while fostering creative excellence and social responsibility.
John Brown took a pay cut to start his career
in advertising. A decision that truly paid off.
He was working as a sales rep for IBM
office products in Tacoma when Tom Sias,
Copy Chief for Cole & Weber, called with an
oh-so-generous offer: $450 a month and
an office that once served as a coat closet.
At Cole & Weber’s Seattle office, John worked
his way up to Creative Supervisor and worked
on the agency’s choicest accounts. Then after
11 years, John got the opportunity to be Creative
Director of the agency’s Portland office, raising
the bar on the creative work and eventually winning
lots of awards for a once-conservative client list.
After returning to Seattle, John got an offer to
be the Creative Director of Kraft-Smith, which
was appropriately renamed Kraft-Smith & Brown.
But before long, John decided to strike out on
his own, opening John Brown & Partners in
Pioneer Square. Scoring initial success with
a Portland-area bank client, his second account
turned out to be the defining one—a small
sneaker manufacturer in Beaverton, Oregon
called Blue Ribbon Sports.
They were soon renamed Nike.
As John says, “I immediately called the co-founder
Phil Knight and invited him to lunch to introduce
our fledgling agency. He told me frankly that he did
not much like advertising but his dealers needed
some promotional support but that I shouldn’t
expect that this would ever be a big ad account.”
Working with photographer Bob Peterson,
John wrote the early defining Nike ad. Its headline:
“There is no finish line.”
The copy read:
“Sooner or later the serious runner goes through
a special, very personal experience that is
unknown to most people. Others say it’s a new
kind of mystical experience that propels you
into an elevated sense of consciousness.
A flash of joy. A sense of floating as you run.
The experience is unique to each of us but
when it happens you break through a barrier
that separates you from casual runners. Forever.
And from that point on, there is no finish line.
You run for your life. You begin to be addicted
to what running gives you.
We at Nike understand that feeling. There is no
finish line for us either. We will never stop trying
to excel, to produce running shoes that are
better and better every year.
Beating the competition is relatively easy. But
beating yourself is a never ending commitment.”
In five years working on Nike, John’s work
helped boost their annual sales from $25 million
to $250 million.
And John’s work for Nike led to many other
clients, including Saucony, Pacific First Federal,
Seattle City Light, Metro Transit, Virginia Mason
Medical Center, Lamont’s apparel stores,
Pizza Haven, Speedi-Lube, Everett Herald,
Seattle Weekly, several political accounts,
including Governor John Spellman, Senator
Dan Evans and Congressman John Miller.
Soon thereafter, Dick Hadley joined John’s firm,
which now became Brown & Hadley and Partners.
They created award-winning work for Puget Sound
Bank until the bank was eventually acquired. It was
then that John closed his agency and became a
freelance writer, creative director and consultant.
These days, John lives in Bellevue. He has a son,
a daughter, and six grandchildren to dote on.
And he’s still available for hire. So you too can
work alongside a great man and Pacific Northwest
advertising legend. We’re proud to honor John
Brown with this year’s AAF Silver Medal Award.

JUDGES
CATHY CAMPBELL
Creative Director
San Francisco
DAVE GASSMAN
Creative Director
Los Angeles
JON FLANNERY
Executive Vice President,
Executive Creative Director
Draftfcb
Chicago
MATT RAND
Creative Director
Drumroll
Austin
STEVE RUDASICS
Associate Creative Director
Barrie D’Rozario DiLorenzo
Minneapolis
Judging for this year’s American Advertising Awards | Seattle
took place from February 7-9 in the Bertha Knight Landis room
of Seattle City Hall. Our five judges looked at a record amount
of entries. So naturally, they had many tough decisions to make.
Thanks to our judges who came from all over the country to
spend the weekend looking at Seattle’s best advertising work.

Award
Entrant
Advertiser
Title
Credits
Audio/Visual
Best of Show
WONGDOODY
Seattle International Film Festival
Be Curious
Mark “Monkey” Watson,
Creative Director
Adam Deer,
Art Director
Peter Trueblood,
Copywriter
Anea Klix,
Senior Account Executive
James Whittington,
Broadcast Producer
Tony Fulgham,
Executive Creative Director,
World Famous
Nick Hegge, Producer,
World Famous
Christopher Harrell,
Director/Designer/Model Builder,
World Famous
Juan Arenas, Director/Designer/
Model Builder, World Famous
Andy Seaver, Assistant Director/
Editor, World Famous
Vince Ream, Designer/Model
Builder, World Famous
Madrona Music,
Soundtrack
BEST 0F SHOW

Award
Entrant
Advertiser
Title
Credits
INTEGRATED CAMPAIGN
Judge’s Choice
Wexley School for Girls
Darigold
Butter Campaign
“White Bulletins”
”Food Wallscapes”
“Butter Bulletins”
“Better Butter Mayor”
“Fun Fridge”
Ian Cohen,
Todd Grant,
Creative Director
Andre Vriesman,
Copywriter
Will Hayes,
Art Director
Evan Bross,
Art Director
Sean Hamilton,
Designer
Gabe Hajiani,
Director of Production
Annie Scurlock,
Senior Producer
Teddy Black,
Producer
Aylin Koker,
Associate Production Director
Maddy Paulino,
Associate Producer
David Rose,
Production Assistant
Dee Dee Jones,
Project Manager
Jordan Kinsler,
Account Director
Annie Richards,
Account Manager
Josh Brewer,
Account Coordinator
JUDGE’S CHOICE

Award
Entrant
Advertiser
Title
Credits
Campaign
Silver ADDY®
Award
Piper Design Co.
Oola Distillery
Oola Distillery Packaging
Brian Piper,
Principal & Creative Director
SALES PROMOTION

Award
Entrant
Advertiser
Title
Credits
Flat PrinteD
Gold ADDY®
Award
Creature
Kigo Kitchen
Kigo Kitchen Stationary
Jim Haven,
Clara Mulligan,
Creative Director/Designer
Steve Cullen,
Creative Director
Kate Ratliffe & Jessica Hardy,
Project Management
Stacy McCann,
Producer
Kiry Luc & Sacha Paul,
Production Design
COLLATERAL MATERIAL
Award
Entrant
Advertiser
Title
Credits
Four color
Silver ADDY®
Award
New Path
SCI/Dignity
Dignity Memorial Imagine Book
David Barbrack,
President
Debbie White,
Co-Creative Director/Art Director
Gretchen Lauber,
Co-Creative Director/Writer
Candace Morgan,
Designer
Eric Junes,
Electronic Production
Dianne Kilrain,
Productionn
Randy Allbritton,
Photographer

Award
Entrant
Advertiser
Title
Credits
Book Design, Entire Book
Gold ADDY®
Award
Creature
Dickies
Dickies Brand Book
Jim Haven,
Adam Bailey & Pam Fujimoto,
Creative Directors
Nick Bruskewitz,
Art Director
Troy Burrows,
Copywriter
Jessica Lorenzen,
Project Management
Stacy McCann & Christine Ogborn,
Producers
COLLATERAL MATERIAL

Award
Entrant
Advertiser
Title
Credits
Single
Silver ADDY®
Award
Hammerquist Studios
Heavenly Mountain Ski
& Snowboard School
Diagnosis/Cure
Nick Berry,
Art Director/Designer
Fred Hammerquist,
Creative Director
Jeff Siegel,
Copywriter
John Keatley,
Photographer
Keatley Photo,
Image Retouching
Dylan Kahler,
Project Manager

Campaign
Gold ADDY®
Award
Piper Design Co.
Oola Distillery
Promotional Posters
Brian Piper,
Creative Director
Terry Doyle,
Copywriter
Award
Entrant
Advertiser
Title
Credits
COLLATERAL MATERIAL

Award
Entrant
Advertiser
Title
Credits
Campaign
Silver ADDY®
Award
Seattle Sounders FC
Sounders Renewal Posters & Mailer
Ian Cohen,
Todd Grant,
Creative Director
Matt Kappler,
Copywriter
Lindell Serrin,
Designer
Gabe Hajiani,
Teddy Black,
Producer
David Rose,
MacKenzie Huff,
Account Manager

Award
Entrant
Advertiser
Title
Credits
FLAT
Silver ADDY®
Award
Tacoma Rainiers Baseball Club
Tacoma Rainiers Baseball Club
“Greatest Hits” Season Ticket
Renewal Piece
Tony Canepa,
Creative Director, Designer
Audrey Berglund,
Senior Director of Marketing
Ben Spradling,
Director of Communications
Richard Trask,
Photographer
Print NW,
Print Production
DIRECT MARKETING

Award
Entrant
Advertiser
Title
Credits
OUT-OF-HOME
Campaign
Silver ADDY®
Award
Darigold
Red/White Bulletin
Ian Cohen,
Todd Grant,
Creative Director
Andre Vriesman,
Copywriter
Sean Hamilton,
Designer
Gabe Hajiani,
Aylin Koker,
Maddy Paulino,
Associate Producer
Jordan Kinsler,
Account Director
Annie Richards,
Account Manager

Award
Entrant
Advertiser
Title
Credits
CampaigN
Silver ADDY®
Award
Darigold
Food Wallscapes
Ian Cohen,
Todd Grant,
Creative Director
Andre Vriesman,
Copywriter
Sean Hamilton,
Designer
Gabe Hajiani,
Aylin Koker,
Maddy Paulino,
Associate Producer
Jordan Kinsler,
Account Director
Annie Richards,
Account Manager
OUT-OF-HOME
Campaign
Silver ADDY®
Award
Darigold
Butter Bulletins
Ian Cohen,
Todd Grant,
Creative Director
Andre Vriesman,
Copywriter
Will Hayes,
Art Director
Sean Hamilton,
Designer
Gabe Hajiani,
Aylin Koker,
Maddy Paulino,
Associate Producer
Jordan Kinsler,
Account Director
Annie Richards,
Account Manager
Award
Entrant
Advertiser
Title
Credits

Single
Silver ADDY®
Award
Rally
Frito Lay
Cracker Jack’D Splash Party
Mobile Brand Experience
Keith Goldberg, Partner,
Dave Taylor,
Associate Creative Director/
Andrew Saeger,
Design Director
Andrew Saeger,
Illustrator
Clay Giffin,
Designer
Brenda Zane, Partner,
Strategy & Planning
Ryan Friedlinghaus, CEO,
West Coast Customs/
Vehicle Build
West Coast Customs,
Print Production
NON-TRADITIONAL ADVERTISING
Award
Entrant
Advertiser
Title
Credits

Award
Entrant
Advertiser
Title
Credits
Award
Entrant
Advertiser
Title
Credits
Single
Silver ADDY®
Award
Seattle Sounders FC
Sounders Rave Projections
Ian Cohen,
Matt Kappler, Copywriter
Lindell Serrin, Designer
Sean Hamilton, Designer
Gabe Hajiani, Director of Production
Teddy Black, Producer
Matt Seabrook, Producer
MacKenzie Huff, Account Manager
Single
Silver ADDY®
Award
GreenRubino
Washington State Wine
The Recommendeuer
John Rubino,
President
Joe Quatrone,
Creative Director
Dennis Budell,
Torin Daniels,
Copywriter
Ross Cattelan,
Art Director
Bob Bost,
Electronic Production Designer

Award
Entrant
Advertiser
Title
Credits
Single
Silver ADDY®
Award
HomeStreet Bank
HomeStreet Currency
Todd Grant,
Creative Director
Sean Hamilton,
Designer
Gabe Hajiani,
Teddy Black,
Producer
Amber Askins,
Account Director
Annie Richards,
Account Manager
Single
Silver ADDY®
Award
Neverstop
Condé Nast/Architechtural Digest
Range Rover “Climbing Up”
Nasir Rasheed,
Principal & Chief Cultural Engineer
Award
Entrant
Advertiser
Title
Credits

AWARD CATEGORY
Award
Entrant
Advertiser
Title
Credits
Award
Entrant
Advertiser
Title
Credits
Campaign
Silver ADDY®
Award
Crown Social
Blue Nile
Leave Nothing to Chance
Influencer Kit
Marianne Goldin,
Account Director/Illustrator
Shena Bannick,
Creative Director
Campaign
Gold ADDY®
Award
Darigold
Better Butter Mayor
Ian Cohen,
Andre Vriesman,
Copywriter
Gabe Hajiani,
Annie Scurlock,
Senior Producer
Teddy Black,
Producer
David Rose,
Dee Dee Jones,
Project Manager
Jordan Kinsler,
Account Director
Annie Richards,
Account Manager
Josh Brewer,
Account Coordinator

Award
Entrant
Advertiser
Title
Credits
Campaign
Silver ADDY®
Award
Darigold
Fun Fridge
Ian Cohen,
Andre Vriesman, Copywriter
Will Hayes, Art Director
Evan Bross, Art Director
Gabe Hajiani,
Annie Scurlock,
Senior Producer
Maddy Paulino,
Associate Producer
David Rose,
Jordan Kinsler,
Account Director
Annie Richards,
Account Manager
Josh Brewer,
Account Coordinator

Award
Entrant
Advertiser
Title
Credits
Four-color
Silver ADDY®
Award
Hammerquist Studios
Sage Fly Fishing
In Our Pursuit of Fast
Nick Berry,
Fred Hammerquist,
Creative Director
Steve Malloch,
Copywriter
Motofish Images,
Photographer
Stella Yi,
Project Manager
CONSUMER OR TRADE PUBLICATION

Award
Entrant
Advertiser
Title
Credits
SeRvices
Silver ADDY®
Award
Publicis Seattle
T-Mobile
Catch Jeremy
Andrew Christou, Chief Creative Officer
Kevin Roddy, Chief Creative Officer
Jaime Diskin, Digital Executive Creative Director
Hart Rusen, Group Creative Director
Bill Allen, Creative Director/Art Director
Bill Wanek, Creative Director/Copywriter
Dan Peterson, Copywriter
Amy Travis, Copywriter
Jon Swihart, Copywriter
Jason Whitehead, Copywriter
Luke Roloff, Copywriter
Nate Hinners, Designer
Adam Oliver, Head of Production
Marisa Schoen, Executive Interactive Producer
Michael Ernst, Interactive Producer
Matt Simantov, Content Producer
Adam Thomason, Group Account Director
Kate Ratliffe, Account Executive
Award
Entrant
Advertiser
Title
Credits
Services
Gold ADDY®
Award
Creature
Space Needle
Space Needle Website
Jim Haven,
Clara Mulligan,
Creative Director/Design Director
Brandon Waterman, Art Director
Brian Bosworth, Jordan Rundle,
& Ellie Toomb, Designers
Matt Grim, Copywriter
Amanda Rudolph,
Project Management
Brandon Waterman, Producer
Royale/OkRobot, Web Production
Amy Vroom, Account Management
DIGITAL ADVERTISING

DIGITAL ADVERTISING
Award
Entrant
Advertiser
Title
Credits
Single Platform, Consumer
Silver ADDY®
Award
R2integrated
Under Armour
Under Armour Eastbay
Basketball Facebook Microsite
Lindsey Byroads,
Sr. Digital Marketing
Account Manager
Matt Hammer,
Sr. Software
Development Manager
Jackie Littman,
Graphic Designer
Dana Wagner,
Art Director
Tim Frost,
Sr. Design Lead
Scott Siskind,
Graphic Designer
Shalik Wagle,
Software Engineer
Ali Khakpouri,
Software Engineer
Emily Parker,
Account Manager

Award
Entrant
Advertiser
Title
Credits
Tablet
Silver ADDY®
Award
GreenRubino
The Recommendeuer
John Rubino, President
Joe Quatrone, Creative Director
Dennis Budell,
Torin Daniels, Copywriter
Ross Cattelan, Art Director
Bob Bost, Electronic
Production Designer
Award
Entrant
Advertiser
Title
Credits
Single Platform, Consumer
Silver ADDY®
Award
Creature
Double Down Interactive
Double Down Casino
Poker Face Trainer
Jim Haven,
Steve M. Cullen,
Creative Director
Shawn Diaz & Pat Horn,
Art Directors
Shawn Diaz, Yumiko Menikoff,
& Jordan Rundle,
Designers
Alberto Garcia Orte & Matt Grim,
Copywriters
Amanda Rudolph,
Project Management
Ben Latimer &
Kaylin Fitzpatrick-Horn,
Agency Producers
Ben Mullins,
Digital Producer
Stopp LA,
Development House
Zach Ryder,
Director
Honor Roll Music,
Sound Design
Amy Vroom & Nick Stoolman,
Account Management

Award
Entrant
Advertiser
Title
Credits
Award
Entrant
Advertiser
Title
Credits
Games
Silver ADDY®
Award
Seattle Wunderman Network
Microsoft (Xbox)
Dead Rising 3
Chris Elliott,
Bo Geddes, Creative Director
Barrie Arliss, Senior Copywriter
Dirk Hunter, Senior Copywriter
Sandra Everingham, Art Director
Bobby Arispe, Art Director
Jake Ferrigno,
Senior Strategic Planner
Cristina Carvalho,
Rob McFeters, Email Developer
George Culbreth, Web Developer
Email
Gold ADDY®
Award
Seattle Wunderman Network
Microsoft (Xbox)
Dead Rising 3
Chris Elliott,
Bo Geddes, Creative Director
Barrie Arliss, Senior Copywriter
Dirk Hunter, Senior Copywriter
Sandra Everingham, Art Director
Bobby Arispe, Art Director
Jake Ferrigno,
Senior Strategic Planner
Cristina Carvalho,
Rob McFeters, Email Developer
George Culbreth, Web Developer
DIGITAL ADVERTISING

Award
Entrant
Advertiser
Title
Credits
Games
Silver ADDY®
Award
Creature
Double Down Interactive
Double Down Casino Poker Face
Trainer
Jim Haven,
Steve M. Cullen,
Creative Director
Shawn Diaz & Pat Horn,
Art Directors
& Jordan Rundle,
Designers
Alberto Garcia Orte & Matt Grim,
Copywriters
Amanda Rudolph,
Project Management
Kaylin Fitzpatrick-Horn &
Ben Latimer,
Agency Producers
Ben Mullins,
Digital Producer
Stopp LA,
Development House
Zach Ryder,
Director
Honor Roll Music,
Sound Design
Amy Vroom & Nick Stoolman,
Account Management

DIGITAL ADVERTISING
Award
Entrant
Advertiser
Title
Credits
Webisodes
Gold ADDY®
Award
Tether
Red Bull Media House
No Second Place, Episode 1
Scotty MacLaughlin,
Director
Laura Robinson,
Producer
Adam Bale,
Director of Photography
Neil Webster, Stanley Hainsworth,
& Florian Ruth,
Executive Producers
Todd Soliday, James Disch,
Editors
David Drori,
Delivery
Peter Duong,
Graphic Design
Jake Webster,
Animation
Ryan Agostino,
Audio
Mario Schoby,
Supervising Producer
Charlie Rosene,
Award
Entrant
Advertiser
Title
Credits
Webisodes
Gold ADDY®
Award
Tether
Scotty MacLaughlin,
Director
Laura Robinson,
Producer
Adam Bale,
& Florian Ruth,
Executive Producers
Editors
David Drori,
Delivery
Peter Duong,
Graphic Design
Jake Webster,
Animation
Ryan Agostino,
Audio
Mario Schoby,
Charlie Rosene,

Award
Entrant
Advertiser
Title
Credits
Webisodes
Gold ADDY®
Award
Tether
Scotty MacLaughlin,
Director
Laura Robinson,
Producer
Adam Bale,
& Florian Ruth,
Executive Producers
Editors
David Drori,
Delivery
Peter Duong,
Graphic Design
Jake Webster,
Animation
Ryan Agostino,
Audio
Mario Schoby,
Charlie Rosene,
Award
Entrant
Advertiser
Title
Credits
Webisodes
Gold ADDY®
Award
Tether
Scotty MacLaughlin,
Director
Laura Robinson,
Producer
Adam Bale,
& Florian Ruth,
Executive Producers
Editors
David Drori,
Delivery
Peter Duong,
Graphic Design
Jake Webster,
Animation
Ryan Agostino,
Audio
Mario Schoby,
Charlie Rosene,

DIGITAL ADVERTISING
Award
Entrant
Advertiser
Title
Credits
Webisodes
Gold ADDY®
Award
Tether
Scotty MacLaughlin,
Director
Laura Robinson,
Producer
Adam Bale,
& Florian Ruth,
Executive Producers
Editors
David Drori,
Delivery
Peter Duong,
Graphic Design
Jake Webster,
Animation
Ryan Agostino,
Audio
Mario Schoby,
Charlie Rosene,
Award
Entrant
Advertiser
Title
Credits
Webisodes
Silver ADDY®
Award
Tether
Scotty MacLaughlin,
Director
Laura Robinson,
Producer
Adam Bale,
& Florian Ruth,
Executive Producers
Editors
David Drori,
Delivery
Peter Duong,
Graphic Design
Jake Webster,
Animation
Ryan Agostino,
Audio
Mario Schoby,
Charlie Rosene,

Award
Entrant
Advertiser
Title
Credits
Award
Entrant
Advertiser
Title
Credits
Internet Commercials
Silver ADDY®
Award
POSSIBLE/Seattle
Samsung Monitors
Buddy the Dog
Ray Page,
Danielle Trivisonno Hawley,
Group Creative Director
Carol Chapman, Associate Creative
Director/Art Director
Nicole Michels McDonagh,
Associate Creative Director/Writer
Rob Sanborn, Executive Producer
Jen Southwell, Director of Client
Services/Project Manager
Jim Chesnutt, Account Director
Ken Quinn, Strategic Planner
Ben/Dave, Directors
Fueld Films, Production Company
Will Hasell/Arcade Edit, Editor
John Buroker/HEARby Sound,
Audio Engineer & Sound Designer
Internet Commercials
Silver ADDY®
Award
WONGDOODY
Alaska Airlines
Wish You Were Here
Tracy Wong,
John Schofield, Creative Director
Mary LaCoste, Copywriter
Ramon Vasquez, Senior Designer
Kari Connor, Account Director
Andreea Niculescu,
Account Supervisor
Jeff Whang,
Associate Director/Planning
Craig Potter, Broadcast Producer
Brooke Salisbury, Project Manager
Southdown Creative,
Production Company
Clatter & Din, Sound Design

Award
Entrant
Advertiser
Title
Credits
Branded Content,
more than 60 seconds
Gold ADDY®
Award
Tether
Scotty MacLaughlin,
Director
Laura Robinson,
Producer
Adam Bale,
& Florian Ruth,
Executive Producers
Editors
David Drori,
Delivery
Peter Duong,
Graphic Design
Jake Webster,
Animation
Ryan Agostino,
Audio
Mario Schoby,
Charlie Rosene,
DIGITAL ADVERTISING
Award
Entrant
Advertiser
Title
Credits
Branded Content,
Gold ADDY®
Award
Tether
Scotty MacLaughlin,
Director
Laura Robinson,
Producer
Adam Bale,
& Florian Ruth,
Executive Producers
Editors
David Drori,
Delivery
Peter Duong,
Graphic Design
Jake Webster,
Animation
Ryan Agostino,
Audio
Mario Schoby,
Charlie Rosene,

Award
Entrant
Advertiser
Title
Credits
Branded Content,
Gold ADDY®
Award
Tether
Scotty MacLaughlin,
Director
Laura Robinson,
Producer
Adam Bale,
& Florian Ruth,
Executive Producers
Editors
David Drori,
Delivery
Peter Duong,
Graphic Design
Jake Webster,
Animation
Ryan Agostino,
Audio
Mario Schoby,
Charlie Rosene,
Award
Entrant
Advertiser
Title
Credits
Branded Content,
Silver ADDY®
Award
POSSIBLE/Seattle
Samsung Monitors
Colors of a Dream
Ray Page,
Carol Chapman,
Art Director
Starla Stroh,
Producer
Jen Southwell,
Director of Client Services/
Project Manager
Jim Chesnutt,
Account Director
Ken Quinn,
Strategic Planner
Chase Jarvis, Inc,
Production Company
Chase Jarvis,
Director
Erik Hecht,
Editor
Kate Jarvis,
Executive Producer

DIGITAL ADVERTISING
Award
Entrant
Advertiser
Title
Credits
Branded Content,
Silver ADDY®
Award
Tether
Scotty MacLaughlin, Director
Laura Robinson, Producer
Adam Bale, Director of Photography
& Florian Ruth, Executive Producers
Todd Soliday, James Disch, Editors
David Drori, Delivery
Peter Duong, Graphic Design
Jake Webster, Animation
Ryan Agostino, Audio
Mario Schoby, Supervising Producer
Charlie Rosene,
Award
Entrant
Advertiser
Title
Credits
Branded Content,
Silver ADDY®
Award
POSSIBLE/Seattle
Samsung Monitors
Buddy the Dog
Ray Page,
Carol Chapman,
Art Director
Rob Sanborn, Executive Producer
Jen Southwell, Director of Client
Services/Project Manager
Jim Chesnutt, Account Director
Ben/Dave, Directors
Fueld Films, Production Company
Will Hasell/Arcade Edit, Editor
John Buroker/HEARby Sound,
Audio Engineer & Sound Designer

Award
Entrant
Advertiser
Title
Credits
Branded Content,
Silver ADDY®
Award
Tether
Scotty MacLaughlin,
Director
Laura Robinson,
Producer
Adam Bale,
& Florian Ruth,
Executive Producers
Editors
David Drori,
Delivery
Peter Duong,
Graphic Design
Jake Webster,
Animation
Ryan Agostino,
Audio
Mario Schoby,
Charlie Rosene,
Award
Entrant
Advertiser
Title
Credits
Branded Content,
Silver ADDY®
Award
Tether
Scotty MacLaughlin, Director
Laura Robinson, Producer
Adam Bale, Director of Photography
& Florian Ruth, Executive Producers
Todd Soliday, James Disch, Editors
David Drori, Delivery
Peter Duong, Graphic Design
Jake Webster, Animation
Ryan Agostino, Audio
Mario Schoby, Supervising Producer
Charlie Rosene,

Award
Entrant
Advertiser
Title
Credits
DIGITAL ADVERTISING
Campaign
Gold ADDY®
Award
Tether
No Second Place, Campaign
Scotty MacLaughlin,
Director
Laura Robinson,
Producer
Adam Bale,
& Florian Ruth,
Executive Producers
Editors
David Drori,
Delivery
Peter Duong,
Graphic Design
Jake Webster,
Animation
Ryan Agostino,
Audio
Mario Schoby,
Charlie Rosene,

Award
Entrant
Advertiser
Title
Credits
Campaign
Silver ADDY®
Award
Deloitte Digital
IGN
HTML5 Campaign
Jostin Darlington,
Director
Charl Lee-Pearce,
Group Account Director
Jeremy Beasley,
Art Director
Matt Cairns,
Kyle Simpson, &
Brian Enriquez,
Lead Developers
Sam Culver,
Keith Guerin, &
Charles Krueger,
Developers
Chase Bratton,
Lead Designer
Garret Goodhue,
Designer
Brian Meehan,
Project Manager
Shaun Marker,
Project Manager
Joe Register,
Quality Assurance
Sidney Pacampara,
Community Manager
Dominic Canterbury,
Influencer Engagement
Supervisor
Steve Darval,
Solutions Engineer
Tara Newton,
Account Supervisor
Karl Baisch,
Research Manager
Alicia Hatch,
Principal
Alex Garcia,
Principal

Award
Entrant
Advertiser
Title
Credits
:60 or more
Silver ADDY®
Award
DNA Seattle
PEMCO Insurance
J.D. Power Announcement:
We Did It Again
Dan Gross,
Pete Hughes,
Creative Director
Alan Brown,
Managing Director
Gretchen Anderson,
Account Director
Meredith Rockwell,
Account Manager
RADIO
RADIO
CLIENT: PEMCO
PROJECT NAME: J.D.POWERANNOUNCEMENT—WEDIDITAGAIN
Radio: 60
Male Anncr.: This is a story of loss and love, of adversity and dedication, and yes . . . some
unabashed corporate chest thumping.
Female Anncr.: PEMCO Insurance presents. . . (BLEEP) yeah, we did it!!
Male Anncr.: The Northwest is a place where bad things occasionally happen to good people. Where
a single snowflake can send cars, trucks, and busses careening into espresso carts.
Where for more than 60 years, we’ve been there to help these good if quirky Northwest
people pick up the pieces. And, this year we’re proud to say that PEMCO Insurance has
received J.D. Power’s award for highest customer satisfaction among auto insurers in
the Northwest Region. And that warms our polar-fleece clad actuarial hearts. So, J.D.
Power, you may not be one of us. But if you were, you’d know who to call the next time
a recycling truck smashes your custom Coho-salmon shaped mailbox.
PEMCO. We’re a lot like you. A little….proud.
For J.D. Power award information, go to jdpower.com
PEMCO Mutual Insurance Company, Seattle Washington.
Power, you may not be one of us. But if you were, you’d know who to call the next time
a recycling truck smashes your custom Coho-salmon shaped mailbox.
PEMCO. We’re a lot like you. A little….proud.
For J.D. Power award information, go to jdpower.com
PEMCO Mutual Insurance Company, Seattle Washington.

Award
Entrant
Advertiser
Title
Credits
Products
Gold ADDY®
Award
Value Village
What to Be
Ian Cohen,
Todd Grant, Creative Director
Aylin Koker,
Maddy Paulino, Associate Producer
Beth Burns, Account Supervisor
Josh Brewer, Account Coordinator
Lenz Films, Production Company
Tadd Sackville-West,
Todd Grant, Director
Mather McKallor, Editor
TELEVISION
Award
Entrant
Advertiser
Title
Credits
Products
Silver ADDY®
Award
Value Village
What to Be: Pickle and Zebra
Ian Cohen,
Aylin Koker,
Beth Burns, Account Supervisor
Josh Brewer, Account Coordinator
Lenz Films, Production Company
Tadd Sackville-West,
Todd Grant, Director
Mather McKallor, Editor

Award
Entrant
Advertiser
Title
Credits
TELEVISION
Products
Silver ADDY®
Award
Creature
Dickies
Built to Work
Jim Haven,
Adam Bailey Pam Fujimoto,
Creative Directors
Nick Bruskewitz,
Art Director
Troy Burrows,
Copywriter
Jessica Lorenzen,
Project Management
Stacy McCann, Christine Ogborn,
Molly Woodruff,
Producers
Farm League,
Production Company
Award
Entrant
Advertiser
Title
Credits
Services
Gold ADDY®
Award
Copacino+Fujikado
Seattle Mariners
Hottest Thing In Town
Jim Copacino,
Mike Hayward,
Creative Director/Copywriter
Cole Parsons,
Account Supervisor
Melissa Figel,
Kris Dangla,
Director of Broadcast Production

Award
Entrant
Advertiser
Title
Credits
Services
Gold ADDY®
Award
Copacino+Fujikado
Seattle Mariners
Focused Relaxed
Jim Copacino,
Mike Hayward,
Creative Director/Copywriter
Cole Parsons,
Account Supervisor
Melissa Figel,
Kris Dangla,
Award
Entrant
Advertiser
Title
Credits
Services
Gold ADDY®
Award
Publicis Seattle
T-Mobile
Fingerprints
Andrew Christou,
Chief Creative Officer
Kevin Roddy,
Keith Wisniewski,
Copywriter
Andy Nordfors,
Art Director
Adam Oliver,
Head of Production
Debbie Chin,
Producer
Adam Thomason,
Bryan Wilson,
Account Supervisor

Award
Entrant
Advertiser
Title
Credits
TELEVISION
Award
Entrant
Advertiser
Title
Credits
Services
Silver ADDY®
Award
Copacino+Fujikado
Seattle Mariners
Ackley Fan Mail
Jim Copacino,
Mike Hayward,
Creative Director
Andy Corbett,
Senior Copywriter
Cole Parsons,
Account Supervisor
Melissa Figel,
Kris Dangla,
Services
Silver ADDY®
Award
Copacino+Fujikado
Seattle Mariners
Wise Ol’ Buffalo
Jim Copacino,
Mike Hayward,
Creative Director
Andy Corbett,
Senior Copywriter
Cole Parsons,
Account Supervisor
Melissa Figel,
Kris Dangla,

Award
Entrant
Advertiser
Title
Credits
Award
Entrant
Advertiser
Title
Credits
Services
Silver ADDY®
Award

Hey,
Mutual of Enumclaw
Mutual of Enumclaw TV Campaign
Eric Gutierrez,
Creative Director
Steve Andrews,
Marq Dean,
Producer
Kyle Pedersen,
Video Editor
Dan Goldgeier,
Copywriter
Sean Pecknold,
Director
of Animation
Academy Creative,
Production Studio
Clatter Din,
Post-Production Sound
Services
Silver ADDY®
Award
Cole Weber United
Washington’s Lottery
Conductor
John Maxham, Executive Creative Director
Todd Derksen, Associate Creative Director
Cailen Guhl, Art Director
Joe Gerlitz, Senior Copywriter
Tasha Cronin, Senior Producer
Pete Anderson, Executive Producer
Brea Stevens, Business Strategist
Beth Everhart, Business Manager
Karly Orr, Project Manager
Carina Close, Project Manager
Loaded Pictures, Production Company
Will Hyde, Director
Strange Wonderful, Direction Company
Aimee Safko, Producer, Loaded Pictures
Ryan Haug, Editor
Loaded Pictures, Edit Company
John Buroker, Sound Engineer
HEARby Sound, Sound Company

TELEVISION
Award
Entrant
Advertiser
Title
Credits
Award
Entrant
Advertiser
Title
Credits
Services
Gold ADDY®
Award
Copacino+Fujikado
Seattle Mariners
2014 Mariners TV Campaign
Jim Copacino,
Mike Hayward, Creative Director
Andy Corbett, Senior Copywriter
Cole Parsons, Account Supervisor
Melissa Figel,
Kris Dangla, Director
of Broadcast Production
Services
Silver ADDY®
Award
Publicis Seattle
T-Mobile
Mugger
Andrew Christou,
Kevin Roddy,
Keith Wisniewski,
Copywriter
Andy Nordfors,
Art Director
Adam Oliver,
Head of Production
Debbie Chin,
Producer
Adam Thomason,
Bryan Wilson,
Account Supervisor

Award
Entrant
Advertiser
Title
Credits
Services
Silver ADDY®
Award
Publicis Seattle
T-Mobile
JUMP TV
Andrew Christou,
Kevin Roddy,
Keith Wisniewski,
Copywriter
Andy Nordfors,
Art Director
Adam Oliver,
Head of Production
Debbie Chin,
Producer
Adam Thomason,
Bryan Wilson,
Account Supervisor
Award
Entrant
Advertiser
Title
Credits
Local (one DMA) :60 or more,
budget Over $10,000
Silver ADDY®
Award
GreenRubino
Delta Dental
IN Network
Cam Green,
CEO/Executive Creative Director
Joe Quatrone,
Creative Director
Dennis Budell,
Bob Bost,
Electronic Production Designer

INTEGRATED CAMPAIGNS
Award
Entrant
Advertiser
Title
Credits
B-to-B, Local
Silver ADDY®
Award
GreenRubino
The Recommendeuer
John Rubino,
President
Joe Quatrone,
Creative Director
Dennis Budell,
Associate
Creative Director
Torin Daniels,
Copywriter
Ross Cattelan,
Art Director
Bob Bost,
Electronic
Production Designer

Award
Entrant
Advertiser
Title
Credits
Consumer, Local
Silver ADDY®
Award
Rally
Frito Lay
“Free Press Summer Festival”
Integrated Event Takeover
Keith Goldberg,
Partner/Executive
Creative Director/Writer
Dave Taylor,
Andrew Saeger,
Design Director
Clay Giffin,
Designer
Brenda Zane,
Partner/Strategy/Planning
Scott Manley (Clatter Din),
Video Editing/Graphics
Eric Johnson (Clatter Din),
Video Sound Design/Editing
Elizabeth Lisaius,
Print Producer
Thuzi LLC,
RFID Technologist
Award
Entrant
Advertiser
Title
Credits
Consumer, Local
Silver ADDY®
Award
Copacino+Fujikado
Museum of History and Industry
MOHAI Integrated Campaign
Jim Copacino,
Mike Hayward,
Creative Director
Andy Corbett,
Senior Copywriter
Kristi Flango,
Art Director
Lauren Bernier,
Print Production Manager
Todd Hofmeister,
E-Production Studio Manager
Brian Alter,
Flash Artist/Video Editor
Nat Duffy,
Creative Technologist/
Interactive Producer
Lonnon Foster,
Developer
Cole Parsons,
Account Supervisor
Emily Power,
Account Coordinator

Award
Entrant
Advertiser
Title
Credits
Award
Entrant
Advertiser
Title
Credits
Consumer, Regional/National
Gold ADDY®
Award
Darigold
Butter Campaign
Ian Cohen,
Andre Vriesman, Copywriter
Will Hayes, Art Director
Sean Hamilton, Designer
Annie Scurlock, Senior Producer
Teddy Black, Producer
Dee Dee Jones, Project Manager
Jordan Kinsler, Account Director
Annie Richards, Account Manager
Gold ADDY®
Award
Digital Kitchen
Whole Foods Market
“We Are Earthlings” Campaign
Matt Mulder,
David Mikula,
Creative Director
Eric Oldrin,
Account Director
Angela Wittman,
Account Manager
Sarah (Shipley) Hodgetts,
Executive Producer
Dave Brown,
Producer
Paul Williamson,
Producer
Jessica Katona, Creative
Kevin Walsh, Creative
Al Mendili, Creative
Ben Chaykin, Creative
Koji Minami, Creative
Raul Villalobos, Creative
Slavka Kuehn, Creative
David Godwin, Creative
Morgan Henry, Creative
Ben Reese, Creative
Andrea Wolfe,
Marketing Program Leader,
Global Communications,
Whole Foods Market

Award
Entrant
Advertiser
Title
Credits
Silver ADDY®
Award
Copacino+Fujikado
Visit Seattle
Visit Seattle Integrated Campaign
Jim Copacino,
Mike Hayward, Creative Director
Kathleen Grebe, Senior Art Director
Betti Fujikado, Director of
Account Management
Brandy O’Briant, Managing Director
Elizabeth Van Wyck,
Account Supervisor
Lauren Bernier,
Print Production Manager
Todd Hofmeister,
E-Production Studio Manager
Brian Alter, E-Production Artist/
Video Editor
Nat Duffy, Creative Technologist/
Lonnon Foster, Developer
Calvin Grover, Social Digital
Coordinator

Award
Entrant
Advertiser
Title
Credits
Digital/Interactive
Silver ADDY®
Award
Publicis Seattle
T-Mobile
T-Mobile - Integrated 360 Campaign
Andrew Christou,
Kevin Roddy,
Jaime Diskin,
Digital Executive Creative Director
Hart Rusen,
Bill Allen, Creative Director/
Art Director
Bill Wanek, Creative Director/
Copywriter
Dan Peterson, Copywriter
Amy Travis, Copywriter
Mark Sweeney, Copywriter
Erin Alvo, Art Director
Jon Swihart, Copywriter
Jason Whitehead, Copywriter
Luke Roloff, Copywriter
Nate Hinners, Designer
Adam Oliver, Head of Production
Jen Allen, Executive Producer
Marisa Schoen,
Executive Interactive Producer
Michael Ernst, Interactive Producer
Matt Simantov, Content Producer
Adam Thomason,
Kate Ratliffe, Account Executive
Cornelia Enders,
Director of Business Affairs
Shannon Simon,
Director of Business Affairs

ADVERTISING FOR THE ARTS
SCIENCES
Award
Entrant
Advertiser
Title
Credits
TV
Gold ADDY®
Award
unclebob
NW Film Forum
Frankly My Dear
Branson Veal,
Director/Writer/Art Director
Carey Burbank,
Chris Bell,
Toshi Mifune,
Editor
Award
Entrant
Advertiser
Title
Credits
Single Medium Campaign
Silver ADDY®
Award
Publicis Seattle
Seattle Symphony
Masters Campaign
Andrew Christou,
Hart Rusen,
Nicole Belcher,
Designer
Amy Cook,
Copywriter
Wade Atkinson,
Print Producer
Nick Lawrence,
Digital Producer
Paul Villa,
Account Director
Brooke Bevis,
Account Supervisor
Andrew Starmer,
Account Executive
Eric Powlesson,
Strategist

ADVERTISING FOR THE ARTS
SCIENCES
Award
Entrant
Advertiser
Title
Credits
Audio/Visual

Single Medium Campaign
Gold, Best of Show ADDY®
Award
WONGDOODY
Be Curious
Creative Director
Adam Deer,
Art Director
Peter Trueblood,
Copywriter
Anea Klix,
James Whittington,
Broadcast Producer
Tony Fulgham,
Executive Creative Director,
World Famous
Nick Hegge, Producer,
World Famous
Christopher Harrell,
Director/Designer/Model Builder,
World Famous
Madrona Music,
Soundtrack

Award
Entrant
Advertiser
Title
Credits
Integrated Campaign
Silver ADDY®
Award
EMP Museum
EMP Museum
Founders Award
Jessica Toon,
Director/Marketing
and Audience Development
Melissa Robinson,
Manager, Creative Services
and Production
Suzanne Beal,
Copywriter
Brady Harvey,
Photographer

PUBLIC SERVICE
Non-traditional
Silver ADDY®
Award
Copacino+Fujikado
Museum of History and Industry
MOHAI Hashbot
Jim Copacino,
Mike Hayward,
Creative Director
Andy Corbett,
Senior Copywriter
Kristi Flango,
Art Director
Nat Duffy,
Creative Technologist/
Lonnon Foster,
Developer
Cole Parsons,
Account Supervisor
Emily Power,
Account Coordinator
Sun Yi,
Broadcast Production
Manager/Project Manager
Award
Entrant
Advertiser
Title
Credits
TV
Silver ADDY®
Award
Cole Weber United
IOC-International Olympic Committee
Momentum
John Maxham,
Scott Fero, Creative Director
Pat McKay, Copywriter
Pete Anderson, Executive Producer
Mildred Grijalva, Business Strategist
Britt Peterson Fero, Director of
Growth Strategy
Erin Keeley Senior Project Manager
Final Cut, Production Company
Jennifer Locke, Producer, Final Cut
Saima Awan, Executive Producer,
Final Cut
Hal Honigsberg, Editor, Final Cut
Hasani Franke, Assistant Editor,
Final Cut
Chris Amos, Assistant Editor,
Final Cut
Final Cut, Edit Company
Stefan Sonnenfeld, Colorist,
Company 3
Company 3, Color Company
John Buroker, Engineer, HEARby
Sound
The Temper Trap, Music
Award
Entrant
Advertiser
Title
Credits

Award
Entrant
Advertiser
Title
Credits
Integrated Campaign
Silver ADDY®
Award
DNA Seattle
National MS Society:
Greater Northwest Chapter
National Multiple
Sclerosis Society Campaign
Dan Gross,
Patrick Mullins,
Creative Director
Shannon Burke,
Copywriter
Michael Hanson,
Photographer
Dave Echenoz,
Production Manager
Mike Quirk,
Studio Manager
Corey Simons,
Studio Production Artist
Alan Brown,
Managing Partner
Gretchen Anderson,
Account Director
Max Brown,
Account Coordinator

Award
Entrant
Advertiser
Title
Credits
Collateral
Silver ADDY®
Award
Hornall Anderson
Hornall Anderson
Happy Accidents Book
Jack Anderson,
Creative Director
Lisa Cerveny,
Creative Director
Belinda Bowling,
Senior Designer
Joseph King,
Interactive Designer
(for jump drive)
Paula Cox,
Production Manager
Saxon Rawlings,
Production Designer
Gordon Mueller,
Interactive Developer
(for USB drive)
Ben Steele,
Copywriting
Halli Thiel,
(for USB drive)
Jodi Minehan,
(for USB drive)
ADVERTISING INDUSTRY SELF-PROMOTION
Award
Entrant
Advertiser
Title
Credits
Digital Advertising
Silver ADDY®
Award
Dreidel Man
Ian Cohen,
Sara Coates, Copywriter
Steven Chavez, Art Director
Rob Scherzer, Digital Producer
Mather McKallor, DP/Editor

Award
Entrant
Advertiser
Title
Credits
Non-traditional
Gold ADDY®
Award
Creature
Creature
Creature Windows 2013
Jim Haven,
Pam Fujimoto Chris Campbell,
Creative Directors
Brian Bosworth, Chris Campbell,
Art Directors/Designers
Christine Ogborn,
Producer
Brandon Waterman,
Digital Producer

Award
Entrant
Advertiser
Title
Credits
Logo
Gold ADDY®
Award
Creature
Creature
Creature Logo
Jim Haven,
Clara Mulligan,
ELEMENTS OF ADVERTISING
Award
Entrant
Advertiser
Title
Credits
Logo
Silver ADDY®
Award
Opscode/Chef
Chef Identity
Ian Cohen,
Todd Grant,
Creative Director
Lindell Serrin,
Designer
Derek Vander Griend,
Designer
Gabe Hajiani,
Amber Askins,
Account Director
Josh Brewer,
Account Coordinator
Christine Wise,
Director of Planning

Award
Entrant
Advertiser
Title
Credits
Illustration, Campaign
Gold ADDY®
Award
HomeStreet Bank
HomeStreet Currency
Todd Grant,
Creative Director
Sean Hamilton,
Designer
Gabe Hajiani,
Teddy Black,
Producer
Amber Askins,
Account Director
Annie Richards,
Account Manager
Award
Entrant
Advertiser
Title
Credits
Illustration, Single
Gold ADDY®
Award
WONGDOODY
Woodland Park Zoo
Never the Same: Sloth Bear Cubs
Creative Director
John Schofield, Creative Director
Caitlin Huertas, Art Director
Peter Trueblood, Copywriter
Ramon Vasquez, Senior Designer
Steph Huske, Executive Producer
Heidi Brown, Account Supervisor
Stephanie Moul, Connection Planner
Crush, Inc., Design and Animation
Clatter Din, Audio Production
Blair Pickar, Composer
Jim Bennett, Woodland Park Zoo,
Director of Marketing
and Corporate Relations

Award
Entrant
Advertiser
Title
Credits
Animation or Special Effects
Gold ADDY®
Award
WONGDOODY
Be Curious
Creative Director
Adam Deer, Art Director
Peter Trueblood, Copywriter
Anea Klix, Senior Account Executive
James Whittington, Broadcast
Producer
Tony Fulgham, Executive Creative
Director, World Famous
Nick Hegge, Producer, World
Famous
Christopher Harrell, Director/
Designer/Model Builder,World
Famous
Madrona Music, Soundtrack
Award
Entrant
Advertiser
Title
Credits
Silver ADDY®
Award
Cole Weber United
Winningaire
John Maxham,
Todd Derksen,
The Academy, Production Company
Colin Hesterly, Director
Nathan Barr, Executive Producer,
The Academy
John Buroker, Engineer

Award
Entrant
Advertiser
Title
Credits
Silver ADDY®
Award
Cole Weber United
Hundredaire
John Maxham,
Todd Derksen,
The Academy
Award
Entrant
Advertiser
Title
Credits
Silver ADDY®
Award
Cole Weber United
Millionaire
John Maxham,
Todd Derksen,
The Academy

Award
Entrant
Advertiser
Title
Credits
Silver ADDY®
Award
Cole Weber United
Thousandaire
John Maxham,
Todd Derksen,
The Academy
Award
Entrant
Advertiser
Title
Credits
Silver ADDY®
Award
Hey,
Mutual of Enumclaw
Mutual of Enumclaw TV Animation
Eric Gutierrez,
Creative Director
Steve Andrews,
Marq Dean,
Producer
Kyle Pedersen,
Video Editor
Dan Goldgeier,
Copywriter
Sean Pecknold,
Director of Animation
Academy Creative,
Production Studio
Clatter Din,
Post-Production Sound

Cinematography
Silver ADDY®
Award
POSSIBLE/Seattle
Samsung Monitors
Colors of a Dream
Ray Page,
Carol Chapman, Associate
Creative Director/Art Director
Starla Stroh, Producer
Jen Southwell, Director of
Client Services/Project Manager
Chase Jarvis, Inc,
Production Company
Chase Jarvis, Director
Chris Bell, DP
Erik Hecht, Editor
Kate Jarvis, Executive Producer
Award
Entrant
Advertiser
Title
Credits
Music Only
Silver ADDY®
Award
Hey,
Mutual of Enumclaw
Mutual of Enumclaw TV Music
Eric Gutierrez,
Creative Director
Steve Andrews,
Composer
Marq Dean,
Producer
Award
Entrant
Advertiser
Title
Credits

Award
Entrant
Advertiser
Title
Credits
Interface Navigation
Gold ADDY®
Award
Creature
Space Needle
Space Needle Website
Jim Haven,
Clara Mulligan,
Brandon Waterman,
Director
Brian Bosworth,
Jordan Rundle,
Ellie Toomb,
Designers
Matt Grim,
Copywriter
Amanda Rudolph,
Project Management
Brandon Waterman,
Producer
Royale/OkRobot,
Web Production
Amy Vroom,
Account Management

Award
Educational
Institution
Title
Credits
SALES PROMOTION, Packaging
Student Gold ADDY®
Award

International Academy of
Design and Technology
Red Octopus Amber Ale

Barry Currey,
Student
STUDENT ADDY
Award
Educational
Institution
Title
Credits
SALES PROMOTION, Packaging
Student Gold ADDY®
Award

Bravura Coffee Branding
Package Design
Brendan Boden,
Student

STUDENT ADDY
Award
Educational
Institution
Title
Credits
COLLATERAL MATERIAL,
Brochure/Annual Report
Student Silver ADDY®
Award

Art Institute of Seattle
World Vision Annual Report
Minhye Kim,
Create Hue
Award
Educational
Institution
Title
Credits
Poster, Single
Award

Art Institute of Seattle
CFFS Event Poster
Minhye Kim,
Create Hue

Award
Educational
Institution
Title
Credits
SALES PROMOTION,
Book Design
Award

Brendan Boden Photography
Brendan Boden,
Student
Award
Educational
Institution
Title
Credits
Website
Award

Washington Distilleries
Brendan Boden,
Student

“It’sgreattoaddanother
tothewincolumn.”
“Westeppedup,madeplaysand
leftitallonthefield.”
“Thiswinbelongs
tothewholeteam.”
“Awinisawin.”
“Wealwaystrytogive
ahundredandtenpercent.”
“Weputourselvesinapositionto
succeedandnevergaveup.”
AFTER A WIN
CLICHÉS.
DON’T FORGET YOUR
Tacoma
Rainiers
CONGRATULATIONS TO THE TACOMA RAINIERS
CREATIVE TEAM ON YOUR FIRST ADDY WIN.

3% of anything is not enough.
Only 3% of advertising creative directors are women.
Weird on its face, yes. But even weirder from a
business perspective when women make the majority
of household purchasing decisions and dominate
three major social platforms. Yet we remain cozily
entrenched in a business in which the work is driven
by those with an XY chromosome. What can I, well-
intentioned-beard-sporting-male or yes-I’ve-noticed-
this-for-years-female, do about it? Agency Folk: Look at
your creative leadership and start asking hard questions.
Client Folk: Ask why no one working on your product
remotely resembles anyone who actually buys your
product. Then, go talk about it wherever you talk about
things that get your personal fan base all fired up.
No one knows what could happen if the 3% becomes 50%.
But with a diversity of thinking, not a sameness, the
chance of more award-winning work being created is
pretty much 100%. Formoreinfo,goto3percentconf.com.
#changetheratio

BEFORE
KING JAMES.
BEFORE
LIVESTRONG.
BEFORE
BO KNOWS.
BEFORE
AIR JORDAN.
BEFORE
JUST DO IT.
THERE WAS
NO FINISH LINE.
John Brown wrote five words that changed Nike’s advertising forever.
No product. No features. No benefits. “There is no finish line” was more than a headline.
It was an anthem for a brand. Proof you could own an attitude. A generation of creatives has
stood on his shoulders. This Silver Medal is a small payment toward that debt of gratitude.
THANK YOU, JOHN. FROM WONGDOODY.
13WDS0754_8.5x11_AddysAwardShow_Ad_e6.indd 1 2/19/14 6:01 PM

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